Media OutReach
Jollibee Opens 200th Store in Vietnam
Jollibee Group’s flagship brand solidifies position as one of the top restaurant chains in Vietnam
HO CHI MINH CITY, VIETNAM – Media OutReach Newswire – 17 December 2024 – The Jollibee Group, one of the largest and fastest-growing restaurant companies in the world, marks a significant milestone with the grand opening of its 200th Jollibee store in Vietnam. This achievement underscores the company’s success in market penetration and reinforces its commitment to international growth.
Jollibee Vietnam’s 200th store was inaugurated on December 12, 2024, at 704 Hau Giang Street, Ward 12, District 6, Ho Chi Minh City, with crowds eagerly awaiting their Jollibee favorites.
“This incredible 200-store milestone in Vietnam, our largest international market, signifies the acceleration of Jollibee’s global expansion, bringing us closer to our vision of becoming one of the Top 5 restaurant companies in the world,” said Ernesto Tanmantiong, Jollibee Group Global Chief Executive Officer. “What’s significant to us is how Jollibee was able to be a part of the Vietnamese people’s lives and was provided the opportunity to bring them many joyful moments.”
“We are honored that millions of Vietnam citizens have embraced Jollibee, and truly love the food from Chickenjoy, Jolly Spaghetti to Chili Chicken, which was specially made for the Vietnamese. We share this milestone with the Jollibee Vietnam team who rose above many obstacles to fulfill our mission of providing delicious food to bring the joy of eating across the Vietnamese communities,” Tanmantiong added.
“The success we’ve achieved in Vietnam is what we continue to strive for in markets across Asia and the rest of the world where we operate,” said Dennis Flores, Jollibee President for Europe, Middle East, Asia, and Australia (EMEAA). “In Vietnam, almost 100% of the customers are Vietnamese. This is a testament to how Jollibee can appeal to diverse markets and cross borders. By staying true to our commitment to deliver great-tasting food with consistent quality and warm friendly service, while listening closely to each market’s preferences and constantly innovating, we are poised to further accelerate our growth momentum.”
Jollibee’s Two-Decade Success Story in Vietnam
Jollibee Vietnam’s journey did not happen overnight. Beginning modestly in 2005 with its first branch in Coop Mart Xa Lo Hanoi, the brand has grown to become a beloved dining destination for Vietnamese customers.
“It is the continuous support of the Vietnamese people, and their fondness for Jollibee’s signature offerings like Chickenjoy and Jolly Spaghetti that has fueled this remarkable growth and inspired us to strive towards becoming the quick-service restaurant (QSR) with the widest network in Vietnam,” said Lam Hong Nguyen, Jollibee Vietnam Managing Director.
Jollibee’s success in Vietnam is largely attributed to its menu of exceptional-tasting products loved by locals. Signature dishes like Chickenjoy, perfectly crispy fried chicken, and sweet-style Spaghetti, a unique and beloved offering, have become iconic favorites. The spicy and flavorful Chili Chicken, developed specifically for Vietnamese customers, further complements the diverse menu and caters to the distinct local palate—an approach that has also won over local customers in other markets such as Hong Kong, Singapore, and the United Arab Emirates (UAE) with the Spicy Chickenjoy offering; and in the United Kingdom (UK) and Spain with Chicken Sandwich.
To support growing customer demand, Jollibee established its own ISO 22000-certified commissary in Vietnam to produce its fast-moving products. It is the first and only QSR in Vietnam to support its operation through a self-managed commissary, with the capacity to support 400 stores locally.
Ensuring Success in Asia and Across the World
Jollibee Group’s sustained growth in Vietnam is a testament to its strategic approach, operational excellence, and deep understanding of local preferences.
For almost 20 years, its flagship brand, Jollibee, has delighted Vietnamese customers with its unique and joyful dining experience. The company also continues to grow its presence in the country with its homegrown coffee brand, Highlands Coffee.
