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Passing the Torch to a Trillion-Dollar Future: The 4th China Next-Gen Entrepreneurs Forum Redefines Private Enterprise Succession
The event brought together over 1,000 participants, including distinguished experts such as Ji Weimin, Deputy Director of the Institute of Industrial Economics at the Chinese Academy of Social Sciences and President of China Business Journal, Prof. Peng Qian, Director of Roger King Center for Asian Family Business and Family Office at the Hong Kong University of Science and Technology, along with representatives from the new generation and private enterprises.
Bridging Generations: From Conflict to Understanding
Jerry Lu’s keynote began with a personal story of accompanying his father on a business trip at age 12, planting the seed of his desire to one day stand shoulder-to-shoulder and lead alongside him.
Jerry Lu reflected on the complexities of generational succession, sharing his personal journey of transformation—from feelings of frustration to a deep sense of understanding, and from reluctantly inheriting a legacy to actively embracing it. He likened the first generation’s contributions to a powerful “threefold fuel”—resources, experience, and spirit—that not only provide a foundation for the next generation but also serve as a launchpad for bold innovation and future growth.
Turning Challenges into Opportunities: 68% Attrition vs. 71.2% Survival
Jerry Lu highlighted critical insights into the generational succession crisis, revealing that 68% of successors forced into leadership roles leave within three years, and only 3% of such businesses survive beyond five generations. In contrast, businesses led by proactive successors boast a remarkable 71.2% survival rate over three generations, underscoring the importance of intentional, forward-thinking leadership transitions.
To address these challenges, Lu outlined five strategic pathways for successful succession: cultural governance, technology-driven transformation, digitalization, industry upgrades, and cross-sector integration.
As a testament to these principles, Lu shared his own approach—leveraging the TOJOY’s Platform to build a comprehensive health and legacy service platform tailored for high-net-worth clients. This integrated innovation model not only harnesses the resources and networks of previous generations but also positions businesses for sustainable growth in a rapidly changing landscape.
Academic and Media Perspectives on Family Business Succession
Ji, a seasoned media expert, shared insights from a decade of research on over 2,000 family businesses across China, identifying three pivotal shifts essential for successful succession. The first shift urges the next generation to move beyond the passive role of “inheritors” and embrace the proactive role of “co-creators,” taking responsibility for driving innovation and growth. The second shift emphasizes the importance of utilizing professional tools, such as insurance and trusts, to effectively protect and transfer family wealth. The third shift highlights the need to establish a sustainable ecosystem by integrating financial tools, family culture, and legal frameworks.
Building on this perspective, Prof. Peng Qian shed light on the growing trend of family businesses transitioning into family offices. She emphasized that the longevity and success of family enterprises rely on shared values, a long-term vision, and strategies focused on creating impact. As family businesses confront challenges like a shortage of successors and intergenerational conflicts, family offices are emerging as a vital solution. These offices not only manage wealth but also foster family unity and uphold values through philanthropy, education, and social impact investments. Peng stressed that this transition is essential for preserving family legacies while ensuring their growth and relevance in an ever-evolving business landscape.
An 84 Trillion Yuan Shift: From Family Mission to National Legacy
Over the next 30 years, approximately 84 trillion yuan in private wealth will transition to the next generation, shaping the backbone of China’s economy. This forum, blending academic research, media insights, and practical case studies, presented a bold new blueprint for succession. With private enterprises contributing over 50% of tax revenue, 60% of GDP, 70% of technological advancements, 80% of employment, and more than 90% of all businesses, the next generation’s responsibility extends far beyond their families—it is deeply tied to the nation’s future. As Jerry remarked, “We inherit a legacy forged by our predecessors’ perseverance, and we write a new chapter under the banner of national rejuvenation.”
A new era of collaboration, innovation, and shared responsibility has begun, paving the way for the future of China’s private economy
Hashtag: #TOJOY
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The Reality of the Raya Rush
The lead-up to Raya is a whirlwind of grocery runs, deep cleaning, and late nights in the kitchen. By the time the first open house begins, most women have already put in an incredible amount of effort for their families. The quiet moments in between are not just a break. They are earned.
