Media OutReach
IMDA Refreshes Skills Framework for Media and Continues to Support Virtual Production Capabilities and Training
– New company-led apprenticeship programme with media companies to expand job and training opportunities in the industry
– 28 Virtual Production projects supported, and 650 media professionals trained to date under the Virtual Production Innovation fund
SINGAPORE – Media OutReach Newswire – 4 December 2024 – The Infocomm Media Development Authority (IMDA) has worked closely with the media industry to introduce a refresh to the Skills Framework for Media, which will provide up-to-date sector information, job roles and existing and emerging skills for media practitioner, in new tech areas such as Virtual Production (VP) and Generative Artificial Intelligence (GenAI). To provide locals with more job and training opportunities in new tech areas, another new initiative is the company-led apprenticeship programme with media companies.
2. IMDA has been advancing VP applications in Singapore’s media industry since 2023. To date, there have been 28 VP content projects, and 650 media professionals trained in VP through these content projects and workshops, supported by the S$30 million VP Innovation Fund announced last year. These updates were made by Singapore’s Senior Minister of State for Digital Development and Information (MDDI) & Ministry of National Development (MND), Mr Tan Kiat How at the opening of the Asia TV Forum and Market (ATF) today, an event of the Singapore Media Festival (SMF). Hosted by IMDA, the SMF celebrates its 11th edition with the theme “Make It Here“, inspiring the region’s media community to create, connect, and realise their visions.
Refreshed Guide for the Future of Media Careers
3. As Singapore’s media market expands, employment opportunities are also on the rise. There were 24,960 media professionals employed across the economy in 2023, reflecting a compound annual growth rate of 7% since 2018[1]. The refreshed Skills Framework for Media provides a comprehensive roadmap for these media professionals, charting the future of media careers and talent development. This framework was developed by IMDA in partnership with SkillsFuture Singapore (SSG), industry associations like the Singapore Association of Motion Picture Professionals, Institutions of Higher Learning (IHLs), after extensive consultation with around 150 media representatives across industry, training providers, IHLs and freelancers. This ensures the framework meets the needs of a dynamic media landscape.
4. The refreshed Skills Framework identifies 195 job roles across 9 tracks, with 230 technical skills and competencies in existing and emerging skills in Media like VP, GenAI, content production, production technical services, and more. Media practitioners can use the Skills Framework to upskill and remain relevant in today’s media landscape, while employers and training providers can tap on it to structure learning and training opportunities. The framework was first launched in 2018 jointly by IMDA, SSG, Workforce Singapore (WSG) and in consultation with Singapore’s media industry.
5. IMDA will also offer more company-led on-the-job training opportunities through apprenticeships with media companies in line with the new skills added into the refreshed framework including VP. This is a new initiative and, as a start, IMDA will partner seven media companies to offer over 70 apprenticeship opportunities across content production, business management and technical roles that will further deepen practical skills development and ensuring talent is industry ready.
6. In his opening speech, SMS Tan Kiat How said, “The Asia TV Forum and Market and the Singapore Media Festival are platforms for networking and collaborations. As Asia’s entertainment content industry grows, Singapore will be your partner to tell our stories to the world, and for the world to find discover the talents and gems in Asia. Today, we are taking an important step to do so by investing in the future of media – our media professionals so that they are equipped with the right skills, technology, and platforms to excel in this dynamic industry.”
New Virtual Production Projects and Talent Supported
7. The use of VP in Singapore’s media industry continues to progress with the launch of three full-scale VP studios that can support international projects developed with VP technology. These are Aux Infinite Studios, Oceanus Media Global and X3D Studio and they are also providing VP training. Next year, media professionals can look forward to specialised training opportunities for job roles such as VP supervisors from local and overseas VP experts.
8. There have also been 28 VP content projects which leveraged VP technology to open creative possibilities and overcome physical limitations. For example, film director Ian Wee from Reelisations Pte Ltd tapped on VP in his latest content project “Time Apart”, to execute challenging time lapse sequences across different time periods. Ian was a participant of the National Film and Television School (NFTS) Certificate in Virtual Production course in April 2023. Another example, Glenn Chan from Sonder Films used 3D scanning technology to develop and integrate 3D CGI characters into virtual environments for his short-form VP project “The Old World”. Glenn was a participant of the Aux-XON SG x Korea VP Masterclass conducted earlier this year.
