Media OutReach
San Gold Coins, Bearers of China’s 117-Year Gold Legacy Arrives in Hong Kong
A trusted custodian of China’s precious metal heritage rapidly expands retail footprint to make unique collectables and investment-grade gold accessible to investors and collectors
HONG KONG SAR – Media OutReach Newswire – 14 November 2025 – San Gold Coins, the century-long leading specialists in precious metal investment and collectable coins distribution, has announced its strategic entry into the Hong Kong market with a rapid three-store expansion this year. The brand’s commitment to the global financial hub is underscored by the recent opening in Causeway Bay in October 2025, following the successful launch of its flagship store in Tsim Sha Tsui and a Central store and showroom earlier this year. This expansion positions San Gold Coins to powerfully serve the city’s sophisticated investors and collectors by significantly increasing access to its unique, culturally resonant investment products.
Tracing its roots back to the Sanxing Silver House business founded in 1908, San Gold Coins is heralded as a trusted custodian of China’s gold legacy with a 117-year heritage. The brand is now poised to redefine physical asset allocation in Asia by combining its rich history with assets that serve as both financial security and cultural heritage.
A Market Leader for Precious Metal & Collectable Coins
San Gold Coins operates as the dedicated international retail arm of the Yong Yin Holdings Group Company Limited, the market leader specialising in providing high-value precious metals and numismatic products for clients through bank channels.
Yong Yin has firmly established itself as the preeminent force in the numismatic market, pioneering the “Six-Step Numismatic Management Model,” a comprehensive framework covering industry research, content creation, product development, cultural communication, sales, and value-added services. Its authority is further solidified by founding the Yong Yin Numismatic Museum, which houses an extensive and historically rich collection, including over 10,000 precious numismatic items that trace 3,000 years of Chinese gold coinage history. The collection’s centrepiece is the “Supreme Complete Set of China Panda Gold Coins,” which demonstrates exceptional rarity by featuring a full, continuous collection of 302 gold coins, spanning nine specifications and 44 years. This exhibit profoundly underscores Yong Yin’s professional authority and profound influence within the field of coin culture.
Operating under this strategic umbrella, the retail brand San Gold Coins is aggressively expanding its retail store network both domestically and internationally, while also providing complete closed-loop repurchase services. The global store count has exceeded 60 this month, which includes the three recently opened stores in Hong Kong. Developing retail operations is a vital step for San Gold Coins as they seek to physically showcase distinct product lines, tailored to the various needs of high-net-worth collectors and investors.
San Gold Coins Products
1. San Gold Coins provides high-value collectable coin sets, with its flagship product being the internationally acclaimed “China Panda Gold Coin“. As China’s official legal tender, issued by the People’s Bank of China and distributed by China Gold Coin Group, it stands as the world’s only major investment gold coin series that has consistently changed its reverse design every year since its inaugural issue. Through the annual design featuring China’s national treasure, the coin subtly merges aesthetic artistry with deep emotional resonance, endowing it with exceptional generational and collector value. For instance, many collectors regard the coins as special mementoes to be collected annually with their children, ultimately serving as a significant coming-of-age gift. San Gold Coins’ parent company Yong Yin is the largest authorised distributor by sales volume of China Gold Coin Group’s Panda Gold Coins and has achieved the highest global sales for seven consecutive years. It thereby guarantees San Gold Coins’ certified provenance and direct access to the official supply chain of every year’s coins.
2. San Gold Coins’ own innovative proprietary product lines, headlined by the Mulan Gold Series. With designs featuring the legendary Chinese heroine Hua Mulan, the Mulan Gold bar’s integration of Chinese philosophy and traditional craftsmanship drives its lasting value. Additionally, Mulan Gold offers optimal liquidity with guaranteed global synchronous sales and repurchase at real-time market price, further solidifying Mulan Gold’s unique value proposition.
3. Leveraging its deep expertise in investment-grade gold and silver bullion, San Gold Coins offers high-volume bullion products at competitive and transparent real-time pricing. San Gold Coins also holds official distributorship for six of the world’s leading mints, including the Australian Perth Mint, Royal Canadian Mint, Austrian Mint, Royal Mint of the United Kingdom, China Great Wall Coins Investments Ltd., and South African Mint. This guarantees a comprehensive and diversified portfolio of the world’s major investment bullion.
Guaranteed Liquidity & Value-Added Service
As an authoritative expert in the numismatic and precious metals market, San Gold Coins is acutely aware of the core challenge in gold investment: the difficulty of selling. To fundamentally address this, the brand has created an “advance and retreat” investment channel for clients by perfecting its repurchase infrastructure and expanding customer value-added services. The repurchase closed-loop system is central to San Gold Coins’ retail strategy, with the goal of establishing 100 buyback centres across Mainland China.
