Media OutReach
Taiwan’s Premier Music Festival Returns: 2025 Hualien Summer Festival Brings Star-Studded Lineup to Eastern Taiwan
Aligned with this theme, The 2025 Hualien Summer Festival, Taiwan’s most iconic summer music festival, returns for its 18th year from July 23-28, 2025, at Dongdamen Square in Hualien City. This year’s festival promises to be the largest music celebration in Taiwan’s, featuring more than 30 world-class artists and groups performing across six spectacular nights.
Asia’s most beautiful sounds showcase
Dubbed as “capturing Asia’s most beautiful sounds,” the Hualien Summer Festival has established itself as the premier platform for superstars and renowned musical acts in the region. The festival attracts international visitors and music enthusiasts from across Asia, making it a significant cultural bridge that introduces the world to the natural beauty and vibrant culture of eastern Taiwan.
Star-Studded Lineup Spanning Multiple Genres
This year’s festival boasts an impressive roster of more than 30 performers representing diverse musical styles, with highlighted acts including:
July 23: MIXER / Amazing Show / Retrospect
July 24: Michelle Pan / Siao-Rong Shih
July 25: Accusefive / SHOU
July 26: 911 / OSN
July 27: Weibird / TRASH
July 28: Show Lo (Grand Finale)
The lineup spans multiple genres including pop, rock, rap, indie, and traditional folk music, ensuring something for every musical taste. The festival opens with acclaimed indie acts and culminates with a spectacular finale performance by international superstar Show Lo on July 28.
For the complete lineup of artists and groups, please visit the official website or search for “2025 Hualien Summer Festival”.
Free Access to World-Class Entertainment
One of the festival’s most remarkable features is its commitment to accessibility – all performances are completely free to the public. As organizers note, visitors need only purchase a train ticket to Hualien to enjoy what would typically be a premium concert experience with international production standards.
Through this event, the Hualien County Government warmly welcomes both domestic and international travelers to revisit iconic destinations such as the Taroko National Park, and to experience the vibrant landscape, rich culture, and enduring strength of a region that continues to bloom—against all odds.
A Cultural and Economic Driver for Eastern Taiwan
The Hualien Summer Festival serves as more than just a music festival; it’s a significant cultural and economic event that:
- Promotes Eastern Taiwan Tourism: The festival attracts hundreds of thousands of visitors annually, showcasing Hualien’s stunning natural landscapes and rich indigenous culture
- Supports Local Economy: The event generates substantial revenue for local businesses, hotels, and restaurants
- Cultural Exchange: Creates opportunities for international visitors to experience authentic Taiwanese hospitality and eastern Taiwan’s unique cultural heritage
Professional Production Standards
The festival features large-scale concert staging with professional sound and lighting systems, rivaling major international music festivals. The Dongdamen Square venue transforms into a world-class entertainment destination, complete with spectacular fireworks displays that illuminate the night sky over the Pacific Ocean.
Strategic Location and Accessibility
Hualien’s strategic location on Taiwan’s stunning east coast provides festival-goers with:
- Breathtaking mountain and ocean vistas
- Access to Taroko National Park (note: some areas temporarily closed due to earthquake) and other natural attractions
- Rich indigenous culture and traditional crafts
- World-renowned local cuisine and night markets
About the Hualien Summer Festival
Established as Taiwan’s flagship summer music event, the Hualien Summer Festival has grown from a local celebration to an internationally recognized festival that defines the summer music scene in Taiwan. Each year, it brings together the biggest names in Mandopop, indie music, and traditional performances, creating an unforgettable experience against the backdrop of Taiwan’s most beautiful coastline.
The festival’s success lies in its unique combination of high-quality entertainment, cultural authenticity, and stunning natural beauty, making it a must-visit destination for music lovers and cultural enthusiasts from around the world.
Event Details:
- Dates: July 23-28, 2025
- Location: Dongdamen Square, Hualien City, Taiwan
- Admission: Free
- Performance Times: 7:00 PM – 9:30 PM daily
- Website: https://concert.hl.gov.tw/
About Hualien County: Located on Taiwan’s spectacular eastern coast, Hualien County is renowned for its natural beauty, including Taroko Gorge, pristine beaches, and rich indigenous culture. The county serves as the gateway to some of Taiwan’s most stunning landscapes and is a UNESCO World Heritage site candidate.