Highlands Coffee has grown exponentially since Jollibee Group acquired a 50% stake in 2012, expanding from 56 stores to a network of 763 in Vietnam and 815 globally. Today, the company holds a controlling 60% share of the business. Highlands Coffee is the market leader for Vietnamese coffee, known for its commitment to quality, sustainability, and community building. Its strategic growth has solidified its presence, especially in key urban areas, resonating strongly with both locals and visitors.
Looking ahead, Jollibee Group is well positioned for continued expansion in Asia and across the world. It recently entered the South Korean market with its acquisition of Compose Coffee. It has also entered into an agreement to acquire full ownership and control of Hong Kong-based dim sum restaurant Tim Ho Wan from Titan Dining LP (Titan Fund). Jollibee Group has also entered a joint venture with Singapore-based Food Collective Pte. Ltd. (FCPL) to expand the Tiong Bahru Bakery and Common Man Coffee Roasters chains in the Philippines.
The Jollibee Group now has a portfolio of 19 brands with over 9,500 stores across 32 countries worldwide.
Hashtag: #JollibeeGroup
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About Jollibee Group
Jollibee Foods Corporation (JFC), also known as the Jollibee Group, is one of the world’s fastest-growing restaurant companies, with a mission to deliver great-tasting food, bringing the joy of eating through its 19 brands with over 9,500 stores across 32 countries.
The Jollibee Group’s portfolio includes eight wholly owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger), four franchised brands (Burger King, Panda Express, Yoshinoya in the Philippines, and Tim Ho Wan in China), and ownership stakes in other key brands like The Coffee Bean and Tea Leaf (80%), Compose Coffee (70%), SuperFoods Group that operates Highlands Coffee (60%), and bubble tea brand Milksha (51%). The Company also has membership interests in Tortazo, LLC, along with Chef Rick Bayless, for Tortazo in the U.S. and has recently invested in Botrista, a leader in beverage technology.
Through its subsidiary Jollibee Worldwide Pte. Ltd. (JWPL), the Jollibee Group holds a 92% participating interest in Titan Dining LP. It recently disclosed that it signed an agreement to transfer of ownership and management of the Tim Ho Wan business to the Jollibee Group, subject to certain closing conditions. This transfer will be finalized after these closing conditions have been fulfilled, and Tim Ho Wan becomes 100% owned by JPWL. It also established a joint venture company that holds the franchise rights to operate Tiong Bahru Bakery and Common Man Coffee Roasters in the Philippines. The Company also holds a 90% stake in Titan Dining Partners II Ltd for growing Asia-Pacific food service brands.
The Jollibee Group’s global sustainability agenda, Joy for Tomorrow, underscores its commitment to sustainable business practices across food safety, employee welfare, community support, good governance, and environmental responsibility, among others. These focus areas are aligned with the United Nations Sustainable Development Goals (UN SDGs).
The Jollibee Group has been recognized as the Philippines’ Most Admired Company by the Asian Wall Street Journal, named one of Asia’s Fab 50 Companies, and listed among Forbes’ World’s Best Employers and Top Female-Friendly Companies. The Company is also a three-time Gallup Exceptional Workplace Award recipient and featured in TIME’s World’s Best Companies and Fortune’s Southeast Asia 500 List.
www.jollibeegroup.com 
Southco’s E3 VISE ACTION® Compression Latch with Visual Indicator displays latch open status that can be seen from a minimum of five meters, making it an ideal choice for rail, semiconductor and industrial machinery enclosures where an unsecured door or panel could impact safety during operation. By allowing operators to easily detect latch status, the E3 VISE ACTION® Compression Latch with Visual Indicator improves efficiency, enhances safety and reduces maintenance errors.
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For more information about the functionality of E3 Compression Latches, please visit https://www.southco.com or email the 24/7 customer service department at [email protected]
Hashtag: #Southco #E3VISEACTION
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About Southco
Southco, Inc. is the leading global designer and manufacturer of engineered access solutions. From quality and performance to aesthetics and ergonomics, we understand that first impressions are lasting impressions in product design. For over 70 years, Southco has helped the world’s most recognized brands create value for their customers with innovative access solutions designed to enhance the touch points of their products in transportation and industrial applications, medical equipment, data centers and more. With unrivalled engineering resources, innovative products and a dedicated global team, Southco delivers the broadest portfolio of premium access solutions available to equipment designers throughout the world.
