Showbiz
Africa’s Beats Are Owning the Global Music Spotlight
Africa’s music scene is no longer just a regional sensation, it has become the pulse of global pop culture.
As African music continues to enchant global audiences, Spotify Wrapped 2024 unveils the diverse range of genres that people now enjoy all over the world. While Afrobeats and Amapiano often dominate headlines, this year’s Wrapped data sheds light on other emerging sounds that define Africa’s music.
Reimagined histories
Hiplife and Highlife from Ghana, rooted in the country’s rich cultural history, remain highly exported due to their fusion of traditional Highlife melodies with contemporary beats that keep them globally relevant.
Artists like King Paluta, Fameye, and KiDi are leading the way in blending traditional Highlife melodies with modern sounds. Fameye’s Very Soon and King Paluta’s Aseda—a heartfelt song of gratitude—are examples of how the genre is evolving. Their fresh take on Highlife has helped drive a 54% increase in global streams, a sign of the genre’s appeal to both local and international audiences.
In Kenya, Arbantone is mainly characterized by beats from samples of Kenyan old-school hits. This sound combines elements of Gengetone and old Jamaican riddims, led by a wave of young rappers who bring the raw lyricism of Gengetone. Captivating young audiences, Arbantone is quickly rising on local music charts.
Arbantone grew significantly in 2024, partially thanks to viral dance challenges on social media. Artists like Dyana Cods’ “Set It”, harnessed the genre’s infectious beats and catchy lyrics to connect with her fans. The song became one of the most popular Arbantone tracks in Kenya, securing the number 3 most streamed Arbantone track in Kenya as revealed by the 2024 Spotify Wrapped data.
Embracing experimental sounds
Nigeria’s Alté is becoming more popular abroad where it’s now the country’s fourth-most exported genre in 2024. Pronounced “uhl-teh”, a shorthand for alternative, you may have heard the experimental mix of Afrobeats, R&B, and hip-hop, with electronic influences on tracks like Soh-Soh by Odeal or Amaarae’s Wanted. The likes of Amaarae, Lady Donli and Odunsi (The Engine) paved the way for a new generation of artists like DEELA, DETO BLACK and brazy to tap into Alté’s rebellious, bold and unconventional brand of self-expression. The global success of Alté-influenced musicians like Tems, Rema and Odeal symbolises how the genre is taking its place in mainstream music culture. Countries like Ghana have embraced the sound with over 60 billion Spotify streams, and Alté now has 41% more global plays than it did a year ago.
South Africa’s Afro House, known for its deep rhythms and soulful vocals, has become a favourite in electronic music circles around the world. DESIREE and DJ Shimza have been instrumental in influencing the growth of Afro House. DESIREE sets blend African rhythms with modern electronic sounds, while DJ Shimza’s electrifying global performances have propelled the genre to new heights. As more artists from around the world incorporate African sounds into their music, the genre has influenced global dance floors.
Household names
Afrobeats continues to lead Africa’s music revolution, evolving rapidly and driving the movement forward. In 2024, the genre saw a significant 28% increase in global streaming. Tracks like Santa by Ayra Starr, Rauw Alejandro, and Rvssian highlight the genre’s versatility, while Calm Down by Rema and Selena Gomez underscore its widespread international appeal. Collaborations like Skillibeng and Tyla’s Jump, Gunna showcase Afrobeats’ adaptability and its growing dominance on global charts.
Amapiano, meanwhile, has emerged as Africa’s fastest-growing genre, with a phenomenal 59% increase in global streaming in 2024. Another sign that the future of global music will undoubtedly feature even more beats, grooves, and melodies from the continent.
Showbiz
Facebook Convenes 1,000 Innovators, Others for 2026 African Creators Summit
By Modupe Gbadeyanka
Over 1,000 creators, storytellers, innovators, and digital entrepreneurs from across Africa were brought together in Lagos recently for the 2026 African Creators Summit organised by Facebook.
The event was put together by the social networking platform to brainstorm on how to share the future of the continent’s creative economy.
It was also to empower participants with tools and resources to reach wider audiences, build meaningful communities, and earn sustainably from their content.
It was the second consecutive year Facebook is delivering a dynamic creator experience that reinforced its ongoing commitment to Africa’s growing creative economy.
As the platform with the largest network of people who can reach a massive audience, Facebook has always been about connection and continues to empower creators to connect more deeply with actual people and earn real money across all the content formats they share.
Some of the notable creators at the summit were Abiri Tobi Festus (Folagade Banks), Ify’s Kitchen, Nons Miraj, Nancy Umeh, Lolo Mbakara, Broda Shaggi, Gilmooree, Jenni Frank, Cute Abiola, One Khan, and King – Ana, among others.
Commenting on the initiative, the Head of Communications for Sub-Saharan Africa at Meta, Oluwasola Obagbemi, said, “Our presence at the African Creators Summit was about meeting creators where they are, creating meaningful moments of connection, and demonstrating how Facebook empowers creators to succeed.
“Seeing creators engage, share their stories, and create content live at the booth highlights how powerful these spaces are in strengthening Africa’s creator community.
“Creators who haven’t fully explored Facebook are missing out on real opportunities. Over the past few years, we’ve introduced features that support monetisation, audience growth and discovery, and community building, and we’re doubling down on making it even easier for creators who share original and engaging content to succeed.”
Showbiz
Connections Tested as Heartbeat Heats Up in Episode 3
Episode 3 of Heartbeat picked up right where the drama left off, and this time, emotions ran even higher as new games, unexpected pairings, and bold choices changed the energy in the Love Pad.
