General
Effective Tips & Tricks for Attracting New Clients
Attracting new clients is essential for the growth and success of any business. Here are 14 effective tips to help you attract new clients and boost your business:
Network, Network, Network
Networking is one of the simplest and most cost-effective ways to bring in new clients. Attend business conferences, join groups and organizations, and connect with other business owners within your industry. Building relationships and making connections with potential clients is a great way to get your name out there and generate new business.
Leverage Social Media
Social media is a powerful tool for attracting new clients. Create a strong online presence by regularly updating your profiles and engaging with your followers. Share valuable content and participate in relevant online conversations to establish yourself as an expert in your field.
Optimize Your Website
Your website is often the first impression potential clients have of your business. Make sure it is professional, easy to navigate, and optimized for search engines. Include clear calls to action and make it easy for visitors to contact you or learn more about your services.
Offer a Free Consultation or Trial
Offering a free consultation or trial is a great way to attract new clients. It gives potential clients a chance to see the value of your services without any commitment and can help them to make a more informed decision about working with you.
Use Referral Marketing
Ask satisfied clients to refer their friends and family to your business. This can be a powerful way to attract new clients, as people are more likely to trust recommendations from people they know and respect.
Leverage Email Marketing
Email marketing can be a great way to attract new clients. Create a targeted email campaign that highlights your services and offers valuable information to potential clients. Use email marketing to stay in touch with your current clients, and nurture the relationships you already have.
Host Events
Hosting events can be a great way to attract new clients. You can host a networking event, a workshop, or a launch party. Events give you the opportunity to showcase your services, connect with potential clients, and generate new business.
Get Active in Your Community
Getting active in your community can be a great way to attract new clients. Volunteer, sponsor local events, and get involved with local organizations. By showing your support for your community, you can establish yourself as a respected and trusted business leader.
Use Paid Advertising
Consider using Google AdWords or social media advertising to reach a larger audience and generate more leads.
Take Advantage of Voice API
There are several ways to use a voice API to attract new clients, such as developing voice-enabled apps or services. You can create an app or service that utilizes voice commands and natural language processing to provide a more convenient and engaging user experience. You can also use the technology to optimize your website and content for voice search, which increases visibility and attracts potential clients who are searching for your products or services using voice commands.
Offer Special Promotions
Offering special promotions and discounts can be a great way to attract new clients. Consider offering a discount on your services or a free bonus when someone signs up for your services.
Use Influencer Marketing
Influencer marketing can be a great way to attract new clients. Identify influencers in your industry and reach out to them to see if they would be willing to promote your services.
Create Valuable Content
Creating valuable content can be a great way to attract new clients. Share your expertise through blog posts, videos, and social media updates. By providing valuable information and answering your potential client’s questions, you can establish yourself as an expert in your field and attract new clients.
Analyze Your Competitors
Analyze your competitors to see what they are doing to attract new clients. See what your competitors are doing right and where they lag, which could present opportunities to gain a competitive advantage. Use that information to your advantage and improve upon it to attract new clients.
Conclusion
Attracting new clients is vital for the growth and success of any business. By implementing the tips outlined in this article, you can increase your visibility, reach new audiences, and convert potential clients into paying customers.
General
FEC Approves Establishment of Research, Innovative Fund
By Adedapo Adesanya
The Federal Executive Council (FEC) has approved the establishment of the National Research and Innovation Development Fund (NRIDF) as part of efforts to strengthen Nigeria’s research, science, technology and innovation sector.
The approval was granted during the council’s meeting presided over by President Bola Tinubu on Monday.
According to a statement issued by the Federal Ministry of Innovation, Science and Technology, Head of Press and Public Relations, Mrs Pauline Sule, the fund will be supervised by the ministry and managed through a 17-member National Council on Research and Innovation.
The council will be chaired by Vice President Kashim Shettima, while the Minister of Innovation, Science and Technology, Mr Kingsley Tochukwu Udeh, will serve as vice chairman.
Reacting to the development, Mr Udeh described the approval as a major step towards building an innovation-driven economy and strengthening Nigeria’s research ecosystem.
He said the initiative aligns with the federal government’s economic agenda aimed at achieving a $1 trillion economy under the Renewed Hope programme.
The Minister, however, noted that the fund would still undergo legislative, administrative and operational procedures before full implementation and disbursement begin.
