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Phone Users Spend N315b Monthly On Calls, Data

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Nigerian telecoms sector may have defied recession as the telecommunication companies in the country now rake in N314.921 billion every month courtesy of subscribers’ spending on calls and data, Daily Trust findings have shown.

Daily Trust arrived at the findings using the current active mobile subscriptions in the country and the subsisting Average Revenue Per User (ARPU), which refers to the financial performance benchmark in the telecoms industry that measures the average monthly spending on each SIM card.

According to the latest industry report by the Nigerian Communications Commission (NCC), active SIM cards being used to access telecoms services stand at 152.8 million while ARPU, that is, average monthly revenue generated by operators from each telecoms subscriber, is estimated at around $4.5 (N2,061), with the exchange rate then at N458 to the dollar.

According to the telecommunications regulator, active lines included functional subscriptions on Global System for Mobile Communication (GSM), Code Division Multiple Access (CDMA), fixed wired/wireless networks and the Voice over Internet Protocol (VoIP) segments of the industry.

The industry statistics, updated August, revealed that Mobile Network Operators (MNOs) in Nigeria activated an approximated 2.58 million lines between July and August, making the current total active subtraction the highest in the 14-year history of the Nigerian telecommunication industry.

Further analysis of the industry also showed that teledensity, which is the number of telephone connections for every hundred individuals in the country, has also risen from 107.33 per cent in July to 109.14 per cent, also being the highest ever peaked in the country.

Industry analysts have explained that these figures suggest a saturation of SIM card subscriptions in the coverage areas of the mobile network operators’ facilities.

They also believe that this was caused by the fact that there is a very heavy focus and concentration of mobile telephony in key areas deemed by the industry as commercially viable.

It was also gathered that the phenomenon can as well be tied to the arrival of the 5th MNO, Ntel, to join MTN, Globacom, Airtel and Etisalat in the competitive deployment of telecommunication services in the country.

Meanwhile, fierce competition among operators, who are jostling for market share, has continued to engender price war, leading to deliberate downward review of tariffs for voice and data services, as a gimmick to win subscribers’ loyalty.

According to the president, Association of Telecommunication Companies of Nigeria (ATCON), Olusola Teniola, “With continued increased competition, the price per Mbyte or Gb of data will fall in line with reduced ARPU rates observed in the industry.

Teniola, in an email correspondence, said there was no any evidence that the telecom’s contribution to GDP had been adversely impacted by the recessionary tendencies in the economy.

http://www.dailytrust.com.ng/news/business/phone-users-spend-n315bn-monthly-on-calls-data/167260.html#62woS3WpCdahMuJC.99

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

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Nigeria, Finland Strengthen Ties on Digital Economy

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Digital Economy Policy

By Adedapo Adesanya

The Nigerian government and the Republic of Finland have formalised a strategic partnership on digitalisation and innovation, signing a Memorandum of Understanding (MoU) aimed at expanding economic activities and strengthening cooperation in the digital sector.

The agreement was signed in Abuja by the Minister of Communications, Innovation and Digital Economy, Mr Bosun Tijani, and Mr Jarno Syrjälä, Under‑Secretary of State (International Trade) at Finland’s Ministry for Foreign Affairs.

According to a statement from the Special Assistant on Media and Communications to the communications minister, Mr Isime Esene, the MoU will establish a framework for collaboration across key areas, including digital government, emerging technologies, digital public infrastructure, cybersecurity, innovation ecosystems, and capacity building.

Mr Tijani described the signing as “an important step in strengthening the partnership between both countries as we work to build a more inclusive, innovation-driven digital economy.”

“This agreement is a significant next step following our engagements in Helsinki in February, where we met with key stakeholders, including Finnvera and Finnfund, and held productive discussions on advancing collaboration around digital infrastructure, the Data Exchange Platform, and opportunities for Finnish participation in Project Bridge.”

The Minister emphasised that the partnership would “unlock meaningful opportunities for both countries, enabling us to leverage digital transformation as a catalyst for sustainable growth and shared prosperity.”

