Technology
iflix Secures Additional $133m Funding

By Modupe Gbadeyanka
World’s leading Subscription Video on Demand (SVoD) service for emerging markets, iflix, has announced completing a $133 million funding round as it continues to deliver on its vision of bringing the world’s best entertainment to its audiences.
The funding round, which attracted significant interest from both new investors and existing shareholders, was led by Hearst, one of America’s largest diversified media, information and services companies, and also included additional new investors Singapore-based EDBI and clients of DBS private bank.
Existing shareholders Evolution Media, Sky PLC, Catcha Group, Liberty Global, Jungle Ventures and PLDT Inc. also increased their investments.
Since going live in May 2015, iflix rapidly established a clear leadership position in emerging markets, setting a new standard for delivering a world-class streaming entertainment service, passionately focused on local customer experiences.
Over the last 12 months, the service has seen extraordinary growth across all segments of the business, expanding from four markets to 19 across Asia, the Middle East and Africa.
The company has additionally built deep integrated distribution partnerships with 27 leading telecommunications operators to bundle the iflix service with customers’ mobile and data subscriptions, all sponsored by the telecommunications provider.
During the period, iflix also achieved tremendous growth across subscriber numbers and engagement by 3x and 2x respectively, and recorded some of the highest average active mobile viewing durations of any service in the world at 2.5-2.75 hours per session.
The company saw 230 percent growth in year on year revenue, and increased its commitment to localization, producing 26,000 hours of subtitles in nine languages, with locally-curated content in every market.
iflix’s full content library showcases thousands of award-winning and iconic first run programs and library content from over 230 studio partners from 30 countries.
The new round brings total funding raised by iflix this calendar year to an excess of $220 million. Proceeds from the round will be used to invest in its local content strategy.
iflix recently unveiled its first exclusive original production, Oi Jaga Mulut, an audacious, uncensored, no holds barred stand-up comedy series, which since debuting in Malaysia last week, has skyrocketed to the leading show on the service.
Partnering with TVOne, iflix also launched live premiere football streaming, available for the first time in Indonesia, which immediately became one of the highest performing shows there with more than 34,000 unique viewers tuning in the first week of airing.
Last week, iflix Philippines announced its collaboration with the Philippines’ Queen of All Media, Kris Aquino, to commission an original drama series.
iflix Co-founder and Group CEO Mark Britt said: “We are thrilled to welcome Hearst President and CEO Steven Swartz and Hearst Entertainment & Syndication President Neeraj Khemlani to the iflix family. As iflix continues to grow and pioneer new ways for consumers to enjoy entertainment on their terms, we were looking for a partner who could bring additional expertise and knowledge to our business.
“Hearst is a leading investor and has many of the world’s most innovative and iconic video brands, including ESPN, A+E Networks, Vice, AwesomenessTV, Complex and more. This collaboration significantly deepens our bench of experts with our longstanding partners Evolution Media, Sky and Liberty Global to help drive iflix’s continuing growth.”
“From the beginning, our vision for iflix has been to build a word-class service for the local customer, transforming the way everyday consumers enjoy entertainment in emerging markets. These new funds will allow us to further execute on our local content strategy and expand our technology and development teams so we can continue to rapidly evolve the iflix service to meet the unique challenges of emerging markets,” continued Britt.
President of Hearst Entertainment & Syndication Neeraj Khemlani said: “iflix is riding the wave of exponential growth of the middle class in emerging markets that want more access to premium regional, local and Western content. We look forward to working with our new partners Sky, Liberty Global, Evolution Media and Catcha Group, as well as emerging market telcos, to support iflix’s innovative founders and management team in their rapid expansion plans.”
Founding shareholders Evolution Media and Catcha Group have participated in all preceding capital raisings and further increased their support this round.