According to him, the National Research and Innovation Development Fund is expected to provide strategic financial support for researchers, innovators, startups and technology developers across the country when fully operational.
He added that the initiative would help strengthen local research capacity, encourage the commercialisation of innovations and deepen collaboration between academic institutions and industry players.
The ministry also stated that the fund is expected to improve Nigeria’s competitiveness within the global technology and knowledge economy.
General
Court Sentences Man for Fraudulent Crypto Transactions in Lagos
By Aduragbemi Omiyale
One Mr Taofeek Daniel Oriola has been convicted and sentenced to nine years’ imprisonment for money laundering.
He was sentenced by Justice Daniel Osiagor of the Federal High Court sitting in Ikoyi, Lagos, on Monday, May 11, 2026.
His journey to the correctional centre started when he used part of the proceeds of his unlawful activity derived from fraudulent cryptocurrency transactions to acquire some properties, which have now been forfeited to the federal government.
The said properties include a 2014 Range Rover (Supercharged) with VIN Number SALGS3TF7EA180971, a five-bedroom apartment with boys’ quarters in the Ibeju-Lekki area of Lagos State, a parcel of land measuring 653.479 square metres situated at Ibeju-Agbe in Ibeju-Lekki, and one iPhone 16.
The convict, in April 2026, committed the offence contrary to Section 18(2) of the Money Laundering (Prevention and Prohibition) Act, 2022 and punishable under Section 18(3) of the same Act.
Mr Oriola was brought before the court by the Economic and Financial Crimes Commission (EFCC) on a three-count charge bordering on money laundering and concealment of proceeds of unlawful activities.
“That you, TAOFEEK DANIEL ORIOLA (Male), adult, sometime in April 2026 in Lagos State, within the jurisdiction of this court, engaged in the disguise of the true source of a 2014 Range Rover (Supercharged) with VIN No. SALGS3TF7EA180971, which you knew formed part of the proceeds of your unlawful activity derived from fraudulent cryptocurrency transactions, and you thereby committed an offence contrary to Section 18(2) of the Money Laundering (Prevention and Prohibition) Act, 2022 and punishable under Section 18(3) of the same Act.
“That you, TAOFEEK DANIEL ORIOLA (Male), adult, sometime in April 2026 in Lagos State, within the jurisdiction of this court, engaged in the disguise of the true source of a five-bedroom apartment with boys’ quarters situated at Ibeju-Agbe, in the Ibeju-Lekki area of Lagos State, which you knew formed part of the proceeds of your unlawful activity derived from fraudulent cryptocurrency transactions, and you thereby committed an offence contrary to Section 18(2) of the Money Laundering (Prevention and Prohibition) Act, 2022 and punishable under Section 18(3) of the same Act,” two of the three charges read.
After pleading “guilty” to the charges when read to him, Justice Osiagor sentenced him to three years’ imprisonment on each count, to run concurrently, with an option of a N200,000 fine on each count. The judge also ordered him to undertake seven days of community service.
General
Top 10 Real Estate Companies in Nigeria in 2026
Nigeria’s real estate industry has experienced significant growth over the years, with developers now moving beyond basic land sales to building smart cities, luxury apartments, lifestyle estates, and integrated residential communities.
At the same time, concerns around fraud and failed projects have made trust, transparency, and delivery capacity more important than ever, especially for diaspora investors looking to own property back home.
From Lagos to Abuja and other emerging cities, several companies have distinguished themselves through innovation, infrastructure, quality developments, and customer confidence. Here are some of the top real estate companies in Nigeria in 2026.
- LandWey Investment Limited
LandWey remains one of the most influential names in Nigeria’s modern real estate sector. Headquartered in Lagos, the company has built a strong reputation around smart infrastructure, lifestyle communities, and futuristic urban development.
Their flagship project, Isimi Lagos, is one of the most talked-about developments in the country. The project combines residential living with wellness infrastructure, recreation, technology hubs, and eco-friendly concepts.
LandWey’s developments are largely concentrated along the Lekki-Epe corridor, where they continue to shape conversations around premium residential investment.
- Palton Morgan Holdings
Palton Morgan Holdings has established itself as one of Nigeria’s leading luxury real estate developers, particularly within the high-end Lagos and Abuja property markets.
The company is known for premium residential developments that combine smart living, luxury architecture, and modern urban design. Their projects are recognised for sophistication, premium finishing, and strong lifestyle appeal.
