Connect with us

Media OutReach

Results of the IX Digital Asset Industry Classification System (“DAICS®”) 1H 2025 Review

Published

on

HONG KONG SAR – Media OutReach Newswire – 27 June 2025 – Today, IX Asia Indexes announced the 1st Half 2025 Review of the IX Digital Asset Industry Classification System (“DAICS®“), aiming to provide professionals worldwide with a transparent and standardized classification scheme to determine sector and exposure of particular digital assets. DAICS® classifies digital assets into 2 main categories: a) Cryptocurrencies and b) Asset Backed Tokens in a 3-tier system for each category. For Cryptocurrencies: Tier 1-Industry/ Tier 2-Sector/ Tier 3-Sub-sector; for Asset Backed Tokens: Tier 1-Asset Type/ Tier 2-Branch/ Tier 3-Sub-branch. The results are as follows:

  • DAICS® coin coverage: top 50 coins by average market capitalization across the past 90 days
  • DAICS® market capitalization coverage: 97.53%*
  • The % coverage of market capitalization of the 50th ranked coin: 0.060%**
  • Member changes within the Top 50 Coins in DAICS®: eight coins added and eight coins deleted
  • Additions: Hyperliquid (HYPE), Pi (PI), Bitget Token (BGB), Mantra (OM), Ondo (ONDO), Gate Token (GT), Official Trump (TRUMP), and Ethena (ENA)
  • Deletions: Artificial Superintelligence Alliance (ASI), Stacks (STX), Dogwifhat (WIFG), Arbitrum (ARB), ImmutableX (IMXG), Injective Protocol (INJ), Optimism (OP), Fantom (FTM): Renamed to Sonic (S)

The rankings of additions and deletions for the DAICS® top 50 cryptocurrencies are listed in Appendix 1. All classification changes, including the ixCrypto Infrastructure Index and ixCrypto Stablecoin index, will take effect on 18th July 2025, with market capitalization, rankings, and weightings available at www.ix-index.com.

*Special currency treatment of DAICS® applies, where any wrapped or second-level cryptocurrency is not considered in the calculation for the market capitalization of DAICS®
**Based on 6th June 2025

1. Cryptocurrencies

1.1. Structure and Definitions

Tier 1: Industry Changes
The industry groups remain unchanged, with 5 industries and the respective weightings as follows:

Industry Weighting (%)
Payment (110) 78.35%
Infrastructure (120) 15.78%
Financial Services (130) 4.17%
Tech & Data (140) 0.24%
Media & Entertainment (150) 1.46%

Tier 2: Sector Changes
The number of sectors has increased from 16 to 17. There is one new sector added under the industry group “Financial Services (130)”:

Financial Asset Tokenization (13040)
Definition: Cryptocurrencies/protocols that facilitate the tokenized issuance and management of financial assets, including but not limited to real-world assets (treasuries, bonds, real estate). Emphasis is on compliance, institutional integration, fractional ownership, and financial product innovation. The crypto itself is not backed by a corresponding real-world asset.

1.2. Classification Changes
This review doesn’t have any reclassification of the existing coins. The DAICS® 1H 2025 cryptocurrencies classification is available in Appendix 2.

1.3. Green Coin Label

This review identifies 9 Green Coins, classified based on their energy-per-unit-transaction, which is defined as the amount of energy consumed for a successful single unit transaction of the coin in the blockchain network. These coins rank in the top 20 percentile of the least energy-consuming cryptocurrencies out of the 50 DAICS® constituents. The top 20 percentile’s threshold is ≤ 0.005 Wh. The table below lists these low-energy coins.

