Showbiz
Spotify’s RADAR: Showcasing Diverse Sounds Redefining Africa’s Music Scene
Spotify’s RADAR program is dedicated to bringing rising talent to the forefront globally, showcasing what is next in sound, and lifting artists by helping them expand their global reach on their path to superstardom.
The past few years have been a clear testament to the growth of African music globally, and this year, Spotify’s RADAR Africa program is shining a spotlight on the continent’s rising stars. Joining the ranks of previous RADAR Alumni such as Ayra Starr, Victony, BNXN, and Bloody Civilian from Nigeria, Shallipopi is the latest addition to the RADAR Africa list. Hailing from Eswatini, Manana who is South African-based follows in the footsteps of luminaries like Tyla and DBN Gogo, representing his nation’s thriving music scene.
Ugandan artist Joshua Baraka’s inclusion underscores the program’s commitment to showcasing the diverse talents that make the African continent proud through their art, following in the footsteps of fellow East African RADAR Alumni Xenia Manasseh from Kenya, with both representing the region.
Phiona Okumu, Spotify’s Head of Music, Sub-Saharan Africa says “This cohort represents some of the continent’s most promising artists. As African artists continue to rise globally, Spotify is excited to continue playing its part in the rise and discovery of local artists, showcasing their diverse talents to the world.”
Shallipopi, popularly called “Presido De La Pluto” by his fans, gained popularity through viral freestyles, offering a fresh perspective on street culture and influencing street lingo through his music. Hailing from the culturally rich Benin City in Edo State, Nigeria, Shallipopi proudly showcases his roots on tracks like “Obapluto,” one of his top five most-listened-to songs on Spotify, following “Ex Convict”. His track “Cast” holds the top spot as his most-streamed song, while his album “Shakespopi,” which has amassed over 13 million streams since its release, further highlights how he adeptly fuses tradition with modernity, and seamlessly blends his cultural heritage with contemporary elements.
Shallipopi’s reach continues to grow, with over 1.9 million additions to playlists in the last 12 months and a global audience led by Nigeria, the United States, the United Kingdom, Ghana, and South Africa over the last 28 days. The street-loved artist is embraced by Gen Z’s with 52% of his listeners aged 18-27 and millennials with 19% at 28-34. He also commands a larger male following at 66% compared to female following at 31% over the last 28 days.
Ugandan artist Joshua Baraka burst onto the scene with his soulful 2020 debut “Tomorrow,” captivating listeners across Africa and globally, and amassing a fervent following. Nigeria stands as the top country streaming his music the most on Spotify over the last 28 days, a testament to the viral success of his hit “NANA”, also his most-streamed song. Nana remix featuring African superstars Joeboy, King Promise and Bien further solidifies his popularity, ranking among Baraka’s top three most-listened tracks, trailing closely behind his other smash hit “Dalilah.”
While Nigeria leads the charge, Baraka’s cross-cultural resonance is evident as Kenya, the United States, the United Kingdom, and his native country Uganda follow among his top five streaming countries, underscoring the singer’s ability to craft melodies that resonate with diverse audiences worldwide. His core Spotify audience over the last 28 days spans Gen Z and millennials, with 53% aged 18-27 and 25% aged 28-34, while his male listenership at 59% outpaces females at 38%, further highlighting his capacity to captivate audiences across genders. With over 195k playlist adds on Spotify in the last 12 months, his ever-growing fanbase is a true showcase to the power of cross-cultural relevance and the boundless possibilities of artistic collaboration.
Hailing from eSwatini, Manana is a multi-talented singer, producer, and Grammy-winning songwriter renowned for his lush melodies and jazzy R&B production. His soulful performances and masterful songwriting prowess, include credits with Burna Boy, Jon Vinyl, Sauti Sol, and the legendary Usher, which helped catapult him to prominence.
Manana’s global appeal is evident as South Africa, the United States, Nigeria, Kenya, and the United Kingdom emerged as the top five countries streaming his music over the last 28 days. He has garnered over 144k playlist adds in the past 12 months and with an audience comprising 50% male listeners and 43% female listeners. His music resonates strongly with the younger demographic aged 18-27 making up 58% of his total streams and 23% aged 28-34, over the last 28 days. Additionally, one of his most streamed tracks on Spotify “Distance – Acoustic” features his exceptional songwriting talent.
We had a sit down with Shallipopi, Manana and Joshua Baraka to delve deeper into their music and creative journey.
SHALLIPOPI
How would you describe your musical style and what are some of the influences that have shaped your sound?
My music is experimental music or what I call Afro-talk. It’s just my type of sound.
