Media OutReach
IMDA Refreshes Skills Framework for Media and Continues to Support Virtual Production Capabilities and Training
– New company-led apprenticeship programme with media companies to expand job and training opportunities in the industry
– 28 Virtual Production projects supported, and 650 media professionals trained to date under the Virtual Production Innovation fund
SINGAPORE – Media OutReach Newswire – 4 December 2024 – The Infocomm Media Development Authority (IMDA) has worked closely with the media industry to introduce a refresh to the Skills Framework for Media, which will provide up-to-date sector information, job roles and existing and emerging skills for media practitioner, in new tech areas such as Virtual Production (VP) and Generative Artificial Intelligence (GenAI). To provide locals with more job and training opportunities in new tech areas, another new initiative is the company-led apprenticeship programme with media companies.
2. IMDA has been advancing VP applications in Singapore’s media industry since 2023. To date, there have been 28 VP content projects, and 650 media professionals trained in VP through these content projects and workshops, supported by the S$30 million VP Innovation Fund announced last year. These updates were made by Singapore’s Senior Minister of State for Digital Development and Information (MDDI) & Ministry of National Development (MND), Mr Tan Kiat How at the opening of the Asia TV Forum and Market (ATF) today, an event of the Singapore Media Festival (SMF). Hosted by IMDA, the SMF celebrates its 11th edition with the theme “Make It Here“, inspiring the region’s media community to create, connect, and realise their visions.
Refreshed Guide for the Future of Media Careers
3. As Singapore’s media market expands, employment opportunities are also on the rise. There were 24,960 media professionals employed across the economy in 2023, reflecting a compound annual growth rate of 7% since 2018[1]. The refreshed Skills Framework for Media provides a comprehensive roadmap for these media professionals, charting the future of media careers and talent development. This framework was developed by IMDA in partnership with SkillsFuture Singapore (SSG), industry associations like the Singapore Association of Motion Picture Professionals, Institutions of Higher Learning (IHLs), after extensive consultation with around 150 media representatives across industry, training providers, IHLs and freelancers. This ensures the framework meets the needs of a dynamic media landscape.
4. The refreshed Skills Framework identifies 195 job roles across 9 tracks, with 230 technical skills and competencies in existing and emerging skills in Media like VP, GenAI, content production, production technical services, and more. Media practitioners can use the Skills Framework to upskill and remain relevant in today’s media landscape, while employers and training providers can tap on it to structure learning and training opportunities. The framework was first launched in 2018 jointly by IMDA, SSG, Workforce Singapore (WSG) and in consultation with Singapore’s media industry.
5. IMDA will also offer more company-led on-the-job training opportunities through apprenticeships with media companies in line with the new skills added into the refreshed framework including VP. This is a new initiative and, as a start, IMDA will partner seven media companies to offer over 70 apprenticeship opportunities across content production, business management and technical roles that will further deepen practical skills development and ensuring talent is industry ready.
6. In his opening speech, SMS Tan Kiat How said, “The Asia TV Forum and Market and the Singapore Media Festival are platforms for networking and collaborations. As Asia’s entertainment content industry grows, Singapore will be your partner to tell our stories to the world, and for the world to find discover the talents and gems in Asia. Today, we are taking an important step to do so by investing in the future of media – our media professionals so that they are equipped with the right skills, technology, and platforms to excel in this dynamic industry.”
New Virtual Production Projects and Talent Supported
7. The use of VP in Singapore’s media industry continues to progress with the launch of three full-scale VP studios that can support international projects developed with VP technology. These are Aux Infinite Studios, Oceanus Media Global and X3D Studio and they are also providing VP training. Next year, media professionals can look forward to specialised training opportunities for job roles such as VP supervisors from local and overseas VP experts.
8. There have also been 28 VP content projects which leveraged VP technology to open creative possibilities and overcome physical limitations. For example, film director Ian Wee from Reelisations Pte Ltd tapped on VP in his latest content project “Time Apart”, to execute challenging time lapse sequences across different time periods. Ian was a participant of the National Film and Television School (NFTS) Certificate in Virtual Production course in April 2023. Another example, Glenn Chan from Sonder Films used 3D scanning technology to develop and integrate 3D CGI characters into virtual environments for his short-form VP project “The Old World”. Glenn was a participant of the Aux-XON SG x Korea VP Masterclass conducted earlier this year.
