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5,000 African SMEs, Entrepreneurs for Google Hustle Academy

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Google Hustle Academy

By Aduragbemi Omiyale

No fewer than 5,000 small and medium enterprises (SMEs) and entrepreneurs from across Africa will undergo free training at the Google Hustle Academy.

The participants, to be drawn from Nigeria, Kenya and South Africa, will get training, one-on-one mentorship, access to industry leaders and keynote events.

According to the organisers, business owners will undergo five days of hands-on training and receive 3,000 hours of training on fundamental aspects of the business to help them navigate the challenges faced by SMEs in Africa.

The training curriculum includes strategic growth sessions including business growth strategy, building digital marketing roadmaps, discovering and evaluating funding routes and how to pitch for success among other topics.

Business Post reports that the Google Hustle Academy is a bootcamp-style training programme designed to help entrepreneurs and small businesses owners position their businesses for investment opportunities and build viable business models for the future.

The Hustle Academy is a practical educational initiative with interactive activities and instruction by subject matter experts. It also provides access to a global network of mentors and alumni.

The program is open to businesses that have been in operation for more than a year, have developed a business strategy and defined their product or service offering, and are aiming to grow. They must also have made a profit in the previous 12 months or be within 1-3 months of breaking even and interested and qualified businesses can apply to join the program at g.co/hustleacademy.

“The Google Hustle Academy Program is a laudable initiative that will help improve business prospects and also create the impact we desire at the Lagos State Employment Trust Fund.

“I recommend this program to business owners and SMEs, to improve results and growth in Lagos business ecosystem,” the Executive Secretary of the Lagos State Employment Trust Fund, Teju Abisoye, stated.

Also commenting, the Head of Brand and Reputation, Sub-Saharan Africa, Mojolaoluwa Aderemi-Makinde, stated that, “SMEs are the engine that drives growth for any economy.

“In Africa, SMEs account for around 80 per cent of jobs and are a significant source of economic growth. In order to grow the economy and increase employment, it is crucial that small businesses have access to the right tools, training and funding to scale up.

“The Hustle Academy’s mission is to assist entrepreneurs to navigate the business challenges they face by providing them with the appropriate tools and knowledge.”

“Our hope is that through the Hustle Academy training this year, we will be able to assist 5,000 SMEs and entrepreneurs across Africa take their business to the next level and find ways to scale our efforts to help even more businesses going forward,” added Aderemi-Makinde.

Since 2017, Google has been providing digital skills training in Africa, and while there has been a measurable success in growing these skills, SMBs need more hands-on support. A core intent of the Hustle Academy is to support SMBs with the right skills, resources and access to thrive and grow.

Aduragbemi Omiyale is a journalist with Business Post Nigeria, who has passion for news writing. In her leisure time, she loves to read.

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Economy

Nigeria to Export New Crude Grade Cawthorne in March

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Cawthorne crude oil

By Adedapo Adesanya

The Nigerian National Petroleum Company (NNPC) Limited is set to commence export of a new light, sweet crude grade known as Cawthorne from March 2026.

According to a report by Reuters, an NNPC spokesperson confirmed the development, describing it as part of efforts to increase output and consolidate Nigeria’s recent recovery in crude oil production.

The move aligns with Nigeria’s broader strategy to boost production after years of constraints caused by pipeline vandalism, crude theft, and unrest in oil-producing regions.

This follows the launch of two other new grades, Obodo in 2025 and Utapate in 2024, Nigeria, whic,h as Africa’s top oil exporter, seeks to strengthen its standing within the Organisation of the Petroleum Exporting Countries and its allies (OPEC+)

Cawthorne crude is scheduled for export in the third week of March and has an API gravity of 36.4, making it similar in quality to Nigeria’s Bonny Light, which is prized for high petrol and diesel yields.

According to Reuters, citing a trading source, the state oil national company issued a tender last week for cargo loading between March 24 and 25.

Analysts at Kpler noted that the new grade is expected to be exported via the Floating Storage and Offloading (FSO) vessel Cawthorne, which has a storage capacity of about 2.2 million barrels. The vessel is designed to enhance transportation and production from Oil Mining Lease (OML) 18 and nearby assets in the Eastern Niger Delta.

Kpler estimates that, based on storage capacity, Cawthorne could increase Nigeria’s crude and condensate output from roughly 1.65 million barrels per day to around 1.7 million barrels per day for the remainder of the year.

Nigeria’s crude oil production recently dropped from the OPEC+ quota of 1.5 million barrels per day, with output at 1.48 million barrels per day recorded in January, according to OPEC data.

Beyond increasing Nigeria’s crude offerings to the international market, the introduction of Cawthorne could also attract buyers seeking specific light, sweet crude qualities, buoy foreign exchange earnings, which would help strengthen government revenue and ease borrowing needs.

New crude grades are typically differentiated by sulfur content, API gravity, and production source, enabling producers to target specific refinery configurations and market segments.

In November 2024, NNPC officially launched the Utapate crude oil blend in the international market, describing it as a milestone for Nigeria’s export profile.

Earlier in July 2024, NNPC and its partner, Sterling Oil Exploration & Energy Production Company (SEEPCO), lifted the first 950,000-barrel cargo of Utapate crude, which was shipped to Spain.