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Media OutReach
Celebrate, Rest, and Recharge This Raya With XIXILI’s Sleepwear Collection
The Reality of the Raya Rush
The lead-up to Raya is a whirlwind of grocery runs, deep cleaning, and late nights in the kitchen. By the time the first open house begins, most women have already put in an incredible amount of effort for their families. The quiet moments in between are not just a break. They are earned.
XIXILI’s pajamas are made for those moments. Easy to move in, soft enough to wear through the night, and the kind of pieces that make coming home feel like something to look forward to. Designed to fit a wide range of body types, every woman can find something that feels as good as it looks.
“Raya is everything. The food, the family, the laughter. And at the end of it all, she deserves to rest just as well as she celebrated,” says Tara Tan, Marketing Director at XIXILI.
Comfort That Carries Through the Season
Raya may bring the occasion, but the shift happening in Malaysian wardrobes goes further than that. Women are increasingly treating sleepwear as a considered part of their self-care, not just something to change into before bed.
“We often talk about the joy of gathering, but we rarely talk about the exhaustion that comes with it,” Tara Tan adds. “Our goal for Raya 2026 is to ensure that when the last guest leaves, every woman has a high-quality piece of loungewear to retreat into. It is about honouring the work she does by giving her the rest she deserves.”
Quality loungewear for the wind-down, the slow morning, and every quiet moment in between has become one of the most considered purchases a woman makes this season.
Made to Be Worn, Not Just Owned
Good sleepwear should not sit tucked away at the back of a drawer. It should be the first thing she reaches for at the end of a long day, worn in and looked forward to. XIXILI’s range is built for exactly that, styles that settle naturally into her routine and carry her well beyond the festive season.
The full sleepwear collection is available online and at XIXILI boutiques nationwide. To shop the range, visit www.xixili-intimates.com.Hashtag: #XIXILI
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https://www.youtube.com/user/xixilipage
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About XIXILI
A homegrown Malaysian brand, XIXILI offers beautiful fashion lingerie and shapewear in Malaysia that prioritises fit and comfort. With an extensive range of bra sizes from A to I and bands 65 to 110cm, XIXILI caters to women of all shapes and sizes. Expert fitters are dedicated to helping each customer find the perfect bra, boosting confidence and enhancing silhouettes.
XIXILI became the first Malaysian lingerie brand to introduce a Try-On in 3D avatar tool, allowing customers to virtually try on XIXILI lingerie using a 3D avatar tailored to their specific body type and measurements. Whether for everyday wear or something special, XIXILI ensures women always look and feel amazing.
Media OutReach
Vingroup Introduces Special Program to Support Customers Amid Rising Fuel Costs
Specifically, in addition to the existing incentives currently available, customers who switch from old gasoline vehicles to new VinFast electric vehicles during the program period will receive an additional 3% discount for cars and 5% discount for scooters. The program will be applied across all four markets: Vietnam, India, Indonesia, and the Philippines.
In line with VinFast’s pioneering spirit, GSM Green and Smart Mobility Joint Stock Company has also announced an immediate 10% reduction in fares for electric mobility services on the Xanh SM platform in Vietnam and Green SM in Indonesia from March 11 to March 31, 2026. This initiative offers customers a more environmentally-friendly and cost-effective transportation option.
The program may be extended depending on international developments and future fuel price movements.
Ms. Duong Thi Thu Trang, Deputy CEO of Global Sales, VinFast, stated: “The special ‘Trade Gas for Electric’ program launched in March across four key markets is VinFast’s timely response to geopolitical volatility that is affecting socio-economic conditions in many countries around the world. As one of the pioneering manufacturers leading the global electric vehicle revolution, VinFast together with companies in Vingroup’s green ecosystem aims to help reduce the impact of fuel prices on people’s daily lives while also lowering environmental pollution through smarter, more sustainable, and more cost-efficient mobility solutions.”
The special “Trade Gas for Electric” program will be implemented in parallel with and combined with other available incentive programs in each market. Through layered incentives, Vingroup and companies within its ecosystem aim to create favorable conditions for customers to transition quickly to electric vehicles, reduce dependence on gasoline, stabilize daily life, and contribute to building a cleaner and more civilized living environment.
