By Modupe Gbadeyanka
Consummate brand marketing expert, Titi Seun-Oremade, has been appointed as General Manager of leading Integrated Marketing Communications (IMC) firm in Nigeria, Sodium Brand Solutions.
The appointment of Seun-Oremade, which took immediate effect, was confirmed on Tuesday in a statement issued by the agency.
Founder and Chief Executive Officer of Sodium Brand Solutions, Mr Abisoye Fagade, remarked that, “We are delighted to have Titi Seun-Oremade join our leadership.
“Titi joined Sodium Brand Solutions from inception as the first employee and has been very instrumental in the growth of the company, helping it win major multinational and local accounts and also drive the business to profitability.
“As General Manager, I am confident she will help take the Sodium to even greater heights.”
Seun-Oremade, as General Manager, will drive the company to achieve and surpass targets, profitability, and other identified business goals and objectives.
She will also spearhead the development, communication and implementation of effective growth strategies and processes in the business including new Experiential Marketing models in areas like product thinking, consumer engagement, advocacy and government relations.
Commenting on her appointment, she said, “My key focus is to achieve a 100 percent annual growth and profitability, create world class experiences for the brands we work with and make Sodium Brand Solutions the employer of choice.”
Seun-Oremade is a Marketing Communications Professional with 8 years’ experience in Experiential Marketing, Brand Strategy Development and Trade & Channel Marketing.
She has worked on several accounts such as Samsung, Coca Cola Nigeria, Guinness Nigeria, Tecno Mobile, Unilever Nigeria Plc, L’oreal, MTN, A&P Foods, Mikano, Nigerian Bottling Company etc.
A result-oriented Marketing Professional, she has a reputation as a top performer in identifying and meeting clients’ needs, driving complex projects to completion while constantly exceeding business objectives.
She has demonstrated strengths with working successfully with people at all levels – clients, managers and colleagues – with substantial leadership, training and mentoring.
Founded in 2009, Sodium Brand Solutions is a leading Integrated Marketing Communication company headquartered in Lagos.
Among its numerous clients are Coca Cola, Unilever, Ariston, Lagos State Government, Kwara State Government, NASCON, Chevron, and A&P Foods among others.
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