Currently, the brand operates three stores in Hong Kong and connects with over 60 professional chain locations across China to form a vast network centred on professional repurchase, providing instant liquidity and security. These stores offer consultation, on-site testing, and instant quotes to facilitate easy asset recycling.
Enduring Legacy and Generational Trust
Established in 1908 during the Qing Dynasty, Sanxing Silver House, which gave rise to San Gold Coins, holds the singular distinction of being the only century-long Chinese brand that has remained under an unbroken line of inheritors and whose original operating site is preserved in Mainland China. The enduring legacy of the business has continued into today, with sixth-generation inheritor and successor Sophia Chen now overseeing the San Gold Coins business in Hong Kong. Drawing upon her extensive experience in top-tier investment banks in New York and Hong Kong, Sophia integrates profound financial expertise into the brand’s operations.
“The story of San Gold Coins is one for the ages, with an incredible legacy spanning six generations of my family thus far. We strongly believe in investing in Hong Kong and know that our standout precious metal and collectable coin investment products are perfectly suited to the market’s investors and collectors. With a robust closed-loop repurchase system, tangible asset control, and consolidated, layered verification processes refined over our history of excellence, San Gold Coins offers institutional-grade regulatory trust built into our services that continually sets new industry-leading standards,” remarks Sophia Chen, General Manager of San Gold Coins (Hong Kong).
Hong Kong: A New Hub for Gold Investment
San Gold Coins now operates three stores in Hong Kong, including its newest location in Causeway Bay with a 400 sq. ft space located at Hysan Avenue. All three Hong Kong stores include professional and reliable gold coin repurchase services for customers. This transparent process guarantees immediate payment and features an experienced team for on-site testing and instant quoting. Furthermore, the renowned Panda Gold Coin Bullion Complete Set (1982-2025) is currently available for viewing and purchase on public display at the Tsim Sha Tsui store. Please contact the San Gold Coins team at +852 2333 5100 or [email protected] for more information.
Store Locations
Tsim Sha Tsui Store
Address: No. G41, Park Lane Shopper’s Boulevard, Nathan Road, Tsim Sha Tsui, Kowloon, Hong Kong
Business Hours: Monday to Saturday 10:00 – 14:00 | 15:00 – 19:00 (except public holidays)
Central Store
Address: Shop B, G/F, 45 Hollywood Road, Central, Hong Kong
Business Hours: Tuesday to Friday 9:30 – 14:00 | 15:00 – 18:30 (except public holidays)
Causeway Bay Store
Address: Shop 11, G/F, Empire Court, 2-4 Hysan Avenue, Causeway Bay, Hong Kong
Business Hours: Monday to Friday, 10:00 – 14:00 | 15:00 – 19:00 (except public holidays)
Hashtag: #SanGoldCoins
The issuer is solely responsible for the content of this announcement.
About San Gold Coins
San Gold Coins is the dedicated international retail arm of the Yong Yin Holdings Group. As an authoritative numismatic institution, the Group provides robust strategic backing for San Gold Coins. The brand spirit is inherited from the Sanxing Silver House, founded in 1908, establishing San Gold Coins as a trusted custodian of China’s 117-year gold legacy with an unbroken line of generational inheritors.
San Gold Coins specialises in collectable coins and investment-grade precious metals allocation. Its parent company, Yong Yin, is the largest authorised distributor of the China Panda Gold Coin — the official legal tender and globally recognised flagship product — with the Group holding the Global No. 1 sales status for seven consecutive years. Leveraging its widely recognised closed-loop repurchase system and expanding retail network across onshore and offshore markets, San Gold Coins is committed to providing global clients with institutional-grade trust assurance and market liquidity.
Media OutReach
Honda LCR Partners with GOD55 Sports for Successful Fan Zone Experience at MotoGP 2026 KL Launch
Standout MotoGP Booth Experience for Fans in Malaysia
MotoGP fans were treated to a unique motorsports experience at the MotoGP Launch in Kuala Lumpur, held from 2 – 7 February, 2026. Organised by Honda LCR and supported by GOD55 Sports, the free-entry Fan Zone attracted over 10,000 motorsports enthusiasts throughout the week. Visitors enjoyed up-close access to official 2026 racing leathers and helmets worn by Johann Zarco and Diogo Moreira, alongside video features showcasing the latest riders’ featured video and the growing partnership between Honda LCR and GOD55 Sports.