How does it feel to be one of this year’s Spotify RADAR artists?
It feels great. It’s an opportunity for more people to meet me at the front. This is just the beginning.
Artists often face unique challenges. What has surprised you most about the music industry so far? What are some of the biggest lessons you’ve learned on your musical journey?
Nothing surprises me about the music game – I’m enjoying it. The big lesson is not to give up. Just do what you’re doing and listen to the people close to you.
Looking ahead, what are you most excited about in your musical journey?
I’m excited about everything because this is my dream. Doing music back to back, I’ve been doing music since I was a child so everything about it is exciting.
MANANA
How would you describe your musical style and what are some of the influences that have shaped your sound?
I would say I make alternative RnB, with a singer-songwriter twist. My influences are a combination of training from my upbringing, harmonies from choir school, chord progressions from jazz studies and then the rest is from hearing RnB and neo-soul music from my brother’s CD collection
How does it feel to be one of this year’s Spotify RADAR artists?
Feels good. It’s a privilege, I’m very grateful. It is reassuring and encouraging to see that the work we’re putting in is appreciated.
Artists often face unique challenges. What has surprised you most about the music industry so far? What are some of the biggest lessons you’ve learned on your musical journey?
I don’t think I’ve had any surprises. But I think the struggle I had to deal with was comparison. I think social media has given us access to parts of the world that previously weren’t easily accessible, but has also exposed us to this feeling of inadequacy that maybe isn’t warranted. I think focusing on what I’m doing and not trying to make music that would be viral or “challenge-friendly” has been my biggest lesson.
Looking ahead, what are you most excited about in your musical journey?
Growth. Every year I start with that being my goal. I’m not sure what that looks like exactly but I know consistent growth has no limit. So that’s the hope for the future.
JOSHUA BARAKA
How would you describe your musical style and what are some of the influences that have shaped your sound?
I’d describe my musical style as an interpretation of what I feel at the time I’m making that particular piece of music. Basically, my music is who I am so I’d describe my music as another version of me. I’ve been influenced by a lot of gospel musicians because I grew up in a staunch Christian family. As I grew up and got access to more genres of music, I became obsessed with Bob Marley, Chronixx, jazz music in general and every RnB artist I could find.
I’ve also been influenced by Ugandan artists like Radio from the duo Radio and Weasel, Maurice Kirya and Elly Wamala.
How does it feel to be one of this year’s Spotify RADAR artists?
It feels really good to be chosen to be a part of this year’s RADAR artists. I feel like a part of something bigger than myself. It’s a step in the right direction and vision which is to shine light on Uganda and East Africa in general.
Artists often face unique challenges. What has surprised you most about the music industry so far? What are some of the biggest lessons you’ve learned on your musical journey?
What surprised me the most about the music industry is how different it is from whatever you see on TV and the internet. It’s not as smooth and easy as it’s made to appear. My biggest lesson so far is that you need to show up regardless of how you feel and do what you need to do. That is the price for growth.
Looking ahead, what are you most excited about in your musical journey?
I’m excited for the day Uganda is recognized on the music scene globally because we have a lot of talents, tujja tujja. For myself, I’m excited to share all the new music I have been working on and some serious work coming up. I’m excited about where all this journey is headed
Check out Shallipoppi’s ASAP and Cast, Manana’s Hold Me Tight and Sunday Morning, as well as Joshua Baraka’s Dalilah and Nana Remix on RADAR Africa. Assets to go along with your story are attached. Let me know if you have any questions or are interested in covering!
April is here, and with it comes a new wave of series that are sure to spark conversations in your WhatsApp groups and office gists. From laugh-out-loud comedies to gripping drama series and action-packed films that keep you on the edge of your seat, this April is full of shows that will have everyone buzzing.
Nigerian Idol | Available April 20th
It’s back and bigger! Nigerian Idol returns with more golden voices, dramatic auditions, and all the hilarious, unexpected moments that keep us talking week after week. Whether you’re here for the music or the drama, this season is shaping up to be one of the most entertaining yet.
OUR HUSBAND | New Episodes Mondays, Tuesdays and Wednesdays
What happens when grief, betrayal, and scandal collide? Our Husband follows Zara Nnamani, a woman who thought she had it all until her husband died suddenly after she discovered his cheating ways. Now, she has to deal with his mistress, a nosy family, and secrets that refuse to stay buried. Packed with gbas gbos, unexpected twists, and characters that’ll leave you torn between shouting at your screen and secretly rooting for them, this is the kind of series you gist about over cold zobo. A messy, juicy drama you don’t want to miss. Stream it on Showmax
THE YARD | New Episodes Tuesdays, Wednesdays, and Thursdays
At the heart of Lagos’s gritty transport hustle lies a brewing war for control. Tega, a hardworking bus driver just trying to stay afloat, finds his world upended after his father’s sudden death leaves him deep in debt. On the flip side is Odafe Junior, the privileged son of a powerful bus park kingpin, who wants nothing to do with the ruthless empire his father built.
