Truecaller Rolls Out SMS Filter Feature

Image

By Adedapo Adesanya

The world’s most trusted and accurate Caller ID and telephone search engine, Truecaller, is rolling out a new feature called Smart SMS to further augment the user experience.

It has been introduced based on user feedback and is designed to cater to the evolving needs of our consumers and the new feature offers a host of new services to make day-to-day communication a lot more convenient.

It is powered by state-of-the-art machine learning models that adapt based on the feedback given to it and supports users with important messages from banks, billers, travel companies, delivery companies and so much more.

Smart SMS also helps users stay protected from spam and fraud. Only the essential information within an SMS is highlighted and all SMS messages are categorised and easily accessible.

Truecaller noted that from keeping track of users expenses to last-minute changes to your travel, Smart SMS is the future of SMS that will make life a whole lot easier.

Commenting on the new addition, Mr Zakaria Abdulkadir Hersi, Director of Business Development & Partnerships Africa at Truecaller said: “Roughly 80% of SMSes one receives daily are from businesses, disengaging users from important/useful messages. To combat that, SMS apps need to become smarter by filtering out spam and categorising useful information.

“At Truecaller, we constantly strive to offer the best user experience by adding unique features that fit in with our core mission: to make communication safer and more efficient for everyone.

“Truecaller has evolved into a powerful communication hub and for the people who wish to use the app to its fullest, we want to streamline the experience as much as possible for an efficient calling and messaging experience for our end user.”

Truecaller uses the same powerful algorithms used to identify spam callers in SMS as well. The SMS intelligence is built into the app itself and it can work offline – nothing leaves your device, including all OTPs, bank SMSes and financial information.

The feature also offers a Smart Inbox that identifies unknown SMS sender numbers and SMS sender IDs are resolved to business names with logos.

Truecaller helps users know who’s getting in touch by providing a search engine for telephone numbers, filtering out unwanted calls and SMS and focusing on what really matters.

The company provides services such as a dialer that offers caller ID, spam detection, messaging & more. Truecaller’s mission is to build trust everywhere by making communication safe & efficient.

Headquartered in Stockholm, Sweden, the company was founded in 2009 by Alan Mamedi & Nami Zarringhalam. Investors include Sequoia Capital, Atomico & Kleiner Perkins.

Share
Related Stories
Image
26-September-2023

Moniepoint Partners Nithub UNILAG to Train HatchDev Participants

By Modupe Gbadeyanka As part of efforts to meet the target of equipping one million technical talents with the requisite knowledge to excel in the industry, Moniepoint has sponsored the training of the pioneer cohort of the HatchDev programme. The HatchDev initiative is the brainchild of Nithub University of Lagos, designed to produce hundreds of market-ready software engineers every year. The scheme, which runs for nine months and started in October 2022, aspires to shape 300 junior software engineers, 100 intelligent systems developers, and 100 IoT/embedded systems engineers. The first beneficiaries have been trained to be readily absorbed into a

Image
23-August-2023

WhatsApp Adds Feature to Create Unnamed Groups

By Adedapo Adesanya Social messaging platform, WhatsApp, has introduced a feature that lets users create groups on the instant messaging app without needing to name them. This is a new option open to users, a change from the norm as users are required to name the groups they create on the messaging app. The announcement was made by Meta’s chief executive officer (CEO), Mr Mark Zuckerberg, on his Facebook page and Meta’s Instagram channel on Wednesday. According to him, the feature will help users now be able to create a group, even if they have not decided on a topic

Image
18-August-2023

WhatsApp Introduces HD Photo Option

By Adedapo Adesanya WhatsApp has announced that its latest update will allow users to share Higher Definition (HD) photos through the messaging app. According to an announcement shared by Meta CEO, Mr Mark Zuckerberg, on his Instagram broadcast channel and via a Facebook post on Friday, the HD photos feature is rolling out to global users over the next few weeks, followed by support for HD videos. The feature, which allows users to preserve the high-def resolution of the photos they share with friends and family, was previously in beta testing with select users. To access the new feature, users

