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FASHION TO RECONNECT: A Tale of Two Style Capitals From 17 November to 25 December

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Bringing together the fashion capitals of the East and West, featuring 9 Hong Kong-based and 15 Italian designers and brands

  • FASHION TO RECONNECT Fashion Exhibition: creating an immersive journey of sustainable aesthetics
  • 6 Third Paradise art installations make their debut at Hong Kong cultural landmarks and popular hotspots
  • Launching a new chapter in Hong Kong-Italy fashion, art and sustainable development

HONG KONG SAR – Media OutReach Newswire – 13 November 2025 – The global fashion extravaganza, FASHION TO RECONNECT: A Tale of Two Style Capitals, organised by the College of Liberal Arts and Social Sciences (CLASS), City University of Hong Kong (CityUHK) with Fondazione Pistoletto Cittadellarte in partnership with Camera Nazionale della Moda Italiana and sponsored by the Cultural and Creative Industries Development Agency as a programme of the Hong Kong Fashion Fest which is presented by the Government of the Hong Kong Special Administrative Region, will be held from 17 November to 25 December 2025. This cultural exchange project is supported by the Consulate General of Italy. The FASHION TO RECONNECT project will feature 6 Third Paradise art installations reinterpreted by Hong Kong-based artists and collectives, alongside a fashion exhibition, and several moments of interaction for creatives from the two regions. The exhibition by Fondazione Pistoletto Cittadellarte and curated by Tiziano Guardini will showcase masterpieces by 9 Hong Kong-based and 15 Italian designers and brands reflecting the cultural exchange and resonance between two regions. It will also serve as a platform to recognise designers’ contributions to sustainable fashion worldwide.

The Third Paradise, proposed by the Italian artist Michelangelo Pistoletto, represents the third phase of humanity: a balanced connection between artifice and nature. Third Paradise art installations have been showcased in Australia, Chinese Mainland, England, France, Italy, South Korea and at the United Nations Headquarters, as well as many other locations worldwide. From November to December, 6 Third Paradise art installations will be presented at 5 cultural landmarks and popular destinations in Hong Kong: the Sophia Loren House in Wan Chai, Hong Kong International Airport, City University of Hong Kong, the Hong Kong Cultural Centre, and the Hung Hom Harbourfront Promenade. The installations will feature large-scale art installations and digital videos, offering visitors and locals the opportunity to experience the Third Paradise in unexpected ways within familiar urban settings. These interactions encourage audiences to reconnect with the natural environment in their daily lives and explore new possibilities for sustainable living. The Hong Kong edition is the largest-scale event dedicated to the Third Paradise, featuring 6 installations utilising various art forms and collaborating with different creatives across multiple districts within the same city during the same period.

Taking inspiration from Third Paradise and Fondazione Pistoletto Cittadellarte, the FASHION TO RECONNECT Fashion Exhibition will be held at ArtisTree in Taikoo Place from 25 November to 24 December. The exhibition aims to elevate fashion as an artistic medium for driving social change, showcasing the creative processes and works of 9 Hong Kong-based and 15 Italian designers and brands. Through fashion, the exhibition invites visitors to consider humanity’s relationship with nature and encourages them to make conscious choices for a sustainable future.

To promote exchanges between Hong Kong (China) and Italy in the field of sustainability, FASHION TO RECONNECT is hosting a symposium, a roundtable and 2 seminars under the theme “Sino-Overseas Exchange: The Tale of Two Style Cities”. These events will be held at Soho House in Sheung Wan from 27 to 28 November. Among the speakers, Paolo Naldini, Director, Fondazione Pistoletto Cittadellarte, Sara Sozzani Maino, Creative Director Fondazione Sozzani and International New Talents and Brands Ambassador of Camera Nazionale della Moda Italiana, and Tiziano Guardini, eco-conscious designer and exhibition curator. Participants will explore the challenges and opportunities in sustainable fashion and analyse different strategies in eco-conscious design, resource management, cultural preservation, and cross-sectorial collaborations examining the shared values and unique perspectives nurtured within the cultural contexts of Hong Kong (China) and Italy to foster deeper and more creative cross-disciplinary collaboration.

