By Modupe Gbadeyanka
The Social Commerce Award has been given to Twiva, the leading AI-driven, influencer-powered social commerce platform, at the 7th International Pacesetters Awards held at the Argyle Grand Hotel in Nairobi, Kenya.
Twiva went home with the accolade despite tough competition from other prominent social commerce platforms across the globe, marking the fourth time Twiva has received an industry tribute this year.
Earlier this year, Twiva won the Best Social Commerce Award for the Middle East and Africa region during the Middle East & Africa Business Awards.
International Pacesetters Awards, recognized as the “industry’s highest honour,” is a globally renowned platform celebrating excellence across various sectors. Awardees are selected through comprehensive research and expert opinions within each respective industry.
“This award is a testament to the skill, ingenuity, and vision of our founders and management,” the chief executive of Twiva, Mr Peter N. Kironji, stated.
“We are building the future of retail in Africa by disrupting a $500 billion industry, digitizing and democratizing market access for MSMEs, and fostering trust in one of the world’s fastest-growing markets.
“Through seamless integration of social experiences and e-commerce transactions, we offer a unified path to purchase,” Mr Kironji, who is also the co-founder of the company, further said.
“It is an honour to receive such recognition. Our commitment to delivering top-quality solutions for users, resellers, and businesses is clearly paying off.
“We owe this success to our community of users, resellers, and merchants—thank you for believing in us,” the Head of PR and Marketing for Twiva, Ms Grace Gikonyo, expressed the company’s gratitude.
As the first social commerce platform in Kenya, Twiva is also the fastest-growing, with a community of over 11,000 influencers, more than 2,500 businesses, and hundreds of thousands of unique monthly visitors. This success comes at a time when many e-commerce companies are struggling to maintain momentum.