By Aduragbemi Omiyale
A new reality TV show called The Rush has been introduced by Pop Central to excite and keep viewers glued to their screens, according to the organisers.
A statement from the media outfit explained that The Rush is designed to be both exciting and intensive as it will have dedicated task segments, contestants in-residence segment, diary room segment, host driver, and voice over to drive the story.
Contestants will vote to eliminate each other weekly, while the viewers will vote to keep their favourites in and will also be able to earn immunity through various tasks during the weekdays.
It was stated that the high energy, adrenaline pumping and physically intense The Rush reality TV show will hit the screens next month till December.
A total of 16 contestants will be selected after an audition process to compete in groups for 8 weeks and engage in 39 meticulously designed intensive physical and mental tasks.
Already, registration to participate has opened and interested individuals, males and females between the ages of 18 and 35 have been urged to sign up on the Pop Central TV website.
Partnerships are also opened to those willing to take advantage of the fresh twist to reality show programming, the organisers further said.
“People are generally intrigued by extreme or intense sports because while most people will not indulge in it, they are in the end captivated by the outcome.
“We have tapped into this to create The Rush reality show that revolves around adventurous content and healthy competition to entertain viewers and keep them at the edge of their seats,” the CEO of Pop Central TV, Yinka Obebe, said.
“The Nigerian audience is quite aware of how reality shows work. However, The Rush is offering viewers a new exciting and entertaining twist to reality TV programming as they watch and vote for their favourite contestants to get a chance at overcoming extreme routines and tasks,” Obebe further stated.
Business Post gathered that The Rush is set in two stages, the task stage and the chillout scenario in the residence. The live residence segment of the show reveals the human side of the contestants after the completion of their arduous challenges which are done outdoors.
The daily residence segment will be aired as a 2-hour recap that will run from 7pm to 9pm daily and a rerun the next day from 11am to 1pm on Pop Central DSTV 189.