9. For more details on the Singapore Media Festival and the Asia TV Forum and Market please visit www.imda.gov.sg/smf. To read the latest Skills Framework for Media, visit https://www.imda.gov.sg/how-we-can-help/media-manpower-plan/skills-framework-for-media-sfw-for-media.
Hashtag: #SGMediaFest
https://www.imda.gov.sg/smf
https://www.linkedin.com/company/imdasg
https://www.instagram.com/imdasg
The issuer is solely responsible for the content of this announcement.
About the Singapore Media Festival
The Singapore Media Festival, hosted by the Infocomm Media Development Authority (IMDA), proudly returns for its 11th edition as one of Asia’s premier international media industry platforms. From 28 November to 8 December 2024, Singapore will be the focal point for Asia’s media community, showcasing diverse media innovations, forging industry deals, and presenting Singapore’s world-class content. This year’s festival, themed “Make It Here,” aims to inspire the region’s media talent to create, connect, and realise their visions. The event will bring together media professionals, industry leaders, creators, and consumers through the Singapore International Film Festival (SGIFF), Asia TV Forum & Market (ATF), Singapore Comic Con (SGCC), and Nas Summit Asia (NAS).
For more information, please visit:
www.imda.gov.sg/smf.
About Asia TV Forum & Market (ATF) 2024
3 December 2024: The ATF Leaders Dialogue
4 – 6 December 2024: Market & Conference
Into its 25th edition,
Asia TV Forum & Market (ATF) – the region’s co-production & entertainment content market and conference – is the proven industry platform to acquire knowledge, network, buy, sell, finance, distribute and co-produce across all platforms. It is the premier stage in Asia to engage with the entertainment industry’s top players from around the world. It’s where the best minds meet, and the future of Asia’s content is shaped.
For more information, please visit www.asiatvforum.com
About Infocomm Media Development Authority
The Infocomm Media Development Authority (IMDA) leads Singapore’s digital transformation by developing a vibrant digital economy and an inclusive digital society. As Architects of Singapore’s Digital Future, we foster growth in Infocomm Technology and Media sectors in concert with progressive regulations, harnessing frontier technologies, and developing local talent and digital infrastructure ecosystems to establish Singapore as a digital metropolis.
For more news and information, visit
www.imda.gov.sg or follow IMDA on LinkedIn (IMDAsg) and Instagram (@imdasg).
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Media OutReach
Spring Fair at VEC Marks Vietnam’s Most Ambitious Showcase Yet
For 12 days, the Spring Fair transformed VEC into a walkable map of 34 provinces, blending cuisine, culture and commerce inside Southeast Asia’s largest exhibition complex.
HANOI, VIETNAM – Media OutReach Newswire – 14 February 2026 – For nearly two weeks, the Spring Fair 2026 turned the Vietnam Exhibition Center into something few destinations manage to become: a condensed, high-definition portrait of an entire country.
As the fair drew to a close, what remains is not simply a tally of booths or sales figures, but the impression of a place that allowed visitors to move ‘through Vietnam’ at remarkable speed. Within a single afternoon, one could travel from the northern mountains to the Mekong Delta without leaving a 90-hectare venue on the outskirts of Hanoi.
Framed as “A Marketplace of 34 Provinces,” the event gathered regional economies, culinary traditions and cultural performances under one monumental roof. For many international visitors in Hanoi this spring, it became a defining stop on the city’s New Year cultural calendar.
A Country in One Afternoon
The scale was unapologetically large. More than 3,000 standard booths. Around 2,500 enterprises. Participation from 34 provinces and cities across Vietnam. Over 12 continuous days, the fair aimed for direct revenue of 1,000 billion VND and operated at a pace that rarely slowed.
Inside, the exhibition floor was organized into thematic zones such as “Vietnamese Cultural Essence” and “Vietnamese Agricultural Products – Connecting Spring”. The layout encouraged visitors to drift geographically. One moment, they stood in the northern region. Minutes later, they were tasting specialties from the south.
In the section representing Bắc Ninh, trays of bánh phu thê (sticky rice cake filled with mung bean paste, traditionally served at weddings) glowed under warm light. Nearby, vendors rolled out bánh cuốn Mao Điền (thin rice sheets wrapped around seasoned minced pork and wood ear mushrooms), the steam rising gently into the air. Nem chua (fermented pork sausage) was sliced into neat portions, while bundles of mì gạo chũ (sun-dried rice noodles from Bắc Giang) were arranged in pale, orderly stacks.