Industry Low Energy-per-transaction (≤ 0.005 Wh)
Payment (110) DAIG
USDeG
KASG
FDUSDG
Infrastructure (120) NIL
Financial Services (130) LEOG
OKBG
AAVEG
Tech & Data (140) TAOG
Media & Entertainment (150) PEPEG

Note: G as ‘Green Coin‘ labelling for cryptocurrencies that adhere to the principles of sustainability

2. Asset Backed Tokens (ABT)

2.1. Structure and Definitions
Tier 1: Asset Type Changes
The asset types remain unchanged as follows:
1) Culture (205),
2) Real Estate (215),
3) Financials (235),
4) Entertainment (255),
5) Natural Resources (265), and
6) Green Economy (275)

Tier 2: Branch Changes
The branches remain unchanged at 31.

2.2. Classification Changes
This review doesn’t have any reclassification of the existing assets.

2.3. Coverage of DAICS®
IX Asia Indexes has not started classifying ABTs. As of June 6, 2025, ABTs comprised only 0.67% of the total market capitalization of digital assets, a rise from 0.11% in the 2024 2H review.

A classification summary and definition table of both cryptocurrencies and Asset Backed Tokens are available in Appendices 3 and 4. For further information regarding the methodology of the DAICS®, please refer to the “IX Digital Asset Industry Classification System”- principle and guiding methodology on the company website https://ix-index.com/daics.html.

For more details on DAICS® qualification criteria, please email daics@ix index.com.

Appendix 1

Additions and Deletions in DAICS® Top 50 Cryptocurrencies

Additions

Current Rank Cryptocurrencies
20 Hyperliquid (HYPE)
23 Pi (PI)
24 Bitget Token (BGB)
34 Mantra (OM)
35 Ondo (ONDO)
41 GateToken (GT)
43 Official Trump (TRUMP)
49 Ethena (ENA)


Deletions

Prev. Rank Cryptocurrencies Current Rank
29 Artificial Superintelligence Alliance (ASI) 54
37 Stacks (STX) 63
39 Dogwifhat (WIFG) 93
42 Arbitrum (ARB) 53
44 ImmutableX (IMXG) 67
47 Injective Protocol (INJ) 66
48 Optimism (OP) 59
50 Fantom (FTM), Renamed to Sonic (S) 55

G: Green Coin

Appendix 2

Classification of the Top 50 Coins by Industry and Sector

Category

Industry Sector Cryptocurrencies
Cryptocurrencies (1) Payment:

Blockchain based money, designed for transactional purposes. This includes daily transactions usage and stablecoins.

Transaction & Payment BTC
XRP
XLM
BCH
LTC
PI
XMR
CRO
KASG
Stablecoin USD
USD
DAI G
USDeG
FDUSDG
Infrastructure:

Bedrock blockchain that facilitates the operation of other decentralised applications. This includes the creation and running of dedicated blockchain platforms, achieving interoperability between networks, increasing the amount or speed of transactions etc

Application Development Protocol & Smart Contract ETH
SOL
ADA
TRX
SUI
AVAX TON
HBAR
HYPE
APT
NEAR
ICP
ETC
GT
VET
Interoperability LINK
DOT
ATOM
Scaling & Sharding MNT POL
Supporting System NIL
Financial services:

Tokens that provide on-chain asset management services, crypto-exchange services, funding, lending and other capital markets related services

Exchange Tokens BNB
LEOG
BGB
UNI
OKBG
Lending & Borrowing AAVEG

Staking ENA
Financial Asset Tokenization (NEW) OM
ONDO
Tech & Data:

Provision of data management and storage, and development of innovative crypto technology

Storage & Sharing FIL RENDER

Data Management NIL
Artificial Intelligence TAO G
Media & Entertainment:

Recreational and media services. Including content creation and distribution, advertising through crypto-asset incentive mechanisms, gaming and collectibles

Social Media & Community DOGE
SHIB
PEPEG
TRUMP
Streaming NIL
Gaming NIL
Metaverse NIL

Note:
G as ‘Green Coin‘ for cryptocurrencies that adhere to the principles of sustainability
NEW for newly added sector

Appendix 3
DAICS® Industry and Sector Definition

Category Industry Sector Sector definition
Cryptocurrencies (1) Payment: (110)

Definition
Blockchain based money, designed for transactional purposes. This includes daily transactions usage and stablecoins.

