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AfDB Unveils Youth Group to Create 25m Jobs

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By Dipo Olowookere

President of the African Development Bank Group (AfDB), Mr Akinwumi Adesina, has launched the Presidential Youth Advisory Group (PYAG) to provide insights and innovative solutions for job creation for Africa’s youth, as outlined in the Bank’s Jobs for Youth in Africa Strategy (JfYA).

The Jobs for Youth in Africa initiative aims at creating 25 million jobs and impacting 50 million youth over the next ten years by equipping them with the right skills to get decent and meaningful jobs. It is currently the largest effort going on for youth employment in Africa today.

The advisory group, inaugurated on the sidelines of the 6th EU-Africa Business Forum in Abidjan on Monday, November 27, will work with the Bank to create jobs for Africa’s youth.

“This is a huge opportunity for Africa. If we fix the youth unemployment challenge, Africa will gain 10-20% annual growth. That means Africa’s GDP will grow by $500 million per year for the next thirty years. Africa’s per capita income will rise by 55% every year to the year 2050,” Mr Adesina disclosed at the inauguration of the Group.

Mr Adesina, who identified Africa’s greatest asset as its youth, observed that out of the 13 million youths that enter the labour market each year, only 3 million (about 33% of African youth) are in wage employment, while the rest are underemployed or in vulnerable employment. The annual gap of more than 8 million jobs is going to worsen, with the number of youth expected to double to more than 800 million in the next decades.

“Africa has an unemployment crisis among its youth,” he stressed, noting that unless employment opportunities are created for them, Africa’s rapidly growing population of youths can give rise to serious social, economic, political and security challenges.

Africa’s youths, though strong and dynamic, cross the desert or the Mediterranean sea because they do not find decent jobs in Africa. Graduates are wandering in the streets, jobless. The low level of employment opportunities is also fueling violence and extremism in Africa. “40% of African youths engaged in armed violence join gangs or terrorist groups because of limited opportunities in their countries,” Mr Adesina said.

“66 million African youths earn less than $2 a day, less than the price of a hamburger,” the AfDB President emphasized. “66 million is 8 times the size of Switzerland, 6 times the size of Belgium, the same size as UK, France or Italy, and 80% of Germany’s population,” he added.

The Presidential Youth Advisory Group (PYAG) comprises nine members under the age of 40 who have made significant contributions to the creation of employment opportunities for African youth.

The PYAG members are: Ashish Thakkar, CEO, Mara Group, Tanzania (Chair); Uzodinma Iweala, award-winning author, Nigeria; Mamadou Toure, Founder / CEO, Africa 2.0 / Ubuntu Capital, Cameroon; Vanessa Moungar, Human and Social Development Director, AfDB and member of President Macron’s Presidential Council for Africa, Chad; Francine Muyumba, President, Panafrican Youth Union, Democratic Republic of Congo; Jeremy Johnson, Co-founder, Andela, USA; Clarisse Iribagiza, CEO, Hehe, Rwanda; Ada Osakwe, CEO, Agrolay Ventures, Nigeria; and Monica Musonda, CEO of Java Foods, Zambia.

On the rationale behind the setting up of the advisory group, President Adesina explained: “We recognize the enormous amount of energy, creative and innovative thinking, and entrepreneurial excellence that many of our youth bring to the table. For this reason, the Bank must ensure that it is well advised by cutting-edge youth representatives on its policies, actions and programmes, for the benefit of Africa’s youth.”

“The members of the Presidential Youth Advisory Group are expected to actively engage private sector partners, government leaders, civil society, donor partners, and other stakeholders; and support the significant amount of work that the Bank is already doing and promoting across the continent through its Jobs for Youth in Africa strategy,” President Adesina added.

A youth-led economic transformation agenda

PYAG is an opportunity for leading young voices in Africa to develop new and fresh perspectives and recommend innovative solutions that will shape AfDB’s support to African countries, and reduce the scourge of Youth unemployment.

The AfDB is fully committed to working with the PYAG to scale up and expedite results that deliver decent and sustainable jobs for African youth, through formal employment and successful youth entrepreneurship that allows African youth to become their own drivers of economic prosperity, social stability and environmental sustainability.

Ashish Thakkar, CEO of the Mara Group and Chair of the PYAG, said: “It is a great honour to serve our continent in this function. We know that the stakes are high, but we are committed to the task of creating flourishing youth businesses that provide tremendous value. We are also focused on facilitating the achievement of AfDB’s High 5s and Sustainable Development Goals. We have just concluded our work program for the next year and have hit the ground running.”

He described how his family lost everything they had during the genocide in Rwanda in the 1990s.

“I have borrowed $5,000 to launch my business without any form of support. Today, Mara Group has 14,000 employees around the world. I was alone, but imagine what we can do together with the support of an institution like the AfDB.”

“I have never heard of an institution as important as the AfDB setting up and advisory group only made of youth. A Chinese proverb has it that if you want 1 year of prosperity, plant a grain. If you want 10 years of prosperity, plant a tree. If you want a century of prosperity, invest on people,” said Mamadou Touré, a member of the group.

