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Keystone Bank Trains Small Business Owners on Digital Marketing

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By Dipo Olowookere

As part of its corporate social responsibility (CSR) aimed at creating a new breed of entrepreneurs in Nigeria, Keystone Bank Limited has held a series of capacity building trainings in digital marketing and bookkeeping for its micro, small and medium enterprises (MSME) customers across the country.

During the workshops held across the country, the financial institution provided platforms for over 700 entrepreneurs to look inward, develop and deploy their business skills through practical trainings facilitated by experts and successful business owners in demonstration of its commitment to consistently promote and support the growth and development of the real sector.

It was gathered that the first phase of the workshops held in strategic locations in Nigeria such as, Lagos, Abuja, Benin, Enugu and Onitsha.

In Lagos, Benin, Enugu and Onitsha, Keystone Bank in partnership with social media giant, Facebook (Rabbington Media) and Google (Innovation Growth Hub) trained entrepreneurs and self-employed individuals on how to leverage digital social media to achieve their business goals. The participants (comprising of both existing and prospective customers of Keystone Bank) were trained on the advantages of internet marketing through the digital social media to achieve business growth.

In Abuja, the bank in partnership with Pundit Book-keeping Services Limited took its MSMEs customers on the importance and benefits of effective book-keeping and taxation.

Speaking at one of the sessions, the Executive Director, South & Corporate, Keystone Bank Limited, Mr Yemi Odusanya, said the bank was providing businesses and organizations the opportunity to expand their customer reach by projecting their message on global platforms such as Facebook thereby promoting widespread exposure.

“Globally, SMEs are established drivers of the strongest economies and Nigeria is not taking a back seat. With over 15million SMEs dotting the Nigerian landscape, we are poised to ensure our customers in this segment actively grow their businesses through our partnerships and focused initiatives in the segment, and this is the basis for our strong support of the MSME sector. MSMEs are the engines of socio-economic transformation, including industrialisation, as they provide vital platform to enhance technological and entrepreneurial capacity among various segments.

“We are committed to ensuring that our self-employed customers thrive at their various businesses hence we constantly seek ways and means to connect them to the market and ensure they succeed in reaching their customers.

“Giving them a social media presence will aid their appeal to the emerging middle-class customers in Nigeria who will most likely form a larger percentage of their customer base in the near future and are mostly upwardly-mobile youths who connect daily on these platforms at a reassuring rate.

“The capacity building trainings are available to all Keystone Bank customers who seek a competitive edge to transform their businesses and will be coming to other parts of the country soon.

“Our SME proposition, which is the “Growbiz Account” has three variants that address their cycles of growth from infancy through maturity and stability.

“We are also empowering SMEs through our Agency Banking initiative by signing them up as agents for basic off-site cash-in/cash-out services,” Mr Odusanya explained.

He further stressed that the bank recently re-launched her MSME drive to ensure businesses are well equipped with required knowledge and skills for their growth and survival.

Keystone Bank Limited is one of the financial institutions that has a long-running support for the growth and development of small businesses in Nigeria because of the recognition of critical roles of MSMEs as vital agents of economic development and transformation.

The bank, a technology and service-driven commercial bank offering convenient and reliable solutions to its customers, has a full-fledged SME banking division which over the years, has developed various engagement programmes focused on empowering entrepreneurs.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

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Economy

11 Plc, FrieslandCampina, CSCS Lift NASD Exchange by 1.38%

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NASD Exchange

By Adedapo Adesanya

Three securities lifted the NASD Over-the-Counter (OTC) Securities Exchange by 1.38 per cent on Friday, July 3, with the NASD Security Index (NSI) up by 58.80 points to 4,307.26 points from 4,248.46 points, and the market capitalisation closing higher by N35.30 billion to N2.585 trillion from N2.549 trillion.

The price gainers were led by 11 Plc, which expanded by N20.05 to close at N220.55 per share compared with the previous day’s N200.50 per share, FrieslandCampina Wamco Nigeria Plc increased by N5.36 to N151.82 per unit from N146.46 per unit, and Central Securities Clearing System (CSCS) Plc appreciated by N3.52 to N90.74 per share from N87.22 per share.

Yesterday, the value of transactions surged by 1,431.2 per cent to N160.1 million from the preceding session’s N10.5 million, and the volume of trades rose by 303.7 per cent to 1.8 million units from 440,653 units, while the number of deals decreased by 34.4 per cent to 21 deals from 32 deals.

Great Nigeria Insurance (GNI) Plc was the most traded stock by value on a year-to-date basis, with 3.4 billion units sold for N8.4 billion, followed by Infrastructure Credit Guarantee (Infracredit) Plc with 2.3 billion units worth N6.5 billion, and CSCS Plc with 70.7 million units transacted for N4.9 billion.