Transaction & Payment
(11010)
Cryptocurrencies that are used for store of value, unit of account, medium of exchange
Stablecoin
(11020)
Cryptocurrencies where price is pegged to a / a basket of, reference asset
Infrastructure: (120)

Definition
Bedrock blockchain that facilitates the operation of other decentralised applications. This includes the creation and running of dedicated blockchain platforms, achieving interoperability between networks, increasing the amount or speed of transactions etc.

Application Development Protocol & Smart Contract
(12010)
layer-1 blockchain network that facilitates DApp creation and smart contract execution and smart contract
Interoperability
(12020)
Network that increases inter-connectivity and integration of the fragmented cryptocurrency ecosystem
Scaling & Sharding
(12030)
Networks that increase the ability to cope with the influx of many transactions at a time and blockchain network that can be split into smaller partitions, to improve scalability and process transactions quicker
Supporting System
(12040)
Networks/sidechains that improve functionality of layer-1 network
Financial services: (130)

Definition
Tokens that provide on-chain asset management services, crypto-exchange services, funding, lending, and other capital markets related services

Exchange Tokens
(13010)
Cryptocurrencies that represent the stable coin in the exchange ecosystem and allow users to covert from digital asset on decentralised or centralised system int fiat currencies
Lending & Borrowing
(13020)
Borrowing and lending crypto assets with interest in return and other secondary financial tools derived from primary underlying asset, such as crypto futures and options
Staking
(13030)
Holding and “staking” of certain amount of cryptocurrency in a wallet to facilitate network operations
Financial Asset Tokenization (13040) (new)

Cryptocurrencies/protocols that focus on the tokenized issuance and management of financial assets
Tech & Data: (140)

Definition
Provision of data management and storage, and development of innovative crypto technology

Storage & Sharing
(14010)
Crypto protocols that provide decentralized storage and/or sharing of data filing and resources.
Data Management
(14020)
Networks/Protocols that facilitate the indexing and querying of data from blockchain(s), enabling efficient data retrieval and management for decentralized applications
Artificial Intelligence
(14030)
Cryptos/Protocols that facilitate the use of AI powered apps or projects directly using blockchain platform.
Media & Entertainment: (150)

Definition
Recreational and media services. Including content creation and distribution, advertising through crypto-asset incentive mechanisms, gaming and collectibles

Social Media & Community
(15010)
Cryptos that provides mast social community and followers without a close secondary industry sector
Streaming
(15020)
Cryptos that provides rights to access decentralised video-streaming sites
Gaming
(15030)
Cryptos which mainly used in gaming or gaming supporting industry
Metaverse
(15040)
Cryptos that is commonly used in collective virtual open space, created by the convergence of virtually enhanced physical and digital reality. This includes the use of VR and/or AR and/or 3D.

Note: NEW for newly added sector

Appendix 4

DAICS® Asset Type and Branch Definition

Category

Asset Type Branch Sub -branch
Asset-Backed Tokens (2) Culture: (205)

Definition
Real asset relating to sports, art, cultural drama, festive collectibles and design IPs etc.

Art
(20510)
This shall be further developed in the future with more digital assets available in the market
Sports
(20520)
Festive Collectibles
(20530)
Design IPs
(20540)
Drama and Play IPs
(20550)
Real Estate:(215)

Definition
Assets that mainly derived its valuation from property, real estate, and land

Commercial Property
(21510)
Residential Property
(21520)
Governmental Property
(21530)
Residential and Commercial Land
(21540)
Financials: (235)

Definition
Real financial asset including listed company shareholdings on regulated centralised exchanges and private company shareholdings; debt instruments; property trusts and derivatives that settled on regulated exchange (CeFi and DeFi).