But when fate forces these two unlikely allies together, they discover a common enemy—and a shared hunger for justice. As their plan unfolds, power begins to taste sweet, and the lines between right and wrong start to blur.
With betrayal, ambition, and raw street tension at every turn, The Yard delivers the kind of drama that keeps you asking, “Who’s really in charge?”
The Mommy Club Tanzania | Now Streaming
You’ve seen the Jozi moms. Now, meet their Tanzanian sisters. Glamorous, bossed-up, and never without their trusted nannies, these five elite moms give us an all-access pass to the highs and lows of motherhood in style. From luxe living to real-life mom drama, The Mommy Club Tanzania brings heart, sass, and serious glam to the screen.
Wings | New Episodes Thursdays
When a determined investigative journalist loses someone close, she throws herself into work—and uncovers a web of secrets in Nigeria’s aviation industry. Ambition, scandal, and new love come crashing into her life as she fights to uncover the truth and confront her past. Wings is an emotional, sharp-edged drama that blends grief, grit, and romance in the sky and on the ground.
TEACUP S1 | First on Showmax | Now Streaming
Horror fans, this one’s for you Teacup is the latest spine-chilling series from horror mastermind James Wan (The Conjuring, Saw). Trapped on a remote farm in rural Georgia, a group of neighbors must put aside their differences to survive a terrifying and mysterious threat.
With an all-star cast including Emmy nominee Yvonne Strahovski (The Handmaid’s Tale), Teen Choice nominee Scott Speedman (Animal Kingdom), and BAFTA nominee Chaske Spencer (The English), Teacup is already making waves. Named the fourth-best horror series of 2024 by Rotten Tomatoes and a nominee for Best Horror Series at the Saturn Awards, this eight-part thriller is the perfect binge for anyone who loves stylish scares.
THE LAST OF US S2 | Mondays from 14 April
After an award-winning first season, The Last of Us returns with even more heartbreak, tension, and jaw-dropping storytelling. Set five years after the first season, Joel and Ellie face new dangers and their biggest challenge yet—each other.
With Pedro Pascal and Bella Ramsey reprising their iconic roles, plus new cast members like Oscar nominee Jeffrey Wright and Emmy winner Catherine O’Hara, this season is already one of the most talked-about TV events of the year. Expect intense discussions, emotional reactions, and plenty of memes once it drops.
Tulsa King S2 | Now Streaming
Tulsa King returns for a highly anticipated second season. After being released from prison after 25 years, mafia capo Dwight “The General” Manfredi (Sylvester Stallone) is exiled to Tulsa, Oklahoma. Realizing his Mob family might not have his best interests at heart, Dwight sets out to build a new criminal empire in a place that might as well be another planet.
Stallone shines in his first TV lead role, earning a Critics Choice Super Awards nomination for Best Actor in an Action Series. Created by Taylor Sheridan (Yellowstone), the first season was nominated for an Emmy for stunt coordination and for Best Action Series at the Critics Choice Super Awards. With a perfect 100% rating on Rotten Tomatoes, Tulsa King is definitely one to watch. Joining Stallone in Season 2 are Frank Grillo (Boss Level), Neal McDonough (Marvel’s Dum Dum Dugan), and Emmy winner Dana Delany (Desperate Housewives).
Watch the trailer, which has over five million views
Get Ready to Binge
With these incredible titles coming to Showmax this April, your watchlist is about to get even more exciting. Whether you’re craving horror, drama, satire, or post-apocalyptic thrills, there’s something waiting for you. So grab your popcorn, clear your schedule, and get ready to dive into the best entertainment this month. Visit www.showmax.com to get started.
Just when you thought GOtv was done bringing top-tier entertainment, it’s back with more! If you’ve been sleeping on Our Husband and The Yard, now is the time to catch up. Plus, a brand-new drama, Wings, is here to take you on a thrilling ride.
Wings – Love, Power, and Dangerous Secrets
Investigative journalist Deino Akume never backs down from a story. When she crosses paths with Yani Goma, the powerful COO of Sun’Su Airlines, she is drawn to him. But beneath the airline’s glamorous image lies a dark underworld of smuggling and corruption,
As Deino digs deeper, she realizes Yani may be part of the very crimes she’s trying to expose. Now, she faces an impossible choice– pursue the truth and risk everything, or protect the man she’s falling for.
