General
Nigeria Marketing Communications Industry Has Lost a Rare Gem—Adelusi
By Modupe Gbadeyanka
The President of the Media Independent Practitioners Association of Nigeria (MIPAN), Mr Femi Adelusi, has described the passing of the Regional Chief Executive Officer of Omnicom Media Group (OMG) West & Central Africa (WeCA), Mr Tolu Ogunkoya, as a huge loss to the marketing communications industry in Nigeria and Africa.
According to him, the deceased was a shining example of dedication, professionalism, and excellence, a very rare gem, and not many have his type of business and leadership DNA.
The marketing communication guru died on Tuesday, April 25, 2023, in the United Kingdom.
Until his death, Mr Ogunkoya was the Chairman of the 15-Member Ministerial Task Team set up by the Minister of Information and Culture, Mr Lai Mohammed, in January 2022 to fashion out and implement five fundamental reforms that would ensure the recovery of the advertising and broadcast sectors in Nigeria, within the next few years, working closely with the Director-Generals of ARCON and the Nigerian Broadcasting Commission (NBC).
A Fellow of the Advertising Regulatory Council of Nigeria (ARCON), formerly (APCON), Mr Ogunkoya was inducted as the 87th Fellow of the practice in Nigeria in 2010.
He was a Council Member and Fellow of the Institute of Directors (IOD) Nigeria and an alumni member of the Lagos Business School & the Ashridge Business School in Berkhamsted, UK.
The late Ogunkoya started his advertising career 33 years ago at the then-called Insight Communications and distinguished himself as a thoughtful and reliable young executive.
He was at SO&U for almost 10 years, where he became a key member of the leadership team, working simultaneously as the Media Lead for the Agency when he headed an Account Service Team.
In early 1999, he was head hunted and became the pioneer CEO of MediaReach Nigeria (now known as MediaReach OMD). At the organisation, Ogunkoya assembled and led a team of determined advertising executives to set standards by which the industry now leverages.
With his team at MediaReach OMD, he set a new standard of professionalism, driven by technology and innovations in the practice of media strategy, planning, buying and implementation in Nigeria and the West African sub-region.
Under his leadership, MediaReach OMD introduced the Nigerian Media Facts Book in 2001, which has become the industry bible for media audience data and trends in the Nigeria Marketing Communications Industry. The scope of the publication was later expanded in 2006 to cover countries in West & Central Africa, written in English & French as “Nigeria/West & Central Africa Media Facts Book.”
He was bestowed with numerous laurels and commendations, including the MIPAN’s Outstanding Advertising Media Personality (OMP) for three decades in 2021, TIES – The Industry Award 2020 – Lifetime Award Winner (of three recipients in 2020), and the Brand Journalist Association of Nigeria (BJAN) Excellence Award 2018 as the Most Professional Media Practitioner in Nigeria.
Other achievements include the Outstanding Contributor to the Media Industry in the Marketing Award 2016, the Success Digest Enterprise Award, and the Male Entrepreneur of the Year 2011,
His legacy in the integrated marketing communication industry, especially media independence (strategy and management) remains indelible.
He is fondly remembered by his wife, children, family and the entire marketing communication industry.
General
Tinubu Confirms Killing of Abu-Bilal Al-Manuki by Nigerian, US Forces
By Modupe Gbadeyanka
President Bola Tinubu on Saturday confirmed the killing of a senior ISIS leader, Mr Abu-Bilal Al-Manuki, in an overnight operation carried out by the United States and Nigeria.
President Donald Trump had earlier announced the elimination of the notorious terrorist via a post on his Truth Social.
Later, in a statement today, Mr Tinubu praised the action, describing it as “a significant example of effective collaboration in the fight against terrorism.”
“Our determined Nigerian Armed Forces, working closely with the Armed Forces of the United States, conducted a daring joint operation that dealt a heavy blow to the ranks of the Islamic State,” he said in the statement.
According to him, early assessments confirm the elimination of the wanted IS senior leader, Abu-Bilal Al-Manuki, also known as Abu-Mainok, along with several of his lieutenants, during a strike on his compound in the Lake Chad Basin.
He commended the partnership between Nigeria and America in waging war against terrorists, thanking his US counterpart “for his leadership and unwavering support in this effort.”