More Stories
Image
04-January-2017

NEITI Fumes Over N1.1tn Tax Waivers to Oil Firms

By Dipo Olowookere The Nigerian Extractive Industries Transparency Initiative (NEITI) has kicked against the tax holiday given to 22 oil companies by the Federal Government. The FG had given the sector a Pioneer Status of N1.1 trillion. According to a latest report from NEITI, it described the waiver as a loss of revenue to the FG, pointing out that this would hamper development projects in the economy. A copy of the report obtained by The Guardian stated that granting pioneer status to oil and gas companies has greatly undermined the optimal collection of revenue due from Petroleum Profit Tax (PPT).

Image
07-October-2016

Lagos Kicks Off Ember Months Safety Campaign

By Dipo Olowookere Lagos State Government has commenced the ember month’s campaign with a charge to drivers, commuters and other stakeholders in the transportation sector to be safety conscious and drive defensively in order to ensure that the State does not record any loss of lives and property this season. The Chief Executive Officer of Lagos State Drivers’ Institute, Mr Philips Ogunlade, gave the charge on Wednesday at the Multi Park Drivers’ Enlightenment Campaign Programme organised for drivers at Ogolonto, Agric, and Sabo Motor Parks in Ikorodu Local Government Area while the Institute also provided free eye tests for drivers.

Image
20-July-2022

AgroEknor Seeks to Transform Superfoods Value Chain

By Adedapo Adesanya Nigerian agri-tech startup, AgroEknor, has disclosed that it was working on transforming the value chain of superfoods with scalable digital infrastructure through backward integration. Through this value chain, investments and solutions are provided for agro products which have created higher income opportunities for smallholder farmers and also reduced wastage in the agricultural value chain. The startup came about after the team spent around 12 months researching which products were most viable for trade. “We were able to identify the opportunity with superfoods. We then joined a few industry groups and began to engage potential partners and stakeholders

Image
03-December-2022

FrieslandCampina Buoys Unlisted Securities Market by 1.11%

By Adedapo Adesanya The NASD Over-the-Counter (OTC) Securities Exchange returned to the positive zone on Friday, December 2, as it appreciated by 1.11 per cent at the close of business. This was driven by a gain in the stock price of FrieslandCampina Wamco Nigeria Plc. The company appreciated by N5.29 price to close at N66.63 per share versus the previous day’s price of N61.34 per share. This outweighed the 1 Kobo loss recorded by UBN Property Plc during the session as the price of the property investment company went down to 91 Kobo per unit from the preceding session’s 92

Image
18-August-2020

Nigeria Closer to Getting Petroleum Industry Bill

By Adedapo Adesanya Nigeria will get the long-awaited oil and gas reform bill aimed at boosting output and attracting foreign investment in the coming days, Reuters reported on Tuesday. The Petroleum Industry Bill (PIB) has been in the works for 20 years and its need has become more urgent this year as low oil prices and a shift towards renewable energy have made the competition tougher to attract investment from oil majors. According to the report, fiscal uncertainty has delayed a decision on a multi-billion-dollar expansion by Royal Dutch Shell and its partners, while Chevron, Total and ExxonMobil are selling

Image
24-March-2023

Reps Call for Urgent Overhaul of Electronic Banking Platforms

By Adedapo Adesanya The House of Representatives has asked the Central Bank of Nigeria (CBN) to direct commercial banks to urgently overhaul their online and electronic banking platforms. At Thursday’s plenary, the green chamber said this would ease the electronic banking operations that the banks were implementing in line with the cashless/Naira redesign policy of the apex bank and reduce the pains of Nigerians. The resolution came off a motion on notice moved by a lawmaker from Edo State, Mr Sergius Ose-Ogun, in the lower house. “The House notes that Section 88 (1) and (2) of the Constitution of the