Further along, the scent shifted. At a booth from Sơn La, strips of thịt trâu gác bếp (smoked buffalo meat) were cut from darkened slabs and dipped into a dense sauce flecked with mắc khén (wild mountain pepper with a citrusy heat). The taste was smoky, slightly sweet and sharply spiced. At another stand, mắm tôm chua (fermented shrimp paste with chili and garlic) from Huế was wrapped with boiled pork belly and green banana slices, layered with fresh herbs to soften its tang.
In the southern cluster, bánh pía (flaky pastry filled with mung bean, salted egg yolk and durian) from Sóc Trăng were sliced while still warm, their layered crust collapsing delicately to reveal a rich interior. The aroma of durian lingered in the air, unmistakable and confident.
“I really liked how the space was designed according to each province’s characteristic… not only products, but also culture – music, people, traditional dress. It clearly shows very thoughtful experiential design,” said an American visitor during the event.
For business delegations, the appeal went beyond atmosphere.
“We came here to find Vietnamese partners for cashew nuts, cacao and coffee,” said Mandel V. Panizares, representative of Green Agricultural Products Trading in the Philippines. “Seeing the products directly and discussing at the booth; this ‘see and touch’ approach helps us evaluate quality and production capacity more clearly than just looking at profiles or images.”
Cultural performance threaded through the marketplace. Visitors found themselves mesmerized watching more than 50 performers in restored Nguyễn-era garments entered the main corridor for the “Hundred Flower Parade”. Gold embroidered nhật bình (formal imperial robes) shimmered beneath the hall’s lights. Ceremonial horses stepped carefully across polished floors as shoppers paused mid-conversation to watch.
“The parade is not just a performance, but a living cultural experience, where traditional Vietnamese attire, rituals, aesthetics and people exist together within the flow of daily life and commerce,” said Nguyen Thanh Nam, a member of the project team.
Across the 12 days, more than 40 cultural programs and hundreds of performances unfolded, including shows by the Vietnam Circus Federation and the Vietnam Puppet Theatre. Music, acrobatics and folk art existed in easy proximity to contract discussions and product demonstrations.
By the final weekend, it was clear that the Spring Fair had evolved into something more than an exhibition. It functioned as a temporary indoor festival city, layered with sound, flavor and movement.
The Platform Powering the Experience
The intensity of the experience was made possible by the Vietnam Exhibition Center itself.
Spanning 90 hectares, VEC is the largest exhibition complex in Southeast Asia and ranks among the top ten globally. At its core stands the Kim Quy Exhibition Hall, a 130,000 square meter column-free structure that provides uninterrupted interior space on a scale rarely seen in the region.
Built in just 10 months by Vingroup, Vietnam’s largest private conglomerate, and officially opened on August 19, 2025, the center welcomed 1.2 million visitors within its first three days of operation. Managing that volume required advanced crowd coordination, robust security systems and integrated logistics capable of operating at metropolitan scale.
The infrastructure extends well beyond the main hall. An 18-hectare parking area accommodates more than 10,000 vehicles. Nearly 1,200 electric vehicle charging ports form the largest EV charging station in Vietnam. Integrated storage zones, transport logistics and modern electronic payment systems allowed thousands of booths to operate simultaneously without visible strain.
VEC is also a member of the Bureau International des Expositions and serves as Vietnam’s official representative at global exhibition events, positioning it within the international exhibition circuit.
“We believe that, building upon this foundation, VEC will continue to thrive and evolve into a premier hub for major regional and international events. When operated at its full potential, VEC will emerge as a new symbol of a connected, prosperous, integrated, innovative, and sustainable Vietnam, thereby elevating our national standing in the country’s new era of ascent.”, said Mr. Tran Le Phuong, Chairman of the Board of Directors, Vietnam Exhibition Fair Center Joint Stock Company (VEFAC JSC).
During the Spring Fair, that capacity was visible in every operational detail. Corridors remained fluid at peak hours. Multiple stages operated without acoustic conflict. International delegations moved seamlessly between provincial booths.
“I highly appreciate the handicraft products of Hue and high-tech agricultural products of Thanh Hoa and Dong Thap,” said Ozasa Haruhiko, Chief Representative of JETRO Hanoi. “The diversity and quality here strengthen my confidence in Japan-Vietnam trade potential.”