Hashtag: #Vingroup
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Media OutReach
Singapore University of Social Sciences Expands Regional Footprint in China with Launch of Success Academy in Chongqing
New Academy and Shenyang satellite office strengthen SUSS’ visibility and partnerships across Western and Northeast China.
CHONGQING, CHINA – Media OutReach Newswire – 10 March 2026 – The Singapore University of Social Sciences (SUSS) today launched the SUSS Success Academy in Chongqing in collaboration with Raffles Young Academy (RYA) Pte Ltd and announced the establishment of a satellite office in Shenyang. Building on its Success Academies in Beijing and Shenzhen, the Academy strengthens SUSS’ presence in China and supports its growing engagement across Western and Northeast China.
The launch was commemorated with an opening ceremony at the CCI Gallery, attended by close to 70 guests from China and Singapore, including representatives from institutions of higher learning, and industry and community partners. The ceremony was presided by Vice-Consul (Political) Ms. Mavis Tan, Consulate-General of the Republic of Singapore, Chengdu and Mr. Li Xunfu, Deputy Director of Chongqing Municipal Commission of Commerce.
Success Academy to connect partners from Singapore and China
Anchored in SUSS’ commitment to lifelong learning and creating social impact, the Academy will serve as a key nexus for academic and industry partners from both countries. Through cross-cultural collaboration and practice-oriented learning, it also aims to develop future-ready talent equipped to contribute meaningfully to society and the economy.
RYA is an education and talent development organisation aimed at nurturing future-ready talent through industry-oriented learning and international exposure. RYA will bring its networks and local expertise to support and enhance the Academy’s initiatives.
Through the Academy, SUSS will provide opportunities for students from SUSS and other Singapore pre-tertiary and tertiary institutions to co-learn and co-innovate with peers in China. These include interdisciplinary global learning courses, impact startup and venture builder programmes, industry-based immersions and student exchanges. SUSS students will also gain regional exposure through internships and other workplace learning opportunities. In addition, the Academy will support SUSS in working with universities and organisations in China to jointly design and deliver industry-relevant courses and programmes for students and executives.
Extending engagement into Northeast China with Shenyang satellite office
To further deepen its engagement in Northeast China, SUSS will launch a satellite office in Shenyang on 11 March 2026 under the Success Academy in Chongqing. This office will support SUSS’ initiatives in Liaoning Province and surrounding areas, including Dalian. In addition, three Memoranda of Understanding (MOU) will be signed with the following organisations:
- Shenyang University of Chemical Technology (SYUCT): Collaborative development of a Master’s degree programme in Social Work, fostering cross-border knowledge exchange, curriculum innovation, and talent development to address evolving social service needs.
- North-East Institute of Population and Social Development: Joint research endeavours, professional development programmes, and meaningful academia-industry partnerships to generate evidence-based solutions, build capabilities, and promote active ageing ecosystems that benefit individuals and communities.
Professor Tan Tai Yong, President of SUSS, said, “China is an important partner for SUSS as we expand opportunities for our students and strengthen collaboration across Asia. The launch of the Success Academy in Chongqing allows us to work more closely with universities, industry and community partners in Western and Northeast China, and to deliver applied, practice-oriented education that responds to real-world needs. Our partnership with Raffles Young Academy reflects our shared commitment to developing future-ready talent and supporting professional growth across the region.”
Mr. Samuel Ng, Executive Chairman, RYA, said, “Our collaboration with the Singapore University of Social Sciences reflects a shared belief in applied, practice-oriented education and in preparing students and enterprises to navigate an increasingly complex and interconnected world. Chongqing’s strategic position as a gateway to Western China and a hub for industry and connectivity makes it an ideal location for immersive, industry-linked education. This partnership represents a long-term commitment to building enduring bridges between students and industry, between academia and practice, and between Singapore and China.”
The launch of the Success Academy in Chongqing is part of SUSS’ broader expansion across Asia. Since 2023, SUSS has established Success Academies in Beijing, Shenzhen, Ho Chi Minh City Bangkok, Kuala Lumpur, Jakarta, Manila and Mumbai.
For more information, visit www.suss.edu.sg/success-academy.
Hashtag: #SUSS
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The issuer is solely responsible for the content of this announcement.
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