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iflix Secures Additional $133m Funding

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By Modupe Gbadeyanka

World’s leading Subscription Video on Demand (SVoD) service for emerging markets, iflix, has announced completing a $133 million funding round as it continues to deliver on its vision of bringing the world’s best entertainment to its audiences.

The funding round, which attracted significant interest from both new investors and existing shareholders, was led by Hearst, one of America’s largest diversified media, information and services companies, and also included additional new investors Singapore-based EDBI and clients of DBS private bank.

Existing shareholders Evolution Media, Sky PLC, Catcha Group, Liberty Global, Jungle Ventures and PLDT Inc. also increased their investments.

Since going live in May 2015, iflix rapidly established a clear leadership position in emerging markets, setting a new standard for delivering a world-class streaming entertainment service, passionately focused on local customer experiences.

Over the last 12 months, the service has seen extraordinary growth across all segments of the business, expanding from four markets to 19 across Asia, the Middle East and Africa.

The company has additionally built deep integrated distribution partnerships with 27 leading telecommunications operators to bundle the iflix service with customers’ mobile and data subscriptions, all sponsored by the telecommunications provider.

During the period, iflix also achieved tremendous growth across subscriber numbers and engagement by 3x and 2x respectively, and recorded some of the highest average active mobile viewing durations of any service in the world at 2.5-2.75 hours per session.

The company saw 230 percent growth in year on year revenue, and increased its commitment to localization, producing 26,000 hours of subtitles in nine languages, with locally-curated content in every market.

iflix’s full content library showcases thousands of award-winning and iconic first run programs and library content from over 230 studio partners from 30 countries.

The new round brings total funding raised by iflix this calendar year to an excess of $220 million. Proceeds from the round will be used to invest in its local content strategy.

iflix recently unveiled its first exclusive original production, Oi Jaga Mulut, an audacious, uncensored, no holds barred stand-up comedy series, which since debuting in Malaysia last week, has skyrocketed to the leading show on the service.

Partnering with TVOne, iflix also launched live premiere football streaming, available for the first time in Indonesia, which immediately became one of the highest performing shows there with more than 34,000 unique viewers tuning in the first week of airing.

Last week, iflix Philippines announced its collaboration with the Philippines’ Queen of All Media, Kris Aquino, to commission an original drama series.

iflix Co-founder and Group CEO Mark Britt said: “We are thrilled to welcome Hearst President and CEO Steven Swartz and Hearst Entertainment & Syndication President Neeraj Khemlani to the iflix family. As iflix continues to grow and pioneer new ways for consumers to enjoy entertainment on their terms, we were looking for a partner who could bring additional expertise and knowledge to our business.

“Hearst is a leading investor and has many of the world’s most innovative and iconic video brands, including ESPN, A+E Networks, Vice, AwesomenessTV, Complex and more. This collaboration significantly deepens our bench of experts with our longstanding partners Evolution Media, Sky and Liberty Global to help drive iflix’s continuing growth.”

“From the beginning, our vision for iflix has been to build a word-class service for the local customer, transforming the way everyday consumers enjoy entertainment in emerging markets. These new funds will allow us to further execute on our local content strategy and expand our technology and development teams so we can continue to rapidly evolve the iflix service to meet the unique challenges of emerging markets,” continued Britt.

President of Hearst Entertainment & Syndication Neeraj Khemlani said: “iflix is riding the wave of exponential growth of the middle class in emerging markets that want more access to premium regional, local and Western content. We look forward to working with our new partners Sky, Liberty Global, Evolution Media and Catcha Group, as well as emerging market telcos, to support iflix’s innovative founders and management team in their rapid expansion plans.”

Founding shareholders Evolution Media and Catcha Group have participated in all preceding capital raisings and further increased their support this round.

Evolution Media Founder and Co-Managing Partner Rick Hess said: “As a founding partner of iflix, Evolution Media, along with Catcha Group and Mark, were inspired by the opportunity to reach the ‘next’ 1bn consumers. The phenomenal growth of iflix has challenged many of the preconceptions we have in Hollywood about how entertainment is consumed in emerging markets around the world. It’s fascinating to see iflix learn, scale and forge this new path.”