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Economy

Moniepoint Research Shows Diminishing Role of Cash in Nightlife Payments

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Moniepoint DreamDevs Initiative

By Modupe Gbadeyanka

A new report released by Africa’s leading all-in-one financial ecosystem, Moniepoint Incorporated, has revealed that the use of cash for financial transactions is gradually dying due to security concerns.

The study, which looked into transaction data of over 27,000 clubs, bars, and lounges, showed that bank transfers dominated, followed closely by card payments, with cash actively discouraged. It was observed that transfers outpace card payments by nearly 2 million transactions during peak nighttime hours across its network.

In the research titled The Business of Community Nightlife in Nigeria, findings provided a rare, data-driven look into the country’s informal night economy.

While high-end Detty December venues grabbed headlines with daily revenues of N360 million and table prices reaching N1.2 million, Moniepoint’s study shifted the spotlight to the “community nightlife” where roadside bars, suya spots, and neighbourhood joints form the bedrock of social life for millions of Nigerians.

One of the study’s most operationally significant findings concerns the timing of spending. Nightlife in Nigeria runs late, but economically, the night is decided early.

Transaction volumes begin climbing sharply from 8 pm, peak before midnight, and then decline steadily even as venues remain full. By the time the night is at its longest, purchasing activity has already wound down.

However, for bar operators, this has clear practical implications – the most critical hours for staffing, stocking, vendor payment and cash flow management are the earliest hours of the day between midnight and 6 am.

The report further underscores the sector’s role in employment, noting that local bars typically expand their workforce by 30-50 per cent on peak nights. Conservative estimates suggest that at least 54,000 people are engaged in nightlife labour every night across Nigeria.

It was also observed that the most common transaction narrations from the data sourced – “food”, “pay”, “sent”, “pos”, “cash” – reflect the full breadth of nightlife spending: street food, club entry, lounge tabs, transport, and afterparties. Digital payments have gained huge traction in Nigeria’s social space.

While alcohol remains a key revenue driver, the data shows that food is the quiet stabiliser of Nigeria’s night economy, particularly in local and informal settings. In several neighbourhood venues, bottled water and meals outsell beer and spirits, especially early in the evening.

Lagos leads in sheer concentration of nightlife establishments, with 4,856 bars, clubs, and lounges on the Moniepoint network. FCT follows with 2,515, then Rivers (2,362), Delta (1,930), and Edo (1,574).

Katsina leads the country in nighttime food truck payment value, with vendors pulling in over N130 million in the last 12 months. Kwara State leads in transaction count. Nigeria’s nightlife economy is distributed, not overly elitist.

On the lending side, the report noted that a significant share of loan requests from bar and lounge operators is directed toward renovations, furniture, lighting, and sound systems, showing that investments are intended to attract and retain customers in a competitive sector where ambience plays a decisive role.

Commenting on the report, the chief executive of Moniepoint, Mr Tosin Eniolorunda, said, “Nigeria’s local bars and night-time operators are not peripheral to the economy; they are a critical part of its architecture. We see a substantial and sustained economic sector that employs hundreds of thousands of Nigerians every night and deserves the same attention we give to agriculture, healthcare, and retail.

“Our goal is to make sure every one of those businesses has the tools to grow. From giving credit to finance renovations and sound systems to providing same-day settlement that allows vendors to restock and with tools like Moniebook that power inventory management and reconciliation, Moniepoint is ensuring that this vital artery of the nation’s economy remains viable and empowering.”

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Economy

CBN Reduces Interest Rate by 50 Basis Points to 26.50%

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African central banks Interest Rate Cut

By Adedapo Adesanya

The Central Bank of Nigeria (CBN) has cut the interest rate by 50 basis points to 26.50 per cent from 27 per cent.

Nigeria’s apex bank announced this during its two-day 304th Monetary Policy Committee (MPC) meeting, which concluded on Tuesday in Abuja.

This comes after the country’s interest rate cooled in January to 15.10 per cent from 15.15 per cent, according to the National Bureau of Statistics (NBS), strengthening the case for a reduction.

The CBN Governor, Mr Yemi Cardoso, said all members of the MPC unanimously agreed upon the decision.

“The committee decided to reduce the monetary policy rate by 50 basis points to 26.50 per cent,” he said.

Mr Cardoso stated that the liquidity ratio was maintained at 30 per cent, and the standing facilities corridor was adjusted to +50 to -450 basis points around the monetary policy rate.

He said the committee retained the Cash Reserve Ratio (CRR) at 45 per cent for commercial banks and 16 per cent for merchant banks, while the 75 per cent CRR on non-TSA public sector deposits was equally maintained.

The CBN uses the MPR, which works as the benchmark interest rate, to manage inflation, macroeconomic stability, and liquidity.

Last November, the MPC retained the Monetary Policy Rate (MPR) at 27.00 per cent. The last time the apex bank cut interest rates was in September last year, to 27 per cent from 27.50 per cent after a series of easing in inflation.

Market analysts had argued for higher interest cuts due to results seen in the CBN’s inflation targeting framework. Meanwhile, some say the 50 basis points reduction will offer a temporary reprieve as inflation heads for a single-digit target in the coming months.

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