Image
18-August-2022

Nipco Pushes NASD OTC Exchange Higher by 0.04%

By Adedapo Adesanya The NASD Over-the-Counter (OTC) Securities Exchange finished in the bullish zone on Wednesday, August 17 as a positive price movement from a company lifted the bourse by 0.04 per cent. Nipco Plc was the sole gainer and price mover and it closed the session higher by N2 to settle at N60.00 per share compared with the previous day’s value of N58.00 per share. This increased the market capitalisation of the bourse by N370 million to wrap the day at N996.72 billion in contrast to Tuesday’s value of N996.35 billion. Following the same trend, the session ended with

Image
17-May-2017

NSE Holds Cancer Awareness Campaign July 1

By Modupe Gbadeyanka The management of the Nigerian Stock Exchange (NSE) says plans have been concluded to hold the 4th edition of its annual NSE Corporate Challenge tagged ‘eRace Cancer 2.0’ on Saturday, July 1, 2017, at the Onikan Stadium, Lagos. This initiative was established in 2014 as a response to the staggering statistics on cancer. Annually, over 100,000 Nigerians are diagnosed with cancer, and about 80,000 die (approximately 10 deaths every hour) with a dismal survival rate of 1:5. Survival is even lower for other types of cancer such as blood cancers. The NSE Corporate Challenge is an annual,

Ad
Ad
Recent Stories
Image
28-September-2023

NUPRC’s Gbenga Komolafe Cancels 60th Birthday Celebration Amid Calls for Sack

By Adedapo Adesanya The chief executive of the Nigerian Upstream Petroleum Regulatory Commission (NUPRC), Mr Gbenga Komolafe, has cancelled all activities lined up for his 60th birthday amid increased calls for his sack. Mr Komolafe, a Fellow of the Nigerian Society of Engineers (NSE), turned the milestone age on Tuesday, September 26 and there was a planned thanksgiving service to mark the day slated for this Saturday, September 30. However, he said that amid the current economic state in the country, he has decided to cancel all the planned celebrations, according to a report by Premium Times. This development comes

Image
28-September-2023

Independence: FG Declares Monday October 2 Public Holiday

By Adedapo Adesanya The federal government has declared Monday, October 2, 2023, a public holiday to celebrate Nigeria’s 63rd Independence Day, which falls on Sunday, October 1. The Minister of Interior, Mr Olubunmi Tunji-Ojo, made this known in a statement signed by the ministry’s Permanent Secretary, Mrs Oluwatoyin Akinlade, in Abuja on Thursday. Mr Olubunmi acknowledged the global socio-economic hardship, noting that Nigeria is not excluded. He, however, reasserted the government’s commitment to tackling the issues facing the country to reassure Nigerians. “It is today a known fact that difficult Socio-Economic and Security challenges are global, and Nigeria is not

Image
28-September-2023

NIMASA Becomes Best MDA in Digital Transformation

By Adedapo Adesanya The Nigerian Maritime Administration and Safety Agency (NIMASA) has been chosen as the best federal government agency in Digital Transformation. This recognition came from the Presidency through the Bureau of Public Service Reforms (BPSR). In a statement, it was disclosed that the Director-General of the maritime regulator, Mr Bashir Jamoh, has been nominated to receive the distinguished GovTech Trailblazers Award for his exemplary leadership. The BPSR explained that the nominees were picked from a nationwide nomination and online voting process initiated by the bureau, as well as a detailed analysis of the performance of all government MDAs

Image
28-September-2023

NLC Insists October Strike Sacrosanct

By Adedapo Adesanya The Nigeria Labour Congress (NLC) is set to embark on its planned strike as it said it does not have any agreement with the federal government to shelve the action. This came from its Head of Information and Public Affairs, Mr Benson Upah, who countered a statement by the Ministry of Labour and Employment. Mr Upah also said the NLC did not have any date for a meeting with the government that may lead to the suspension of the proposed strike. “We do not have any agreement with the government to suspend the planned strike action. Neither