As the 2026 edition concludes, the Spring Fair leaves behind more than transactions and photographs. It has demonstrated that Vietnam can stage large-scale exhibitions with cultural depth and operational precision inside world-class infrastructure.
Hashtag: #VEC #Vingroup
The issuer is solely responsible for the content of this announcement.
Media OutReach
CrazyLive to Host Free Investment Seminar in Hong Kong This March
Helping Retail Investors Build Decision-Making Discipline in Volatile Markets
HONG KONG SAR – Media OutReach Newswire – 14 February 2026 – CrazyLive, a platform dedicated to investor education and behavioral finance research, today announced that it will host a free public investment seminar on March 8, 2026 (Sunday) at Hotel ICON in Hong Kong.
Titled “Investor Behavior and Decision-Making Frameworks in High-Volatility Environments,” the seminar is designed for retail investors seeking to improve decision-making discipline amid rising market volatility. The event will explore common cognitive biases and behavioral traps that often lead to emotional investing, and introduce a systematic and repeatable decision-making framework to help participants strengthen consistency, structure, and execution in real-world market conditions.
Warren Wang, Founder of CrazyLive, stated:
“Over the years, I have observed that many retail investors do not underperform because they lack intelligence or information, but because they lack discipline and structure. Volatility is not an exception—it is the market’s normal state. The key is whether investors have a clear and executable framework to reduce emotional interference. This seminar is designed to share practical tools and structured thinking approaches grounded in behavioral finance.”
The seminar will feature three seasoned financial market professionals as keynote speakers:
• Cecilia Kwok — Market Sentiment Specialist at CrazyLive and senior financial news anchor, with over 10 years of hands-on investment and trading experience.
• Angel Xu — Wharton School graduate (University of Pennsylvania); former Morgan Stanley (New York) analyst; currently a fund manager; CFA and FRM charterholder.
• Jolin Zhu — With over 17 years of experience in financial market research and trading, she has participated in large-scale asset management projects and institutional investment operations. She is a specially appointed lecturer for the National Association of Financial Market Institutional Investors (NAFMII) and an editorial board member of the China Asset Management Industry Development Report. She is also a CFA and FRM charterholder.
Key seminar topics will include behavioral bias analysis, case studies of common decision-making errors, and practical decision-support tools such as a streamlined decision checklist and a cash flow stress-testing framework. The discussion will also incorporate insights from recent market developments and volatility cycles.
CrazyLive emphasized that the seminar will focus strictly on academic framework sharing, market phenomenon analysis, and practical experience exchange. The event will not involve the promotion of any financial products, nor will it provide any return guarantees or investment advice.
Event Details
Date: March 8, 2026 (Sunday)
Time: 2:00 PM – 6:00 PM
Venue: Function Room 1–3, Hotel ICON, 17 Science Museum Road, Tsim Sha Tsui East, Kowloon, Hong Kong
Admission: Free of charge
Registration Link: https://crazylivehk.netlify.app/
Hashtag: #CrazyLive
The issuer is solely responsible for the content of this announcement.
About CrazyLive
CrazyLive is a platform dedicated to investor education and behavioral finance research. Founded by Warren Wang, CrazyLive provides global Chinese retail and institutional investors with structured knowledge frameworks and decision-support tools.
Guided by its core philosophy, “Clarity in a Complex World,” CrazyLive aims to help investors build systematic decision-making frameworks that are understandable, executable, and sustainable, enabling them to navigate complex and rapidly evolving financial markets.
Media OutReach
Media Architects Celebrates 25 Years of Innovation in Live Production Streaming and Video Learning Technologies
From DVD Authoring to Systems Integration
Founded on 20 January 2001 as DVD Power (Asia) Pte Ltd, the company was launched to address a gap in the local video production landscape. Its founder, a key member of Singapore’s first film school at Ngee Ann Polytechnic, had recently produced an award-winning interactive DVD and identified a gap in the market for professional DVD authoring services in Singapore.
Early milestones included authoring projects for New Line Cinema, Miramax Films, Columbia TriStar and Sony Pictures, as well as locally commissioned educational and heritage content for the Ministry of Education and the National Heritage Board. As DVD technology matured, the company shifted into systems integration, rebranding as Media Architects and expanding its offerings to support professional video workflows and technical training.