Also speaking, Ada Osakwe said: “40% of entrepreneurs in Nigeria are women, but 73% operate in consumer retail systems. We need to address that and provide youth with more lucrative jobs.”

To make agriculture more attractive to young people, the AfDB last year invested $800 million in supporting young entrepreneurs in agriculture as a business in 8 countries. It will reach 15 countries this year. The Bank expects to invest 1.5 billion per year for the next 10 years to support young agripreneurs.

The AfDB is delivering on its youth strategy

The AfDB has made great progress toward implementing its strategy through three key pillars: innovation, integration and investment. In terms of integration, the Bank entered into partnership with the International Labour Organization to strengthen the capacity of African countries to harmonize Youth Employment into national policies.

The Youth Entrepreneurship and Innovation Multi-Donor Trust Fund which will serve as a financial and operational instrument, with initial support of $4.4 million by Denmark and Norway.

The African Development has also developed the Enabling Youth Employment (EYE) Index to measure youth employment outcomes and enabling policies at country levels.

“With this amazing group of very diverse young individuals, we even hope to exceed the Bank’s goal to create 25 million jobs and 50 million youth equipped with the right skills,” said Thakkar enthusiastically. “It is time to change the narrative about Africa’s youth!”

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

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Jobs/Appointments

Insight Redefini Appoints Babatunde Olaifa Group CEO

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Babatunde Olaifa

By Modupe Gbadeyanka

Mr Babatunde Olaifa has been appointed as the new chief executive of a Nigerian integrated marketing communications firm, Insight Redefini Group.

Before his latest appointment, Mr Olaifa served as the Country Head of GoMyCode Nigeria, where he led initiatives focused on digital technology education and talent development.

He had earlier occupied leadership roles at X3M Ideas, Prima Garnet Ogilvy and Google, where he served as SMB Business Development Manager for Sub-Saharan Africa, helping to drive digital adoption and business growth initiatives across the continent.

Mr Olaifa’s career started at Insight Redefini, a member of Publicis Groupe, making his appointment as a return to where his professional journey began more than two decades ago and an opportunity to help redefine the role of marketing communications in a rapidly changing business environment.

“I am returning with a deeper understanding of the challenges businesses face today,” the new chief executive said.

“The world has changed dramatically. Consumers are more connected, markets are more volatile, technology is evolving at an unprecedented pace, and organisations are under increasing pressure to deliver measurable value. The role of agencies must evolve accordingly,” he added.

Mr Olaifa noted that many organisations today are navigating complex realities that extend beyond traditional marketing challenges, from digital transformation and changing consumer behaviour to operational pressures, data management, and business resilience.

“Businesses are looking for partners that can help solve real problems, not just create campaigns,” he said. “The opportunity before us is to combine creativity, technology, data, strategy and culture to help clients unlock growth and navigate complexity. That is where the future of our industry lies.”

He added that the convergence of technology, artificial intelligence and data presents a unique opportunity for marketing communications professionals to reclaim a more strategic role within organisations.

“For years, creativity has been our strength. Today, we have an opportunity to complement that strength with deeper business understanding, stronger analytical capabilities and emerging technologies that allow us to create greater value for clients. Technology is not replacing creativity; it is amplifying what creativity can achieve.”

Drawing from these experiences, Mr Olaifa said his focus will be on strengthening the group’s integrated capabilities while fostering a culture of innovation, curiosity and continuous reinvention.

“Insight Redefini has always been known for creativity, bold thinking and industry leadership. The next chapter is about building on that legacy while preparing for the future. We want to create an environment where talent can experiment, innovate and solve business challenges in new ways.”

“Our ambition is simple. We want to be indispensable to our clients. We want to be involved not only when a campaign is needed, but when business challenges need solving. We want to sit at the intersection of creativity, technology, culture and commerce, helping organisations navigate change and seize opportunities,” he further stated.

Insight Redefini Group said the appointment reflects its commitment to strengthening its position as an integrated growth partner for businesses across Nigeria and West Africa.

With access to the global capabilities, technology infrastructure, data intelligence and strategic resources of Publicis Groupe, the group said it remains focused on delivering connected solutions that help brands remain relevant, competitive and future-ready.

Insight Redefini Group is a member of Troyka Holdings, West Africa’s leading marketing communications and business solutions group. Its portfolio includes Insight Publicis, Leo Burnett Lagos, All Seasons Zenith, Starcom Media Perspectives, Quadrant MSL, Digitas and Publicis Nourish.

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Seplat Appoints Elumelu Chairman, Okon CEO as Roger Brown Bows Out

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By Adedapo Adesanya

Seplat Energy Plc has announced a major leadership transition, appointing Mr Tony Elumelu as Chairman-designate and Mr Effiong Okon as incoming chief executive, as it pursues its long-term growth ambitions and 2030 strategic roadmap

The company disclosed that its current Chairman, Mr Udoma Udo Udoma, will retire from the board on December 31, 2026, after overseeing a significant period of strategic expansion, including the integration of Mobil Producing Nigeria Unlimited (MPNU) and the development of Seplat Energy’s 2030 strategic plan.

