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How Nigeria’s New Tax Rules Could Reshape Sports Betting

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Right Sports Betting Site

As 2024 comes to a gradual end and companies begin to make plans for the new year, the Nigerian sports betting industry is faced with a new year’s resolution which it didn’t make but has been imposed on it by this political administration- the dilemma of withholding tax regulations.

The introduction of this new tax regime could fundamentally alter the sports betting landscape, affecting everything from operator profits to punter behaviour and industry growth.

Once the new regulations come into effect on January 1, 2025, eligible transactions for winnings in i-gaming shall incur applicable rates of 5% for residents and 15% for non-residents.

For Managing Partner, WYS Solicitors & Legal Counsel Africa, Olafadeke Akeju, the fact that i-gaming is largely online means this new tax regime may cause of exodus of customers from licensed operators to illegal remote operators, due to the uncaptured and unprotected nature of the digital space:

“For those who are unlicensed and foreign operators, they will still be able to owe tax to players and offer better odds and better returns because there is no deduction or withholding tax. What this means is that licensed operators will lose customers to the illegal and remote operators, that is the likely implication, as there could be a significant drop in patronage once this withholding tax kicks off.”

Akeju also struggles to understand how this tax would apply to walk-in customers who mostly require age verification but may not require identity verification- especially because this regulation exempts over-the-counter transactions.

Velex Advisory Tax Expert, Jonathan Nwanze is also keen to see how this tax regime would be implemented, but he is more worried about the likelihood that the Tinubu administration, “could be creating a monster asking for remittance without the capacity to check it.”

Nwanze explains that the introduction of withholding tax is not novel, as it occurs in other countries in West Africa like Ghana. However, what makes Nigeria’s exceptional is the timing, investment and the market size:

“It’s not the first time it’s been introduced. However, some of the aforementioned markets cannot be compared to the Nigerian market in terms of size, Nigeria is way bigger. Some are more regulated because of the kind of structure they have. For instance, in Ghana, there are regions, not states and there is one revenue collection body. In Nigeria, we have states, but numerous bodies at various levels of government collect revenue.  I think the government has to invest in a lot of technology. If they are looking at getting a lot out of gaming, there must be investment in infrastructure,” Nwanze told sports and betting news site, SportsBoom.com.

What’s the rush?

Nigeria’s economy has been on a steady decline due to a number of factors including the poor timing of policies. For the implementation of withholding tax, it’s equally symptomatic of poor timing, grey areas and an inherent lack of understanding about the i-gaming ecosystem.

Akeju explains that in order for betting operators to comply with the provisions of the new tax regime, there must be upgrades across the betting platforms and since the software/ platform providers aren’t local, the operators need to get in line for an estimated 6 to 9 months before their platforms are upgraded.

She thinks it’s highly likely that: “we could potentially have a situation whereby on the 1st of January 2025, operators won’t be able to comply due to circumstances beyond their control.”

Apart from playing the waiting game, the cost of upgrading betting platforms equally poses a huge financial burden. Akeju explains that while larger betting operators own their betting platforms, the same cannot be said for smaller operators:

“The platforms which smaller operators use for gaming are owned by third parties with whom they have white label agreements. Hence, implementing the withholding tax right now is going to be a challenge for those operators as it would require them to pay for developers, pay for customization and pay for integration of the platforms to suit the regulation in question.”

An eternal optimist may ask, What about alternative revenue streams? Is there any that betting companies could explore to offset the impact of these new taxes? Akeju makes it clear that the operators are caught between a rock and a hard place- that’s because offering a new product translates to applying for another license for the product in question.

Sadly, the alternative products’ providers are primarily based in Europe, which means more cost would be incurred by the operator in Euros.

Akeju is very concerned about how the smaller operators will keep their customers and while she may not have a universal solution for the Nigerian i-gaming industry as a whole, she may have a potential solution for  bigger operators, but that entails their willingness to assume a sacrificial role by choosing to “absorb this withholding tax on behalf of their players or offer certain bonuses and promotions that could boost winnings so that players do not really feel the effect.”