Prof. Alfred Tat-kei Ho, Dean of CLASS, CityUHK, and part of the project team expressed his enthusiasm in announcing the project “CLASS is proud to announce this project as it represents a high-impact activity that will engage not only academics and professionals interested in fashion, sustainability, and art, but also the wider public through activations that will contribute to brand Hong Kong as a creative and cultural hub focusing in East Meets West. This is a concrete example of cross-sectorial collaborations that represent the direction for companies to grow and enhance their brand awareness”.

Prof. Esterina Nervino, Assistant Professor at CityUHK and Project Coordinator of FASHION TO RECONNECT commented: “With my research rooted in luxury, sustainability, and art, I am especially proud of this initiative, which brings together exceptional partners to create cultural experiences that will inspire communities and enliven districts across the city”.

Exploring the 6 Third Paradise Art Installations: A Sustainable Dialogue Through Urban Spaces

Third Paradise @ Hung Hom Harbourfront Promenade

6 Third Paradise art installations will be presented at cultural landmarks and popular spots in Hong Kong on designated dates between November and December. Renowned Hong Kong artists and groups will reinterpret Michelangelo Pistoletto’s concept of the Third Paradise, with each installation expressing a unique artistic perspective. Together, these works will transform the city into a platform for public dialogue on sustainability, inviting in-depth reflection on the future in different urban spaces.

6 Third Paradise Art Installations
Date: 17 November – 07 December

Venue: Sophia Loren House, Wan Chai

In Collaboration With: Khalif Yu

Intro: Created by Khalif Yu, a fibre artisan from Hong Kong (China), the artwork skilfully employs natural materials to offer a stunning interpretation of Michelangelo Pistoletto’s Third Paradise. Created using sustainable fibres and practices, this intricate installation will adorn the balcony of the Sophia Loren House on Johnston Road in Wan Chai, serving as a breathtaking visual centrepiece that promotes sustainability. Every knot and weave reflects Khalif’s commitment to preserving nature and encouraging conversations about environmental awareness and the interconnectedness of life. The installation invites viewers to consider a shared future in which art, sustainability and community can flourish together.

Date: 19 November – 16 December

Venue: Arrival Hall of Terminal 1, Hong Kong International Airport

In Collaboration With: Vivienne Tam

Intro: Taking inspiration from the Third Paradise concept and featuring the iconic OPERA GIRL from the designs of the famous fashion designer Vivienne Tam, the digital artwork promotes sustainability by highlighting the rich tradition of Chinese opera alongside contemporary eco-conscious practices at Hong Kong Airport’s Terminal 1 arrival hall. The vibrant imagery of the OPERA GIRL is intertwined with visuals that showcase sustainable materials and methods used in opera costumes and sets, emphasising how traditional artistry can evolve to embrace environmental responsibility. As the video unfolds, it encourages travellers to appreciate the cultural significance of Chinese opera while inspiring them to adopt sustainable choices in their own lives.

Date: 20 November – 25 December

Venue: Hung Hom Harbourfront Promenade

In Collaboration With: Dorian Ho

Intro: Guided by the concept of the Third Paradise, the artwork draws on the dynamic energy of the National Games, incorporating the Third Paradise symbol into the sporting atmosphere. This allows everyone to immerse themselves in the endless vitality that resides in the harmony of the sea and sky. Sport plays a vital role in promoting sustainability by fostering community well-being, encouraging environmental responsibility and inspiring collective action towards a healthier, more sustainable future.

Date: 22 November – 19 December

Time: 07:30 – 22:30

Venue: “Tunnel of Future Innovations”, City University of Hong Kong

In Collaboration With: Zoie Lam

Intro: Riding on the Third Paradise concept, the Hong Kong-based artist Zoie Lam draws inspiration from the vibrant cultural tapestry of Sham Shui Po, infusing iconic elements of this bustling Hong Kong district into a captivating video that emphasizes sustainability. Alongside this, she weaves in the rich heritage of Italy, showcasing the charming streets and the lively markets of Italy. Through a blend of traditional motifs and contemporary aesthetics, Zoie highlights the rich street life, local markets, and architectural gems that define both Sham Shui Po and Italy, while showcasing sustainable practices and initiatives from these communities. The video, designed to be displayed in the “Tunnel of Future Innovations” connecting CityUHK and Festival Walk, serves as a visual journey, inviting viewers to experience the dynamic energy and cultural heritage of both areas while promoting awareness of environmental responsibility.

