Economy
Viral Click Network to Revolutionize Digital Marketing for Blockchain Projects
The Blockchain industry has come a long way in redefining how people make money, spend money and store money; starting with Bitcoin, the pioneer cryptocurrency along with big chains such as Ethereum, XRP, TRON and Binance smart chain, the industry has witnessed more than double growth in the past two years.
Understanding how projects built on the blockchain are solving most of the human problems is key in mass adoption and the major drivers of the industry going mainstream depends largely on how developers communicate their goals and objectives to the general public.
The traditional method of reaching the target audience in the brick and stone market can hardly suffice in getting the message across for blockchain projects because for someone who has not heard or used cryptocurrncy is has probably embraced the misconceptions associated with the industry; because of this, a strategic approach is needed to break these wall of misinformation in order to bring in more adoption.
At Viral Click Network, the team have studied and researched how to market blockchain projects targeting those already in the industry as well as bringing in new users; depending on the campaign goals and objectives, we are revolutionizing how to use digital marketing for a Blockchain project.
What is Viral Click Network?
The Viral Click Network is a smart AI-powered marketing tool which combines the reach of publishers with the influence of social media users to market Blockchain projects.
The VCN platform is the first digital marketing platform for Blockchain projects which leverages on the use of AI to authenticate ad impressions and social media shares by participants.
The platform combines the power of human input and artificial intelligence to create an ecosystem of the social media marketing that produces specific trends for projects within a specific period of time as requested by advertisers.
We’re taking over the burden of getting Blockchain projects to the right audience that will use and support projects while developers focus on creating and developing the next generation of blockchain products.
The rationale for creating the Viral Click Network protocol is to create an open-source, transparent and fraud-proof replacement to the existing stack. In a way, Viral Click Network’s mission is to create a new standard in digital advertising for Blockchain projects.
Key Platform Features
The Virial click network is a beautifully designed interface for our publishers, advertisers and partners to seamlessly interact with advertising campaigns.
Secure publisher dashboard – Enables publishers to easily display ads on their websites as well as have access to press releases for publications.
Advertiser Dashboard – Ad creation studio Enables advertisers to create campaigns, set budget, and duration; also features an interface to drop press releases so our publishers can publish.
Social media posting dashboard – Allows our social media posters access to available campaigns, enables them to earn VCN tokens.
Ecosystem key features
The Viral Click network is here to revolutionise Blockchain marketing campaigns, below are key features to expect in our unique offering:
Simplified marketing tool for Blockchain projects – we know how difficult and time consuming it takes to market blockchain products and we have made it a few clicks away from success.
Gateway for publication of press releases – Blockchain developers don’t need to contact every publisher for press releases, we make all the contact according to your budget.
Transparent campaign reporting – user-friendly campaign reporting to track campaign impressions, click-through rate, opt-ins, etc
Residual income for publishers and social media users – publishers and social media posters make a steady income for participating in advertising campaigns.
WHY CHOOSE US FOR ADVERTISING CAMPAIGNS?
VCN BENEFITS
There are so many reason Blockchain developers will want to use our advertising campaign services for their projects which we have summarized below:
- The VCN platform is your one-stop-shop for getting your blockchain projects to the right audience.
- Our media partners allow discounts on campaigns from our system which will prove cost-effective for advertisers
- Transparency in reporting campaign statistics build trust with publishers and advertisers.
- It is now much easier to publish your press releases on our partner websites with just a few clicks on our system.
Follow us on social media for the latest update on our project:
Facebook: https://web.facebook.com/ViralClickNetwork?_rdc=1&_rdr
Twitter: https://twitter.com/ViralClickNet
Medium: https://viralclicknetwork.medium.com/
Website: https://viralclick.network/
Telegram channel: @viralclicknetwork
Economy
Tinubu Approves New Incentives for Shell’s $5bn Bonga South West project
By Adedapo Adesanya
President Bola Tinubu has approved targeted incentives to unlock Shell’s long-delayed $5 billion Bonga South-West deep-offshore oil project.
The approval came while receiving a Shell delegation led by its Global Chief Executive Officer, Mr Wael Sawan, at the State House, Abuja, on Thursday.
According to the President’s Special Adviser on Media and Public Communication, Mr Sunday Dare, the approved incentives are “disciplined, targeted, and globally competitive,” designed to attract new capital without undermining government revenues.
“These incentives are not blanket concessions. They are ring-fenced and investment-linked, focused on new capital and incremental production, strong local content delivery, and in-country value addition. My expectation is clear: Bonga Southwest must reach a Final Investment Decision within the first term of this administration.”
The Bonga Southwest project, located approximately 120 kilometres offshore Nigeria in water depths exceeding 1,000 metres, has been stalled for over a decade due to fiscal disagreements between the federal government and Shell Nigeria Exploration and Production Company and its joint venture partners.
The project, estimated to cost over $5 billion, is expected to produce about 150,000 barrels of oil per day at peak capacity and holds significant potential for gas production, experts say.
Previous administrations struggled to reach an agreement with Shell on the fiscal terms for the project, with the oil giant seeking incentives to make the capital-intensive deep-water development commercially viable amid declining global oil prices and Nigeria’s challenging investment climate.
Mr Tinubu directed his Special Adviser on Energy, Olu Verheijen, to facilitate the gazetting of the incentives in line with Nigeria’s existing legal and fiscal frameworks, including the Petroleum Industry Act 2021.
The President emphasised the strategic importance of the project to Nigeria’s economy, noting its potential to create thousands of direct and indirect jobs, generate significant foreign exchange inflows, and deliver sustained government revenues over its lifespan.
