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Technology’s Impact on Fashion Manufacturing Industry

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Fashion Manufacturing Industry

The fashion industry is a very competitive one. There is always someone new designing clothing with a new look. Keeping a collection on the cutting edge and selling to customers is a problem. How can a fashion company track what products are selling well and which ones should be discontinued and replaced with better-selling items? Technology is the way to keep a company running smoothly and on the leading edge of fashion sales.

How Is Technology Used In Fashion Manufacturing?

The clothing manufacturers use technology such as a product lifecycle management system in clothing design, sourcing of materials, collaboration, and supply chain management. The technology available online can help manage stocking and manufacturing processes and tell a company where their product is being marketed and sold and how successful each location is. They can find out what population demographic is buying their fashion products. Companies can also manage their bookkeeping and finances with the software.

The footwear, accessory and clothing industries are dealing with complicated and ever-changing global markets. Customers are demanding smart, up-to-date, personalized, and sustainable products at competitive prices. Companies must also keep track of their competitors. Fashion trends change often, and what is selling well one month may not sell at all in a few months.

The advantages of using technology in the form of product lifestyle management programs include:

  • Product lifecycle collaboration with everyone in the design, production, and sale of the products. A single source of information for material supplies, size and measurement charts, designs, colour palettes, and other information brings unity to a company.
  • Reducing the need for the physical sampling of every material used in the fashion design and manufacturing process. Virtual collaboration and viewing of samples will save time and reduce mistakes.
  • Using this software can make it possible to shorten the time from initial design to getting fashions to the market and customers.
  • Centralization of a fashion manufacturer’s operations is easier. When one set of cloud-based software is used by all parts of a company’s manufacturing process, a company can run more effectively with all the parts having an easier time communicating.

The Impact of New Technology on Fashion

All areas of the fashion industry have been improved or affected by technology. Product production has been made easier, faster, and smoother. The new production methods using technology benefits customers as well as manufacturers. It helps with reducing manufacturing waste and costs.

With modern technology, clothing and fashion brands can increase their reach or influence and reach more markets than in the past. They can use websites and social media to get the word out faster and further when a new collection is being introduced.

Technology helps fashion companies research the market and find the materials to use in a new collection faster. Then, they can find out what their potential customers prefer and what trends are strong and which ones are ending.

Fashion manufacturers and retailers can have websites that let customers see new outfits and what they might look like on them using avatars on site. The software on websites can help customers customize their fashion choices from home. This is an advantage when many customers are shopping more from home because of the pandemic and other reasons.

Fashion retailers and manufacturers who embrace the new technology can keep up with today’s customers and grow their businesses.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via dipo.olowookere@businesspost.ng

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Emerging Artists to Watch Out For in 2023

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emerging artists watch out for in 2023

Few things are quite as exciting as discovering new talent to listen to on repeat, add to your favourite playlists and lean on for emotional support over the course of the year.

For fans of African music on Spotify, 2023 promises another roll call of amazing artists ready to break through to fame and mainstream streaming success. 

If anything, African music has consistently unfurled waves of new, fresh talent every year who have propelled the global interest in Afrobeats, Amapiano and its many other sub-genres. 2022 was a breakout year for artists like Buju, Costa Titch and Asake, whose success propelled them into Wrapped top lists at the end of 2022. 

And while those talents took their voices to the main stage, a slew of rising stars was also laying the groundwork for their own breakout year. Some of these musicians are primed to release their best music in the coming months. Others have enjoyed early success on Spotify and show many indications of even greater success on the horizon. Others are relatively new elements, developing new takes on familiar sounds that harken towards major shifts in popular music.

Hailing from Nigeria, South Africa, Kenya, Tanzania and Uganda with a wide array of styles, cultures and perspectives, these artists are, according to Spotify data, the ones to watch out for in 2023.

KHAID

At 17, Khaid is a Gen Z starboy in every sense. His debut, With You, was an instant darling, evoking a syrupy teenage love story at its crescendo. As part of a generation of artists first discovered on social media, Khaid’s songs resonate with a core online audience, inspiring many viral challenges. His Afrobeats inspirations come to the fore on songs like Akpako, but Khaid also shows his emo-trap side on Ski, a fave among young Nigerians in 2022.  

TEMPOE

Known for his producer tag, MAD!, the young producer is behind some of Afrobeats’ biggest songs. A long-term friendship with CKay birthed the global smash Love, Nwantiti, now certified double platinum in the United States. 2022 showcased a new pace to Tempoe’s hit churning powers; he produced Joeboy’s viral hit, Alcohol and performed in Soweto, the global sensation by Spotify RADAR alumnus, Victony. With over a hundred million Spotify streams under his name, Tempoe is primed to deliver more hits this year. 

POCO LEE

First introduced to fans for his dance skills, Poco Lee has since applied his skill set to crafting some of the biggest street pop hits of 2022. Poco Lee has built a huge fanbase by backing some of the most interesting emerging talent – including Bella Shmurda and HotKid. Whether it’s his ear for a future hit or his ability to put the right creatives in the same space, Poco Lee has blessed hit records like Otilo and YARD. Wherever Afrobeats goes this year, you’ll find Poco Lee cooking close by. 

BAYANNI

Bayanni has hit 2023 running. The newest artist from Mavin, the house that produced Rema & Ayra Starr, introduced himself with an eponymous four-track EP in September 2022. Ta Ta Ta has risen on the shoulders of a viral social media challenge to become almost inescapable. And it has not stopped there, finding its way into the dressing rooms of Manchester City, where Algerian footballer, Riyad Mahrez, chose the song to celebrate a stellar performance.