XIXILI’s pajamas are made for those moments. Easy to move in, soft enough to wear through the night, and the kind of pieces that make coming home feel like something to look forward to. Designed to fit a wide range of body types, every woman can find something that feels as good as it looks.
“Raya is everything. The food, the family, the laughter. And at the end of it all, she deserves to rest just as well as she celebrated,” says Tara Tan, Marketing Director at XIXILI.
Comfort That Carries Through the Season
Raya may bring the occasion, but the shift happening in Malaysian wardrobes goes further than that. Women are increasingly treating sleepwear as a considered part of their self-care, not just something to change into before bed.
“We often talk about the joy of gathering, but we rarely talk about the exhaustion that comes with it,” Tara Tan adds. “Our goal for Raya 2026 is to ensure that when the last guest leaves, every woman has a high-quality piece of loungewear to retreat into. It is about honouring the work she does by giving her the rest she deserves.”
Quality loungewear for the wind-down, the slow morning, and every quiet moment in between has become one of the most considered purchases a woman makes this season.
Made to Be Worn, Not Just Owned
Good sleepwear should not sit tucked away at the back of a drawer. It should be the first thing she reaches for at the end of a long day, worn in and looked forward to. XIXILI’s range is built for exactly that, styles that settle naturally into her routine and carry her well beyond the festive season.
The full sleepwear collection is available online and at XIXILI boutiques nationwide. To shop the range, visit www.xixili-intimates.com.Hashtag: #XIXILI
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About XIXILI
A homegrown Malaysian brand, XIXILI offers beautiful fashion lingerie and shapewear in Malaysia that prioritises fit and comfort. With an extensive range of bra sizes from A to I and bands 65 to 110cm, XIXILI caters to women of all shapes and sizes. Expert fitters are dedicated to helping each customer find the perfect bra, boosting confidence and enhancing silhouettes.
XIXILI became the first Malaysian lingerie brand to introduce a Try-On in 3D avatar tool, allowing customers to virtually try on XIXILI lingerie using a 3D avatar tailored to their specific body type and measurements. Whether for everyday wear or something special, XIXILI ensures women always look and feel amazing.
Specifically, in addition to the existing incentives currently available, customers who switch from old gasoline vehicles to new VinFast electric vehicles during the program period will receive an additional 3% discount for cars and 5% discount for scooters. The program will be applied across all four markets: Vietnam, India, Indonesia, and the Philippines.
In line with VinFast’s pioneering spirit, GSM Green and Smart Mobility Joint Stock Company has also announced an immediate 10% reduction in fares for electric mobility services on the Xanh SM platform in Vietnam and Green SM in Indonesia from March 11 to March 31, 2026. This initiative offers customers a more environmentally-friendly and cost-effective transportation option.
The program may be extended depending on international developments and future fuel price movements.
Ms. Duong Thi Thu Trang, Deputy CEO of Global Sales, VinFast, stated: “The special ‘Trade Gas for Electric’ program launched in March across four key markets is VinFast’s timely response to geopolitical volatility that is affecting socio-economic conditions in many countries around the world. As one of the pioneering manufacturers leading the global electric vehicle revolution, VinFast together with companies in Vingroup’s green ecosystem aims to help reduce the impact of fuel prices on people’s daily lives while also lowering environmental pollution through smarter, more sustainable, and more cost-efficient mobility solutions.”
The special “Trade Gas for Electric” program will be implemented in parallel with and combined with other available incentive programs in each market. Through layered incentives, Vingroup and companies within its ecosystem aim to create favorable conditions for customers to transition quickly to electric vehicles, reduce dependence on gasoline, stabilize daily life, and contribute to building a cleaner and more civilized living environment.
Hashtag: #Vingroup
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Media OutReach
Singapore University of Social Sciences Expands Regional Footprint in China with Launch of Success Academy in Chongqing
New Academy and Shenyang satellite office strengthen SUSS’ visibility and partnerships across Western and Northeast China.