Tokenised Securities (Company Securities, ETF)
(23510)
Tokenised Debts
(23520)
Tokenised REITs
(23530)
Entertainment: (255)

Definition
Ownership of the IPs assets in the area of entertainment in real world such as concert, play, shows, circus, musicals, songs, movies, games, events and programs, and souvenir collectibles that is derived from the above areas.

Movies
(25510)
This shall be further developed in the future with more digital assets available in the market
Songs
(25520)
Concerts
(25530)
Gaming
(25540)
All Other Entertainment Events and Collectibles
(25550)
Natural Resources: (265)

Definition

Natural resources asset that derived directly from sea, sky, atmosphere and underground and can be classified as a commodity with standardisation such as precious metals, agricultural, energy and metals.

Precious Metals

(26510)

Agricultural

(26520)

Energy

(26530)

Metals

(26540)

Green Economy (275)

Definition

Ownership of Projects Asset that falls under the definition of the UN 17SDG²s, with over 80% of the income or jobs provided on these 17 initiatives.

No Poverty & Zero Hunger
(27510)
Following definition of the United Nations
17 sustainable development goals²

Good Health and Well-Being
(27520)
Quality Education
(27530)
Gender Equality
(27540)
Clean Water and Sanitation/Affordable and Clean Energy
(27550)
Decent Work and Economic Growth/ Industry, Innovation, and Infrastructure/ Partnerships for the Goals
(27560)
Reduced inequalities/ Peace, Justice and Strong Institutions
(27570)
Sustainable Cities and Communities/Responsible Consumption and Production
(27580)
Climate Action
(27590)
Life Below Water & Life on Land
(27500)

² United Nations 17 sustainable development goals covering 1) No Poverty 2) Zero Hunger 3) Good Health and Well-Being 4) Quality Education 5) Gender Equality 6) Clean Water and Sanitation 7) Affordable And Clean Energy 8) Decent Work and Economic Growth 9) Industry, Innovation and Infrastructure 10) Reduced inequalities 11) Sustainable Cities and Communities 12) Responsible Consumption and Production 13) Climate Action 14) Life Below Water 15) Life on Land 16) Peace, Justice and Strong Institutions and 17) Partnerships for the Goals https://sdgs.un.org/goals

The issuer is solely responsible for the content of this announcement.

About DAICS®

DAICS® covers both cryptocurrencies and asset-backed tokens (“ABT”), to be reviewed semi-annually at the end of June and December. On the cryptocurrency side, it is a three-tier system that groups cryptocurrencies into 5 main industries: 1) Payment, 2) Infrastructure, 3) Financial services, 4) Technology & Data, and 5) Media & Entertainment. These industries are further divided into 16 sectors and sub-sectors to be introduced in the future. Under asset-backed tokens, there are 6 asset types: 1) Culture, 2) Real Estate, 3) Financials, 4) Entertainment, 5) Natural Resources, 6) Green Economy. These asset types are further divided into 31 branches and sub-branches to be introduced in the future.

About the IX Asia Tokenization Advisory Committee and Working Group

The establishment of the IX Asia Tokenization Advisory Committee (“Advisory Committee”) is to pursue the goal and vision of formulating a standard for a global tokenization framework in a compliant and transparent way. The key role of the Advisory Committee is to formulate the guidelines and references for tokenization in terms of infrastructure, business, financial stability, sustainability, internal control, and classification. The Advisory Committee is comprised of industry-recognised leaders from blockchain consultancy, sustainable projects, and the field of the Art industry.

The establishment of the Working Group is to identify, evaluate and recommend key directions and founding principles according to their specific industry knowledge and expertise in relating to the creation of the specified token. It will examine and propose improvements to the guidelines and references for tokenization. The working group is formed of a diverse group of market experts representing relevant sectors and markets, to provide input and discuss case studies for creation of tokenization framework, best practices and development of real-world projects.