A misconception & an opportunity

On Friday, November 22, 2024, the Supreme Court nullified the National Lottery Act and scrapped the National Lottery Regulatory Commission (NLRC). During a crucial meeting held days before the judgment, the Director General of the now defunct NLRC, Lanre Gbajabiamila,  made a profound statement about the assumption that the i-gaming industry is a billion-dollar industry:

“How do we know it’s a billion-naira industry? There’s no data to show. Anybody can say it’s worth billions of naira, but until we have proper data, we can’t safely say what the industry is worth.”

Just like Gbajabiamila, this is a perception which Nwanze seeks to correct, and he thinks it may have a lot more to do with this new regulation than we realize:

“The government appears to be keen on generating revenue, but the challenge lies with the timeline – Jan 2025 is not feasible. If you look at best practices as is the case in the UK- there is no collection of withholding tax and that’s because the responsibility of taxes should sit with the company that owns the business. The reason is that the companies make more profit than the players. If you look at the number of losses compared to winnings, you’ll be shocked at how high the former is compared to the latter. In fact, the way the business is structured, it’s from those losses that winnings are paid. I think the government should review its position and opt for more engagement regarding the nature, implementation, application and configuration of this plan.”

Now that the NLRC has been dissolved, there might be an opportunity for states that may choose to opt out of this tax and while the implementation has yet to play out, Nwanze thinks that some states may see exemption as an opportunity to attract more betting companies to their states.

Legal options & absence of meaningful stakeholder engagement

With all the negative hits that the Nigerian i-gaming industry has taken in 2024, is it simply at the mercy of the government policies/ regulations, or could legal options be explored to push back? Akeju explains that “the law is made for man and not vice versa.”

While she is hopeful that the government will do a 180 when it sees the negative impact this tax will have, as was the case in the most regulated market in the world- the UK; she is fearful of Nigeria’s reputation and pace when it comes to repealing laws and regulations.

Akeju recalls attempts made by stakeholders to dialogue with the government on this matter and narrates a scenario which is reminiscent of intentional exclusion until a decision was made:

“The association of Nigerian bookmakers engaged with the presidential committee on fiscal policies and tax reforms. We had a few meetings, but it appeared as though by the time the industry was aware of many of the decisions that were taken by the government, it was at an advanced stage. Now that it has been passed, efforts are still being made for a guidance note to clarify some of the grey areas.”

Akeju and Nwanze make their final appeal by asking the government to focus its taxation efforts on the operators and not the players to make for a more streamlined and better-defined application that is understood by all involved.

Conclusion

As Nigeria’s sports betting industry braces for the 2025 withholding tax storm, both legal and tax experts sound a unified alarm: taxing players instead of operators could backfire spectacularly.

With Akeju warning of an exodus to illegal operators and Nwanze questioning the government’s monitoring capacity, the consensus is clear – this rushed regulation could transform Nigeria’s gaming landscape into a wild west of unregulated betting.

The irony? In pursuing additional revenue, the government might end up with a smaller piece of an increasingly fragmented pie. As the countdown to January 2025 begins, the industry’s message is simple: hit pause, rethink the approach, and focus on operators, not players.

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SuperSport to Broadcast Midweek Football Action in the Premier League and La Liga

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supersport Midweek Football Action

Midweek football returns with crucial fixtures across the Premier League and La Liga, as title contenders look to maintain momentum and struggling sides fight to steady their campaigns. Fans can watch all the action live on SuperSport, exclusively on DStv and GOtv.