9. For more details on the Singapore Media Festival and the Asia TV Forum and Market please visit www.imda.gov.sg/smf. To read the latest Skills Framework for Media, visit https://www.imda.gov.sg/how-we-can-help/media-manpower-plan/skills-framework-for-media-sfw-for-media.
Hashtag: #SGMediaFest
https://www.imda.gov.sg/smf
https://www.linkedin.com/company/imdasg
https://www.instagram.com/imdasg
The issuer is solely responsible for the content of this announcement.
About the Singapore Media Festival
The Singapore Media Festival, hosted by the Infocomm Media Development Authority (IMDA), proudly returns for its 11th edition as one of Asia’s premier international media industry platforms. From 28 November to 8 December 2024, Singapore will be the focal point for Asia’s media community, showcasing diverse media innovations, forging industry deals, and presenting Singapore’s world-class content. This year’s festival, themed “Make It Here,” aims to inspire the region’s media talent to create, connect, and realise their visions. The event will bring together media professionals, industry leaders, creators, and consumers through the Singapore International Film Festival (SGIFF), Asia TV Forum & Market (ATF), Singapore Comic Con (SGCC), and Nas Summit Asia (NAS).
For more information, please visit:
www.imda.gov.sg/smf.
About Asia TV Forum & Market (ATF) 2024
3 December 2024: The ATF Leaders Dialogue
4 – 6 December 2024: Market & Conference
Into its 25th edition,
Asia TV Forum & Market (ATF) – the region’s co-production & entertainment content market and conference – is the proven industry platform to acquire knowledge, network, buy, sell, finance, distribute and co-produce across all platforms. It is the premier stage in Asia to engage with the entertainment industry’s top players from around the world. It’s where the best minds meet, and the future of Asia’s content is shaped.
For more information, please visit www.asiatvforum.com
About Infocomm Media Development Authority
The Infocomm Media Development Authority (IMDA) leads Singapore’s digital transformation by developing a vibrant digital economy and an inclusive digital society. As Architects of Singapore’s Digital Future, we foster growth in Infocomm Technology and Media sectors in concert with progressive regulations, harnessing frontier technologies, and developing local talent and digital infrastructure ecosystems to establish Singapore as a digital metropolis.
For more news and information, visit
www.imda.gov.sg or follow IMDA on LinkedIn (IMDAsg) and Instagram (@imdasg).
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Media OutReach
E3 Compression Latch with Visual Indicator Now Available in Zinc
Southco’s E3 VISE ACTION® Compression Latch with Visual Indicator displays latch open status that can be seen from a minimum of five meters, making it an ideal choice for rail, semiconductor and industrial machinery enclosures where an unsecured door or panel could impact safety during operation. By allowing operators to easily detect latch status, the E3 VISE ACTION® Compression Latch with Visual Indicator improves efficiency, enhances safety and reduces maintenance errors.
Global Product Manager Ike Teng adds, “The E3 VISE ACTION® Compression Latch with Visual Indicator provides visual feedback of whether a panel is fully closed, semi-closed or not secured at all. Like Southco’s standard E3 line, the indicator version delivers robust, vibration-resistant fastening and is available in a variety of grip lengths, providing a simple upgrade for enhancing enclosure safety and security.”
For more information about the functionality of E3 Compression Latches, please visit https://www.southco.com or email the 24/7 customer service department at [email protected]
Hashtag: #Southco #E3VISEACTION
The issuer is solely responsible for the content of this announcement.
About Southco
Southco, Inc. is the leading global designer and manufacturer of engineered access solutions. From quality and performance to aesthetics and ergonomics, we understand that first impressions are lasting impressions in product design. For over 70 years, Southco has helped the world’s most recognized brands create value for their customers with innovative access solutions designed to enhance the touch points of their products in transportation and industrial applications, medical equipment, data centers and more. With unrivalled engineering resources, innovative products and a dedicated global team, Southco delivers the broadest portfolio of premium access solutions available to equipment designers throughout the world.