He added that the project would deepen Nigerian participation in offshore engineering, fabrication, logistics, and energy services. Tinubu reaffirmed his administration’s commitment to policy stability, regulatory certainty, and speed, noting that these reforms are critical to restoring investor confidence and positioning Nigeria as a preferred destination for large-scale energy investment.
He revealed that Shell and its partners have invested nearly $7bn in Nigeria in the past 13 months, particularly in the Bonga North and HI projects, describing this as evidence that the country’s economic and energy-sector reforms are yielding results.
Responding, Shell CEO Wael Sawan said Nigeria’s investment climate has improved remarkably under the Tinubu administration, adding that the company is increasingly confident in Nigeria as a destination for long-term investment.
The Bonga field, operated by Shell, commenced production in 2005 and was Nigeria’s first deep-water development.
Economy
Nigeria’s Unlisted Securities Exchange Further Drops 0.24%
By Adedapo Adesanya
The NASD Over-the-Counter (OTC) Securities Exchange further moved southwards on Thursday by 0.24 per cent due to sustained selling pressure by investors.
During the session, the NASD Unlisted Security Index (NSI) went down by 8.91 points to 3,642.22 points from 3,651.13 points it closed on Wednesday, and the market capitalisation recorded a loss of N5.33 billion to end N2.179 trillion compared with the previous day’s N2.184 trillion.
The day’s trading data showed that the volume of securities traded by traders declined by 36.5 per cent to 2.9 million units from 4.5 million units, and the total number of deals slid by 4.8 per cent to 40 deals from the 42 deals recorded at midweek, while the value of securities increased by 12.8 per cent to N85.4 million from N75.7 million.
Central Securities Clearing System (CSCS) Plc ended the trading session as the most active stock by value on a year-to-date basis with 6.1 million units valued at N245.6 million, followed by FrieslandCampina Wamco Nigeria Plc with 866,615 units sold for N58.4 million, and MRS Oil Plc with 291,791 units traded at N58.3 million.
Geo-Fluids Plc ended the day as the most active stock by volume on a year-to-date basis with 7.7 million units worth N52.4 million, trailed by CSCS Plc with 6.1 million units sold for N245.6 million, and UBN Property Plc with 3.2 million units valued at N6.4 million.
Yesterday, the market breadth was flat as three price gainers and three price losers led by Nipco Plc which lost N15.90 to trade at N220.00 per share compared with the previous day’s N235.90 per share, FrieslandCampina Wamco Nigeria Plc tumbled by N2.13 to sell at N66.91 per unit versus N69.04 per unit, and Ge0-Fluids Plc declined by 21 Kobo to settle at N6.85 per share compared with Wednesday’s closing price of N7.06 per share.
On the flip side, MRS Oil Nigeria gained N5.00 to close at N200.00 per unit versus N195.00 per unit, CSCS Plc appreciated by 13 Kobo to N40.60 per share from N40.37 per share, and UBN Property Plc improved by 9 Kobo to N1.99 per unit versus N1.90 per unit.
Economy
Naira Crashes to N1,422/$1 at NAFEX, Remains N1,485/$1 at Black Market
By Adedapo Adesanya
The value of the Naira further depreciated against the United States Dollar in the Nigerian Autonomous Foreign Exchange Market (NAFEX) on Thursday, January 22 by N1.38 or 0.09 per cent to close at N1,422.07/$1, in contrast to the N1,420.69/$1 it ended on Wednesday.
This was due to FX demand pressure on the local currency in the official currency market in Nigeria.
However, the domestic currency got a reprieve against the Pound Sterling as it recorded a marginal gain of 28 Kobo to sell for N1,908.56/£1 compared to midweek’s value of N1,908.84/£1 and chalked up 22 Kobo on the Euro to quote at N1,665.26/€1 versus the previous day’s N1,665.48/€1.
The Nigerian currency, at the GTBank FX desk, N1 against the Dollar yesterday to settle at N1,430/$1 compared with the N1,429/$1 it was traded a day earlier, and at the black market, it remained unchanged at N1,485/$1.
The Naira continued to trade within range despite the fluctuations as consistent foreign exchange supply and the sustained emphasis on transparency in pricing by the Central Bank of Nigeria (CBN) continued to offer backing.
The bank’s medium-term outlook, which anticipates external reserves rising beyond the $50 billion mark later in the year, has also helped to reinforce confidence among investors and corporates.
Unlike earlier January periods marked by sharp volatility, the current environment has been defined by measured trading and limited speculative pressure, while FX inflows from exporters, non-bank corporate, individual, and other sources continue to flow easily.
Meanwhile, there was renewed weakness across crypto markets, with liquidation activity picking up and risk appetite fading across benchmarked tokens.
In the last 24 hours, Ripple (XRP) depreciated by 2.0 per cent to sell at $1.91, Ethereum (ETH) lost 1.5 per cent to quote at $2,969.33, Cardano (ADA) slumped by 0.9 per cent to $0.3618, Dogecoin (DOGE) weakened by 0.9 per cent to $0.1256, Solana (SOL) dropped 0.7 per cent to $128.93, and Bitcoin (BTC) slipped by 0.5 per cent to $89,644.20.
However, Litecoin (LTC) appreciated by 0.9 per cent to trade at $69.01, and Binance Coin (BNB) grew by 0.2 per cent to $891.41, while the US Dollar Tether (USDT) and the US Dollar Coin (USDC) traded flat at $1.00 each.
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