For more information about IX Asia Tokenization Advisory Committee & Working Group, please visit .

Advertisement

Media OutReach

FikaGO Debuts in SoHo, Blending Pet Stroller with Modern Lifestyle Design

Published

on

The Taiwan-born pet mobility brand opens its first SoHo pop-up inside Flying Solo, bringing its Nordic-designed pet stroller collection to the heart of New York City.

NEW YORK, USA – Media OutReach Newswire – 02 April 2026 – FikaGO, the design-led pet mobility brand recognized across Asia and Europe, has opened its first New York City pop-up store inside Flying Solo in SoHo. The opening marks a deliberate move for a pet brand into one of the world’s most competitive retail districts.

FikaGO Blending Pet Stroller with Modern Lifestyle Design

Since entering the online American market in 2025, FikaGO has built a growing community of pet parents who see their animals as a central part of everyday life. Positioned as lifestyle essentials rather than conventional pet gear, FikaGO’s range of products is designed for people who want the best for their fur babies.

“We’ve always believed that pet products should not only be functional, but also beautifully integrated into everyday life.” — Eric Guu, Co-founder, FikaGO

SoHo was a considered choice: Flying Solo, with locations in New York and Paris, is known for championing independent design with a distinctly global sensibility.

The pop-up showcases FikaGO’s auto-folding Free To Go 2 in Sandy Beige, the brand’s bestselling product. All FikaGO’s products are manufactured using eco-friendly fabrics made from recycled materials, reflecting a commitment to sustainability. This includes their large-capacity Agile 2 pet strollers to their airline-approved Truffle carriers and the heavy-duty Kross pet wagon.

“Launching in SoHo is a meaningful milestone for us; it allows customers to truly experience the quality, design, and intention behind every FikaGO product.” — Eric Guu, Co-founder, FikaGO

As pet ownership rises globally, particularly among urban millennials and Gen Zs, demand for products that combine functionality, design, and lifestyle integration continues to grow. FikaGO was built for precisely this moment, and SoHo is precisely where that moment lives.

Visit the FikaGO pop-up at Flying Solo, 419 Broome Street, New York, or explore the full collection at https://us.fikago.com/.
Hashtag: #FikaGO #petmobilitybrand #petstroller #petcarrier #petwagon #petkennel #petbiketrailer




YouTube:

The issuer is solely responsible for the content of this announcement.

About FikaGO

FikaGO is a pet mobility brand founded in Taiwan, dedicated to crafting products that blend functionality, comfort, and modern aesthetics. With a presence across Asia and growing reach in Europe and the U.S, FikaGO is redefining everyday experiences between pets and their humans.

Continue Reading

Media OutReach

Lee Kum Kee Celebrates Culinary Excellence at the Historic Hong Kong Debut of Asia’s 50 Best Restaurants 2026

Published

on

HONG KONG, CHINA – Media OutReach Newswire – 2 April 2026 – Lee Kum Kee Sauce (“Lee Kum Kee”), a global leader in sauces and condiments, proudly served as the Official Sauce and Condiment Partner for the prestigious Asia’s 50 Best Restaurants 2026 awards ceremony in Hong Kong, China. The event marked the first time the celebrated culinary award had taken place in Hong Kong, making the occasion especially significant for the city and the wider Asian dining community.

Asia’s 50 Best Restaurants Awards Ceremony 2026. Photo credit: Asia’s 50 Best Restaurant

From 23-25 March, Lee Kum Kee brought together top chefs, diverse cultures and industry communities through a range of thoughtfully curated experiences, bringing authentic Asian flavours to the global stage. As well as reaffirming the brand’s Asian roots and international perspective, its involvement reflected an enduring commitment to preserving culinary heritage and driving gastronomic innovation.