Southco Asia Limited
2401, Tower 2, Ever Gain Plaza
88 Container Port Road, Kwai Chung
Media OutReach
Global Qualifications Made Local: Leading Overseas Universities Partner with SIM
University of London
The University of London (UoL) is one of the most established overseas degree providers in Singapore, having partnered with SIM Global Education (SIM GE) for more than 38 years.
Through this collaboration, students can pursue degrees in fields such as Business, Banking and Finance, Data Science, Economics, and International Relations. The programmes follow the same curricula and are examined by the same academic boards as those in the UK. SIM complements these with academic support, career services, a vibrant campus life and helping students gain a truly global education while staying rooted in Singapore.
University of Birmingham
The University of Birmingham, a member of the UK’s prestigious Russell Group of research-intensive universities, partners with SIM Global Education (SIM GE) to offer both undergraduate and postgraduate programmes in Singapore.
At the undergraduate level, the Bachelor of Science (Honours) Business Management (Top-up) equips students with analytical and strategic skills necessary for today’s competitive business environment.
For postgraduate learners, SIM GE offers the Master of Business Administration (MBA), designed for professionals seeking to strengthen their leadership, strategic management, and decision-making capabilities. The programme blends academic rigour with practical business applications, preparing graduates for senior management roles and global career opportunities.
University of Stirling
The University of Stirling at SIM offers globally recognised, research-led programmes designed to develop career-ready graduates. With flexible learning options, industry-relevant curriculum, and opportunities for global exposure, Stirling equips students with the skills and knowledge to thrive in today’s competitive job market.
University at Buffalo, The State University of New York
For students who prefer an American-style education, the University at Buffalo (UB) offers full U.S. degree programmes at SIM GE. Students can major in Communication, Psychology, or International Trade, earning a degree directly from UB – “a premier U.S. public university in Singapore … at a fraction of the cost” The UB programmes are taught by faculty approved by the home campus, maintaining the same academic standards and assessments as in New York.
University of Alberta
The University of Alberta holds a position among the top 4 universities in Canada and is internationally recognized as a leading post-secondary institution, ranking within the top 100 universities worldwide. Its steadfast dedication to excellence in research, teaching, and innovation spans over a century.
RMIT University
RMIT University, based in Melbourne, is another major Australian partner of SIM GE. Known for its industry-focused learning, RMIT’s programmes in Business Management, Marketing, and Logistics and Supply Chain Management are designed with employability in mind.
Students gain hands-on experience through case studies and project-based learning. The partnership allows Singapore students to graduate with the same Australian degree as those studying in Melbourne, often within two to three years.
University of Wollongong
The University of Wollongong (UOW), ranked among the world’s top 200 universities, partners exclusively with SIM Global Education in Singapore to offer IT, business information systems, cybersecurity, and data analytics programs taught by UOW faculty. Since 2005, over 3,000 UOW degrees have been awarded at SIM, with pathways for transfers to Australia and industry internships. Students enjoy access to SIM’s vibrant campus life, academic support, and opportunities for awards from agencies like CSIT and IMDA.
The University of Sydney
Over 3,500 of Singapore’s most talented health professionals have graduated with our nursing and health science related degrees, offered in partnership with SIM GE. The nursing programmes are developed, fully taught and awarded by The University of Sydney and accredited by the Singapore Nursing Board.
La Trobe University
La Trobe University is a public research university located in Melbourne, Australia. It was established in 1964 and is now the third university in the state of Victoria. The university is in the top five per cent of business schools worldwide to have earned an AACSB accreditation for delivering excellence in every aspect of the university’s work.
Monash College
Monash College is fully owned by Monash University, Australia’s largest university. The College is the preferred pathway to Monash University for international students. Through innovative programmes which align with the high standards of Monash University, we equip students for life at university, and beyond.
Grenoble Ecole de Management
Founded in Grenoble, Grenoble Ecole de Management (GEM) has greatly developed its expertise in the management of technology and innovation—an expertise that is now the foundation of the institution’s excellence and international renown. The school is accredited by AACSB, EQUIS and AMBA, and is a member of the French ‘Conférence des Grandes Ecoles’.
