Travel/Tourism
Growing The Rural Communities Through Sustainable Tourism
By Olukayode Kolawole
The responsibility to grow our rural communities is a shared one. In fact, majority of the tourism sites in Nigeria are located in most of the rural areas. Developments in these areas are not as fast-paced as urban communities.
Every year, rural development always finds its way to the government’s shopping list but somehow doesn’t make it to the priority list. Reasons for this might include, but not limited to, insufficient budget, lack of proper planning and measurable goals.
Most of the tourism sites in the country domicile within these rural communities. It is therefore surprising why we are investing hugely to develop these communities, considering the fact that we are making conscious efforts to grow our tourism and travel industry into a melting pot.
Sustainable tourism implies that a tourist who visits a place tries to make positive impact on the environment, society and economy as well. There are a good number of ways to do this: respect the people who call the location home, their culture and customs and the socio-economic system in the area.
While it is not surprising that often times people tend to confuse sustainable tourism with ecotourism, whereas ecotourism is actually an aspect of sustainable tourism; this article will focus on the economic importance of ecological tourism (ecotourism).
Tourism has many merits, no doubt. One of its demerits is that it causes damage on the environment.
Ecotourism, on the other hand, seeks to promote responsible travel to natural areas that protect the environment and advance the prosperity of the local people. It aims to provide a fun, relaxing vacation while protecting the surrounding ecosystem.
It often works to train and engage the participants in an eco-friendly lifestyle. The adverse effects of hotels, trails and other infrastructure are reduced through the use of either recycled supplies or abundantly existing local building materials, recycling, renewable sources of energy and safe disposal of waste and refuse.
If well managed, ecotourism will contribute actively to the maintenance of natural and cultural heritage, namely, inclusion of local and indigenous communities in its planning, development and operation, which reduces poverty and enhances intercultural & environmental understanding.
As a responsible traveller who is interested in minimizing the negative impacts of his tour and if you take special interest in local nature and cultures, ecotourism should appeal to you.
Remote areas, whether populated or unpopulated and are typically under some kind of environmental protection at different levels are destinations for ecotourism. Regulating the number of tourists and type of behaviour will ensure limited damage to the ecosystem as well as contribute to the minimization of its impact.
Tourists and residents of nearby communities need to be educated before departure through reading materials about the country they are visiting, location and the people, as well as a code of conduct for both the traveller and the industry. This information helps prepare the tourists.
Well-trained, multilingual naturalist guides serve to educate members of the neighbouring community, students and the larger community in the host country. To do so, entrance and lodge fees for nationals must be reduced and free educational travels for indigenous students and those living near the tourist attraction should be encouraged.
In addition, it also helps increase funds for ecological protection, investigation and education through a selection of apparatuses, including park entrance fees, tour companies, hotels, hotel booking portals like Jumia Travel, airlines and airport taxes and voluntary contributions.
National parks and other conservation areas will only subsist if there are “happy people” around their borders. The inclusion and participation of the local community is critical to the success of ecotourism.
These communities should receive proceeds and other physical benefits (potable water, roads, hospitals, etc.) from the conservation area and its tourist amenities.
Campgrounds, hotels, chaperon services, restaurants and other enterprises should be run by or in partnership with communities surrounding a park or other tourist destinations.
For ecotourism to be seen as a tool for rural development, total economic and political control must be given to the communal, township, cooperative, or entrepreneur.
This is the most challenging and time wasting idea in the economic equation and the one that foreign operators most often let it slip through the cracks or that they follow only partially or formally.
Tourism helps in building international understanding and world peace although this does not happen automatically; frequently in fact, tourism strengthens the economies of repressive and high-handed states.
Mass tourism pays scarce attention to the political structure of the host country or struggles within it, unless civil unrest escapes into outbreaks on tourists. Ecotourism demands a more holistic method to travel, one in which participants try to respect, study about and profit both the local environment and local communities.
In many emerging countries, rural residents around national parks and other ecotourism attractions are sealed in contests with the government and transnational corporations for control of the assets. Eco-tourists should therefore be sensitive to the host country’s political environment and social climate and need to contemplate the merits of global boycotts called for by those supportive of democratic reforms.
Olukayode Kolawole is a Head of PR & Marketing at Jumia Travel NG
By Adedapo Adesanya
The United States President Donald Trump has imposed a partial travel restriction on Nigeria, as part of a series of new actions, citing security concerns.
The latest travel restriction will affect new Nigerians hoping to travel to the US, as it cites security concerns and difficulties in vetting nationals.
The travel restrictions also affect citizens of other African as well as Black-majority Caribbean nations.
This development comes months after the American President threatened to invade the country over perceived persecution against Christians.
President Trump had already fully banned the entry of Somalis as well as citizens of Afghanistan, Chad, Republic of the Congo, Equatorial Guinea, Eritrea, Haiti, Iran, Libya, Myanmar, Sudan, and Yemen.