Premier League: Key Battles Across the Table

On Tuesday, Fulham host Man City at 8:30 p.m. City edged Leeds 3–2 at the weekend, with Phil Foden scoring twice to keep them five points behind leaders Arsenal. They now face a revitalised Fulham side who have won back-to-back matches, including a gritty 2–1 victory away at Tottenham, and are steadily pulling clear of the relegation zone.  The match will air live on SS Premier League (GOtv Ch. 65, DStv Ch. 203)

Also at 9:15 p.m., Newcastle welcome Tottenham to St James’ Park. Spurs remain winless in their last seven games across all competitions and have dropped to fifth after their 2–1 home defeat to Fulham. Newcastle, meanwhile, arrive with renewed confidence after a commanding 4–1 win at Everton and continue to be one of the league’s toughest home sides. The match will air live on SS Action (GOtv Ch. 66, DStv Ch. 206)

On Wednesday, league leaders Arsenal return at 8:30 p.m. when they face Brentford at the Emirates. Arsenal were held to a 1–1 draw by Chelsea but remain firmly in control at the top. Brentford, who beat Burnley 3–1 last time out, continue to show strong form at home but have struggled to replicate those performances on the road. Watch live on SS Premier League (GOtv Ch. 65, DStv Ch. 203)

At 9:15 p.m. on Wednesday, Leeds United take on Chelsea at Elland Road live on SS Football (DStv Ch. 205, GOtv Ch. 61). Chelsea battled to a 1–1 draw against Arsenal despite going a man down, and a win here could push them into second place depending on other results. Leeds, however, have lost four straight and sit in the relegation zone, needing a turnaround to avoid deeper trouble.

Also at 9:15 p.m., Liverpool face Sunderland at Anfield. Liverpool stopped their run of defeats with a controlled 2–0 win away at West Ham and now aim to re-establish rhythm against a Sunderland side sitting near the top of the table. Sunderland edged Bournemouth 3–2 in their last outing, ending a three-game winless stretch. The match will be live on SS La Liga (GOtv Ch. 62, DStv Ch. 204)

On Thursday, Man United host West Ham at 9:00 p.m., airing live on SS Premier League (GOtv Ch. 65, DStv Ch. 203). United came from behind to beat Crystal Palace 2–1 at Selhurst Park, recording their first victory in four matches. West Ham, meanwhile, remain close to the relegation zone after a 2–0 loss to Liverpool and need a stabilising result.

La Liga: Top Contenders Face Crucial Tests

On Tuesday, Barcelona face Atlético Madrid at 9:00 p.m. Barcelona’s 3–1 win over Alavés moved them top of the table, but they now confront an Atlético side in exceptional form. Atlético have won six straight league matches and remain unbeaten in more than ten across all competitions, making them one of the most dangerous teams in Spain at the moment.

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On Wednesday at 7:00 p.m., Athletic Club host Real Madrid at San Mamés. Real Madrid have drawn their last three league matches, including a 1–1 result against Girona, a run that has cost them top spot. Athletic, meanwhile, arrive after a confident 2–0 win away at Levante and continue to show strong defensive discipline. With Barcelona, Real Madrid, Villarreal and Atlético all tightly packed at the top, every point now carries significant weight. Both games air live on SS La Liga (DStv Ch. 204, GOtv Ch. 62).

Midweek Highlights

Premier League

  • Fulham vs Man City — Tue, 8:30 p.m.

  • Newcastle vs Tottenham — Tue, 9:15 p.m.

  • Arsenal vs Brentford — Wed, 8:30 p.m.

  • Leeds United vs Chelsea — Wed, 9:15 p.m.

  • Liverpool vs Sunderland — Wed, 9:15 p.m.

  • Man United vs West Ham — Thu, 9:00 p.m.

La Liga

  • Barcelona vs Atlético Madrid — Tue, 9:00 p.m.

  • Athletic Club vs Real Madrid — Wed, 7:00 p.m.

Catch Every Game

Stream every match live on select SuperSport channels or on the DStv Stream and GOtv Stream apps. Manage or upgrade your subscription via the MyDStv or MyGOtv apps, or visit www.dstv.com and www.gotvafrica.com, or dial *288# to stay connected.