“I commend the personnel involved on both sides for their professionalism and courage, and I look forward to more decisive strikes against all terrorist enclaves across the nation,” the Nigerian leader added.
General
Nigeria Steps up AI Surveillance, Anti-Drone Systems for National Security
By Adedapo Adesanya
Nigeria is set to strengthen its defence architecture by deploying artificial intelligence-powered surveillance systems and advanced anti-drone technology as part of efforts to modernise the country’s military capabilities, according to the Minister of Defence, Mr Christopher Musa.
He disclosed this during a high-level visit to Monaco, where he led a Nigerian delegation to conclude discussions on the multi-domain Hybrid Intelligence Shield (HIS) project.
According to Mr Musa, the initiative is designed to enhance border security, protect urban centres and improve the country’s response to emerging security threats.
The project is expected to introduce AI-driven surveillance systems capable of identifying threats rapidly through smart algorithms, while anti-drone technology will be deployed to intercept and neutralise unmanned aerial threats.
The government also plans to establish national and regional command-and-control centres to improve real-time coordination and response to security incidents across the country.
Mr Musa said the initiative would place strong emphasis on technology transfer and local capacity development through the establishment of a military Centre of Excellence in Nigeria.
He added that the federal government would leverage partnerships with international firms, including Marss UK Ltd, while simultaneously building indigenous capabilities to address insurgency, illegal mining, piracy and other security threats.
Nigeria has continued to battle multiple security challenges in recent years, including insurgency in the North-East, banditry and kidnappings in the North-West, farmer-herder clashes in the North-Central region, crude oil theft in the Niger Delta and piracy in the Gulf of Guinea.
Nigeria is stepping up its defence as the border region of Nigeria, Benin and Niger on the southern edge of the Sahel region is becoming a new stronghold for jihadists, as militants turn forests and pastoral networks in West Africa into bases for recruitment and international attacks.
Attacks in Nigeria have also risen, with data from the website of the Armed Conflict Location & Event Data (ACLED), a conflict-monitoring group, affirming that the number of suicide bombings in Nigeria by March already matched the annual average over the past six years.
The Nigerian military has also been dealt a blow to its military bases and senior figures targeted. In April, Brigadier-General Oseni Omoh Braimah was killed when Islamist fighters attacked a base in Borno State.
To also meet the defence goal, Nigeria is stepping up efforts to build domestic arms-manufacturing capacity.
General
Nigeria, Morocco to Seal Atlantic Gas Pipeline Deal by Q4 2026
By Adedapo Adesanya
Nigeria and Morocco are set to sign a major intergovernmental agreement later this year to push forward the long-delayed Nigeria-Morocco Gas Pipeline project, a multi-billion-dollar energy corridor expected to reshape gas trade across West Africa and Europe.
The agreement, expected to be signed in the fourth quarter of 2026 by President Bola Tinubu and King Mohammed VI of Morocco, follows the completion of preliminary technical studies for the ambitious project, according to officials from both countries.
The pipeline, also known as the African Atlantic Gas Pipeline, is projected to stretch about 6,900 kilometres along offshore and onshore routes across West Africa, making it one of the largest gas infrastructure projects on the continent.
With an estimated cost of $25 billion, the pipeline is designed to transport up to 30 billion cubic metres of gas annually once completed.
Discussions on the project gained fresh momentum during a telephone conversation between Nigeria’s Minister of Foreign Affairs, Mr Bianca Odumegwu-Ojukwu, and her Moroccan counterpart, Mr Nasser Bourita.
The project would not only strengthen energy cooperation between the two countries but also improve regional economic integration and expand Africa’s access to European energy markets.
According to Morocco’s hydrocarbons and mining agency, ONHYM, part of the gas supply will support Morocco’s domestic energy demand, while large export volumes will be directed to Europe.
The project, first proposed about a decade ago, is seen as a strategic alternative gas supply route amid rising global energy security concerns and Europe’s search for more diversified energy sources.
Beyond the pipeline, Nigeria and Morocco are also exploring broader economic partnerships, particularly in fertiliser production and distribution to support food security across Africa.
Both countries also agreed on the need to revive the Nigeria-Morocco Business Council to strengthen trade and investment relations under the African Continental Free Trade Area framework.
Analysts noted that the project could significantly boost gas monetisation opportunities for Nigeria, expand regional infrastructure development, and deepen economic ties between West African nations and Europe if successfully executed.
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