Sports
Facebook Unveils Campaign for Content Creators in Nigeria, Ghana
By Modupe Gbadeyanka
A campaign aimed to share the inspiring stories of content creators in Nigeria and Ghana has been launched by a social media giant, Facebook.
The initiative called the Facebook Creators campaign will spotlight eight creative artists in Nigeria and Ghana who have built, communicated and scaled their art and craft to the world using Facebook and Instagram.
These acts represent several creative industries ranging from photography, comedy, fashion, dance and content creation. Their inspiring stories will be amplified through a media partnership with Pulse to showcase their professional journey.
It was stated that the aim is aimed to inspire other creative artists and connect with communities through leading content creators who have succeeded in various creative industries using the Facebook family of apps.
“We are excited about the Facebook Creators campaign because our family of Apps offers content creators unique opportunities to communicate their craft and tell their stories,” said Oluwasola Obagbemi, Facebook’s Corporate Communications Manager for Anglophone West Africa. “At Facebook, we are committed to helping people realise their full potential through campaigns like this. We want African creators to get the best opportunities using our tools to express themselves, inspire others, and build communities and livelihoods while connecting with their audiences.”
One of the content creators spotlighted in this campaign is Emmanuel Oyeleke, a talented Nigerian photographer who mastered the art of creating breath-taking posed imagery after quitting his job as a computer programmer. The campaign also features Laud Anoo Konadu, popularly known as Dancegod Lloyd. Known for co-founding the Dance with a Purpose Academy and the Rocc Starss Dance Academy, the Ghanaian dance sensation and choreographer regularly shares videos of his dance routines on Instagram with his over 1.1 million followers.
Other creative artists featured in the campaign include FocusnBlur (Ghanaian Photographer) who was awarded Ghana’s Best Event Photographer in 2019 and 2020; Funke Adepoju (Nigerian Fashion Designer) who is best known for her premium bespoke ready-to-wear collections; and Kaffy Shafau-Ameh (Nigerian Dancer) who is popularly known for breaking the Guinness World Record for ‘Longest Dance Party’ at the Nokia Silverbird Danceathon in 2006.
Also featured in the campaign are Apaokagi Mariam – popularly known as Taaooma (Nigerian Comedian), who plays multiple roles in her comedy skits, hilariously spotlighting how African mothers discipline their children; and Claudia Lumor (Ghanaian Entrepreneur) who is widely known as the founder of Kollage Media, producers of Glitz Africa Magazine, and also the Ghana Tourism Ambassador for Fashion Development and Dream Catchers Academy (Nigerian Content Creators) who are best known for offering educational opportunities, leadership skills, and a better life for underprivileged girls through dance, drama, music, and visual arts.
Speaking on the partnership with Facebook, Rose Umane, Head of Digital Strategy at Pulse, said, “At Pulse, we are all about informing and engaging the young African audience and are very excited to collaborate with Facebook to tell and share the inspiring stories of eight celebrated creatives in West Africa.
“These are individuals that have made an impact through their dedication and excellence in their diverse creative arts. We hope that their stories inspire creative individuals out there to muster the courage to reach their goals”.
With the growing demand for African creative artists’ footprint on the global stage, the Facebook family of Apps continues to provide innovative outlets where people can express themselves, tell their stories, monetize their crafts, and pursue their goals.
The Facebook Creators campaign is part of Facebook’s efforts to boost the burgeoning creative industry in Nigeria and Ghana while inspiring millions of creative minds with the endless opportunities that the Facebook family of Apps provides for their talents across Africa.
Sports
FIFA Picks Saudi Arabia to Host 2034 World Cup
By Adedapo Adesanya
Saudi Arabia has been confirmed as the host nation for the 2034 FIFA World Cup.
Also confirmed were the hosts for the 2030 World Cup, which was awarded to six countries and will take place across three continents to celebrate 100 years of the tournament.
Saudi Arabia was the sole bidder for the 2034 competition. Its host status was confirmed on Wednesday after an online meeting of the 211 members of the International Federation of Association Football (FIFA).
The members confirmed the unchallenged bids by acclamation – simply clapping during the virtual meeting led by FIFA president, Mr Gianni Infantino.
As well as the World Cup, Saudi Arabia is hosting football’s 2027 Asian Cup, the 2029 Asian Winter Games and the 2034 Asian Games. It also has long-term ambitions to host more major events, including the Women’s World Cup.
The 2030 tournament will be led by co-hosts Spain and Portugal in Europe, and Morocco in North Africa. Uruguay, Paraguay and Argentina will each hold an opening match to mark 100 years since the first World Cup took place in Uruguay in 1930, a tournament that the South American nation won.