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Don’t Miss These EPL Games as DStv Opens EPL Channels to All Customers from Yanga Up

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DStv Opens EPL Channels

The Premier League enters another decisive weekend, and the title picture could look very different by Sunday night. Arsenal’s trip to Stamford Bridge headlines a fixture list loaded with jeopardy, while Manchester United face a resurgent Crystal Palace side with top-six ambitions of their own. Manchester City have a chance to apply early pressure, and Liverpool are fighting simply to keep their season from unravelling further.

Across the board, the margins are tightening, and for several contenders, this is a weekend they cannot afford to get wrong.

  • Crystal Palace vs. Manchester United (13:00 WAT, Sunday)

Crystal Palace enter the weekend knowing a win could pull them into the league’s top six — and depending on other results, even edge them into the top-three conversation. Their football has been coherent, aggressive, and structurally sound, despite losing talisman Eberechi Eze in the summer.

United’s defeat at home to 10-man Everton raised familiar concerns: inconsistency in midfield, disjointed pressing, and an attack that drifts in and out of games. The lack of midweek football can be their biggest advantage. Palace, by contrast, are coming off a Thursday European fixture, a schedule squeeze that could affect their intensity in the closing stages.

But based on current form, Palace look to be the more complete team. Their starting XI has been one of the most stable and coordinated in the league, while United arrive trying to prove they remain credible top-four contenders. For Palace, this is a chance to protect their position or announce themselves as part of the season’s emerging elite.

  • Liverpool vs West Ham (15:05 WAT, Sunday)

Liverpool’s fall from defending champions to 12th in the table has been one of the season’s sharpest regressions, and the pressure around Anfield is starting to tighten. A squad rebuilt around high-profile summer arrivals – Wirtz, Isak and Frimpong – has yet to find rhythm, raising uncomfortable questions about recruitment and adaptation. Liverpool have taken just one win from their last five matches, and anything short of victory here risks deepening the crisis.

Morale hasn’t been helped by the long-term loss of Diogo Jota, whose absence has forced a tactical reshuffle and exposed the team’s diminishing depth in the final third. A win could lift Liverpool back toward the fringes of the top six, restoring some sense of trajectory in a title-defence campaign that has never quite ignited.

West Ham, meanwhile, come into the weekend with quiet momentum. Two wins from their last three have pulled them clear of immediate relegation danger, and David Moyes’ side have shown a sharper edge in midfield and transition. They are still unpredictable, capable of resilience but equally prone to lapses, yet against this version of Liverpool, they will feel there is something to take.

Form points in West Ham’s direction. Expectation leans heavily on Liverpool. And somewhere in between lies a match that could decide how long the pressure around Anfield remains manageable.

  • Chelsea vs Arsenal (17:30 WAT, Sunday)

Chelsea enter the London derby with an opportunity that has become increasingly rare in recent seasons: a chance to gain ground on Arsenal in the title race. But the task is formidable. Arsenal remain one of the league’s most balanced sides – defensively disciplined, structurally tight, and consistently incisive in the final third – and they arrive at Stamford Bridge with form and confidence on their side.

Recent history does not favour Chelsea. They haven’t beaten Arsenal in the league since 2021, a run that has shaped the psychological edge between the teams. Yet this Chelsea side has shown enough volatility, both good and bad, to make the derby feel closer than the table suggests. With the top of the league in reach, the stakes sharpen.

For Arsenal, Eze’s form provides an additional spark. Fresh off a hat-trick in the North London derby, he comes into this fixture with a swagger that could tilt the attacking equation. Chelsea, meanwhile, face uncertainty around Cole Palmer’s availability, a variable that could shape their entire attacking approach.

It’s a derby that feels finely balanced, even if Arsenal hold the statistical and historical advantages. For Chelsea, this is less about rivalry and more about rewriting a narrative that has belonged to Arsenal for the better part of four years.

  • Manchester City vs. Leeds United (15:00 WAT, Saturday)

Manchester City arrive at the weekend on the back of two frustrating results, but even in a stuttering moment, they remain overwhelming favourites. The quality gap is obvious – Haaland, Foden and the rest of City’s core operate at a level Leeds are still adjusting to after their return to the Premier League.

