Business Post Contributor
By Ashemiriogwa Emmanuel
Winner of the Nigerian Idol season 6, Kingdom Kroseide, has expressed gratitude to Rite Foods Limited, manufacturers of premium Bigi drinks, which was the chief sponsor of the reality music show.
The 24-year-old Bayelsa-born singer praised the Bigi brand for supporting the platform that brought him to the limelight when he visited the company’s corporate headquarters in Lagos.
It was the first time Kingdom and the other top contestants of the just-concluded programme visited the office of the sponsor of the music competition.
According to Kingdom, his unique style was a key instrument that made him clinch the crown of the competition, and he likened it to what the Bigi water stands for.
“Bigi water is just unique with a crisp and refreshing taste and that distinctiveness was what brought me this far,” the Nigerian Idol winner stated.
“I thank Bigi, I thank Rite Foods, the proudly Nigerian and truly world-class company for sponsoring the show which has favoured me to be announced in my music career. The platform has exposed me, and this is indeed a whole new level for me,” he said.
Kingdom’s gratitude, along with the interaction of other stars at the event, saw the reiteration of what they went through during the music contest, as well as how they were inspired by their interaction with the brand.
Also present at the event was the Brand Manager, Beverage and Bakery, Rite Foods, Ms Boluwatife Adedugbe, who assured the winner and other top contestants that the Bigi brand will always be there to promote and support them through their careers.
