By Dipo Olowookere
One of Nigeria’s leading Public Relations and Integrated Communications consulting firms, Chain Reactions Nigeria, has emerged as the ‘Best Reputation Management Consulting Firm in West Africa.’
The keenly contested Gold Category, which had two leading Ghanaian agencies, Insel Communications Ltd and GMA Communications Inc, was conferred on Chain Reactions Nigeria at the 7th edition of the Nigeria Brand Awards 2017 organised by International Brand Award Nominees and held in Lagos on Thursday.
Chain Reactions Nigeria is the country’s exclusive affiliate and preferred West African partner of Edelman, the world’s largest global communications marketing firm with presence in 65 countries across the globe.
Thursday’s award acknowledged Chain Reactions’ unrivalled high level competence in cutting edge strategic communications and reputation management services provided for array of leading public and private sector clients across telecommunications, industrial technology, banking, oil and gas, FMCG and tourism amongst others.
Managing Director/Chief Strategist of Chain Reactions Nigeria, Mr Israel Jaiye Opayemi, who received the award, said it was a testament of the firm’s commitment to excellence, professionalism and dedication to consistent delivery of audacious integrated communications solutions that set our clients apart in their industries.
“We are glad that Chain Reactions Nigeria has been recognised among those pushing the frontiers of cutting edge public relations and reputation management practice in West Africa.
“It brings us a level of satisfaction because we’ve consistently worked on improving our human capital, approach to briefs and service delivery.
“The results of our efforts are becoming more apparent. I am also delighted that Edelman’s confidence in appointing us as its preferred West Africa partner company was not misplaced,” the respected image maker said.
Mr Opayemi added that, “Our competitive edge is embedded in our core values, which are expressed in our can-do spirit; and our confidence and passion in handling our clients’ communication challenges.
“We are not an agency; we are a consulting firm. We are specialists, who always apply the finest traditions and trends of the practice in solving clients’ problems and helping them reach their business objectives.”
One of the most prominent campaigns Chain Reactions Nigeria has managed since the start of 2017 was the PR-led brand migration of Etisalat Nigeria to 9mobile.
The brand migration which has been widely acknowledged as unprecedented, resulted in the successful rebranding of former Etisalat Nigeria to 9mobile in less than three weeks after the telco’s foreign partners, Emirates Telecommunications Corporations and Mubadala Development Company, both of United Arab Emirates exited from Nigeria.
Another significant campaign was the international girl-child education advocacy campaign by ONE Campaign to draw attention to the plight of 130 million out-of-school girls around the world.
In managing the celebrity power campaign along with other PR firms in different parts of the world, Chain Reactions Nigeria leveraged the voice of Bono, Malala, Angelique Kidjo, David Oyelowo, Omotola Jalade Ekeinde, Desmond Elliot and Waje, to call on world leaders to tackle poverty by addressing gender inequality. Nigeria emerged the world’s second best country with most impactful campaign.
Chain Reactions Nigeria manages high profile the PR accounts of leading global and International brands such as 9 Mobile, HP, Motorola, GE, Dubai Tourism, Arla Foods, Ministry of Mines and Steel Development amongst others.
ICPC Arrests Sterling Bank Managers for Hoarding N258m New Notes
By Aduragbemi Omiyale
Two Sterling Bank managers in Abuja have been apprehended by the Independent Corrupt Practices and Other Related Offences Commission (ICPC).
A statement from the ICPC disclosed that its operatives arrested the Regional and Service Managers of the financial institution last Friday for hoarding N258 million in the bank’s vault.
The new Naira notes were given to Sterling Bank by the Central Bank of Nigeria (CBN) to disbursement to customers to ease the tension caused by Naira scarcity.
“As part of ongoing efforts at ensuring that commercial banks comply with the CBN’s directive on the distribution of the redesigned Naira notes, operatives of the Independent Corrupt Practices and Other Related Offences Commission (ICPC) last Friday discovered the sum of N258 million stashed in the vault of Sterling Bank in Abuja.
“This discovery followed one of the commission’s operations at ensuring that commercial banks and other interest groups do not flout the apex bank’s directive.