Echoing this optimism, Mr Syrjälä said: “Finland is very pleased to deepen its partnership with Nigeria in building resilient, secure, and human‑centric digital societies. Digitalisation is at its best when it empowers people, strengthens trust, and creates new opportunities for innovation.”

“Nigeria is a key partner for Finland in Africa, and this MoU provides a strong basis for concrete cooperation between our governments, institutions, and private sectors. Together, we can advance digital solutions that are interoperable, future‑fit, and beneficial to both our nations,” he added.

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Meta Launches AI Support Assistant on Facebook, Instagram

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Meta AI Support Assistant

By Aduragbemi Omiyale

New Artificial Intelligence (AI) tools designed to provide support for users of its applications have been launched by Meta.

The AI Support Assistant will work on the Facebook and Instagram apps, the company said in a statement.

The tools will help users to receive reliable and action-oriented assistance when needed.

In December, the Meta AI support assistant, a tool designed to provide reliable, 24/7 support for nearly any support issue at any time, was previewed.

Now, Meta is rolling it out globally on the Facebook and Instagram apps for iOS and Android, and within Help Centre on Facebook and Instagram on desktop, with even more capabilities and ways to help.

The new Meta AI support assistant is designed to help resolve account problems from start to finish. It offers answers for any question, like notification settings or new features, and can also take action for users on a growing set of requests directly within Facebook and, in the future, on Instagram.

The feature can report scams, impersonation accounts, or problematic content, make it easier to see why content was taken down, provide appeal options, track what happens next, manage privacy settings, reset passwords, and update profile settings.

The Meta AI support assistant can respond to requests typically in under five seconds, dramatically reducing wait times compared to traditional help centre searches or seeking answers on external websites.

“The Meta AI support assistant is a major step in our work to deliver stronger support on our apps. In fact, among people who have provided feedback, the majority report a positive experience with the Meta AI support assistant. It’s rolling out now in all languages supported by Facebook and Instagram for support topics.

“We’re continuing to invest in AI- powered tools to make support more accessible, reliable, and effective — and we’ll keep evolving the Meta AI support assistant as more people use it and as the technology advances, so it continues to improve over time,” the organisation disclosed.

Meta has also deployed AI to improve content enforcement to help users reduce the chance that scammers trick people into giving away their login details, ultimately finding and mitigating 5,000 scam attempts per day that no existing review team had caught before.

Meta said over the next few years, it would be deploying these more advanced AI systems across its apps once they consistently perform better than its current methods of content enforcement, transforming its approach.

“As we do this, we’ll reduce our reliance on third-party vendors for content enforcement and focus on strengthening our internal systems and workforce.

“While we’ll still have people who review content, these systems will be able to take on work that’s better-suited to technology, like repetitive reviews of graphic content or areas where adversarial actors are constantly changing their tactics, such as with illicit drug sales or scams,” it stated.

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Facebook Offers New Tools to Report Impersonation, Removes 20 million Accounts

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Facebook Original content creators

By Modupe Gbadeyanka

As part of its commitment to celebrating and rewarding creativity, Facebook has updated its guidance, with clear definitions of what counts as original and unoriginal content.

In a message on Monday, the social media platform said it was offering content creators new tools to report impersonation.

Launched last year, the content protection tool is expanding beyond detecting reel matches across Meta platforms to now also flag potential impersonation.

Creators can take action on content theft and easily submit impersonation reports all in one place.

Facebook, in the statement received by Business Post, said creators can check for access to content protection in their professional dashboard or apply for access here.

The platform also disclosed that in 2025, it removed over 20 million accounts impersonating large content creators, and impersonation reports related to large content creators dropped by 33 per cent.

Further, Facebook is deprioritising unoriginal content by making sure they do not perform well on its platform.

It noted that content that is duplicated from other sources or makes low-value changes to someone else’s content may see significantly reduced reach, and accounts that primarily post unoriginal content may lose eligibility for recommendations and monetisation.

It was emphasised that “these changes provide creators who post original content with greater reach and monetisation opportunities, provide stronger protections for their work, and reduce the reach of unoriginal content.”

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