With tension, betrayal, and shocking twists. Wings will keep you on the edge of your seat! Don’t miss the premiere of Wings on Africa Magic Showcase, GOtv Channel 8.
Other new Africa Magic shows you do not want to miss are Our Husband and The Yard.
Our Husband, a marriage built on lies.
Zara Nnamani thought she had the perfect marriage until her husband suddenly drops dead, exposing a shocking truth. His side chick, Tiny, enters the picture, and instead of mourning, Zara is forced into an uneasy alliance with Tiny. With secrets, betrayal, and a mysterious death hanging over them, can these two women survive each other? Find out on Africa Magic Showcase, GOtv Channel every Monday to Wednesday at 8:30 PM.
Then there’s The Yard –Power, Survival & Revenge
In the gritty streets of Ajagoro, power is everything. Tega, a hustling bus driver, just wants to survive as he’s left with overwhelming debts incurred from the sudden death of his father. On the other hand, Odafe Junior, the son of a powerful bus park boss, refuses to follow in his father’s footsteps. But when fate pulls both boys together, they have one goal– bring down Chief Odafe. However, power has a way of changing people. Will Tega become the very thing he despised? The Yard is a gripping tale of ambition and power, airing every Monday to Wednesday at 8:00 PM on Africa Magic Showcase.
Do not just hear about it, experience it. Step up now to unlock a world of exciting and entertaining programs. To upgrade, subscribe, or reconnect, simply download the MyGOtv app or dial *288# and download the GOtv Stream App to enjoy your favourite shows anytime, anywhere.
Showbiz
Voices of the Future: How MultiChoice Talent Factory Filmmakers are Redefining African Storytelling
Africa’s creative landscape is transforming, driven by the dynamic voices of Generation Z. This tech-savvy, socially conscious, and unapologetically authentic generation are not just consuming content; they are shaping it. Through film, television, and digital media, they are challenging norms, driving culture, and defining the future of African entertainment.
With one of the youngest populations in the world, Gen Z’s influence on Africa’s cultural landscape is undeniable. From activism movements like #EndSARS in Nigeria to the Finance Bill protests in Kenya, young Africans are making their voices heard across various sectors, including entertainment. Their stories are not only relevant; they are becoming the cornerstone of the modern African narrative.
Gen Z’s evolving media consumption habits reflect their desire for authenticity and representation. According to the PwC Africa Entertainment and Media Outlook 2024–2028, Nigeria’s over-the-top (OTT) streaming is set to grow at a 10.5% compound annual growth rate, while linear TV is expected to increase by 8.1%. Similarly, in Kenya, OTT streaming is projected to grow by 10.9%, with linear TV seeing a smaller 3.2% rise. These statistics highlight the shift towards digital platforms, where Gen Z seeks content that aligns with their realities.
An Ernst & Young (EY) survey reinforces this trend, revealing that authenticity is the most valued trait in content among Gen Z. They crave stories that mirror their experiences, struggles, and aspirations, unfiltered and true to life. This is where young African filmmakers are stepping in, bringing fresh perspectives and narratives that resonate deeply with their audience.
Recognising the importance of nurturing this new wave of filmmakers, MultiChoice Africa’s leading entertainment powerhouse has invested in the MultiChoice Talent Factory (MTF) academies in Lagos, Lusaka, and Nairobi. These academies equip aspiring creatives with the skills to excel in storytelling, production, and cinematography. Each year, 60 filmmakers graduate from the MTF programme, stepping into the industry with innovative ideas and techniques. Many of these filmmakers go on to produce critically acclaimed films that captivate audiences across the continent.
The significance of the MTF initiative is reflected in the continued success of its alumni. Films such as Gone (West Africa), Everything Light Touches (West Africa), The Immersive Alarm (East Africa), Deadbeat (East Africa), Mwananga (Southern Africa), and Rivals in Time (Southern Africa) were nominated for the AMVCAs, showcasing the impact of MTF-trained filmmakers. Past standout productions like Irora Iya, Obi Di Omimi, and Inu Jin have also earned critical acclaim, further cementing the diversity and depth of storytelling coming from MTF alumni.
These achievements highlight a fundamental shift in the media landscape: Viewers are now creators. By empowering young filmmakers to tell their stories, MultiChoice has played a pivotal role in this transformation. The work of MTF alumni proves that authentic African stories, told by Africans, have the power to lead the way in global entertainment.
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