Evolution Media Founder and Co-Managing Partner Rick Hess said: “As a founding partner of iflix, Evolution Media, along with Catcha Group and Mark, were inspired by the opportunity to reach the ‘next’ 1bn consumers. The phenomenal growth of iflix has challenged many of the preconceptions we have in Hollywood about how entertainment is consumed in emerging markets around the world. It’s fascinating to see iflix learn, scale and forge this new path.”
Catcha Group Co-founder and Group CEO Patrick Grove commented: “Today marks the next step in our journey in creating a category defining company that revolutionizes the way people in emerging markets consume and enjoy content. Since launching in May 2015, iflix has consistently delivered an exceptionally high-value service with strong, unparalleled focus on customer experience.”
iflix was advised by Moelis & Company LLC, Delta Partners and Herbert Smith Freehills on the transaction.
Technology
MTN Nigeria Rebrands Fibre Broadband Package to FibreX

By Dipo Olowookere
The fibre broadband service of MTN Nigeria, MTN Fibre Broadband, has been rebranded to MTN FibreX as part of the company’s commitment to providing ultra-fast, reliable, and accessible internet services to its customers.
The leading technology firm said the transformation marks a significant stride in delivering next-generation internet solutions across the nation in line with the country’s National Broadband Plan (NBP) 2020–2025, which aims to achieve 70 per cent broadband penetration by 2025, ensuring minimum speeds of 25 Mbps in urban areas and 10 Mbps in rural regions.
MTN Nigeria explained that the new name was adopted to create a more customer-friendly brand. The new name embodies a more modern, relatable, and emotionally resonant brand that is positioned to lead the conversation around what premium internet should feel like.
The goal is to educate and excite consumers within home-passed locations (the potential number of premises within a service area that can be connected to an fibre to the home [FTTH] network) about the benefits of the product.
The company said FibreX would play a pivotal role in the federal government’s initiative to expand the nation’s fibre-optic network by an additional 90,000 kilometres, aiming to increase fibre capacity from 35,000 km to 125,000 km.
FibreX promises ultra-fast and reliable internet connectivity, aiming to meet the diverse needs of Nigerians, from bustling urban centres to remote rural areas, it assured.
“The launch of FibreX reiterates our dedication to supporting Nigeria’s digital transformation journey.
“By enhancing our infrastructure and services, we aim to bridge the digital divide and foster inclusive growth,” the Chief Broadband Officer of MTN Nigeria, Egerton Idehen, stated.
Technology
Applications Open for 2025 Google AI-Focused Startups Accelerator in Africa

By Modupe Gbadeyanka
Entries for the 2025 Google for Startups Accelerator Africa program have opened, with some benefits attached to selected participants, including a dedicated technical mentorship from Google and industry experts.
In addition, beneficiaries will receive $350,000 in Google Cloud credits, access to a global network of investors, partners, and collaborators, and workshops focused on technology, product strategy, people leadership, and AI implementation.
The accelerator is open to Seed to Series A startups based in Africa that are building AI-first solutions and entries can be submitted via https://startup.google.com/programs/accelerator/africa. Startups must have a live product, at least one founder of African descent, and a clear vision for responsible AI innovation.
The three-month initiative is designed to support early-stage startups using artificial intelligence to address Africa’s most pressing challenges.
Across the continent, startups are demonstrating how local innovation can solve deeply rooted problems. In West Africa, Crop2Cash – an agritech platform and alumni of the program – is using AI to digitally onboard smallholder farmers, build their financial identities, and provide them with access to credit, traceable payments, and productivity tools.
Through these efforts, Crop2Cash is improving agricultural outcomes and unlocking economic opportunity for farmers who have long been excluded from formal systems—illustrating the kind of impact that’s possible when African startups receive the support they need to scale.
AI’s potential to accelerate Africa’s development is real, and Google is investing in ensuring that African startups lead that charge. According to McKinsey, AI could add $1.3 trillion to Africa’s economy by 2030, but only if bold innovation is supported at the grassroots.
“Startups are Africa’s problem solvers. With the right resources, they can scale their impact far beyond local communities.