Asian Flavour Duet: A Culinary Journey Through Heritage and Innovation

Helping to build momentums for this year’s awards, Lee Kum Kee collaborated with Vicky Cheng, the acclaimed Executive Chef and owner of WING, to co-create the “Asian Flavour Duet”, a Hong Kong-style late-night supper party on 24 March. Hosted at two Hong Kong culinary landmarks, the experience unfolded in two chapters – “Paying Tribute to Heritage” and “Innovative Fusion” – and invited guests to explore the limitless possibilities of Asian flavour.

The evening began at the century-old Lin Heung Lau teahouse, a space filled with nostalgia and memories for generations of Hong Kongers. Chef Vicky reinterpreted classic Hong Kong late-night dishes using signature Lee Kum Kee sauces, while guests were immersed in the warmth of the historic venue.

(Left) Chef Vicky presents classic Hong Kong late-night dishes at Lin Heung Lau; (Right) Guests enjoying the nostalgic flavours.
(Left) Chef Vicky presents classic Hong Kong late-night dishes at Lin Heung Lau; (Right) Guests enjoying the nostalgic flavours.


The celebration then moved to Medora, Chef Vicky’s Western dining space, where an “Innovative Fusion” was revealed. He showcased his modern culinary philosophy by incorporating Lee Kum Kee sauces with contemporary techniques to create bold, unexpected dishes. Guests also enjoyed specially crafted cocktails infused with Lee Kum Kee sauces, alongside a delightful yet refined sauce-inspired gelato, demonstrating a harmonious interweaving of savoury, umami, sweetness and spice.

The multisensory journey seamlessly blended tradition with innovation, exploring the future of cuisine while highlighting Lee Kum Kee’s role as a global gateway to Asian culinary culture.

At the event, Dodie Hung, Executive Vice President – Corporate Affairs at Lee Kum Kee, commented, “Tonight, we are honoured to celebrate Hong Kong’s late‑night food culture with Chef Vicky and the global culinary community. From the legacy of Lin Heung Lau to the forward‑looking spirit of Medora, we are proud to be part of the creative journey and help showcase the depth of Asian flavours on the world stage.”

Celebrating a Gastronomic Brilliance with the Highest Climber Award Sponsored by Lee Kum Kee

During the awards ceremony on 25 March, Lee Kum Kee’s booth showcased a range of the brand’s acclaimed classic sauces and innovative products. Guests sampled specially crafted bites featuring Lee Kum Kee sauces, engaging directly with the flavours and techniques that have made the brand a trusted partner in both home and professional kitchens worldwide.

Guests taste creative canapes: beef cheek guabao and shrimp dumpling with egg white; and exchange culinary insights at the Lee Kum Kee booth.
Guests taste creative canapes: beef cheek guabao and shrimp dumpling with egg white; and exchange culinary insights at the Lee Kum Kee booth.


As part of the evening’s celebration of the region’s most exceptional culinary talents, the Highest Climber Award sponsored by Lee Kum Kee was presented to Lamdre in Beijing by Chef Park from Atomix (No.1 in North America’s 50 Best Restaurants 2025). Lambre was applauded for its pioneering plant-based dining space that promotes healthy, sustainable living while honouring Chinese biodiversity in its menus.

Lamdre claims the Highest Climber Award sponsored by Lee Kum Kee. Photo credit: Asia’s 50 Best Restaurants
Lamdre claims the Highest Climber Award sponsored by Lee Kum Kee. Photo credit: Asia’s 50 Best Restaurants


In addition, WING, led by Chef Vicky, achieved an impressive second place in 2026 Asia’s 50 Best Restaurants list. The restaurant had also previously ranked No. 11 on The World’s 50 Best Restaurants list in 2025, underscoring its continued international acclaim.

Building the Future Together: Deepening Global Partnerships

With the success of this prestigious awards ceremony in Hong Kong, China, Lee Kum Kee looks forward to deepening its collaboration with leading talents in the global culinary community. By continuing to champion Asian flavours and foster meaningful dialogue and exchange, the brand will continue to bring the spirit of Asian cuisine to kitchens and dining tables around the world.
Hashtag: #LeeKumKee #LKK

The issuer is solely responsible for the content of this announcement.

