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Investment in Education: Ogun Urges Firms to Emulate Promasidor

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By Dipo Olowookere

The management of Promasidor Nigeria Limited has been applauded by the Ogun State government for initiating a career guidance workshop for secondary school students, describing it as a laudable effort towards the development of education and youth empowerment in the country.

Speaking at the second edition of Promasidor Harness Your Dream programme organised by the makers of Cowbell, Milk, Loya Milk, Onga, Top Tea and other quality brands, Commissioner for Education, Science and Technology, Mrs Modupe Mujota, called on other corporate organisations to emulate Promasidor since education and youth development are collective responsibilities of the government and the populace in line with public and private partnership policy.

The Commissioner, who was represented at the event, held at African Church Grammar School, Abeokuta, on Wednesday by the Ministry’s Director of Education Support Services, Mr Martins Akinsolu, remarked that most adolescents are ignorant of career choices.

“It would not be an overstatement to state that the most bugging problem facing the adolescents of this country is the problem of unemployment and the major cause of this problem is wrong choice of career,” she lamented.

In a separate interview, Akinsolu described Promasidor Harness Your Dream as “the first of its kind in Ogun State”, adding that the Ministry would seek further support from the company to enable the over 450 secondary schools in the state benefit from the initiative.

Principal of African Church Grammar School, Abeokuta, Mr Akinjide Johnson, was particularly delighted that Promasidor Nigeria Limited had chosen to support the future of Nigerian youths rather than devote resources to sponsor programmes he described as “promoting frivolities.”

In his opening remarks, the Managing Director, Priomasidor Nigeria Limited, Mr Anders Einarsson, admonished the students to take full advantage of the workshop in order to achieve their dream goals.

Mr Einarsson, who was represented by the company’s Head of Legal/PR, Mr Andrew Enahoro, described success as not just what is hoped and prayed for.

He then explained: “You choose to be successful and work hard towards achieving it. That you are here today means you have chosen to be successful in your future endeavours. What remains is for you to continue to study and work hard to achieve the desired results.

Paying attention to the presentations that will be made this afternoon, for me, is what you must do if you are really determined to be successful. Beyond today, however, I implore you to embrace learning as a lifelong process. This is one decision you will never regret taking.”

Mr Einarsson said that Promasidor remained committed to education and youth development through such initiatives as Promasidor Harness Your Dream and the Cowbellpedia Mathematics TV Quiz Show, through which the company has promoted interest in Mathematics in the last 20 years.

He recalled that Promasidor doubled the cash prizes for winners and runners of the popular TV Quiz programme from this year’s edition, while sustaining the overseas education excursion for the two category winners. “The competition perfectly demonstrates how far we are ready to go in supporting you to harness and achieve your dreams,” Mr Einarsson further said.

The focus areas of this edition were “Personnel Management/Emerging Entrepreneurial Opportunities”, “Accounting and Business Management, “Digital Media” and “Information and Communication Technology.”

Students of Gateway Secondary School, Abeokuta were also in attendance to benefit from the programme.

A Corporate Social Responsibility of Promasidor Nigeria Limited, the primary objective of ‘Promasidor Harness Your Dreams, is to help public school students understand varieties of career options and guide them along their career paths with PNG staff members serving as resource persons.

It is to be held across the country with one edition per school term.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

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Education

Hallos Launches Learning247 Summit

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Hallos

By Adedapo Adesanya

Live-learning and creator-economy platform, Hallos, as part of its expansion drive, has unveiled plans to equip millions of youths and women with digital skills and monetisation opportunities through the Learning247 Hallos Summit, aimed at integrating Nigeria’s South-East into the rapidly expanding global creator economy.

At a sensitisation and stakeholder engagement forum in Enugu, the organisation also called for stronger strategic partnerships with government agencies, educational institutions, development organisations, media houses and private-sector stakeholders to advance the creator economy as a credible engine for mass employment, youth prosperity and inclusive economic growth.

The chief executive of Hallos, Mr Alexander Oseji Uzoma, renewed the call for increased investment in internet penetration, reliable power supply, digital infrastructure, creative studios and youth-focused innovation hubs across Nigeria, especially the South-East.

Describing the creator economy as one of the most accessible and scalable employment frontiers globally, he noted that with basic tools such as a smartphone, internet access and creative skills, young people can build audiences, monetise knowledge and generate sustainable income without heavy capital investment or long career pathways.

According to Mr Uzoma, the creator economy offers low-barrier entry into diverse professions, including content creation, social media influencing, live tutoring and digital coaching, video production, podcasting, graphic design, music and performance arts, digital marketing, merchandise design, e-commerce and community management. These activities support a broader value chain spanning production, distribution, technology and management.

The Hallos co-founder also explained that global projections place the creator economy in the hundreds of billions of dollars, with millions of creators worldwide earning sustainable incomes, stressing that Hallos is focused on localising these opportunities to ensure African youths can participate meaningfully and compete globally.

He further noted that Hallos operates a live-learning and creator-focused platform that integrates education, gamified quizzes, merchandising and voluntary fan donations into a single ecosystem. Through the platform, creators can host live learning sessions and masterclasses, earn from quizzes and challenges, sell branded merchandise, receive voluntary donations, build communities around their expertise and organise monetisable podcasts.

Mr Uzoma said the creator economy, driven by social media platforms, streaming services, digital commerce and content monetisation tools, has evolved into a major global industry capable of generating wealth, creating jobs and expanding export earnings.

He stressed that social media should no longer be viewed as a recreational space but as a viable business environment for wealth creation.