The next World Cup in 2026 will be co-hosted by three proximal nations in North America— the US, Canada, and Mexico.
Saudi Arabia first published its bid for the World Cup back in August 2024 after FIFA controversially fast-tracked the process for hosting the tournaments in 2030 and 2034.
The bid for the 2034 tournament has led to criticism from activist groups, who argue that Saudi laws will not protect workers overseas.
Some of the issues echoed that of the 2022 tournament held in Qatar.
The tournament will require the construction of eight new stadiums, for a total of 15 hosting venues, plus the addition of 175,000 hotel rooms, which will rely heavily on migrant labour.
Critics of FIFA also insist a Saudi-based World Cup risks a repeat of the rights abuses seen during a decade of similar preparations for the 2022 World Cup in Qatar.
FIFA previously praised the Saudi bid in an in-house evaluation, noting that the 48-team, 104-game tournament offers “significant opportunities for positive human rights impact”.
However, it added that Saudi Arabia must invest “significant effort and time” to comply with international standards.
Sports
Brila FM Suspends Operations in Port Harcourt, Abuja Over N200m Fraud
By Aduragbemi Omiyale
Leading sports radio station in Nigeria, Brila FM, owned by a veteran sports journalist, Mr Larry Izamoje, has suspended its operations in Abuja and Port Harcourt in Rivers State.
The broadcast stations in these two prominent cities of the country are currently not on air as a result of the directive of Mr Izamoje.
He took the action after uncovering fraudulent activities by employees of the company.
It was alleged that Brila FM’s Head of the Port Harcourt branch, Mr Sam Victor Mpong Akakan, has not been remitting funds to the company’s account.
In a statement made available to Business Post, it was stated that Mr Akakan has been arrested by the police in connection with the issue alongside the organisation’s former Chief Accountant, Mr Ekerete Sunday.
Mr Akakan was accused of opening a company, Bricast Communications, only two months after Brila FM Port Harcourt began operations with him as the Head of Station.
It was claimed that he took the first three letters of Brila and the word ‘CAST’ from ‘BroadCASTing’ to register his business name, which he allegedly used to issue invoices meant for Brila FM.
It was said that in connivance with others, Mr Akakan issued several Bricast Communications invoices with Bricast account details to several Brila FM clients instead of the company’s invoice bearing Brila Broadcasting Services Ltd for the diversion of payments for adverts and sponsored programmes aired on Brila FM stations in Abuja and Port Harcourt particularly.
He is also being investigated for forging certificates of broadcasts of Brila FM, tendering the same to clients using his Bricast invoices and getting payments into his Bricast account from such activities.
Mr Akakan was said to have presented himself on several occasions to unsuspecting clients including churches as Brila FM’s marketer and once convinced to do business on Brila FM gave them Bricast invoices for payments to his company (Bricast) repeatedly.
It was claimed that a fraud case involving over N200 million led to the temporary suspension of the Abuja and Port Harcourt branches.
Sports
Analysis Reveals Wilfried Zaha as Africa’s Most Handsome Athlete for 2024
By Dipo Olowookere
An analysis has shown that an Ivorian footballer, Wilfried Zaha, is the most handsome African sportsperson in 2024.
Zaha, who opted to play for Cote d’Ivoire after the Three Lions of England snubbed by him, currently plies his trade in Turkey for Galatasaray.
He moved to Turkey from England, where he played for Crystal Palace, and was one of the stars of the football outfit.
In research conducted by Bettors, Zaha topped the list as the most attractive African male athlete of 2024, closely followed by Odion Ighalo, a former Nigerian striker, and Akani Simbine, a South African sprinter.
The Most Handsome African Athletes of 2024 rankings used the golden ratio as a benchmark for facial attractiveness.
This study carefully analysed high-quality images of athletes from various sports, offering a fresh perspective on their aesthetic appeal.
The methodology involved selecting three high-quality images per athlete, sourced from official sports archives, media outlets, and verified athlete profiles, ensuring accuracy and clarity, according to the results of the research made available to Business Post.
Fourth on the list is Alex Iwobi of Nigeria, who plays for Fulham FC in England, and a Tanzanian footballer with Greece’s PAOK, Ally Samatta, is the fifth Most Handsome Athlete in Africa.
Ghana and Arsenal’s midfielder, Thomas Partey, is sixth, Senegalese Kalidou Koulibaly is seventh, Pierre-Emerick Aubameyang of Garbon is eight, Ivorian Cheick Sallah-Cisse is ninth and Senegalese Reug Reug is number 10 on the list.
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