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Genesys Employs Former Google, Microsoft Marketing Executive

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Genesys

By Modupe Gbadeyanka

A former marketing executive with Google and Microsoft, Ms Joyce Kim, has joined the services of global leader in cloud customer experience and contact centre solutions, Genesys.

Ms Kim was appointed by the firm as the chief marketing officer (CMO) of Genesys, succeeding Merijn te Booij, who now serves as general manager (GM) for the company’s new business unit, Employee Engagement Solutions.

A statement issued by the company stated that Ms Kim, who will report to Chief Executive Officer (CEO), Mr Tony Bates, will oversees worldwide marketing for Genesys.

She is expected to play a pivotal role in elevating the company as the undisputed leader in personalized customer experience.

She will drive overall marketing strategy and position the company for further growth by building on its market momentum as well as expanding its partner and developer ecosystem.

Ms Kim brings more than two decades of technology sector experience to Genesys, with expertise in data-driven digital marketing and executing go-to-market strategies for software solutions leveraging cloud-based enterprise data, communications, artificial intelligence (AI), IoT and more.

Most recently, she was CMO and Chief Digital Officer for Arm, where she helped build a new software as a service (SaaS) business from the ground up and oversaw company-wide digital transformation initiatives.

Prior to Arm, Kim led marketing for global brands such as Skype and Skype for Business at Microsoft as well as product partnerships and communications for Chromebooks and Google Hangouts at Google.

“Joyce’s successful track record driving growth and delivering results for global technology companies, combined with her technical, creative and strategic acumen, will be instrumental for Genesys as we take our brand to the next level,” said Bates. “I can’t think of a more exceptional executive than Joyce to help Genesys continue to scale and further advance our leadership in the cloud contact center space.”

“I am thrilled to join the Genesys team at a time when the company is propelling the industry forward by reinventing how organizations connect with their customers through bold new innovations,” said Ms Kim. “Customer data is intrinsically tied to personalization. With its cloud, AI and engagement technologies, Genesys is helping thousands of businesses turn data into actionable insights so they can provide the individualized service needed to build customer trust and loyalty.”

Organizations are increasingly adopting advanced cloud-based workforce engagement management (WEM) applications, AI and automation technologies to enrich both the employee and customer experience and achieve higher customer metrics, sales and profitability.

With its recent acquisition to add gamification to its employee engagement tool, as well as an increased investment in R&D and dedicated talent, Genesys is rapidly evolving its WEM suite to accelerate innovation and address growing demand from customers. To further its focus in this area, the company formed the Genesys Employee Engagement Solutions business unit, which te Booij now leads.

With a background spanning workforce optimization business consulting, product management, and contact center operations and leadership, te Booij brings decades of experience to this role. He is now responsible for driving product strategy and building customer demand for the company’s native workforce engagement management solutions.

Bates said, “I want to thank Merijn for helping to transform Genesys into the cloud customer experience industry leader that we are today. We are delighted the company will continue to benefit from his extensive knowledge as he steps into his new role to help organizations heighten employee engagement and satisfaction so they can deliver even better customer experiences.”

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

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SeamlessHR Raises $9m Series-A Extended Round After Three Years

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SeamlessHR

By Adedapo Adesanya

Nigerian human resources management company, SeamlessHR, has raised a $9 million Series-A extension round, three years after it raised $10 million Series A funding.

The company plans to use the new funding to drive its expansion across Africa, which may include acquisitions.

The fresh funding was backed the Gates Foundation and Helios Digital Ventures. This is a change from the norm as the raise in 2022 was led by TLcom Capital, with significant contributions from Capria Ventures, Lateral Capital, Enza Capital, Ingressive Capital, and some private investors.

The startup builds world-class cloud solutions to help organisations manage most HR processes on one platform, will be looking to acquire a firm in Nigeria and set its sight on new frontiers in Southern and East Africa.

The new round of funding brings SeamlessHR’s total fund raised to about $25 million.

Before it raised the $10 million in 2022, it raised an undisclosed seed round from the same investors and Consonance Investment Managers in 2020. SeamlessHR, founded in 2018, raised a $150,000 pre-seed round from Tofino Capital and Ventures platform in 2019.

Announcing the raise, Mr Emmanuel Okeleji, SeamlessHR’s Co-founder and CEO said the raise will allow it to continue serving both private and public entities.