Leeds, meanwhile, remain locked in a relegation fight, with just one win from their last five matches. Their effort and energy are rarely in question, but the margins at this level are unforgiving, and their squad is still catching up to the demands of the division. Against City, any hesitation, in possession or in transition, is usually punished.

For Pep Guardiola’s side, the stakes are sharper than they appear. A win would take City up to second place, at least temporarily, applying immediate pressure ahead of the Arsenal–Chelsea clash later in the day. And if Chelsea falters, City could reclaim the spot they have long treated as familiar territory.

For fans who want to follow every twist and turn, DStv Yanga customers will have full access to SuperSport EPL and SuperSport Action from 12AM on Sunday, 30 November through to 11:59PM same day. Whether it’s the high-stakes London derby, City’s push to reclaim second place, or Liverpool’s fight to steady the ship, every match is available live, uninterrupted. The channels will return to their regular Compact packages on Monday morning, giving viewers a chance to digest what promises to be a defining weekend in the Premier League.

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SuperSport to Air Mega Football Weekend with PL Sunday Offer

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supersport Mega Football Weekend

Club football continues with a heavyweight slate of fixtures across Europe’s top leagues, headlined by the Premier League’s London derby between Chelsea and Arsenal supported this weekend by SuperSport’s Sunday Special open window, which gives GOtv Jolli and DStv Yanga customers access to Premier League action all day on Sunday. All matches will be broadcast live on SuperSport, exclusively on DStv and GOtv.

Premier League: Chelsea and Arsenal Takes Centre Stage

Saturday opens at 4:00 p.m. with Man City hosting Leeds United. City have suffered consecutive defeats in the league and Europe, while Leeds remain deep in relegation trouble after three straight losses.

At 6:30 p.m., Everton face Newcastle. The Toffees are chasing a third straight win, while Newcastle arrive on the back of a Champions League setback against Marseille. The day ends at 9:00 p.m. as Tottenham meet Fulham. Spurs are searching for their first win in four matches across all competitions.

Sunday’s action begins at 1:00 p.m. with Crystal Palace facing Man United. Palace sit fifth and continue to push the pack above them; United, winless in three, need a response.At 3:05 p.m., West Ham take on Liverpool. Liverpool have hit a rough patch, losing to both Nottingham Forest and PSV in the past week.

The weekend’s headline fixture kicks off at 5:30 p.m. as Chelsea welcome Arsenal. The league leaders have won six of their last seven and impressed in Europe with their victory over Bayern Munich. Chelsea, buoyed by wins against Burnley and Barcelona, aim to close the six-point gap separating them from top spot.

All Premier League matches are live on SuperSport Premier League (DStv Ch. 203, GOtv Ch. 65).

La Liga: Barcelona Push, Atlético Surge, Madrid Defend Top Spot

Barcelona face Alavés on Saturday at 4:15 p.m. Barça come in from a 3-0 loss to Chelsea in the Champions League and remain one point behind Real Madrid. Alavés, with three wins in their last four, will seek an upset.

At 9:00 p.m., Atlético Madrid host Real Oviedo. Atlético are La Liga’s form side with five straight wins and 10 unbeaten, yet still sit fourth. Oviedo remain bottom with only one win this season.

Sunday at 2:00 p.m. sees Real Sociedad face Villarreal. Villarreal enter with four consecutive victories and sit third; Sociedad are unbeaten in five and remain dangerous.

The Seville Derby follows at 4:15 p.m. as Sevilla meet Real Betis. Betis sit fifth but have only one win in five; Sevilla, 11th, can climb significantly with a victory and favourable results elsewhere.

The weekend closes with Real Madrid traveling to Girona at 9:00 p.m. Madrid, coming off back-to-back league draws but buoyed by a Champions League win over Olympiakos, must win to protect their lead.