Date: 27 November – 14 December

Time: 09:00 – 23:00

Venue: G/F, Hong Kong Cultural Centre, Tsim Sha Tsui

In Collaboration With: Hong Kong Ballet

Intro: The Hong Kong Ballet is set to create a mesmerising art installation inspired by Michelangelo Pistoletto’s Third Paradise, incorporating ballet elements and materials from the popular Nutcracker ballet. Located in the main foyer of the Hong Kong Cultural Centre, this innovative piece will blend the elegance of ballet with a powerful sustainability message through upcycling practices. Incorporating costumes, props and sets from The Nutcracker, the installation will celebrate the beauty of artistic expression and highlight the importance of environmental awareness. Every element will symbolise the harmony between nature and artistry, prompting viewers to contemplate their connection to the environment.

Third Paradise Flash Mob

A Third Paradise-themed flash mob will take place in Hong Kong on 18 November in CityUHK. This flash mob will present the complete form of the Third Paradise in a performing arts format, creating a surprise showcase integrating music, art and sustainability.


Bringing Together Hong Kong (China) and Italian Design Power

The FASHION TO RECONNECT Fashion Exhibition Creates an Immersive Journey of Sustainable Aesthetics

The FASHION TO RECONNECT fashion exhibition will be held from 25 November to 24 December at ArtisTree in Taikoo Place. Created by Fondazione Pistoletto Cittadellarte and curated by Tiziano Guardini in collaboration with GuardiniCiuffredaStudio, it features sustainable fashion pieces from Italy, selected by Fondazione Pistoletto Cittadellarte in partnership with Camera Nazionale della Moda Italiana. The exhibition showcases the diversity of Italian fashion, featuring 15 established brands, emerging designers and outstanding artisan businesses. For the first time, the exhibition will also include shoes with a curated selection from archives. There will also be a special section highlighting the creative works of 9 Hong Kong-based designers, demonstrating how sustainability is at the core in the Asian context as well.

FASHION TO RECONNECT Fashion Exhibition
Date: 25 November – 24 December
Time:
Monday to Friday (12:00 – 20:00)
Saturdays, Sundays and Public Holidays (11:00 – 20:00)
Venue: ArtisTree, Taikoo Place

FASHION TO RECONNECT Exhibition Pop-Up
Date: 26 November – 9 December
Time: Open all day
Venue: 1/F Lobby, Devon House, Taikoo Place (Outside ArtisTree)

Symposium, Roundtable and Seminars

Discussing Strategies for Cultural Exchange between East and West in the Creative Industries

To foster deeper industry dialogue, FASHION TO RECONNECT will host a symposium, a roundtable and 2 seminars on fashion and art at Soho House in Sheung Wan on 27 and 28 November. These events will bring together scholars, designers, industry leaders and business representatives from Hong Kong (China), Italy and around the world. They will focus on key topics in sustainable fashion, cultural heritage, and cross-sectorial collaborations.

FASHION TO RECONNECT 1-Day Symposium
Date: 27 November
Time: 09:00 – 19:00
Venue: Soho House
FASHION TO RECONNECT Roundtable & Seminars
Date: 28 November
Time: 09:00 – 16:00
Venue: Soho House

Hashtag: #FASHIONTORECONNECT #CLASSofCityUHK

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About The College of Liberal Arts and Social Sciences at City University of Hong Kong

The College of Liberal Arts and Social Sciences (CLASS) at City University of Hong Kong (CityUHK) is a vibrant hub for multi-sectoral collaboration and impactful research, dedicated to advancing knowledge and addressing the challenges of a rapidly changing world. With a focus on fostering intellectual curiosity, innovation and critical thinking, CLASS includes 7 different departments offering diverse programmes in humanities and social sciences and preparing talents for different sectors, including the creative and cultural industries. The College is also committed to helping students become globally-minded leaders and innovators. Through its strong emphasis on interdisciplinary collaboration, international engagement, and experiential learning, CLASS plays a pivotal role in nurturing future leaders in Hong Kong, the Greater Bay Area, and beyond.