GNI Plc was also the most traded stock by volume on a year-to-date basis, with 3.4 billion units valued at N8.4 billion, followed by Infracredit Plc with 2.3 billion units exchanged for N6.5 billion, and Resourcery Plc with 1.1 billion units traded for N415.7 million.

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Nigerian Stocks Rebound by 2.19% to Halt Losing Streak

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By Dipo Olowookere

The losing streak on the Nigerian Exchange (NGX) Limited was halted on Friday after the bourse closed higher by 2.19 per cent at the close of trading activities.

The gains reported by Nigerian stocks were buoyed by renewed bargain-hunting by investors, which resulted in all the key sectors of Customs Street ended in the green territory.

The banking space rose by 2.78 per cent, the insurance counter appreciated by 1.26 per cent, the energy segment expanded by 0.36 per cent, the consumer goods index chalked up 0.06 per cent, and the industrial goods sector grew by 0.05 per cent.

Consequently, the All-Share Index (ASI) went up by 4,918.37 points to 229,240.34 points from 224,321.97 points, and the market capitalisation increased by N3.156 trillion to N147.103 trillion from N143.947 trillion.

Investor sentiment was bullish after 34 stocks ended on the price gainers’ chart and 18 stocks finished on the losers’ log, representing a positive market breadth index.

The quintet of The Initiates, Universal Insurance, DAAR Communications, Omatek, and Airtel Africa surged by 10.00 per cent to sell for N25.85, 88 Kobo, N1.65, N1.76, and N5,274.00, respectively.

On the flip side, International Energy Insurance lost 9.96 per cent to trade at N4.70, Meyer shed 9.95 per cent to close at N18.55, Veritas Kapital dropped 5.07 per cent to finish at N1.31, Fidelity Bank slipped by 2.17 per cent to N18.00, and Jaiz Bank crashed by 1.84 per cent to N28.12.

During the session, a total of 414.7 million equities worth N25.1 billion exchanged hands in 47,106 deals compared with the 855.4 million equities valued at N28.4 billion transacted in the preceding day in 51,609 deals, implying a contraction in the trading volume, value, and number of deals by 51.52 per cent, 11.62 per cent, and 8.73 per cent, respectively.

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Naira Trades Flat at Official Market as CBN Makes Minimal FX Intervention

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By Adedapo Adesanya

The Naira closed flat against the United States Dollar at N1,370.19/$1 in the Nigerian Autonomous Foreign Exchange Market (NAFEX) on Friday, July 3.

However, it appreciated against the Pound Sterling in the same market segment by N2.29 to settle at N1,829.88/£1 compared with the previous day’s N1,832.17/£1, and marginally depreciated against the Euro by 4 Kobo to close at N1,568.32/€1 versus Thursday’s closing price of N1,568.28/€1.

At the parallel market, the Naira also traded flat against the US Dollar at N1,390/$1, and at the GTBank forex desk, it also maintained stability at N1,832/$1.

Market conditions improved shortly after the following minimal intervention by the Central Bank of Nigeria (CBN) through modest Dollar sales, which boosted liquidity and supported stronger trading activity.

Easing pressure came after half-year profit-taking tapered down, while continued stronger policy signals from the central bank add to near-term support.

Deals executed at the official market on Friday came in at $70.430 million across 82 interbank deals, from $85.517 million the previous day.

Meanwhile, the cryptocurrency market continued its recovery after June non-farm payrolls printed at 57,000, less than half the 113,000 consensus, sending the implied probability of a September Federal Reserve rate hike from 64 per cent to 54 per cent and dragging AI stocks sharply lower.

Weak labour data reduces inflationary pressure and, by extension, the Federal Reserve’s justification for holding rates elevated. That transmission mechanism is direct: lower rate-hike odds compress the opportunity cost of holding non-yielding assets like crypto.

Bitcoin regained the $62,000 mark after it rose by 1.3 per cent to $62,475.29.

Cardano (ADA) gained 6.6 per cent to trade at $0.1759, Ripple (XRP) appreciated by 3.5 per cent to $1.14, Ethereum (ETH) expanded by 2.4 per cent to $1,756.82, Dogecoin (DOGE) improved by 2.1 per cent to $0.0768, Solana (SOL) chalked up 1.8 per cent to $82.65, TRON (TRX) increased by 1.5 per cent to $0.3235, and Binance Coin (BNB) soared by 1.4 per cent to $569.12, while the US Dollar Tether (USDT) and the US Dollar Coin (USDC) traded flat at $1.00 apiece.

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