CHONGQING, CHINA – Media OutReach Newswire – 10 March 2026 – The Singapore University of Social Sciences (SUSS) today launched the SUSS Success Academy in Chongqing in collaboration with Raffles Young Academy (RYA) Pte Ltd and announced the establishment of a satellite office in Shenyang. Building on its Success Academies in Beijing and Shenzhen, the Academy strengthens SUSS’ presence in China and supports its growing engagement across Western and Northeast China.
The launch was commemorated with an opening ceremony at the CCI Gallery, attended by close to 70 guests from China and Singapore, including representatives from institutions of higher learning, and industry and community partners. The ceremony was presided by Vice-Consul (Political) Ms. Mavis Tan, Consulate-General of the Republic of Singapore, Chengdu and Mr. Li Xunfu, Deputy Director of Chongqing Municipal Commission of Commerce.
Success Academy to connect partners from Singapore and China
Anchored in SUSS’ commitment to lifelong learning and creating social impact, the Academy will serve as a key nexus for academic and industry partners from both countries. Through cross-cultural collaboration and practice-oriented learning, it also aims to develop future-ready talent equipped to contribute meaningfully to society and the economy.
RYA is an education and talent development organisation aimed at nurturing future-ready talent through industry-oriented learning and international exposure. RYA will bring its networks and local expertise to support and enhance the Academy’s initiatives.
Through the Academy, SUSS will provide opportunities for students from SUSS and other Singapore pre-tertiary and tertiary institutions to co-learn and co-innovate with peers in China. These include interdisciplinary global learning courses, impact startup and venture builder programmes, industry-based immersions and student exchanges. SUSS students will also gain regional exposure through internships and other workplace learning opportunities. In addition, the Academy will support SUSS in working with universities and organisations in China to jointly design and deliver industry-relevant courses and programmes for students and executives.
Extending engagement into Northeast China with Shenyang satellite office
To further deepen its engagement in Northeast China, SUSS will launch a satellite office in Shenyang on 11 March 2026 under the Success Academy in Chongqing. This office will support SUSS’ initiatives in Liaoning Province and surrounding areas, including Dalian. In addition, three Memoranda of Understanding (MOU) will be signed with the following organisations:
- Shenyang University of Chemical Technology (SYUCT): Collaborative development of a Master’s degree programme in Social Work, fostering cross-border knowledge exchange, curriculum innovation, and talent development to address evolving social service needs.
- North-East Institute of Population and Social Development: Joint research endeavours, professional development programmes, and meaningful academia-industry partnerships to generate evidence-based solutions, build capabilities, and promote active ageing ecosystems that benefit individuals and communities.
Professor Tan Tai Yong, President of SUSS, said, “China is an important partner for SUSS as we expand opportunities for our students and strengthen collaboration across Asia. The launch of the Success Academy in Chongqing allows us to work more closely with universities, industry and community partners in Western and Northeast China, and to deliver applied, practice-oriented education that responds to real-world needs. Our partnership with Raffles Young Academy reflects our shared commitment to developing future-ready talent and supporting professional growth across the region.”
Mr. Samuel Ng, Executive Chairman, RYA, said, “Our collaboration with the Singapore University of Social Sciences reflects a shared belief in applied, practice-oriented education and in preparing students and enterprises to navigate an increasingly complex and interconnected world. Chongqing’s strategic position as a gateway to Western China and a hub for industry and connectivity makes it an ideal location for immersive, industry-linked education. This partnership represents a long-term commitment to building enduring bridges between students and industry, between academia and practice, and between Singapore and China.”
The launch of the Success Academy in Chongqing is part of SUSS’ broader expansion across Asia. Since 2023, SUSS has established Success Academies in Beijing, Shenzhen, Ho Chi Minh City Bangkok, Kuala Lumpur, Jakarta, Manila and Mumbai.
For more information, visit www.suss.edu.sg/success-academy.
Hashtag: #SUSS
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