After winning the kissing challenge, Igwe claimed the Love Nest key and chose Toria for a private night together. While the pair shared a cosy evening, the morning after came with mixed feelings. Toria admitted she felt uncomfortable being so exposed on camera and began questioning their connection, while Igwe seemed ready to move on, saying the spark just wasn’t there anymore. Just like that, what looked promising quickly cooled off.
But the house didn’t stay quiet for long. The singles were thrown into the Love Dip game, where everyone picked numbers, and anyone who matched automatically became partners for the night. The random twist led to surprising combinations across the house, forcing some singles to step outside their comfort zones.
Still, not everyone stuck to the rules. Despite being paired with other people, Ken and Latifah couldn’t resist each other. The two quietly slipped away from their assigned partners and ended up cuddling on the couch, proving their connection might be stronger than they’d like to admit.
Elsewhere, different emotions were brewing. Alvin’s calm and unreadable personality left Shekinah confused about where they stood, while Chidera and Kenna grew even closer, deciding to focus solely on each other rather than risk outside distractions. Their decision to “lock in” made them one of the most stable pairs in the house.
Then came a playful but revealing poolside card game, where singles had to complete daring or flirty tasks. From seductive dances to bold moves meant to send messages, the challenge stirred jealousy, laughter, and side-eyes across the group. Feelings were tested in real time, and it became obvious that everyone was still very much exploring their options.
But the biggest moment of the night was the official Heartbeat Game.
In this challenge, each male sat in the “hot seat” while the women had one minute each to impress him using props from a mystery box, from scarves to feathers and other playful items. The goal was simple: charm, tease, and create a spark. After every round, the men secretly scored each woman over ten.
The woman with the highest total score would win the ultimate prize, the Love Nest key and the power to choose who she’d spend the night with. One by one, the scores rolled in, and confidence filled the room as the women gave it their all.
When the final results were counted, Latifah came out on top, earning the highest ratings and securing the key. With all the power now in her hands, she had a major decision to make: return to Ken, the connection everyone already knew about, Henri, her new paired partner or Igwe, to explore someone new.
In true Heartbeat fashion, she chose unpredictability. Latifah made a bold decision about who she would take into the Love Nest, leaving Ken visibly stunned and the rest of the house buzzing. But who did she actually pick? Tune in next week to find out.
If Episode 3 proved anything, it’s that comfort zones don’t last long in Heartbeat, and one bold choice can change everything.
Catch Heartbeat every Sunday at 9 pm on Africa Magic Showcase, GOtv Channel 8.
To upgrade, subscribe, or reconnect, download the MyGOtv App or dial *288#. For catch-up and on-the-go viewing, download the GOtv Stream App and enjoy your favourite shows anytime, anywhere.
Showbiz
From Igwe’s Power Move to Latifa’s Shocking Decision, Episode Three Refuses to Calm Down
Episode three of Africa Magic Heartbeat picked up exactly where the tension left off, and if episode two was about shifting power, this one was about using it.
After winning the “Score the Kiss” challenge, Igwe made his choice and selected Toria to join him in the Love Nest. The decision felt deliberate and a little dangerous, confirming his growing reputation as the wildcard of the season. As the rest of the house watched, it became clear that Igwe was no longer just reacting to attention. He was actively shaping the chaos.
With the Love Nest decided, the remaining singles were left to chance. Numbers were drawn, and new pairings emerged for the night. Alvin found himself paired with Hilda, Queen Latifa with Henri, and Ken with Shekinah. But the pairing that raised eyebrows was Chidera and Kena, who once again picked matching numbers. At this point, it felt less like a coincidence and more like the universe insisting on unfinished business.
The next morning brought a poolside game that quickly turned uncomfortable. When Queen Latifa was asked to suck Igwe’s toe and did so without hesitation, all eyes shifted to Ken. The moment lingered, and the tension was unmistakable.
Things escalated further when it was Igwe’s turn. Asked to walk up to the person he found most attractive and kiss them, he initially moved toward Chidera, clearly enjoying the suspense. At the last second, he switched direction and kissed Queen Latifa instead. The reaction was immediate. Ken later admitted it was difficult to watch, and episode three made it clear that jealousy was no longer subtle.
As the day progressed, it became obvious that some of the earlier pairings were already losing steam. They struggled to find rhythm, except for Chidera and Kena who continued growing closer. Elsewhere, Shekinah appeared to shift her focus toward Igwe, a move that felt less about connection and more about sending a message to Alvin.
Toria, meanwhile, pulled Alvin aside for a heart-to-heart conversation. She openly expressed her discomfort, pointing out that he seemed torn between her and Shekinah. Calling herself possessive and jealous, she asked him to be honest and clear the air. Before the conversation could settle, Shekinah arrived, and the tension became too much. Toria chose to walk away.
As night fell, host Seyitan Atigarin introduced a new Heartbeat challenge centred on seductive dancing. This time, the women took the floor while the men watched and scored. According to Seyitan, the goal was simple: explore, take risks, and avoid locking into early comfort zones. Toria sat out the challenge due to feeling unwell, but the rest of the ladies came prepared.
Queen Latifa dominated the round, repeatedly scoring perfect tens from the men. When the final scores were tallied, she emerged the winner and earned the power to choose who would join her in the Love Nest.
All eyes turned to Ken. But Latifa had other plans.
Instead of choosing familiarity, she announced she wanted fresh blood. The decision landed like a bombshell and brought episode three to a close on a cliffhanger that promised even more disruption.
If episode three proved anything, it is that comfort does not last long on Heartbeat. Power keeps changing hands, jealousy is no longer hidden, and choices are starting to carry real consequences.
Catch the next episode of Heartbeat on Africa Magic Showcase, DStv Channel 151 and GOtv Channel 8, at 9 pm on Sunday. If you missed episode 3, catch up on Showmax, the DStv or GOtv Stream apps or via the Catch Up feature on your decoder.
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