Mr Elumelu will take over on January 1, 2027, having joined the board at the beginning of the year after buying a 20.07 per cent stake in the local energy producer.

In a parallel leadership transition, the current chief executive, Mr Roger Brown, will retire on July 31, 2026, ending a 13-year tenure with the company, including six years as CEO.

Mr Brown played a pivotal role in Seplat Energy’s transformation, leading major acquisitions, including Eland Oil & Gas in 2019 and the landmark acquisition of MPNU in 2024.

In his place, Mr Okon, who currently serves as Managing Director of the ANOH Gas Processing Company, will take over on August 1.

The veteran brings more than 35 years of industry experience and has held several leadership positions within Seplat Energy and Royal Dutch Shell.

Speaking on his exit, Mr Brown said, “It has been the greatest pleasure to be part of Seplat Energy’s growth since joining in 2013 as CFO and having led the company as CEO since August 2020. I am immensely proud that we have built a company that has now become synonymous with financial resilience, balanced capital allocation, strong corporate governance and shareholder reward.”

Mr Udoma also said, “[Mr] Roger has been ever-present in Seplat Energy’s journey, and under his leadership, the company has materially outperformed the sector and delivered exceptional returns to shareholders. He leaves us well-placed to continue delivering for all our stakeholders.

“I would also like to welcome Mr Okon as our incoming CEO. He has extensive operational experience that will support our ambitious growth aspirations.”

On his part, the incoming CEO said: “I am delighted to be taking on this appointment at an important juncture. My immediate focus will be on ensuring the Company executes the 2030 Roadmap, alongside development of the long-term plan to ensure we deliver on the immense potential inherent in our portfolio.”

Mr Elumelu said, “I am honoured to succeed Senator Udoma as Chairman in January 2027 and to lead the Board through Seplat Energy’s next phase of growth. I firmly believe in the critical role indigenous resources play in the economic transformation of Nigeria and Africa, and Seplat Energy’s culture of execution and governance aligns strongly with my own values.”

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Tinubu Swears in Power Minister, Minister of State for Foreign Affairs

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swear in Joseph tegbe Sola Enikanolaiye

By Modupe Gbadeyanka

President Bola Tinubu, on Monday, swore in Mr Joseph Olasunkanmi Tegbe as the new Minister of Power and Mr Sola Enikanolaiye as the Minister of State for Foreign Affairs.

A statement from the Special Adviser to the President on Information and Strategy, Mr Bayo Onanuga, last night disclosed that the exercise took place at the Presidential Villa, Abuja, in the presence of the ministers’ spouses and senior government officials.

The new Ministers took the oaths of office yesterday after they were cleared by the Senate for the appointments on May 6, 2026.

Mr Tegbe was chosen to replace Mr Adebayo Adelabu, who resigned from the position to pursue a governorship ambition in Oyo State, while Mr Enikanolaiye was drafted to the current post after the elevation of Mrs Bianca Ojukwu to the position of the Minister of Foreign Affairs, following the resignation of Mr Yusuf Tuggar, who tried to clinch the governorship ticket of the All Progressives Congress (APC) in Bauchi State.

Mr Tegbe, born in Ibadan, Oyo State, is a renowned fiscal, economic and institutional reform strategist and stakeholder engagement expert with over 35 years of professional experience across the public and private sectors.

He holds a First Class Degree in Civil Engineering from Obafemi Awolowo University, a Master’s degree in Business Administration (Switzerland) and a Master’s degree in Public Administration (Birmingham).

He worked as a Senior Partner and Head of Advisory Services at KPMG in Africa, where he led transformational initiatives, including the design and implementation of major presidential reforms, the articulation and implementation of a strategy for subnational governments.

The Power Minister was also involved in fiscal policy restructuring at all levels of Government. He has worked with organisations such as the Nigerian Communications Commission, Nigerian Bulk Electricity Trading, Nigerian Electricity Regulatory Commission, Nigeria Revenue Service, Shell, Huawei, General Electric, MTN, and Odu’a Group, among others.

On his part, Mr Enikanolaiye from Igbagun, Kogi State, holds a First Class Degree in Political Science from Ahmadu Bello University, Zaria, and won the Dean’s Prize as the best student in his faculty. He also obtained a Master’s Degree in International Law and Diplomacy from the University of Lagos with Distinction.

He joined the Ministry of Foreign Affairs in August 1982 and rose to the position of Director. He was appointed Permanent Secretary of the Ministry in 2016, from which he retired on August 4, 2017, after 35 years in service.

As a career diplomat, Mr Enikanolaiye served in many of Nigeria’s diplomatic missions, notably Addis Ababa (Ethiopia), Belgrade (Serbia), Ottawa (Canada) and London (UK). His last foreign service posting was as Nigeria’s Head of Mission in New Delhi (India).

He is a recipient of several merit awards, including the Presidential Civil Service Merit Award, the Presidential Distinguished Public Service Career Award, and a Distinguished Fellow of the National Defence College, among others.

Mr Enikanolaiye was, until his appointment, the Senior Special Assistant to the President on Foreign Affairs and International Relations in the Office of the Chief of Staff to the President.

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