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ICONSIAM’s ‘THAICONIC SONGKRAN CELEBRATION 2026’ to Immerse Bangkok with Thailand’s Most Spectacular Water Festival

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A UNESCO-Recognized Festival Reimagined Through Immersive Cultural Experiences, Iconic Entertainment, and Thailand’s Most Breathtaking Chao Phraya Riverfront Setting from April 10–15, 2026

BANGKOK, THAILAND –

A Global Celebration Driving Thailand’s Festival Economy

Mr. Supoj Chaiwatsirikul, Managing Director of ICONSIAM Co., Ltd., stated, “Songkran remains one of the most significant drivers of Thailand’s festival economy, particularly across the tourism, retail, and hospitality sectors. According to the Tourism Authority of Thailand, this year’s Songkran period is projected to generate over 30.35 billion baht in domestic economic circulation—an increase of 6% from the previous year, with approximately 500,000 international visitors expected to travel to Thailand, reflecting a 4% year-on-year growth. These figures underscore Songkran’s growing status as a truly global festival and one of Thailand’s most powerful attractions for international travelers.

As a leader in creating iconic, world-class experiences, ICONSIAM continues to elevate ‘ICONSIAM THAICONIC SONGKRAN 2026′ as a landmark celebration that showcases the rare and enduring beauty of Thai cultural traditions. Under the concept of ‘Splashing Fun, Joyful Celebrations, and Auspicious Thai New Year,’ the event brings together the very best of Thailand into one extraordinary riverside experience along the Chao Phraya River. More than a celebration, this festival is a powerful expression of national pride and cultural identity, reinforcing ICONSIAM’s position as a Global Experiential Destination. We are confident that this year’s event will further strengthen Bangkok’s reputation as one of the world’s most compelling cultural destinations, while driving tourism growth and stimulating economic momentum throughout the second quarter of the year.”

Highlights of the “4 THAICONIC Experiences – The Ultimate Songkran Journey”

  • THAICONIC WATER FESTIVAL – The Ultimate Riverside Water

ExperienceExperience Songkran like never before with an extraordinary water playground inspired by Thailand’s beloved national symbol, the elephant. At its heart stands a spectacular 9-meter-tall water-spraying installation created in collaboration with Dee SweetDrug Studio. The vibrant space also features a dedicated Kids Zone for family-friendly fun, alongside solar-powered drying zones —reflecting ICONSIAM’s commitment to sustainability.

  • THAICONIC ENTERTAINMENT – A Festival of Modern Icons

Immerse in an electrifying lineup of Thailand’s top artists and rising stars through dynamic mini concerts and live performances throughout the six-day celebration. Artists include Tle–Firstone, TeeTee–Por, Auau-Save, Daou–Offroad, KT Kratae, New Country, Sornram Namphet, and more.

  • THAICONIC HERITAGE – A Living Showcase of Thai Identity

Witness a magnificent Songkran parade that brings Thailand’s cultural legacy to life through elaborately designed floats inspired by historical eras. For the first time, cultural icons LingOrm, a popular Thai actress duo, and 4EVE, Thailand’s leading T-pop girl group, embody the Songkran Goddess “Rakshasadevi,” reinterpreting Thai tradition through a contemporary global lens. Visitors can further explore authentic Thai culture through traditional performances and regional culinary delights at SOOKSIAM, alongside over 170 dining options across ICONSIAM.

  • THAICONIC BLESSED BEGINNINGS – A Sacred Start to the Thai New Year

Embrace the spiritual essence of Songkran through a revered Buddha bathing ritual at River Park. Enhanced with holy water from nine esteemed temples across Thailand, this sacred ceremony symbolizes prosperity, renewal, and auspicious beginnings for the year ahead.

A Must-Visit Songkran Destination in Bangkok

Seamlessly blending cultural authenticity, rich traditions, and large-scale entertainment, ICONSIAM continues to redefine Songkran as a truly global celebration.

Join us at “ICONSIAM THAICONIC SONGKRAN CELEBRATION 2026,” where Thailand’s most cherished tradition is brought to life in an unforgettable riverside experience of water, culture, and joy—set against the iconic Chao Phraya River from April 10–15, 2026, with free entry for all visitors. As part of the celebration, international visitors dressed in traditional Thai attire will receive a 300-baht gift card, adding a special touch to their cultural experience.

