Livestock Feeds Reappoints Joseph Dada to Board

By Dipo Olowookere

One of the marketing gurus in Nigeria, Mr Joseph Dada, has been reappointed to the board of Livestock Feeds Plc. He is joining the company’s board again as a non-executive director.

A statement issued by the firm said the appointment of Mr Dada is with effect from Monday, May 27, 2019.

On February 8, 2013, Mr Dada was appointed to the board of Livestock Feeds Plc as a non-executive director, but he resigned on July 23, 2019.

Mr Dada graduated from the prestigious Ahmadu Bello University, Zaria with B.Sc (Hons) in Economics. He holds a Master’s of Science Degree in Marketing Management from the University of Lagos (UNILAG) and is a member of Advertising Practitioners Council of Nigeria (APCON) and a Fellow of the National Institute of Marketing of Nigeria (NIMN). He is an alumnus of the famous Kellog School of Management, North Western University, Illinois, USA.

He joined UAC of Nigeria Plc as a Management Trainee in September 1983 and worked variously as Factory Planning Manager, Brand/ Export Manager and Market Research/Media Manager with the then A J Seward Division of UACN.

He later worked with UAC Export as Export Business Manager and subsequently, with UAC Foods as Product Group Menager and Fast Foods/Marketing Services Manager.

Also at UAC Foods, he worked as Divisional Ice Cream Director, Divisional Frozen Foods Director and Acting Divisional Fast Foods Director. He was also the Managing Director of Grand Cereals Limited, a subsidiary of UACN, from 1999 to 2010 when he was elevated to the Executive Management of UAC of Nigeria Plc as Executive Director, Corporate Services, with responsibility for Human Resource, Marketing and Strategy, a position he held till December 31, 2017.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via

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