Image
28-September-2023

We Need Foreign Direct Investment Now Than Ever Before—Shettima

By Aduragbemi Omiyale The Vice President, Mr Kashim Shettima, has said Nigeria is in dire need of foreign direct investment (FDI) more than ever before, tasking domestic and foreign investors to make Nigeria their investment hub because efforts are being made to formulate business-friendly policies. Mr Shettima, while speaking when he hosted the management of First Surat Group, as well as top management of MTN Nigeria at the presidential villa in Abuja, charged MTN Nigeria to facilitate and spearhead digital mobile money and digital education. He assured that President Bola Tinubu was willing to partner with various stakeholders in the

Image
28-September-2023

Stanbic IBTC Insurance Unveils Funeral Expenses Cover Sunset Benefit Plan

By Aduragbemi Omiyale A new insurance product has been introduced into the underwriting sector in Nigeria by Stanbic IBTC Insurance Limited, a subsidiary of Stanbic IBTC Holdings Plc. The product is called Sunset Benefit Plan, a comprehensive funeral expenses coverage designed to provide financial security during the bereavement or loss of loved ones. A statement from the insurer explained that the Sunset Benefit Plan will help customers celebrate a life well spent, expressing optimism that it would transform the industry and bring peace of mind to policyholders and their families. “Having a comprehensive funeral expenses cover is a crucial part

Image
28-September-2023

Erisco Foods Threatens N5bn Suit Against Tomato Paste Reviewer

By Dipo Olowookere The chief executive of Erisco Foods Limited, Mr Eric Umeofia, has threatened to take legal action against one of the company’s customers, Mrs Chioma Egodi, who reviewed one of its products on Facebook. Mrs Egodi had in a social media post on September 17, 2023, claimed she bought Nagiko Tomato Mix, a product of Erisco Foods, a day earlier, and that it tasted too much sugar. “When I opened it (Nagiko Tomato Mix), I decided to taste it, Omo! Sugar is just too much!” she wrote in the now-deleted post. The woman said she went to the

Image
28-September-2023

Nigeria: An Economic Misnomer for Sixty-Three Years

By Enajite Enajero PhD His Excellency, Bola Ahmed Tinubu, President Federal Republic of Nigeria Dear Mr President, I must first congratulate you for becoming the President of Nigeria. Nigeria is faced with so many challenges. The problem facing Nigeria is not only that of reducing poverty but also that of saving a chunk of humanity by creating the capacity to coalesce the most populous Black Country into the comity of developed nations. Some might think Nigeria becoming a developed nation will not occur in the foreseeable future. The purpose of this letter is to assure the president that Nigeria could

Image
28-September-2023

Bitcoin, Ethereum, Others Rise as Dollar Index Jumps

By Adedapo Adesanya The cryptocurrency market witnessed an uptick on Wednesday, with Bitcoin (BTC) managing to stay above the $26,000 level even as the US Dollar index rose to a new year-to-date high. Data obtained by Business Post showed that the most valued crypto, BTC, posted a 0.7 per cent appreciation during the midweek session to trade at $26,408.37 in the last 24 hours. On the part of the second-most valued digital coin, Ethereum (ETH), it remained in the $1,600 mark and it improved its value yesterday by 1.6 per cent to sell at $1,610.94. At the trading session, the US

Image
28-September-2023

More Schools to Join Airtel, UNICEF Re-imagine Education Program in Nigeria

By Aduragbemi Omiyale There are plans to add more schools to the Re-imagine Education program of Airtel Nigeria and the United Nations Children’s Fund (UNICEF) in Nigeria. In December 2022, both organisations launched the initiative to transform education, leveraging the power of technology to enhance teaching and learning experiences for children across the country. With a shared vision of empowering children through education, Airtel and UNICEF have been working together to provide innovative solutions that bridge the digital divide and create equal opportunities for all children. The two parties have promised to continue to work hand in hand to expand