Southco Asia Limited
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University of London
The University of London (UoL) is one of the most established overseas degree providers in Singapore, having partnered with SIM Global Education (SIM GE) for more than 38 years.
Through this collaboration, students can pursue degrees in fields such as Business, Banking and Finance, Data Science, Economics, and International Relations. The programmes follow the same curricula and are examined by the same academic boards as those in the UK. SIM complements these with academic support, career services, a vibrant campus life and helping students gain a truly global education while staying rooted in Singapore.
University of Birmingham
The University of Birmingham, a member of the UK’s prestigious Russell Group of research-intensive universities, partners with SIM Global Education (SIM GE) to offer both undergraduate and postgraduate programmes in Singapore.
At the undergraduate level, the Bachelor of Science (Honours) Business Management (Top-up) equips students with analytical and strategic skills necessary for today’s competitive business environment.
For postgraduate learners, SIM GE offers the Master of Business Administration (MBA), designed for professionals seeking to strengthen their leadership, strategic management, and decision-making capabilities. The programme blends academic rigour with practical business applications, preparing graduates for senior management roles and global career opportunities.
University of Stirling
The University of Stirling at SIM offers globally recognised, research-led programmes designed to develop career-ready graduates. With flexible learning options, industry-relevant curriculum, and opportunities for global exposure, Stirling equips students with the skills and knowledge to thrive in today’s competitive job market.
University at Buffalo, The State University of New York
For students who prefer an American-style education, the University at Buffalo (UB) offers full U.S. degree programmes at SIM GE. Students can major in Communication, Psychology, or International Trade, earning a degree directly from UB – “a premier U.S. public university in Singapore … at a fraction of the cost” The UB programmes are taught by faculty approved by the home campus, maintaining the same academic standards and assessments as in New York.
University of Alberta
The University of Alberta holds a position among the top 4 universities in Canada and is internationally recognized as a leading post-secondary institution, ranking within the top 100 universities worldwide. Its steadfast dedication to excellence in research, teaching, and innovation spans over a century.
RMIT University
RMIT University, based in Melbourne, is another major Australian partner of SIM GE. Known for its industry-focused learning, RMIT’s programmes in Business Management, Marketing, and Logistics and Supply Chain Management are designed with employability in mind.
Students gain hands-on experience through case studies and project-based learning. The partnership allows Singapore students to graduate with the same Australian degree as those studying in Melbourne, often within two to three years.
University of Wollongong
The University of Wollongong (UOW), ranked among the world’s top 200 universities, partners exclusively with SIM Global Education in Singapore to offer IT, business information systems, cybersecurity, and data analytics programs taught by UOW faculty. Since 2005, over 3,000 UOW degrees have been awarded at SIM, with pathways for transfers to Australia and industry internships. Students enjoy access to SIM’s vibrant campus life, academic support, and opportunities for awards from agencies like CSIT and IMDA.
The University of Sydney
Over 3,500 of Singapore’s most talented health professionals have graduated with our nursing and health science related degrees, offered in partnership with SIM GE. The nursing programmes are developed, fully taught and awarded by The University of Sydney and accredited by the Singapore Nursing Board.
La Trobe University
La Trobe University is a public research university located in Melbourne, Australia. It was established in 1964 and is now the third university in the state of Victoria. The university is in the top five per cent of business schools worldwide to have earned an AACSB accreditation for delivering excellence in every aspect of the university’s work.
Monash College
Monash College is fully owned by Monash University, Australia’s largest university. The College is the preferred pathway to Monash University for international students. Through innovative programmes which align with the high standards of Monash University, we equip students for life at university, and beyond.
Grenoble Ecole de Management
Founded in Grenoble, Grenoble Ecole de Management (GEM) has greatly developed its expertise in the management of technology and innovation—an expertise that is now the foundation of the institution’s excellence and international renown. The school is accredited by AACSB, EQUIS and AMBA, and is a member of the French ‘Conférence des Grandes Ecoles’.