Premium Fan Zone Design & Interactive Experience
The MotoGP Fan Zone stood out with its striking red-and-gold design, combining Honda LCR’s iconic red with GOD55 Sports’ signature gold to create a premium and visually captivating showcase. The thoughtfully planned layout encouraged fans to explore every corner of the booth, follow Honda LCR on Instagram, and take part in a wide range of interactive activities.
Adding to the festive atmosphere, the booth distributed limited-edition stickers and angpao packs in celebration of the upcoming Chinese New Year. These thoughtful touches, along with consistently long queues and strong visitor engagement, highlighted the success of Honda LCR’s collaboration with GOD55 Sports. The partnership played a key role in elevating the overall fan experience and reflected a shared commitment to delivering meaningful and memorable interactions.
MotoGP Time Attack Challenge
One of the main attractions was the MotoGP Time Attack Challenge, which quickly became a crowd favourite. Fans eagerly lined up to test their skills by attempting to hit the exact 5.5-second mark, with winners receiving exclusive limited-edition motorsport polo shirts and other special prizes.
Gashapon Machine & Social Engagement
The popular gashapon machine added another layer of excitement to the Fan Zone. Visitors who followed Honda LCR and GOD55 Sports on social media were rewarded with chances to win random limited-edition merchandise, including lanyards, caps, T-shirts, polo shirts, and keychains. This initiative creatively combined entertainment with digital engagement, strengthening the connection between fans and the teams.
The booth also welcomed several key opinion leaders between February 6 and 7, further boosting online visibility and on-site buzz. With its vibrant atmosphere, interactive features, and exclusive offerings, the Fan Zone became a central hub of motorsport excitement, giving visitors an immersive preview of the energy and anticipation surrounding the 2026 MotoGP season.
Rider Meet-and-Greet with Free Autographed Posters
One of the event’s biggest highlights was the exclusive opportunity for fans to meet Honda LCR riders Johann Zarco and Diogo Moreira up close. Despite heavy rain during the pre-scheduled meet-and-greet session, crowds continued to gather at the booth, undeterred by the weather.
The riders and Honda LCR team arrived at approximately 4:15 PM, prompting an overwhelming response of cheers and excitement from fans. Upon arrival, Johann Zarco and Diogo Moreira were first welcomed by the CEO of GOD55 Sports, alongside invited key influencers, before proceeding to a brief VIP meet-and-greet at the booth.
Shortly after, Honda LCR Team Principal Lucio Cecchinello arrived wearing the limited-edition Honda LCR × GOD55 Sports Motorsport Polo Shirt, symbolising the team’s strong support and commitment to its new premier partner. Following the VIP session, Lucio joined the riders in preparing the limited-edition rider posters and autograph cards, which were met with enthusiastic reactions from onlookers.
The Fan Zone emcee then officially announced the start of the autograph session, as Johann Zarco and Diogo Moreira signed posters using gold and silver marker pens respectively, sending the crowd into a frenzy of cheers. Fans were rewarded with on-the-spot free autographed posters, creating unforgettable moments and meaningful interactions with their MotoGP heroes.
The lively atmosphere was further enhanced by the presence of several well-known influencers and content creators, who interacted closely with visitors and helped sustain the crowd’s energy throughout the event. By sharing real-time updates and behind-the-scenes moments across social media platforms, they extended the reach of the Fan Zone beyond the venue, allowing online audiences to experience the excitement and support for the Honda LCR MotoGP Team.
A Landmark Event for Malaysia
As Malaysia’s first-ever MotoGP 2026 Launch, the Honda LCR booth generated significant excitement among motorsports fans. Interactive displays, rider meet-ups, and unique activities confirmed the country’s strong appetite for world-class MotoGP experiences.
Looking ahead, the partnership between GOD55 Sports and Honda LCR over the next three years promises more exclusive content, fan-focused initiatives, and regional engagement, bringing Southeast Asian fans closer to the thrilling world of MotoGP.
Hashtag: #HondaLCR #LCRTeam #God55Sports #MotoGP #MotoGP2026 #MotoGP2026Launch #JohannZarco #DiogoMoreira #Malaysia
https://www.god55sports.com/
https://www.facebook.com/god55sports
https://www.instagram.com/god55sports/
The issuer is solely responsible for the content of this announcement.
GOD55 Sports
GOD55 Sports is a leading digital sports media platform built to connect fans across Southeast Asia with the global world of sports. We deliver the latest news, in-depth analysis, and exclusive coverage — bringing fans closer to the games, stories, and athletes they love.