BRUME

With just one release under his name, Brume is still a mysterious entity to some. His song, Workaholic isn’t. Released in 2021, the unassuming hustler’s anthem extols the virtues of perseverance and hard work as the young singer pursues his own holy grail. Brume first drew attention with occasional freestyles on social media before Workaholic, and as 2023 kicks off, ears are perked for what new music Brume has to offer. 

YKB

Formerly known as YusufKanbai, YKB is an eclectic artist on many Ones to Watch lists. He’s released a number of cult favourites over the years and built a steady community while winning The One, a competition by online publisher Clout Nigeria. YKB levelled up with 2021’s Before I Blow, spinning fan favourites like Practice Patience and Oshofree. He’s converted even more fans with 2022’s San Siro, a football-themed love story that has many convinced it’s YKB time. 

KAESTYLE

Kaestyle boasts a certain dexterity with words and narratives that, aligned with soothing melodies, has eased him into the libraries of many music fans. The singer‘s debut EP, Kae’s Study shows his ability to play in different lanes, offering drill on Moving Mad and some groovy Afropop on Blessings. His collaboration with Victony, True Love, is an early fan pick, and fans will be eager to stream more easy hits from Kaestyle. 

Here below is the list of other emerging artists on the continent. 

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Funa Maduka, 15 Other Jurors for 2023 Sundance Film Festival

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Funa Maduka

By Modupe Gbadeyanka

A Nigerian filmmaker, Ms Funa Maduka, has been announced as one of the 16 jurors granting awards at the 2023 Sundance Film Festival. She is one of the three jury members of the World Cinema Dramatic Competition, alongside Shozo Ichiyama and Annemarie Jacir.

The jurors of the 2023 edition are Jeremy O. Harris, Eliza Hittman, and Marlee Matlin for U.S. Dramatic Competition; W. Kamau Bell, Ramona Diaz, and Carla Gutierrez for U.S. Documentary Competition; Shozo Ichiyama, Annemarie Jacir, and Funa Maduka for World Cinema Dramatic Competition; Karim Amer, Petra Costa, and Alexander Nanau for World Cinema Documentary Competition; Madeleine Olnek for the NEXT competition section; and Destin Daniel Cretton, Marie-Louise Khondji, and Deborah Stratman for the Short Film Program Competition.

According to a statement, the festival kicks off on Thursday, January 19, in Utah, the United States, and will end on Sunday, January 29, 2023.

The jurors will grant awards to filmmakers for feature and short films. The winners are expected to be announced on Friday, January 27.

Ms Maduka is an award-winning filmmaker and the former head of International Original Films at Netflix, where she worked with the world’s top global and emerging filmmakers.

Over six years, she was positioned at the frontline of the company’s global expansion, managing the launch of the film offering across 100+ countries. She pioneered Netflix’s move into international film production, building a development slate across Europe, the Middle East, Asia and Africa.

Meanwhile, her film acquisitions brought Netflix its first film nominations at both the Golden Globes and the Academy Awards.

Previously she worked at Participant Media, developing and managing campaigns for film and television projects.

Ms Maduka is an award-winning filmmaker credited with writing, producing and directing the first Nigerian film to world premiere at the Sundance Film Festival. She is a member of the Academy of Arts and Sciences. She holds a BA from Cornell University and a Masters from Harvard Business School.

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GistHouse to Celebrate Don Jazzy as African Icon January 20

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Don Jazzy

By Modupe Gbadeyanka

Friday, January 20, 2023, has been set aside to celebrate maverick beatmaker, Mr Michael Collins Ajereh, otherwise known as Don Jazzy, as the Black African Icon of the Month.

This followed his emergence as the African Icon for January through the first Afrocentric audiovisual conversation platform, GistHouse.

“We are most excited and privileged to announce Michael Collins, popular as Don Jazzy, a colossus of music in Africa, as the Afrocentric Icon for The Month of January 2023,” the founder and Gistmaster at GisthHouse, Mr Ope Banwo, said at a press conference in Omaha, Nebraska, USA.

Mr Banwo explained that the Delta State-born influencer and entrepreneur was chosen through a voting exercise by users and management of the application with consideration for the most outstanding black Africans.

“Don Jazzy was chosen out of dozens of other worthy African icons for his lifetime body of work in elevating the music industry globally in the context of the Afrocentric experience.

“He has not only excelled as a record producer, performer, and music executive, he literally pioneered a whole new genre of music and style of music performance with his iconic MoHits and Marvin Records labels,” he said.

“While Don Jazzy didn’t start international cross-over music in Africa, he brought a delightful new swagger, panache and an amazing financially rewarding dimension into African music with his unforgettable partnership with the inimitable D’Banj in MoHits Records, among others.

“After MoHits, he took his pioneering talent to a higher level with Marvin Records that gave us instant superstars like the sultry Tiwa Savage, super crooner Wande Coal, Dr Sid, and Korede Bello, among others,” Mr Banwo further disclosed at the briefing.

“Beyond establishing himself as a superstar music producer/performer, Don Jazzy has also mentored and helped a whole generation of Africans to turn their talents as musicians into a full-time occupation and impactful vocation,” the GistHouse app creator stated.

Shedding more light on events to celebrate Don Jazzy, the filmmaker and serial entrepreneur noted that GistHouse will celebrate Don Jazzy as its January Icon of the Month in several ways during the month of January.

“As part of celebrating Don Jazzy, we shall be declaring Friday, January 20, as the Icon Celebration Day with Don Jazzy on the GistHouse platform with different special rooms dedicated to celebrating him and his body of work, and also hosting him to a special conversation on the GistHouse platform,” he concluded.

GistHouse provides a safe and rewarding environment for people of all colours to host different audio and video rooms on any topic and provides advanced features for rewarding conversations on everything, including business, politics, religion, personal development, self-development, dating, business meetings, networking, friends and family meetings etc.

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