Catcha Group Co-founder and Group CEO Patrick Grove commented: “Today marks the next step in our journey in creating a category defining company that revolutionizes the way people in emerging markets consume and enjoy content. Since launching in May 2015, iflix has consistently delivered an exceptionally high-value service with strong, unparalleled focus on customer experience.”

iflix was advised by Moelis & Company LLC, Delta Partners and Herbert Smith Freehills on the transaction.

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

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Verve Makes Global Payments Power 50 List

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Verve Global Payments Power 50 List

By Aduragbemi Omiyale

A Nigerian payments company, Verve International, has been included in the Global Payments Power 50 list in recognition of its impact in the payments sector.

Since its launch in 2009, the subsidiary of Interswitch Group has had a spectacular trajectory against daunting odds, carving an impressive niche for itself as Africa’s first world-standard EMV chip and PIN payments card, starting from Nigeria and expanding its issuance and acceptance across over 25 African countries.

Verve Payment Cards in Nigeria, Africa’s largest consumer market and its pioneer country of issuance have, to date, surpassed 70 million issued payment cards.

Over the last few years, Verve has grown to become the payment card of choice across various tiers of banking service and particularly within the burgeoning fintech/neobank space in Nigeria.

This growth has been driven by significant strategic partnerships across commercial and microfinance banking spheres, as well as fintechs, OFIs, and the public sector supported by sustained innovation and demonstrated understanding of the requirements of its local markets.

In recognition of these feats, Power 50, established in 2018, included the Nigerian firm in its Global Payments Power 50 list.

“Each year, The Power 50 celebrates the standout talent within the fintech community, showcasing ground-breaking companies and influential leaders from across the globe.

“Earning a place on The Power 50 is a testament to the impact individuals and businesses are making in shaping the future of fintech. It also serves as a trusted benchmark for excellence in the industry,” the chief executive of Power 50, Mr Jason Williams, said.

Also commenting, the chief executive of Verve International and Payment Cards and Tokens at Interswitch, Mr Vincent Ogbunude, said, “We are thoroughly delighted at Verve International and Interswitch with this global recognition on the Payments Power 50 list for 2025, as we continue to consolidate our delivery of global-standard payment solutions essentially tailored to economic and operational realities of the markets where we play across Africa, whilst leveraging value-adding partnerships that ensure we scale our impact and turbo-charge financial inclusion on the African continent.

“We are grateful to all our customers and partners, and indeed all our colleagues at Verve and Interswitch whose passion and consistent hard work have invariably facilitated global acclaim.”

In the last three years, Verve has gained merchant acceptance with platforms such as Google, Spotify, Netflix, Showmax, Amazon Prime, Facebook, Microsoft, Uber, and Flywire, to mention a few, underscoring a strong resolve to continue to drive relevant partnerships that provide its users in Africa with convenient opportunities to access global services in local denominations.

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Airtel Activates AI-Powered Spam Alert Service for Customers

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Airtel AI Spam Alert Service

By Dipo Olowookere

A leading provider of telecommunications and mobile money services across 14 African countries, Airtel Africa Plc, has increased its range of Value-Added Services (VAS) for customer with the introduction of a ground-breaking artificial intelligence (AI)-powered Spam Alert Service.

The Airtel AI Spam Alert Service will be available to all subscribers of the GSM provider at no cost. It gives real-time alerts for suspected spam SMS messages and malicious weblinks sent to Airtel smartphone and feature phones.

In addition, it filters all SMS through a proprietary dual-layer protection: one layer at the network level and the other at the IT systems level, processing over 1.5 billion messages in 2 milliseconds.

At the launch of this service on Thursday in Lagos, the chief executive of the Nigerian Communications Commission (NCC), Mr Aminu Maida, commended Airtel for this innovation, saying, “The Airtel Spam Alert Service is of obvious benefit to the entire sector.”

“Security is one of the major challenges to subscribers and such an innovative service from Airtel helps us tackle this issue while boosting consumer confidence,” he declared.

The Minister for Communications, Innovation and Digital Economy, Mr Bosun Tijani, also praised Airtel for its continued investment in Nigeria’s technology ecosystem and for specifically investing in a service that is geared towards enhancing online security for millions of Nigerians.

“As we expand our digital infrastructure and prioritise digital literacy, solutions like Airtel AI Spam Alert Service will enforce the importance of leveraging artificial intelligence, not only for security but also for economy empowerment,” he stated.