A Hub for Global Degrees
SIM Global Education offers over 140 full-time and part-time academic programmes from international universities partners.
Students here can earn world-class qualifications, gain exposure to diverse teaching approaches, and access global alumni networks all at lower cost and greater convenience than studying abroad.
As SIM GE highlights, its degrees are “globally recognised, with the same curricula and academic standards as those awarded onshore”
In an increasingly competitive world, these overseas degree options in Singapore offer the best of both worlds – international credentials with local advantage.
References:
- University of London – Teaching Centre: Singapore – https://www.london.ac.uk/study/where-study/teaching-centre/singapore
- SIM Global Education – University of London Programmes – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – RMIT University – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/rmit-univer…
- SIM Global Education – University at Buffalo – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – University of Alberta – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – University of Birmingham – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – University of Wollongong – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – The University of Sydney – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/the-univers…
- SIM Global Education – La Trobe University – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/la-trobe-un…
- SIM Global Education – Grenoble Ecole de Management – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/grenoble-ec…
- SIM Global Education – Monash College – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/monash-coll…
- SIM Global Education – University of Stirling – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge/university-…
- SIM Global Education – Overview of Degree and Diploma Programmes – https://www.sim.edu.sg/degrees-diplomas/overview
- SIM Global Education – University Partner Page – https://www.sim.edu.sg/degrees-diplomas/sim-global-education/university-partners-sim-ge
Hashtag: #SIMGlobalEducation #SIMGE #CareerReady #FutureSkills #HigherEducation #GlobalDegrees
The issuer is solely responsible for the content of this announcement.
About SIM Global Education
SIM Global Education (SIM GE) is a leading private education institution in Singapore and the region. We offer more than 140 academic programmes ranging from diplomas and graduate diploma programmes to bachelor’s and master’s degree programmes with some of the world’s most reputable universities from Australia, Canada, Europe, United Kingdom, and the United States. SIM GE’s cohort is made up of 16,000 full- and part-time students and adult learners, of which approximately 36% are international students hailing from over 50 countries.
SIM GE’s holistic learning approach and culturally diverse learning environment aim to equip students with knowledge, industry skills and employability competencies, as well as a global perspective to succeed as future leaders in a fast-changing, technologically driven world.
For more information on SIM Global Education, visit sim.edu.sg
Media OutReach
Yunnan Showcases Top 10 Must-try Experiences at Trip.Best: Southeast Asia Travel Trends Unpacked
The event gathered representatives from the Singapore Tourism Board, Trip.com, leading travel agencies from Southeast Asia, international mainstream media, travel influencers, and industry experts. Trip.com business leaders shared data-driven insights into evolving travel consumption patterns in this region, covering entry and exit, accommodation, attractions, and dining trends, before revealing the highly anticipated Trip.Best Southeast Asia Travel Rankings.
Yunnan’s presentation on its “Top 10 Must-try Experiences,” took the audience on an immersive journey from the Yuanyang Rice Terraces and Xishuangbanna Rainforest to the Shangri-La Snow Mountain. These tours integrate intangible cultural heritage, ethnic cuisine, and artisanal crafts, creating authentic experiences for global travelers. Complementing the presentation, an outdoor Yunnan lifestyle experience zone was set up, where guests could savor Yunnan specialties, admire Yi embroidery, and capture memorable moments in traditional ethnic attire.
Yunnan also emphasized its traveler-friendly policies, including the 240-hour visa-free transit for international visitors in nine popular tourist destinations, including Kunming, Lijiang, Dali, and Xishuangbanna, and tax refund benefits for overseas shoppers. Enhanced connectivity through Yunnan’s expanding “air corridor” has significantly boosted passenger traffic between Yunnan and South and Southeast Asia. Kunming Changshui International Airport now offers flights to 37 international destinations, with 32 routes linking directly to South and Southeast Asia.
By leveraging Trip.Best‘s global travel rankings and experiential marketing strategies, Yunnan further solidified its brand presence as an international tourist destination, paving the way for deeper collaboration in Southeast Asia’s tourism market.
Hashtag: #Trip.Best
The issuer is solely responsible for the content of this announcement.
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