Media OutReach
Singapore residents seek purpose, not just rest, but many unprepared for the journey: AIA Live Better Study
AIA Live Better Study highlights a critical gap between retirement aspirations and readiness, with social connections emerging as an unsung hero for a fulfilling later life.
SINGAPORE – Media OutReach Newswire – 17 September 2025 – AIA Singapore today announced findings from the eighth edition of the AIA Live Better Study, which reflects the evolution of mindsets where retirement in Singapore is being perceived as a new chapter of reinvention and purpose. This aligns with the government’s ongoing emphasis on active ageing and empowering Singaporeans to lead fulfilling lives well into their golden years, as recently highlighted in the National Day Rally 2025[1].
However, a significant disconnect exists between these evolving aspirations and the practical steps Singapore residents are taking to prepare, according to the latest findings. The study reveals a slight dip in overall holistic wellness (from 61.5% to 60.3%) compared to last year, highlighting persistent challenges for Singapore residents across mental, social, financial, and physical well-being. This gap underscores the urgent need for greater support and education, a sentiment that resonates with Singapore’s broader efforts to strengthen social safety nets and enhance community resilience.
Conducted in May 2025, the AIA Live Better Study[2] continues to investigate the current state of wellness and goal-setting behaviours across physical, financial, mental, social, and spiritual aspects of Singapore residents. This is set against the backdrop of significant uncertainties in the global economy in 2025[3] as consumers navigate these challenging times.
The traditional view of retirement as a period of passive rest is rapidly evolving, aligning with the national call for seniors to remain engaged and contribute meaningfully,” said Irma Hadikusuma, Chief Marketing and Healthcare Officer, AIA Singapore. “Singapore residents are increasingly envisioning a purposeful and active post-career life, yet our study reveals many are not adequately preparing for this new reality. This highlights critical areas where more support and education are needed – particularly around financial readiness, physical health, and crucially, the often-overlooked power of social connections – all vital pillars for the holistic well-being the government also champions.”
Retirement in Singapore: Purpose over leisure
While consumers envision retirement as a period to enjoy, only 1 in 2 (47%) feel optimistic about achieving their desired lifestyles. A striking insight is the motivation for post-retirement work:
- 1 in 2 (55%) Singapore residents plan to work upon retirement (part-time, full-time, or starting a business).
- Less than 3 in 10 (28%) are doing it purely for financial reasons.
- 27% seek a sense of purpose, 26% aim to cure boredom, and 18% desire to try something new.
This signals that retirement is increasingly being seen as a phase for personal growth and continued contribution, echoing the government’s vision of an active and contributing senior population, and not just a cessation of work.
Financial and physical health are the cornerstones of a happy retirement
Unsurprisingly, financial concerns remain a major pain point:
- Only 1 in 2 (50%) Singapore residents claim to be financially stable, with those in their 40s expressing the most negativity towards retirement (29% negative outlook).
- Key worries include managing cost of living (62%) and healthcare expenses (54%).
- Physical wellness is also paramount, with 46% ranking it as the #1 factor for a happy retirement – a finding that underscores the government’s focus on preventative health and robust healthcare infrastructure for an ageing population.
- However, 2 in 5 (40%) foresee spending time managing healthcare conditions, particularly among young seniors[4] (45%).
These findings reinforce the importance of the government’s enhancements[5] early this year to healthcare and long-term care schemes such as MediSave and CHAS to address the needs of the ageing population and to ensure accessible, affordable healthcare for all.
Social wellness: The unsung hero of a fulfilling retirement
Beyond financial and physical health, the study illuminates the critical, yet often unaddressed, role of social wellness:
- A happy retirement is strongly linked to spending time with family (61%) and friends (41%).
- However, only 2 in 5 (37%) have thought about social wellness and taking steps to prepare for it
- Marital status plays a significant role: More married individuals (53%) have a positive outlook towards retirement than their single counterparts (36%), suggesting the inherent support families provide.
- Single individuals face unique challenges, expressing greater worry about lack of caregiving arrangements (34% vs. 23% married), becoming isolated (29% vs. 20% married), and cognitive decline (44% vs. 35% married). This leads them to plan more actively for part-time work, social activities, and community engagement in their retirement years to maintain independence and connection.