A Hub for Global Degrees
SIM Global Education offers over 140 full-time and part-time academic programmes from international universities partners.
Students here can earn world-class qualifications, gain exposure to diverse teaching approaches, and access global alumni networks all at lower cost and greater convenience than studying abroad.
As SIM GE highlights, its degrees are “globally recognised, with the same curricula and academic standards as those awarded onshore”
In an increasingly competitive world, these overseas degree options in Singapore offer the best of both worlds – international credentials with local advantage.
References:
- University of London – Teaching Centre: Singapore – https://www.london.ac.uk/study/where-study/teaching-centre/singapore
- SIM Global Education – University of London Programmes – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – RMIT University – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/rmit-univer…
- SIM Global Education – University at Buffalo – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – University of Alberta – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – University of Birmingham – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – University of Wollongong – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – The University of Sydney – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/the-univers…
- SIM Global Education – La Trobe University – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/la-trobe-un…
- SIM Global Education – Grenoble Ecole de Management – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/grenoble-ec…
- SIM Global Education – Monash College – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/monash-coll…
- SIM Global Education – University of Stirling – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – Overview of Degree and Diploma Programmes – https://www.sim.edu.sg/degrees-diplomas/overview
- SIM Global Education – University Partner Page – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge
Hashtag: #SIMGlobalEducation #SIMGE #CareerReady #FutureSkills #HigherEducation #GlobalDegrees
The issuer is solely responsible for the content of this announcement.
About SIM Global Education
SIM Global Education (SIM GE) is a leading private education institution in Singapore and the region. We offer more than 140 academic programmes ranging from diplomas and graduate diploma programmes to bachelor’s and master’s degree programmes with some of the world’s most reputable universities from Australia, Canada, Europe, United Kingdom, and the United States. SIM GE’s cohort is made up of 16,000 full- and part-time students and adult learners, of which approximately 36% are international students hailing from over 50 countries.
SIM GE’s holistic learning approach and culturally diverse learning environment aim to equip students with knowledge, industry skills and employability competencies, as well as a global perspective to succeed as future leaders in a fast-changing, technologically driven world.
For more information on SIM Global Education, visit sim.edu.sg
Media OutReach
Yunnan Showcases Top 10 Must-try Experiences at Trip.Best: Southeast Asia Travel Trends Unpacked
The event gathered representatives from the Singapore Tourism Board, Trip.com, leading travel agencies from Southeast Asia, international mainstream media, travel influencers, and industry experts. Trip.com business leaders shared data-driven insights into evolving travel consumption patterns in this region, covering entry and exit, accommodation, attractions, and dining trends, before revealing the highly anticipated Trip.Best Southeast Asia Travel Rankings.
Yunnan’s presentation on its “Top 10 Must-try Experiences,” took the audience on an immersive journey from the Yuanyang Rice Terraces and Xishuangbanna Rainforest to the Shangri-La Snow Mountain. These tours integrate intangible cultural heritage, ethnic cuisine, and artisanal crafts, creating authentic experiences for global travelers. Complementing the presentation, an outdoor Yunnan lifestyle experience zone was set up, where guests could savor Yunnan specialties, admire Yi embroidery, and capture memorable moments in traditional ethnic attire.
Yunnan also emphasized its traveler-friendly policies, including the 240-hour visa-free transit for international visitors in nine popular tourist destinations, including Kunming, Lijiang, Dali, and Xishuangbanna, and tax refund benefits for overseas shoppers. Enhanced connectivity through Yunnan’s expanding “air corridor” has significantly boosted passenger traffic between Yunnan and South and Southeast Asia. Kunming Changshui International Airport now offers flights to 37 international destinations, with 32 routes linking directly to South and Southeast Asia.
By leveraging Trip.Best‘s global travel rankings and experiential marketing strategies, Yunnan further solidified its brand presence as an international tourist destination, paving the way for deeper collaboration in Southeast Asia’s tourism market.
Hashtag: #Trip.Best
The issuer is solely responsible for the content of this announcement.
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