“Over the last 5 years, we have expanded across the continent to become the dominant HR and Payroll Software for medium to large enterprises in Africa.

“While we continue to accelerate our work to optimize workforce productivity in both the public and private sectors across the continent, much of our attention will also be on empowering hardworking Africans with responsible credit products that will help them use their employment as collateral to enjoy a better life,” he said.

SeamlessHR comprehensive suite of tools covers everything from core HR functions and performance management to payroll and recruitment. In 2024, they added an e-procurement platform to their product offerings.

Among some of its customer base including PwC, Sterling Bank, and Lagos Business School as well as entities in Ghana and Tunisia.

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Lagos Assembly Names Four New Principal Officers After Obasa Ouster

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By Adedapo Adesanya

The Lagos State House of Assembly on Friday named four new principal officers, following the impeachment of the former Speaker, Mr Mudashiru Obasa, on Monday.

Mr Obasa, who was ousted as Speaker in absentia, a position he has held for the last nine years, was replaced by Mrs Mojisola Meranda (APC-Apapa 1).

Mr Obasa was impeached on Monday over alleged gross misconduct by 32 out of the 40 members.

The Clerk of the House, Mr Lekan Onafeko, was also suspended over alleged gross financial impropriety.

The House also dissolved all the standing committees inaugurated by the former speaker.

On Friday, Mrs Meranda, while presiding over plenary as Speaker, said the appointment of new officers arose from the change in the leadership of the House.

“The House has named Mr Temitope Adewale (APC-Ifako-Ijaiye 1) as the new Majority Leader, while Mr Adedamola Kasunmu (APC- Ikeja 1) is the new Deputy Majority Leader.

“This House has also named the Chief Whip, Mr Setonjo David (APC-Badagry 2), while the Deputy Chief Whip is now Mr Babatunde Saani (APC-Kosofe 2),” she said.

Before Mr Obasa’s impeachment, Mr Mojeed Adams was the Majority Leader, while Adedamola Kasunmu was the Deputy Leader.

Mr Mojeed Adams, the new Deputy Speaker, was the former Chief Whip, while Mr Setonji David was the Deputy Chief Whip.

Business Post reports that three lawmakers, primarily Mr Obasa, Mr Adams and Mr Akinsanya, were absent at the first plenary presided over by the new leadership.

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CBN Okays Inclusion of Three Directors to Fidelity Bank Board

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By Aduragbemi Omiyale

Fidelity Bank Plc has received the authorisation of the Central Bank of Nigeria (CBN) to appoint three directors to its board, a statement from the lender has disclosed.

Business Post reports that the bank picked Mr Abdullahi Sarki Mohammed as an independent non-executive director, Ms Obiaku Augusta Okam as a non-executive director, and Mr Sufiyanu Ibrahim Garba as an executive director, all effective January 14, 2025.

The company disclosed that the three directors were chosen to strengthen its leadership in a strategic move to sustain its impressive performance, as Mr Isa Mohammed Inuwa and Mr Chidi Agbapu retired from the board as an independent non-executive director and a non-executive director, respectively.

The chairman of Fidelity Bank, Mr Mustafa Chike-Obi, in a notice to the Nigerian Exchange (NGX) Limited, welcomed the appointees to the board and looked “forward to leveraging their extensive experience to drive the bank’s strategic objectives and further its growth trajectory.”

Mr Mohammed brings over 36 years of experience in financial services, public administration, and human resources development, having held key leadership and executive roles at prestigious institutions including First Bank of Nigeria Plc and Polaris Bank Limited. His extensive expertise encompasses banking, public service, and business advisory.

On her part, Ms Okam boasts more than 30 years of impressive experience across the banking, financial services, real estate, and retail sectors. Currently the Managing Director/CEO of Skycurve Nigeria Limited, she has held leadership positions at Zenith Bank Plc and Nigeria International Bank Limited (Citibank).

As for Mr Garba, he has over 30 years of multifunctional and cross-border experience at leading financial institutions in Nigeria and the United Kingdom including executive and leadership roles at prestigious financial and non-financial institutions such as Access Bank Plc, Union Bank of Nigeria Plc and Keystone Bank Limited. His career background spans banking, financial services, public service, general management and business origination across a broad range of segments.

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