The findings highlight that social connections are a fundamental pillar of a fulfilling retirement, echoing the government’s recent unveiling of Age Well Neighbourhoods[6] and continued emphasis on community and social infrastructure as key components of holistic well-being for seniors. This is a powerful insight for individuals, families, and companies to consider as we develop holistic solutions for the future, ensuring our offerings align with the evolving needs of an ageing society.
More support needed for transition period to retirement
While majority (2 in 3 (70%)) of Singapore residents have started planning for various aspects of retirement, a significant portion remains unprepared across crucial areas:
- 21% have not thought about how to maintain social wellness during retirement years.
- 20% have not considered the possibility of being by themselves (without spouse and children).
- 17% have not thought about long-term care.
- 14% have not considered insurance coverage for retirement.
The study highlights the urgent need for more education and support to help Singapore residents transition into this new phase of life, especially for single individuals and those aged 40-49, who show the most negative outlook and financial vulnerability. These insights indicate the critical need for robust community support networks and social infrastructure, aligning with the government’s emphasis on fostering a more caring and inclusive society.
Hashtag: #AIASingapore
The issuer is solely responsible for the content of this announcement.
About AIA
AIA Group Limited and its subsidiaries (collectively “AIA” or the “Group”) comprise the largest independent publicly listed pan-Asian life insurance group. It has a presence in 18 markets – wholly-owned branches and subsidiaries in Mainland China, Hong Kong SAR[1], Thailand, Singapore, Malaysia, Australia, Cambodia, Indonesia, Myanmar, New Zealand, the Philippines, South Korea, Sri Lanka, Taiwan (China), Vietnam, Brunei and Macau SAR[2], and a 49 per cent joint venture in India. In addition, AIA has a 24.99 per cent shareholding in China Post Life Insurance Co., Ltd.
The business that is now AIA was first established in Shanghai more than a century ago in 1919. It is a market leader in Asia (ex-Japan) based on life insurance premiums and holds leading positions across the majority of its markets. It had total assets of US$328 billion as of 30 June 2025.
AIA meets the long-term savings and protection needs of individuals by offering a range of products and services including life insurance, accident and health insurance and savings plans. The Group also provides employee benefits, credit life and pension services to corporate clients. Through an extensive network of agents, partners and employees across Asia, AIA serves the holders of more than 43 million individual policies and over 16 million participating members of group insurance schemes.
AIA Group Limited is listed on the Main Board of The Stock Exchange of Hong Kong Limited under the stock codes “1299” for HKD counter and “81299” for RMB counter with American Depositary Receipts (Level 1) traded on the over-the-counter market under the ticker symbol “AAGIY”.
Air Corporate data reveals 9 in 10 founders incorporated in Hong Kong do so remotely, driven by a 20% surge in Middle Eastern entrepreneurs seeking cost-effective operational alternatives to Dubai.
HONG KONG SAR – Media OutReach Newswire – 15 May 2026 – Air Corporate registered a 40.5% increase in Hong Kong incorporations in 2025, with the first quarter of 2026 already up 48% year-over-year. This data indicates that Hong Kong is reasserting itself as the leading Asian jurisdiction for company formation, fueled by a new wave of remote founders from the Middle East, North Africa, and Europe.
The prevailing narrative over the past five years suggested that Singapore was eclipsing Hong Kong; however, recent incorporation volumes challenge this. According to city-wide official figures cited by Vivian, Founder of Air Corporate, approximately 195,000 companies were registered in Hong Kong in 2025, compared to around 77,000 in Singapore.
“There was a lot of fuss about Singapore taking over Hong Kong as preferred jurisdiction over the last few years, but for 2025 alone, around 195,000 companies were formed in HK, vs around 77,000 for Singapore,” said Vivian. While city-wide registrations rose roughly 35% in 2025, incorporations at Air Corporate specifically grew by 40.5%. Vivian added, “With a 35% increase in the number of companies registered in 2025, Hong Kong is definitely back in the game as the top jurisdiction to start a company.”
The reality of Hong Kong company formation is increasingly global, lean, and founder-led. Nine in ten founders incorporated in Hong Kong with Air Corporate do not live there.
Key demographic and operational insights from Air Corporate’s client base include:
- Approximately 90% of founders operate remotely from abroad, while 10% or less are based in Hong Kong.