For more information, please call 1338 or visit Facebook: ICONSIAM.

Hashtag: #ICONSIAMSongkran #ICONSIAM #SongkranFestival2026 #GlobalFestival #Thailand

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Money20/20 Asia Elevates Its 2026 Agenda with the Launch of The Intersection Stage, Featuring the Industry’s Most Influential Voices

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Industry Leaders, Regulators, and Innovators to Convene in Bangkok at the Intersection Where Digital Assets and Traditional Banking Enter a New Era of Collaboration

BANGKOK, THAILAND – Media OutReach Newswire – 3 April 2026 – the world’s leading fintech show and the place where money does business, today announced the introduction of The Intersection Stage at Money20/20 Asia happening on April 21-23 at the Queen Sirikit National Convention Center in Bangkok bringing together the region’s most powerful voices across banking, payments, digital assets, and financial innovation.

This year’s theme, “From Infrastructure to Impact – Where Technology Meets Humanity,” underscores how the Intersection Stage will explore the real-world outcomes of Traditional Finance and Decentralized Finance convergence across APAC, addressing how banks, fintechs, and emerging technologies are reshaping the global financial ecosystem. The stage brings together leaders from major financial institutions and well-known fintech companies to discuss how innovation, regulation, and new financial infrastructure are transforming areas such as digital assets, trust and cybersecurity, and cross-border payments. [1]

Siva Kumar, APAC Legal Director, Sumsub, said, “The convergence of TradFi and DeFi can only succeed if trust, identity, and compliance evolve alongside technology. Asia is leading this shift by adopting regulatory models that enable innovation without compromising security. At Sumsub, we’re witnessing institutions accelerate digital identity and verification standards at unprecedented speed. The Intersection Stage brings these critical stakeholders together to turn regulatory progress into real‑world impact.”

Speakers include Siddharth Gupta of Bank of America, Dhiraj Bajaj of Standard Chartered Bank, Fangfang Jiang of the International Finance Corporation, Ran Goldi, SVP Payments & Network, Fireblocks and Kaushik Sthankiya of Kraken, who will share insights on regulatory innovation, digital asset adoption, developments in stablecoin, tokenization, blockchain‑enabled settlement, and how new payment rails are enabling faster and more efficient cross-border transactions.

For decades, Traditional Finance aimed to protect the system while Decentralized Finance wanted to reinvent it. Today, these two worlds are converging where digital money moves faster than ever, said Danny Levy, EVP & Managing Director for APAC & the Middle East at Money20/20. The Intersection Stage brings together the regulators and innovators driving the frameworks that will guide the next decade of global finance.

The broader 2026 program also features keynote speakers such as Joseph Chan, Under Secretary for Financial Services and the Treasury of the Government of Hong Kong SAR; Shahril Azuar Jimin, Group Chief Sustainability Officer at Maybank; and Sunita Kannan, Global Head of AI Product & Strategy at Microsoft, underscoring the calibre of leadership shaping the future of finance across the region.

From Asia’s pioneering regulatory sandboxes and CBDC initiatives to the Genius Act in the US to MiCA in Europe. Regulated institutions like AMINA Bank are at the forefront of this transformation, particularly in navigating the evolving regulatory landscape across key markets.

Cora Ang, Head of Legal & Compliance APAC, AMINA Bank said, “Asia is demonstrating what responsible innovation truly looks like. As digital assets, tokenization, and new payment rails gain momentum, strong legal and compliance frameworks are essential to scaling them safely. At AMINA Bank, we see the region embracing this balance with clarity and ambition. The Intersection Stage at Money20/20 Asia is the perfect forum to advance these conversations and align the industry on what the next generation of financial infrastructure should be.”