“When the ICPC monitoring team visited the bank and discovered the stashed new Naira notes in the bank’s vault, it was informed that the cash was the remnant of what the CBN had given the bank for onward distribution to its branches.
“The team, however, found out that only the sum of N5 million each was distributed to their various branches.
“Both the Regional and Service Managers were arrested and later granted administrative bail while the investigation continues,” the statement issued by the spokesperson of the ICPC, Mrs Azuka Ogugua, stated.
Wema Bank Gives Nigerians Option to Buy New Samsung Diamond Series on Credit
By Aduragbemi Omiyale
Nigerians intending to purchase the new Samsung Diamond Series phones but are short of funds can now fulfil their fantasy through Wema Bank Plc.
The financial institution, through its digital banking arm, Wema by ALAT, has partnered with the South Korean manufacturing giant, Samsung Electric Industries, to sell smartphones to customers in Nigeria.
According to the Chief Digital Officer of Wema Bank, Mr Olusegun Adeniyi, prospective buyers can make a partial payment or buy on credit for any of the models in the series.
“This partnership between ALAT and Samsung will simplify the acquisition of high-end gadgets, provide customers with multiple payment options, and simplify logistics,” he stated.
“Our current and prospective customers who desire to own any of the models of the new Samsung Diamond Series phones can pre-order their choice on ALAT.
“They can also choose their preferred pick-up locations, and their orders will be delivered to their preferred destination,” he explained.
Additionally, Mr Adeniyi encouraged prospective buyers to take advantage of the partnership’s partial payment and credit options.
“Customers can either make full payment or pay a 30 per cent equity contribution from their selected account, after which the devices can be picked up at the preferred locations selected on their Pre-Order Forms.
“Individuals who wish to buy on credit can do so through the device loan feature on ALAT.” The banker added.
The bank noted that while customers will be notified by email or phone call through one of their contact agents when their order is delivered to their preferred locations, those who want to track the status of their orders can do so via telephone at 07000PURPLE or 08039003700, or via WhatsApp chat at 09044411010.
Naira Scarcity: CIBN Urges Customers to Stop Attacks on Banking Facilities
By Aduragbemi Omiyale
The professional body for bankers in the country, the Chartered Institute of Bankers of Nigeria (CIBN), has appealed to citizens of the nation to be patient and remain calm over the hardship caused by the scarcity of new Naira notes in the financial system.
The Central Bank of Nigeria (CBN) changed the N200, N500, and N1,000 denominations and asked residents of the country to return the old currency notes.
Since the apex bank extended the deadline of the currency swap on January 29, 2023, to February 10, 2023, Nigerians have been made to spend almost the whole day withdrawing about N20,000, and in some cases, ATMs are unable to dispense cash to customers, fanning outrage among the people, who are already frustrated by the effect of the Naira redesign policy.
Their anger further rose after reports of security officials arresting bank managers who hoarded the new notes and failed to load their ATM terminals for customers to withdraw cash, resulting in attacks on banking facilities.
Worried by this, the CIBN issued a statement on Tuesday to appeal to the banking public to exercise patience, promising that efforts are being made by stakeholders to address the issue.
In the statement signed by the Registrar/Chief Executive of CIBN, Mr Akin Morakinyo, the group expressed sympathy “with the banking public on the difficulties encountered in accessing the new Naira notes which heightened tension and, in some cases, provoked acts of violence at different customer touchpoints.”
“Whilst we understand the plight of bank customers, we passionately appeal for calm and understanding as the regulator, the Central Bank of Nigeria (CBN), and the operators, the banks, are working assiduously to bring the situation under control.
“Relevant stakeholders within the ecosystem are being engaged with a view to addressing the unintended consequences of the laudable Naira redesign policy.
“To this end, we beseech the general public to eschew any act capable of exacerbating the current situation and exercise restraint while we enjoin all our members to carry on their duties with utmost professionalism and diligence.
“The Chartered Institute of Bankers of Nigeria, the umbrella professional body for banks and bankers, is confident that this phase will pass with the cooperation of all and sundry, and our country Nigeria will come out of this stronger,” it further said.
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