- Entrepreneurs aged 35 to 44 represent the largest age cohort at 38%, demonstrating that Hong Kong attracts founders in their prime career years rather than just younger digital nomads.
- Serial entrepreneurs make up 60% of Air Corporate’s client mix, utilizing Hong Kong as an operational base for multiple companies, while first-time founders account for the remaining 40%.
- A total of 89% of new companies are launched by solo founders (58%) or small teams of two to five individuals (31%).
- Mainland China, Hong Kong, Turkey, India, the UAE, Australia, France, and Morocco rank among the top source markets for these founders.
Furthermore, 73% of new Hong Kong incorporations are directly tied to physical goods trade with China. This consists of e-commerce and dropshipping businesses (38%) and the trading of goods (35%). The recovery of in-person trade flows, including events, such as the Canton Fair and various industrial fairs, is pulling foreign founders back into the Greater China orbit and establishing Hong Kong as the natural entry point and financial layer over the world’s largest manufacturing base.
Air Corporate’s data recorded a 20% year-over-year growth in founders originating from the Middle East. This shift highlights a reverse migration where founders previously incorporated in Dubai are now choosing Hong Kong. Based on Vivian’s observations, founders often arrive in Dubai expecting fast incorporation and low costs, but discover that incorporation and maintenance are significantly more expensive than in Hong Kong, and banking remains difficult. Consequently, many founders move to Hong Kong after 12 to 24 months in the UAE, a trend accelerated by the Hong Kong government’s strategic outreach to the region.
For lean, remote-first businesses, speed-to-market is a critical factor. A founder located anywhere in the world can incorporate in Hong Kong and open a working bank account in approximately 7 days using digital banking partners. Currently, 90% of Air Corporate’s clients utilize these digital banking partners.
“Hong Kong and Singapore are the only places in Asia where you can set up your company, get a corporate account, and be in business in less than a week,” concluded Vivian.
Air Corporate is a service provider facilitating company formation and incorporation in Hong Kong for serial entrepreneurs, first-time founders, and remote-first business owners operating globally.
Media Inquiries
To learn more about Hong Kong company formation, visit Air Corporate’s website or contact their team directly.
Hashtag: #AirCorporate
The issuer is solely responsible for the content of this announcement.
Media OutReach
Natural Diamonds Sparkle on The Red Carpet at The 2026 Met Gala Celebrating “Costume Art”
Today’s biggest stars express individuality and confidence with natural diamonds
NEW YORK, US – Media OutReach Newswire – 15 May 2026 – The 2026 Met Gala celebrating “Costume Art” took place May 4th at the Metropolitan Museum of Art in New York City, bringing together leading figures from across the globe for an unforgettable evening. These tastemakers showcased the most classic, refined and distinctive diamond jewelry looks of the season. Below, A Diamond is Forever highlights the standout trends from the event.
Desert diamonds
Desert diamonds emerged as a striking throughline on the Met Gala carpet, with a range of hues in distinctive settings taking focus.
Rihanna led the trend in a pair of exceptionally rare old Moghul Golconda fancy brown-yellow diamond earrings by Glenn Spiro, featuring two pear-shaped natural diamonds totaling 51.9 carats. Doja Cat offset her all nude look with a pair of large Leviev Diamonds floral-shaped earrings while Paloma Elsesser made a statement in a 29.5-carat diamond necklace by Bernard James, centered around a 15-carat fancy light yellow pear-shaped natural diamond. Cara Delevingne wore a De Beers London Forces of Nature High Jewelry ring, featuring marquise yellow diamonds set as eyes, while Emma Chamberlain opted for yellow and white diamond earrings by Chopard, underscoring the continued allure of warm diamond hues.
Magnificent Diamond Earrings
A wide variety of captivating silhouettes defined the natural diamond earrings on the Met Gala carpet. Zoë Kravitz delivered a modern twist with oversized diamond flower earrings by Jessica McCormack. Chase Sui Wonders opted for Jean Schlumberger by Tiffany & Co. Sea Fan earrings, bringing an element of sculptural artistry to the look. Gracie Abrams selected gently dangling Chanel earrings, adding understated fluidity, while Connor Storrie selected simple hoop earrings from Tiffany & Co., reinforcing the clean and enduring appeal of natural diamonds.