Following its 25th anniversary, Media Architects continues to evolve with the industry, building on its original vision while adapting to new technologies and client needs.
Continuous Evolution with Industry Trends
Over the past two decades, Media Architects has kept pace with the evolution of media technologies. These include collaborative editing systems (2006), computer-based live production systems (2008), file-based post-production workflows (2010), and bonded cellular streaming systems for remote broadcasting (2012). More recently, the company has focused on video learning platforms, auto-tracking camera solutions, and hybrid classroom systems.
Today, Media Architects supports more than 10 higher education institutions in Singapore with integrated systems that enable lecture recording, hybrid learning, and streamlined content delivery.
Pandemic-Era Pivot to Live Streaming Services
When the COVID-19 pandemic disrupted live events, Media Architects adapted quickly. Drawing on its early experience in bonded cellular systems, the company developed compact live production setups with robotic cameras and a minimal crew, allowing clients to conduct virtual AGMs and live broadcasts under social distancing restrictions.
These efforts led to the establishment of a new business vertical focused on live event video streaming services and virtual event service platforms, which continued to support clients throughout the pandemic and beyond.
Future Growth: AI Tools, Partnerships, and Regional Reach
A Milestone Tender Reflecting the Next Phase of Growth
Upon celebrating its 25th anniversary, the company has secured a significant milestone tender to design and implement a clinical observation and recording system with AI-powered video analysis and reporting for a major medical institution in Singapore. This project represents a clear step forward in the company’s transition from traditional AV integration to intelligent, data-driven ecosystems that support high-stakes education and training.
The deployment spans more than 20 specialised clinical training rooms and shared spaces, with provisions for future expansion. At the system’s core is a fully redundant Q-SYS architecture powered by dual Core X10 DSP engines. This setup ensures operational continuity during critical simulations and medical examinations. Audio is captured through high-fidelity, beamforming ceiling microphones, and all network traffic is handled by NETGEAR AVLine switches configured for high-throughput, low-latency AVoIP environments.
Centralised control is achieved through the Q-SYS platform, which unifies audio, video, and automation under a modern IT framework.
What distinguishes this project is the integration of AI-powered video analytics. The system leverages a SaaS platform to enable real-time transcription, video tagging, and structured AI-powered analysis based on clinical rubrics such as SBAR (Situation, Background, Assessment, Recommendation). This allows users to reference specific tagged moments during debriefs, providing objective, measurable feedback aligned with learning outcomes.
Students benefit directly from recorded sessions, instructor notes, transcripts, AI analysis, and reports saved to their accounts. This supports reflective practice, skill tracking, and individual learning progress. The implementation reflects Media Architects’ ongoing focus on scalable, systems-based innovation that transforms live video into actionable educational intelligence.
As the company embarks upon its next chapter, this project illustrates how its technical capabilities are now being applied to future-focused environments where reliability, adaptability, and data integration are essential.
Preparing the Team for the Next Chapter
In anticipation of future growth, Media Architects is focusing on organisational development and leadership transition. Current team leads are being supported through new hires and strategic mentorship, with plans for the founder to move into an advisory role. The company is also evaluating the addition of industry practitioners to strengthen its system solutioning capacity and broaden its technical depth.
“Our mission at Media Architects has always been to harness the transformative power of video technology. With the latest system, we aren’t just installing cameras; we are architecting an intelligent feedback loop for self-reflection and self-improvement. By integrating AI-powered transcription and analysis, we are turning clinical simulations into objective, measurable data that empowers the next generation of medical professionals.”
— Nick Tay, Founder and Managing Director, Media Architects Pte Ltd
Looking Ahead
Following its 25th anniversary, Media Architects remains committed to helping clients deliver high-impact content through integrated, future-ready technologies. Visit their website to learn more about their products and services.
Hashtag: #MediaArchitects #ProductionStreamingSolutions #25thAnniversary #TechInnovation
https://media-architects.asia/
The issuer is solely responsible for the content of this announcement.
About Media Architects
Media Architects Pte Ltd marked its 25th anniversary by redefining the boundaries of systems integration. Beyond our heritage in live production and video solutions, we are now pioneering the shift toward AI-driven, scalable AV ecosystems. From Singapore to the region’s leading broadcast and corporate hubs, Media Architects continues to engineer the intelligent platforms that transform how the world learns, communicates, and engages.
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