By Dipo Olowookere
The Economic Confidential Magazine and its 247 online edition published by Image Merchants Promotion Limited (IMPR) has, in Abuja, emerged ‘Nigeria’s Magazine of the Year 2016’ for its incisive, in-depth and effective reportage of Nigeria’s economy spanning a decade.
The awards, instituted by the Abuja Newspaper Distributors Association (ANDA), is intended to recognize media houses who have within the year impacted on the lives of newspaper distributors and vendors.
Speaking at the award ceremony, President of the Abuja Newspaper Distributors Association, Comrade Joshua Orogun, said that “the Economic Confidential Magazine has carved a niche for itself and its selling-point of being the only magazine in the country that provides continuous and unbroken reportage of the monthly disbursements of funds from the Federation Accounts Allocation Committee (FAAC) in the last ten years and still counting.”
Comrade Orogun further said that apart from the incisive, in-depth and effective reportage of the nation’s economy, Economic Confidential has continued to set agenda for the government as part of efforts to get the economy out of the woods.
Mr Orogun commended the unique marketing styles of Economic Confidential in delivery to special subscribers and clienteles and the generous discounts and occasional free distributions to vendors despite the prevailing economic downturn in the country.
Receiving the award, the highly-elated Managing Director of IMPR, Hajia Sikrat Yushau Shuaib, thanked the organizers for deeming Economic Confidential fit for the awards, stressing that the development would spur the media outfit to do more, especially contributing its quota to the rejuvenation of the nation’s economy.
Other winners at the award Ceremony included Daily Trust as ‘the Newspaper of the Year,’ Leadership for Best Friendly Newspaper and Authority as Promising/Future Newspaper.
Image Merchants Promotion Limited, the publisher of the Economic Confidential had recently won the Golden World Award on Crisis Management from the International Public Relations Association (IPRA) through its PRNigeria services. It publishes the Emergency Manager’s Digest and Youth’s Digest magazines.
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