“The focus should not just be on content creation alone but on building businesses around content. It is about value creation and structured digital entrepreneurship,” he said.

He disclosed that Hallos intends to reach about 10 million youths nationwide, with over 5,000 already engaged across its programmes, while placing strong emphasis on bridging the gender gap by empowering women and girls through targeted digital training, mentorship and access to monetisation platforms.

As the digital economy continues to expand, Hallos said the creator economy stands out as a practical and scalable solution to youth unemployment, offering low entry barriers and global earning potential.

The company reaffirmed its commitment to bridging the gap between talent and income, enabling young Africans to earn well above minimum wage through creativity, knowledge and structured participation in the global digital economy.

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Education

Bayero University PG Students to Enjoy Dangote’s N1.5bn Scholarship

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Dangote Foundation Bayero University

By Modupe Gbadeyanka

Post-graduate students of Bayero University Kano (BUK) will benefit from a scholarship worth about N1.5 billion from the Aliko Dangote Foundation (ADF).

The businessman put down the funds to support eligible MBA, entrepreneurship, and management postgraduate students of the institution under an initiative known as MHF Dangote Graduate Business Scholarship.

At a ceremony on Tuesday, the foundation and the school signed a Memorandum of Understanding (MoU) at the auditorium of the Dangote Business School, Kano.

The deal is to provide N300 million annually over five years as scholarship awards to the beneficiaries, who will receive N150,000 each per session, beginning with the 2024/25 academic session. This is equivalent to 50 per cent of the current N300,000 fee paid by the post-graduate students. There are 1,225 students in the Business School (696 fresh and 529 returning students).

One of the beneficiaries, Mr Khalid Bababubu, who is into manufacturing and specialises in MBA, Finance and Investment, thanked the organisation for the gesture.

“We are happy to be beneficiaries of this initiative. Education is the bedrock of national development, and we will not take this scholarship for granted,” he said.

A representative of ADF, Ms Mariya Aliko Dangote, said, “Our vision at the Foundation is to build human capital that translates into economic opportunity.

“Strengthening business and entrepreneurship education is critical to turning knowledge into enterprise, innovation, and jobs. This scholarship deepens our commitment to Dangote Business School by investing directly in the next generation of business leaders and change-makers.”

On his part, the Vice Chancellor of Bayero University Kano, Prof. Haruna Musa, said, “This support comes at a critical time for many families. Beyond financial relief, it strengthens the Business School’s role as a centre for developing entrepreneurial and management talent, particularly for women who are increasingly taking leadership roles in enterprise.”

It was explained that newly admitted students will receive automatic tuition reductions during registration, and returning students who have already paid in full will receive rebates. The N300 million allocation is structured to cover all eligible postgraduate students based on current enrolment capacity.

Any unutilised balance in the first year will be retained within the Dangote Business School development envelope to strengthen learning infrastructure and digital academic capacity, ensuring continued enhancement of the academic environment.

The MHF Dangote Graduate Business Scholarship is distinct from ADF’s recently announced nationwide STEM education interventions.

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Education

Entries for InterswitchSPAK 8.0 Begin, Over N40m up for Grabs

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Entries for InterswitchSPAK 8.0

By Aduragbemi Omiyale

Senior secondary school students across Nigeria have been invited to apply and demonstrate their academic excellence on a national stage in the eighth edition of the prestigious national science competition known as InterswitchSPAK.

The contest is organised by Interswitch, Africa’s leading technology company focused on creating solutions that enable individuals and communities prosper.

Registration for InterswitchSPAK 8.0 via www.interswitchspak.com has opened and will close on Friday, May 24, 2026. For the first time, in addition to group registrations through schools, parents can also register their individual children for the competition.

This year’s edition features a scholarship pool exceeding N40 million, with Interswitch expanding the prize structure to ensure broader impact.

The overall winner will receive a N15 million tertiary scholarship, including monthly stipends. The first runner-up will be awarded a N10 million scholarship, including monthly stipends; while the second runner-up will receive a N5 million scholarship, also including monthly stipends. All scholarships are payable over 5 years. Also, the top 9 finalists will all receive brand new laptops and other exciting prizes.

In addition to the top prizes, Season 8 introduces enhanced rewards for student finalists ranked 4th to 9th, as well as increased recognition for teachers supporting qualifying students from 1st to 9th place. This expanded structure reinforces Interswitch’s commitment to rewarding academic excellence and recognising the critical role educators play in shaping student success.

“At Interswitch, we strongly believe that Nigeria’s future will be shaped by how well we nurture today’s young minds. InterswitchSPAK goes beyond competition; it is a long-term commitment to empowering students and supporting teachers who are laying the foundation for innovation, problem-solving, and national development.

“As we launch Season 8, we remain focused on creating opportunity, rewarding merit, and inspiring excellence across Nigeria,” the Executive Vice President for Group Marketing and Communications at Interswitch, Ms Cherry Eromosele, said.

Designed to empower young minds in the Science, Technology, Engineering, and Mathematics (STEM) areas, InterswitchSPAK identifies, nurtures, and rewards students while equipping them with the skills and knowledge required to excel in STEM fields and drive innovation.

Over the past seven seasons, InterswitchSPAK has positively impacted thousands of students across the country, offering full university scholarships, mentorship opportunities, and national recognition for outstanding academic performance.

Beyond these rewards, the programme has consistently reinforced the importance of STEM education as a critical driver of innovation, problem-solving, and sustainable national development.

Through a transparent, technology-enabled selection process, InterswitchSPAK has also promoted educational equity by providing students from diverse socio-economic backgrounds with equal access to opportunity, ensuring that performance and merit remain central to success.

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