About Lee Kum Kee

Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee’s rich heritage, unwavering commitment to quality, sustainable practices and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit www.LKK.com.

About Asia’s 50 Best Restaurants

Launched in 2013, Asia’s 50 Best Restaurants aims to showcase the outstanding achievements and diverse culinary landscape of the region. The list is determined by the Asia’s 50 Best Restaurants Academy, a panel of over 350 culinary experts from across Asia who vote independently based on their specialised knowledge of the local dining scene. The Asia’s 50 Best Restaurants series includes the awards ceremony and list announcement, creating a premier networking platform for restaurateurs, media, seasoned travelers and culinary connoisseurs to celebrate the exceptional service, passion and talent in the dining industry.

Continue Reading

Media OutReach

DHL Express appoints new commercial lead for Asia Pacific

Published

on

  • Herbert Vongpusanachai takes on the role of Senior Vice President for Commercial for the region, effective April 1, 2026

SINGAPORE – Media OutReach Newswire – 2 April 2026 – DHL Express, the world’s leading international express service provider, has appointed Herbert Vongpusanachai as Senior Vice President, Commercial for Asia Pacific, effective April 1, 2026. Herbert, who currently serves as Managing Director for DHL Express Thailand & Indochina, will be based in Singapore for his new role.

Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express

Herbert brings more than two decades of leadership experience within DHL Express, having successfully helmed multiple key markets across the region. He first joined the company in 2003 as Managing Director for Thailand & Indochina, later taking on leadership of Singapore in 2008, followed by Hong Kong & Macau in 2016. Since returning to lead Thailand & Indochina in 2020, he has driven sustained year‑on‑year profitable growth, transforming the cluster into one of the region’s key engines of expansion.

“Herbert has an exceptional track record of delivering strong business results while nurturing highly engaged teams across diverse markets. His deep understanding of our customers, collaborative leadership style, and ability to unearth opportunities in complex environments make him the ideal leader to drive our commercial agenda for Asia Pacific. I am confident that under his guidance, we will continue to accelerate sustainable growth across the region,” said Ken Lee, CEO for Asia Pacific, DHL Express.

In his new regional role, Herbert will shape and accelerate the commercial strategy for DHL Express across Asia Pacific by working with other functions to assess new sectors, routes and trade lanes with high potential for growth. He will focus on deepening customer engagement and supporting their expansion, while driving sustainable volume growth and advancing the adoption of new technologies to enhance commercial execution across markets. With his extensive country expertise and people‑first leadership style, Herbert is well‑positioned to support both regional and country teams in raising commercial performance to new levels.

“Asia Pacific remains an important anchor in global trade as seen in the latest DHL Global Connectedness Report, and this indicates the unwavering role of logistics to facilitate the flow of goods. With the newly introduced Heavyweight Express solution, which enables customers to ship heavyweight shipments with speed, certainty and reliability, I look forward to working alongside our talented teams to contribute to shaping the next chapter of DHL Express’s commercial success,” said Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express.

The latest DHL Global Connectedness Report shows that the region remains a major anchor of global commerce, with multiple economies rising in global connectedness rankings and Southeast Asia firmly establishing itself as a fast‑growing trade corridor. This also mirrors one of DHL Group’s strategies to better support 20 markets globally to accelerate growth; eight of them rest in Asia Pacific – underscoring the region’s critical role in DHL’s global network. As trade flows diversify and intra‑Asia integration deepens, this leadership appointment further strengthens DHL Express’s position in Asia Pacific.
Hashtag: #DHL


The issuer is solely responsible for the content of this announcement.

DHL – The logistics company for the world

DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 389,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.

DHL is part of DHL Group. The Group generated revenues of approximately 82.9 billion euros in 2025. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.

Continue Reading

Trending