On his part, the chief executive of Airtel Nigeria, Mr Dinesh Balsingh, said, “Enhancing customer experience is our foremost priority, and we are proud to launch Africa’s first AI powered spam alert solution.

“This is a gamechanger for the telecoms industry in Africa and as we move forward, we will continue to address customer challenges through proactive tech-driven solutions.

“We are proud to launch this innovative initiative in Nigeria, our largest market in Africa, while the other countries will launch in the coming months.”

Airtel explained that it came up with this service, which does not require additional application downloads, as part of its efforts to protect its customers.

The Airtel AI Spam Alert Service, which is automatically activated for all Airtel customers in Nigeria, would be subsequently rolled out across other countries where Airtel Africa operates.

According to research from Quartz, as of 2019, nine of the top 20 countries in the world with the highest spam rates are in Africa.

With Africa’s smartphone penetration on the increase, spam messages have become a widespread issue, targeting an expanding demographic of unsuspecting individuals.

Hundreds of thousands of mobile users often receive unsolicited SMS or calls claiming to be from their network provider or government and offering irresistible benefits.

In these communications, users are asked to click on links and provide personal information to claim the benefits. This action allows the scammer to gain access to users’ security information, which can then be used to commit fraud.

In response, Airtel Africa developed this innovative AI-powered solution that classifies suspicious SMS messages as Suspected SPAM.

Without reading specific SMS messages, the AI analyses in real-time over 250 parameters, including the sender’s usage patterns such as SMS frequency and geographical spread of targets.

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Moniepoint Increases Interns for Women in Tech Initiative to 15

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Moniepoint Women in Tech

By Aduragbemi Omiyale

The number of interns for the 2025 edition of the Women in Tech initiative of Moniepoint Incorporated has been increased to 15 from 10 in the spirit of the theme of this year’s International Women’s Day (IWD), Accelerate Action.

A statement from the digital financial services provider disclosed that expansion was to further its commitment to bridging the gender gap in the technology sector.

It is also a testament to Moniepoint’s dedication to offering young women the tools they need to succeed in technology, a field where they are still underrepresented but essential to its evolution.

The program is a vital part of Moniepoint’s ongoing efforts to elevate women in the technology space, particularly in Nigeria, where women remain underrepresented despite the country’s significant gender parity in population.

The initiative will provide successful applicants with the chance to join diverse teams, including Cloud Engineering, Backend Engineering, Technical Product Management, Data Engineering, Systems Administration, Technical Support, and User Experience.

Known as the Dream 15, these women will engage in a six-month internship, during which they will receive direct mentorship, a salary, work tools, branded merchandise, and the opportunity to be considered for full-time employment based on performance.

“With the Women in Tech initiative, we are not just inspiring inclusion – we are actively creating sustainable pathways for women to thrive in the tech industry.

“This is a space where diversity fuels innovation, and through programs like this, we are empowering women to take on leadership roles, develop crucial skills, and shape the future of technology.

“The progress we’ve seen in past editions, where alumni have gone on to make significant contributions to the company and the wider tech ecosystem, fills us with pride, and we look forward to nurturing even more female talent in the years ahead.

“This initiative has been instrumental in our mission to power the dreams of millions while transforming the careers of talented women for the past four years,” the Vice President of People Operations at Moniepoint, Ms Chinaza Nduka-Dike, stated.

Also, a systems administrator and member of the third cohort of Moniepoint’s Women in Tech program, Ms Daniela Uzosike, said, “The opportunity to work with Moniepoint not only transformed my career but also allowed me to be part of a program that truly values the potential of women in technology.

“I’m thrilled to see the increase in roles this year, and I’m excited to see more women take part in this initiative, gain the experience they need, and shape the future of tech in Africa.”

The technology sector is essential to driving growth and innovation, but the role of women within it remains limited.

Recent statistics from the Nigerian Bureau of Statistics (NBS) reveal that while women make up nearly half of Nigeria’s population, they account for just 25 per cent of the tech workforce, despite representing 22 per cent of STEM graduates annually.

These disparities highlight the need for more focused efforts to increase female representation and foster gender inclusion in the tech industry.

The Women in Tech initiative aims to address these gaps by providing young women with hands-on experience, mentorship, and the opportunity to work on live projects that will shape the future of digital finance in Africa.

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