“This program reflects our belief that AI can be transformative when shaped by those who understand the context deeply,” the Head of Startup Ecosystem for Africa at Google, Mr Folarin Aiyegbusi, said.
Since 2018, the program has supported 140 startups from 17 African countries. These alumni have raised more than $300 million in funding and created over 3,000 jobs. Many are now regional and global leaders in their categories.
Technology
Data Depletion, Nigerian Consumers and the FCCPC’s Silent Intervention

By Edwin Uhara
The various telecommunication companies in the country have come under intense pressure from the Nigerian consumers over rapid depletion of mobile data services despite the high cost of purchasing mobile data; with some accusing some of the regulatory agencies of not doing their jobs properly.
Apart from Nigerians, I have personally experienced such unsatisfactory service in recent times until I came across various online campaign materials against telecom service providers and some regulatory agencies like the Nigerian Communications Commission and the Federal Competition and Consumer Protection Commission who have all been accused of doing nothing while the unhealthy practices continued in the telecoms industry.
“According to report, telecom subscribers are sending emails and direct messages to the Nigerian Communications Commission and the Federal Competition and Consumer Protection Commission, demanding an investigation into what they describe as unexplained data consumption.”
In the midst of such accusation, operators insist that there is no mechanism for reducing customers’ data, arguing instead that rising consumption is due to users behaviour, particularly the shift from 3G and 4G to 5G and increased video streaming habit.
Such controversy comes on the hills of the recent intervention by the Nigerian Senate urging the Federal Ministry of Communications, Innovation, and Digital Economy to engage operators on reviewing data and internet-related service costs.
While data consumption issues have remained a pressing concern in recent times, the situation became more pronounced since the implementation of new tariff by service providers.
“The report however added that many subscribers who shared screenshots of emails sent to regulators on social media remained unconvinced, arguing that the problem lies in the operators’ billing systems rather than their usage habits.”
“It added that data prices are too high these days. Every Nigerian should report the operators to NCC, FCCPC, and send them thousands of emails; otherwise, this price hike won’t stop,” one of the customers said.”
“Not only has data become more expensive, but it also seemed to deplete faster than before. This is unacceptable,” another user complained.”
Nigeria’s internet consumption crossed the one million terabyte mark for the first time in January 2025, highlighting the surging demand for internet services and Nigeria’s increasing dependence on digital connectivity.
To be very honest, I have followed the activities of the FCCPC for a very long time now, and I have also written extensively about the commission’s activities to place me in a better position to know what the agency is doing to stop exploitative practices in the country.
During the nationwide food crisis last year, the commission was in the forefront of the war against exploitative practices with many raids against some manufacturers who were caught in the shabby practice.
We also remember the open confrontation between the commission and a minister last year over some unhealthy practices involving a popular airline operator in the country.
And most recently, the commission is in court over some issues involving MultiChoice company, the parent company of DStv and Gotv over some of it’s billing systems.
Like the situation in the telecoms industry, the price hike by MultiChoice saw DStv Compact move from N15,700 to N19,000. Compact Plus from N25,000 to N30,000. Premium from N37,000 to N44,500, and GOtv Supa Plus from N15,700 to N16,800.
Following the new price regime, the FCCPC directed MultiChoice to suspend the increase pending regulatory review, but the company went ahead with the price adjustment, leading to the legal dispute now before Justice James Omotosho.
I can go on to name many of the battles against exploitative practices the FCCPC addressed last year, but will not do so because I don’t want this article to be viewed as a public relations material by my readers.
However, I managed to get across to a staff of the FCCPC who do not want his name in print over data depletion which Nigerians are complaining about but he told me that the commission is already addressing the concerns raised by Nigerians and promised that the outcome of such investigation would soon be made public.
Therefore, I appeal to Nigerians to exercise more patience as the issue is been addressed.
Comrade Edwin Uhara is A Public Affairs Commentator and writes from Abuja
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