Some of their major developments include Paramount Twin Towers, L5 Banana, Rockhampton, The Meadows, and Kadars Gate.
Mshel Homes Limited is a fast-growing real estate development company that is increasingly recognised as one of the top real estate companies in Nigeria, particularly in Abuja’s expanding property market. Known for its structured developments and strategic site selection, the company has earned a reputation as a trusted real estate company delivering modern residential and mixed-use projects.
Its portfolio spans over 60 estates in key locations across Abuja, Lagos, Kano and Yola. Mshel Homes outlets in Kaduna, Port Harcourt, and Maiduguri.
Mshel Homes is a driver of sustainability and is known for eco-friendly, innovative projects with flexible payment options, which continue to attract both homebuyers and investors seeking long-term value in Nigeria’s evolving real estate sector.
Mshel Homes Limited has rapidly grown into one of the most respected and trusted real estate companies in Nigeria. Established in 2018 and headquartered in Abuja, the company is widely recognised for its integrity, transparency, honesty, and commitment to delivering value.
In an industry where credibility matters greatly, Mshel Homes has built a reputation around verified property documentation, quality construction, sustainable living, and affordable luxury.
One of its landmark projects is Hutu Exclusive, a luxury golf resort estate on Airport Road in Abuja. Widely regarded as Nigeria’s first golf resort estate, the development combines luxury living with wellness, recreation, and lifestyle infrastructure.
The estate gained national recognition after winning the “Best Branded Lifestyle Project of the Year, 2025” award at the Africa Housing Show.
Mshel Homes has a reputation for delivering amazing projects, as evident in Asokoro, Guzape, Gaduwa, Katampe Extension, and Airport Road in Abuja, among others.
- Cosgrove Investment Limited
Cosgrove has earned a strong reputation as one of Nigeria’s leading smart real estate developers. Headquartered in Abuja, the company focuses heavily on technology-driven communities and energy-efficient residential developments.
Cosgrove is recognised for integrating automation, smart security systems, and modern infrastructure into its projects, making its estates particularly attractive to professionals and investors seeking contemporary urban lifestyles.
Their emphasis on innovation gives them a unique advantage in Nigeria’s evolving property market.
- Veritasi Homes and Properties
Veritasi Homes has grown significantly through aggressive expansion and investment-focused developments. The company has become highly visible within the Lagos real estate market and is particularly known for flexible payment plans and land banking opportunities.
Their projects appeal strongly to both local and diaspora investors looking for long-term property appreciation and strategic investment locations.
Veritasi continues to strengthen its position as one of Nigeria’s fast-rising real estate brands.
- Dantata & Sawoe Construction Company Nigeria Limited
Dantata & Sawoe remains one of the oldest and most established construction and infrastructure companies connected to Nigeria’s real estate sector.
Unlike many modern developers focused mainly on residential estates, the company’s strength lies in engineering expertise, large-scale infrastructure projects, and urban development execution.
- Efab Properties Limited
Efab Properties has maintained relevance for years within Abuja’s real estate market. The company became known for delivering residential estates and housing projects targeted at middle and upper-middle-income buyers.
Its long-standing presence in the Federal Capital Territory continues to contribute to its recognition in Nigeria’s property industry.
- Nest & Nails Limited
Nest & Nails has emerged as a fast-growing real estate company focused on modern residential developments and lifestyle-oriented communities.
The company has gained attention for blending luxury aesthetics with practical housing solutions while maintaining strong market visibility and branding.
Their developments continue to attract younger homeowners and upwardly mobile investors.
- Brains & Hammers
Brains & Hammers is widely regarded as one of the most structurally ambitious real estate companies in Nigeria.
The company became prominent through large-scale residential developments, urban housing projects, and premium estates across Abuja and other cities.
Their strength lies in delivering infrastructure-heavy developments that combine affordability with modern living standards.
- Bilaad Realty
Bilaad Realty continues to build recognition within Nigeria’s competitive property market through residential estate projects and investment-focused developments.
Although still growing compared to some industry giants, the company is steadily expanding its footprint and increasing brand awareness within key investment locations.
Final Thoughts
Nigeria’s real estate industry is becoming increasingly sophisticated, with developers now competing beyond land sales alone.
Today, the leading companies are those building smart cities, lifestyle communities, luxury developments, and infrastructure-backed estates while maintaining transparency, trust, and long-term value for investors and homeowners.
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