Standout Diamond Moments
Natural diamonds appeared in personal, unconventional and eye-catching ways, offering moments of surprise and awe. Power couple Beyoncé and Jay-Z embodied this trend with Beyoncé wearing Chopard’s Queen of Kalahari necklace, named after the rare 342-carat diamond that provided 23 stones for Chopard’s Garden of Kalahari collection. Jay-Z contributed to the narrative with a vintage diamond brooch by Briony Raymond worn at the collar as an unexpected placement that underscored the piece’s versatility. Isha Ambani made the styling of diamonds an art form in itself, wearing her own diamond jewelry featuring approximately 150 carats of old mine-cut diamonds, including a three-strand necklace and chandelier earrings, while also incorporating diamonds sewn directly into the bodice of her sari to represent significant moments in her life.
Together, these looks highlighted a shift toward natural diamonds as vessels of personal expression, styled with intention, individuality, and a sense of the unexpected.
Hashtag: #MetGala #RedCarpet #ADiamondisForever #NaturalDiamonds #Diamonds
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Media OutReach
Turn Your Savings into a Front-Row Experience: HL Bank Singapore Offers Exclusive Passes to AsiaTop Music Festival 2026
The premier music festival will play host to 16 K-pop, regional and Malaysian stars including, in performance order: Day 1 – NexT1DE, Aina Abdul, Belle Sisoski, Win Metawin, NMIXX, WINNER, DAESUNG, KUN. Day 2 – Uriah See, Firdhaus, Butterbear, 82MAJOR, STAYC, CRAVITY, TWS, CxM
SINGAPORE – Media OutReach Newswire – 14 May 2026 – Your next major K-pop experience is just a savings goal away as HL Bank Singapore (“HLB Singapore”) bridges the gap between financial wellness and the front row. In an exclusive collaboration designed for the ultimate music enthusiast, the bank is offering fans the chance to secure a pair of sought-after AsiaTop Music Festival 2026 tickets, valued at up to RM1,098 (approx. S$355), simply by growing their wealth.
This unique initiative stems from the regional synergy between Hong Leong Bank (“HLB”) and Tencent Music Entertainment Group (JOOX and QQ Music). By aligning with Visit Malaysia Year and Visit Selangor Year 2026, HLB is transforming the traditional banking experience into a gateway for premium entertainment. Scheduled for 30 and 31 May 2026 at the iconic Sepang International Circuit, the festival promises a high-octane weekend featuring an elite lineup of Asian superstars, including the largest K-pop showcase in the ASEAN region.
Securing a spot at the heart of the action has been streamlined through the iSavings Reward Campaign, running from 9 May 2026 to 18 May 2026. To participate, fans first decide on their preferred festival experience, selecting either a pair of Standard Passes with a S$5,000 deposit or the high-energy, nearer-to-the-stars Rockzone Passes with a S$8,282 deposit for their chosen day.
Once a tier is selected, customers can register by depositing the qualifying funds into an iSavings account via FAST or Links transfer. To validate their entry, customers must include the specific Comment Code, such as PALLIR1 for Day 1 Rockzone, within the funds transfer description. The qualifying balance must be maintained within the account for a six-month (182 days) earmarked period.
With only 88 pairs of tickets available for this exclusive campaign, the stakes are high. Allocation is limited to 22 pairs per day for each ticket category and will be awarded strictly on a first-come, first-served basis. Fans are encouraged to act quickly to ensure their savings work as hard as they do while securing a premier seat at the musical event of the year.
For full terms & conditions, and further details, please visit: www.hlbank.com.sg/AsiaTop2026
Hashtag: #HLBankSingapore
The issuer is solely responsible for the content of this announcement.
HL Bank Singapore
HL Bank Singapore is the Singapore branch of Hong Leong Bank Berhad, a leading digital-centric Malaysia-based financial services institution with a rooted heritage in the country spanning over 120 years. Operating under a Full Bank Licence in Singapore, HL Bank offers a comprehensive range of financial services to our business, retail and high networth customers through our 4 core business segments – Business & Corporate Banking, Personal Financial Services, Private Wealth Management and Global Markets.
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