The countries newly subject to partial restrictions, besides Nigeria, are Angola, Antigua and Barbuda, Benin, Dominica, Gabon, The Gambia, Ivory Coast, Malawi, Mauritania, Senegal, Tanzania, Tonga, Zambia and Zimbabwe.
Angola, Senegal and Zambia have all been prominent US partners in Africa, with former president Joe Biden hailing the three for their commitment to democracy.
In the proclamation, the White House alleged high crime rates from some countries on the blacklist and problems with routine record-keeping for passports.
The White House acknowledged “significant progress” by one initially targeted country, Turkmenistan.
The Central Asian country’s nations will once again be able to secure US visas, but only as non-immigrants.
The US president, who has long campaigned to restrict immigration and has spoken in increasingly strident terms, moved to ban foreigners who “intend to threaten” Americans, the White House said.
He also wants to prevent foreigners in the United States who would “undermine or destabilize its culture, government, institutions or founding principles,” a White House proclamation said.
Other countries newly subjected to the full travel ban came from some of Africa’s poorest countries — Burkina Faso, Mali, Niger, Sierra Leone and South Sudan — as well as Laos in southeast Asia.
By Adedapo Adesanya
The Federal Competition and Consumer Protection Commission (FCCPC) has commenced an investigation into pricing templates behind high ticket rates charge by some airlines on some domestic routes.
A statement issued by the Director of Corporate Affairs of the commission, Mr Ondaje Ijagwu, in Abuja said the investigation was to establish possible violations of the provisions of the law.
Mr Ijagwu said that concerns had been expressed widely in the past few days over what appeared to be coordinated manipulation or exploitation in the pricing of airline tickets by some airlines on certain routes, adding that the routes where concerns had been raised included the South-East and South-South, as the festive season began.
According to him, the ongoing investigation targets operators on the identified routes.
He said the commission would apply appropriate enforcement measures where evidence showed any violation of the Federal Competition and Consumer Protection Act (FCCPA).
Mr Ijagwu explained that Air Peace, had instituted a court action seeking to restrain the agency from examining its pricing mechanisms, following the commencement of an investigation into its pricing model after widespread complaints from members of the public.
He said the ongoing inquiry was without prejudice to the case instituted against the Commission by Air Peace.
The director quoted the vice chairman of FCCPC, Mr Tunji Bello, as saying “the commission would not hesitate to act where evidence showed that consumers welfare or market competitiveness were being undermined.
”For the avoidance of doubt, we are not a price control board but the FCCP Act 2018 empowers us to check the exploitation of consumers.
”When we receive petitions or where we find cogent evidence, we will not stand by and watch Nigerian consumers being exploited under any guise.
”Given the arbitrary spike in airfares, the Commission is extending its review of pricing patterns, the basis for the increases reported by consumers, and any practices that could undermine fair competition.
”Where evidence confirms a breach of the Act, FCCPC will apply appropriate enforcement measures,” Mr Bello said, promising that the organisation will continue to provide updates on the ongoing investigations in the aviation industry.
By Aduragbemi Omiyale
A travel card designed for tourists, business visitors, Diaspora returnees has been launched by Verve in partnership with Providus Bank.
Known as the ProvidusVerve Travel Card, the Naira-based travel card will allow inbound travellers to enjoy a smooth, secure, and convenient payment experience throughout their stay in Nigeria. It was powered by Verve’s secure.
Created to support the surge of tourists, expatriates, business visitors, conference delegates, and returning diaspora expected during the festive Detty December season, the ProvidusVerve Travel Card enables seamless payments for transportation, hotels, dining, shopping, entertainment, and everyday essentials nationwide.
The card also works on select global merchant platforms that accept Verve, including Netflix, Google Play, and other digital services, ensuring travellers enjoy uninterrupted access to familiar services.
The ProvidusVerve Travel Card eliminates the hassle of sourcing naira or converting foreign currency on arrival. It enables instant, secure transactions, reduces reliance on cash, and supports compliance with the cashless policy of the Central Bank of Nigeria (CBN).
It also mitigates the risks associated with carrying physical cash such as loss, theft, or fraud, offering a safe, regulation-aligned option for both online and in-person payments.
“The ProvidusVerve Travel Card is a timely solution for inbound travellers seeking reliability, security, and simplicity while navigating Nigeria.
“Together with Providus Bank, we have created a product that eliminates the friction traditionally associated with accessing local payments.
“Whether for tourism, business, or festive activities, this card ensures a smooth financial experience from the moment visitors land,” the Vice President for Issuing and Acquiring Management for Africa at Verve International, Mr Paul Ohakim, stated.
On his part, the Divisional Head for Product Management and Solution Delivery at Interswitch, Mr Ademola Adeniran, described the partnership as a reflection of “Verve’s commitment to designing products that respond to real user needs.”
“The ProvidusVerve Travel Card supports everyday experiences — from booking rides and hotels to shopping, streaming, and dining. It provides inbound travellers with a secure, compliant, digital-first way to experience Nigeria without financial barriers,” he added.
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