All La Liga matches air live on SuperSport La Liga (DStv Ch. 204, GOtv Ch. 62).

Serie A: Top Four Separated by Just Three Points

 Juventus take on Cagliari at 6:00 p.m. on Saturday. Juve have drawn their last two league fixtures but picked up a Champions League win in midweek. Cagliari remain winless in eight.

At 8:45 p.m., AC Milan take on Lazio. Milan, fresh from a derby victory over Inter, sit second and remain firmly in the title hunt. Lazio have won three of their last five.

On Sunday at 3:00 p.m., Pisa host Inter Milan. Inter need a response after league and European defeats.

The round concludes with Roma against Napoli at 8:45 p.m., a top-of-the-table meeting between first and third. Both teams earned big midweek European victories and enter in strong form.

All Serie A matches are live on SuperSport Africa 2 (DStv Ch. 208, GOtv Ch. 64).

Ligue 1: PSG Defend a Narrow Lead in a Tight Title Race

Saturday at 5:00 p.m., Monaco host PSG. PSG remain top with 30 points and arrive after a decisive win over Le Havre. Monaco, eighth, need a major response following their 4-1 defeat to Rennes. This match will air on SuperSport Africa 1 (GOtv Ch. 63, DStv Ch. 207).

At 9:05 p.m., Marseille face Toulouse. Marseille are in strong scoring form after a 5-1 win over Nice, while Toulouse seek consistency after a narrow loss to Angers.

Sunday features Strasbourg facing Brest at 3:00 p.m., followed by Angers against Lens and Le Havre squaring up Lille, both at 5:15 p.m.  Lens remain firmly in the title chase, while Lille continue to push for European places.

Catch all Ligue 1 matches will air live on SuperSport Football (DStv Ch. 205, GOtv Ch. 61).

Weekend Highlights

Premier League

  • Man City vs Leeds — Sat, 4:00 p.m.

  • Everton vs Newcastle — Sat, 6:30 p.m.

  • Tottenham vs Fulham — Sat, 9:00 p.m.

  • Crystal Palace vs Man United — Sun, 1:00 p.m.

  • West Ham vs Liverpool — Sun, 3:05 p.m.

  • Chelsea vs Arsenal — Sun, 5:30 p.m.

La Liga

  • Barcelona vs Alavés — Sat, 4:15 p.m.

  • Atlético Madrid vs Real Oviedo — Sat, 9:00 p.m.

  • Real Sociedad vs Villarreal — Sun, 2:00 p.m.

  • Sevilla vs Real Betis — Sun, 4:15 p.m.

  • Girona vs Real Madrid — Sun, 9:00 p.m.

Serie A

  • Juventus vs Cagliari — Sat, 6:00 p.m.

  • AC Milan vs Lazio — Sat, 8:45 p.m.

  • Pisa vs Inter Milan — Sun, 3:00 p.m.

  • Roma vs Napoli — Sun, 8:45 p.m.

Ligue 1

  • Monaco vs PSG — Sat, 5:00 p.m. (on SS Africa 1)

  • Marseille vs Toulouse — Sat, 9:05 p.m.

  • Strasbourg vs Brest — Sun, 3:00 p.m.

  • Angers vs Lens — Sun, 5:15 p.m.

  • Le Havre vs Lille — Sun, 5:15 p.m.

Free Access this Football Weekend

All Premier League matches are on SS Premier League (GOtv Ch. 65, DStv Ch. 203), with Sunday Special open access available to all GOtv Jolli and DStv Yanga customers.

All La Liga matches are on SS La Liga (GOtv Ch. 62, DStv Ch. 204). Ligue 1 is on SS Africa 1 (PSG match) and SS Football for all other fixtures. Serie A is live on SS Africa 2 (GOtv Ch. 64, DStv Ch. 208).

Stream every match live on DStv Stream or GOtv Stream. Upgrade or stay connected via the MyDStv or MyGOtv app, dial *288#, or visit the official websites.

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