Key Sessions on The Intersection Stage

  • Day 1: Tuesday 21 April, at 15:40 – Banking on Digital Transformation 101

By Barbaros Uygun, Chief Executive Officer, Mox Bank Limited, Jessica Lam, Group Chief Strategy Officer, WeLab, Vivien Tan, Senior Vice President, Alliance Bank Malaysia, Andy Wu, General Manager, Hong Kong, Yusys Technologies, Rupa Ramamurthy, Senior EVP, Banking Operations, TP

  • Day 1: Tuesday, 21 April 2026 at 12:00 – Building the Golden Record for Tokenised Asset Markets

By Etelka Bogardi, Partner, Reed Smith Singapore, Aaron Gwak, CEO & Founder, Libeara, Alvin Chia, Head of Digital Assets Innovation APAC, Northern Trust, moderated by Tanzeel Akhtar, Journalist, Morley Sterling LLC

  • Day 2: Wednesday, 22 April 2026 at 10:00 – The Rise of Blockchain and Stablecoin Payment Rails

By Tran Hung, CEO, Uquid, Paul Veradittakit, Managing Partner, Pantera Capital, Maggie Wu, Co-Founder & CEO, VelaFi, Facilitated by Amanda Pecanha, Chief Compliance Officer, Trace Finance

  • Day 2: Wednesday 22 April, 15:45 – How Digital Asset Ecosystems Will Redefine Money

By Dhiraj Bajaj, Global Head of FI, Transaction Banking, Standard Chartered Bank, Julia Zhou, Chief Operating Officer, Caladan, Giorgia Pellizzari, Chief Product Officer & Head of Custody, Hex Trust, Dr. Karin Boonlertvanich, Executive Vice President, KASIKORNBANK & Chairperson of the Board, Orbix Group

  • Day 3: Thursday, 23 April 2026 at 10:25 – Money’s Next Evolution, Stablecoins, CBDCs and the New Payment Stack

By Rahul Advani, Global Co-Head of Policy, Ripple, Lissele Pratt, Founder, Capitalixe, Bhau Kotecha, Co-Founder, Paxos Labs, Maria Oldham, COO, Yellow Card, moderated by David Birch, Global Ambassador, Consult Hyperion

Alongside the Intersection Stage, Money20/20 Asia will feature three additional stages: The Radiant Stage, uniting Asia’s most influential industry voices; The Inner Forum Stage for deep‑dive sessions and workshops; and The MoneyPot Stage that also includesfor live podcasting and networkingexperiences, creating a comprehensive ecosystem for learning, debate, and collaboration.

The show brings together leaders from more than 120 banks and the world’s largest payment providers, including Standard Chartered, Bank of America, Citi, Deutsche Bank, Maybank, and J.P. Morgan to name a few. Experts from leading payment providers including Visa, Nium, Thunes, Mastercard, Razorpay, PayPal, and Fiserv will discuss the evolution of payments across the region.

The show will also host the Startup & Investor Park, where 20 standout APAC startups will connect with global investors, enterprise partners, and decision‑makers, and compete for the Golden Ticket to the 2026 Startupbootcamp Sustainability Singapore Accelerator. [2]

Attending media can register for a press pass: HERE and the full agenda HERE.Hashtag: #Money20/20

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Sanya, China Deepens Tourism Ties with Malaysia ​- Exclusive Benefits Launched for Malaysian Tourists, Ushering in a Tropical Island Getaway at a Moment’s Notice

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SANYA, CHINA – Media OutReach Newswire – 3 April 2026 – As tropical sea breezes blend with Eastern charm, a journey from Malaysia to China’s island paradise is now more convenient and exciting than ever. On April 2, the Sanya Tourism Development Bureau of China’s Hainan Province signed a strategic cooperation agreement with Tourism Malaysia. This partnership will further strengthen tourism collaboration between the two destinations during “Visit Malaysia Year 2026” and jointly enhance promotional efforts. Tourism Malaysia has officially become a “Strategic Tourism Promotion Partner of Sanya.”

In addition, the Sanya Tourism Development Bureau has entered into cooperative exchanges with the Malaysian Association of Tour and Travel Agents (MATTA) and the Malaysian Budget Hotel Association (MBHA) to strengthen synergy in tourism management, product development, and visitor exchange. The newly established Sanya Tourism Overseas Promotion (Malaysia) Liaison Office will serve as a one-stop information and booking platform for Malaysian travelers, reinforcing Sanya’s position as a preferred gateway to China.