From football, motorsports, badminton, and tennis to the fast-growing sport of pickleball, GOD55 Sports blends real-time updates with expert insights to create a complete, engaging sports experience.
The Panty That Earned Its Place in Every Drawer
In an industry where trends come and go, a decade of consistent customer trust says something. XIXILI’s seamless panties have built a loyal following through one simple promise: comfort that just works. The design eliminates visible panty lines, sits smoothly under any outfit, and feels light enough to wear all day without a second thought.
“These are the panties our customers reach for every day,” says Grace Tan, Senior Marketing Executive at XIXILI. “Once they find a style that works, they tend to stay with it. We often hear from women who have been buying the same design for years.”
The seamless construction removes irritating seams and edges, while the boyleg cut offers fuller coverage that stays comfortably in place. It is the kind of understated comfort that fits quietly into daily life.
Designed for Every Body, Loved by Everyone
Among XIXILI’s top favourite panties are the Full Coverage Mid Rise Knitted Boyleg Panty and Full Coverage High-Waist Knitted Boyleg Panty, two basic styles that have become wardrobe staples.
The Mid Rise option offers moderate coverage with a relaxed fit, ideal for all-day comfort. The High Waist option sits higher on the waist with gentle tummy smoothing, a go-to for wearing under fitted dresses and trousers.
The Lightweight Seamless Microfiber Panty is the star of the range, a bestseller for ten consecutive years. It sits flat against the body for an invisible, second-skin finish under even the tightest clothing. Now available in fresh new colours, this enduring staple continues to deliver the reliability women have come to trust.
Comfort That Starts from Within
Good underwear is the foundation of every outfit. It’s the little detail that helps women move through their day with ease, whether heading to work, running errands, or enjoying time with loved ones.
With the Chinese New Year around the corner, refreshing the essentials feels timely. XIXILI’s latest seamless panties colours offer a simple way to start fresh from the inside out, while staying with a style that has earned its place over the past ten years.
All styles are available online and at XIXILI boutiques nationwide. To explore the whole collection, visit www.xixili-intimates.com.
https://www.xixili-intimates.com/my/
https://www.facebook.com/XIXILI.OfficialFanPage/
https://www.instagram.com/xixili_intima/
https://www.tiktok.com/@xixili_intima?lang=en
https://www.youtube.com/user/xixilipage
The issuer is solely responsible for the content of this announcement.
About XIXILI
A homegrown Malaysian brand, XIXILI offers beautiful fashion lingerie and shapewear in Malaysia that prioritises fit and comfort. With an extensive range of bra sizes from A to I and bands 65 to 110cm, XIXILI caters to women of all shapes and sizes. Expert fitters are dedicated to helping each customer find the perfect bra, boosting confidence and enhancing silhouettes.
XIXILI became the first Malaysian lingerie brand to introduce a Try-On in 3D avatar tool, allowing customers to virtually try on XIXILI lingerie using a 3D avatar tailored to their specific body type and measurements. Whether for everyday wear or something special, XIXILI ensures women always look and feel amazing.
Media OutReach
Bad Bunny Wears Desert Diamond to Perform at Super Bowl LX On February 8, 2026, In Santa Clara, California
Hashtag: #ADiamondisForever #NaturalDiamonds #diamonds #SuperBowlLX #BadBunny
https://www.debeersgroup.com/
https://www.linkedin.com/company/debeersgroup/posts/?feedView=all
https://www.facebook.com/DeBeersGroupOfCompanies
https://www.instagram.com/debeersgroup/
The issuer is solely responsible for the content of this announcement.
About De Beers Group
Established in 1888, De Beers Group is the world’s leading diamond company with expertise in the exploration, mining, marketing and retailing of diamonds. Together with its joint venture partners, De Beers Group employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with diamond mining operations in Botswana, Canada, Namibia and South Africa. Innovation sits at the heart of De Beers Group’s strategy as it develops a portfolio of offers that span the diamond value chain, including its jewellery houses, De Beers Jewellers and Forevermark, and other pioneering solutions such as diamond sourcing and traceability initiatives Tracr and GemFair. De Beers Group also provides leading services and technology to the diamond industry in the form of education and laboratory services via De Beers Institute of Diamonds and a wide range of diamond sorting, detection and classification technology systems via De Beers Group Ignite. De Beers Group is committed to ‘Building Forever,’ a holistic and integrated approach for creating a better future – where safety, human rights and ethical integrity continue to be paramount; where communities thrive and the environment is protected; and where there are equal opportunities for all. De Beers Group is a member of the Anglo American PLC group. For further information, visit www.debeersgroup.com.
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