Seamless Entry, Fully Upgraded Travel Convenience

Visa-free access with zero barriers

Under China’s visa-free policy for Hainan, Malaysian citizens may enter with only a passport and stay for up to 15 days—no prior visa, financial proof, or invitation letter is required, allowing for truly spontaneous getaways.

Faster flights, greater efficiency

Direct flights from Kuala Lumpur to Sanya take just about three hours, with high occupancy rates during peak seasons reflecting strong demand. Plans to launch direct flights from Penang and Kota Kinabalu to Sanya are under discussion, promising greater accessibility and cost-effective travel options.

Streamlined clearance procedures

Efficiency is prioritized with paperless self-declaration at both Phoenix Cruise Port and Sanya Phoenix International Airport, significantly reducing clearance time. International arrival halls support payments via all major international credit cards, ensuring seamless transactions.

Comprehensive multilingual support

Multilingual support is in place across Sanya—from bilingual signage at attractions and hotels to a dedicated foreign-language service line via the 12345 hotline. The multilingual official website visitsanya.com provides comprehensive information, guaranteeing smooth communication for Malaysian tourists.

Exceptional Value: Exclusive Promotions for Malaysian Visitors

To offer a more value-packed holiday experience, Sanya has prepared tailored benefits and significant discounts, from customized packages to special Asian Beach Games offers, demonstrating its warm hospitality.

The newly established Sanya Tourism Overseas Promotion Liaison Office, in collaboration with the Malaysian Budget Hotel Association and the Malaysian Association of Tour and Travel Agents, will launch specially curated travel packages that align with local preferences.

On Trip.com, the “Travel with the Asian Beach Games” promotion features discounted Sanya tourism products, covering hotels, attractions, and holiday packages, with exclusive offers for the Malaysian market.

The 2026 Asian Beach Games bring additional surprises: popular attractions like Wuzhizhou Island and Atlantis Sanya offer tickets at up to 73% off . Hotel rooms across categories—family, couples, and resort suites—enjoy discounts of up to RMB 5,899. Local delicacies and international cuisines are available at discounts of around 48% , promising a delightful culinary journey.

Moreover, 118,000 Asian Beach Games tickets are now on sale globally. With just a few clicks online, visitors can secure their seats to experience the excitement of the 6th Asian Beach Games up close.

Diverse Experiences for Every Traveler

Sanya offers far more than just sun and sand. Whether traveling with family, as a couple, or with friends, everyone can find their ideal way to enjoy the destination.

For families :

Atlantis Sanya Water Park, ranked among the “2026 Global Top 20 Water Parks” and tied for seventh place worldwide with Universal Orlando’s Volcano Bay, offers endless aquatic fun for children, while parents can explore the adjacent world-class duty-free complex for shopping and leisure.

For Adventure Seekers:

Wuzhizhou Island, known as “China’s Premier Diving Base,” features crystal-clear waters with visibility up to 27 meters and abundant coral reefs. A variety of water sports, including diving, parasailing, and jet skiing, deliver an adrenaline-filled coastal experience.

For Culture and Wellness:

The 108-meter-tall Guanyin statue at Nanshan and immersive Li and Miao ethnic cultural experiences provide a harmonious blend of spiritual reflection and cultural discovery.

For Luxury and Retail: Sanya’s world-class duty-free complex brings together international brands, art exhibitions, and immersive experiences, creating a high-value shopping and lifestyle destination.

Sanya’s commitment to visitor convenience, diverse offerings, and tailored benefits continues to strengthen its appeal among Malaysian travelers. Since the beginning of this year, Hainan has welcomed a remarkable 204% increase in Malaysian tourist arrivals, making Malaysia one of the fastest-growing Southeast Asian source markets for Sanya.From visa-free access and direct flights to enhanced services and multifaceted experiences, Sanya is positioning itself as a leading gateway for Malaysian tourists to China.

As the Hainan Free Trade Port continues to develop, tourism cooperation between Sanya and Malaysia is poised to deepen, evolving from one-way attraction to mutual engagement.For those planning their first trip to China, Sanya offers an ideal starting point—where azure seas, golden shores, modern amenities, and heartfelt hospitality come together to create the perfect tropical escape.

Hashtag: #SanyaTourismDevelopmentBureau

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