Economy
Viral Click Network to Revolutionize Digital Marketing for Blockchain Projects
The Blockchain industry has come a long way in redefining how people make money, spend money and store money; starting with Bitcoin, the pioneer cryptocurrency along with big chains such as Ethereum, XRP, TRON and Binance smart chain, the industry has witnessed more than double growth in the past two years.
Understanding how projects built on the blockchain are solving most of the human problems is key in mass adoption and the major drivers of the industry going mainstream depends largely on how developers communicate their goals and objectives to the general public.
The traditional method of reaching the target audience in the brick and stone market can hardly suffice in getting the message across for blockchain projects because for someone who has not heard or used cryptocurrncy is has probably embraced the misconceptions associated with the industry; because of this, a strategic approach is needed to break these wall of misinformation in order to bring in more adoption.
At Viral Click Network, the team have studied and researched how to market blockchain projects targeting those already in the industry as well as bringing in new users; depending on the campaign goals and objectives, we are revolutionizing how to use digital marketing for a Blockchain project.
What is Viral Click Network?
The Viral Click Network is a smart AI-powered marketing tool which combines the reach of publishers with the influence of social media users to market Blockchain projects.
The VCN platform is the first digital marketing platform for Blockchain projects which leverages on the use of AI to authenticate ad impressions and social media shares by participants.
The platform combines the power of human input and artificial intelligence to create an ecosystem of the social media marketing that produces specific trends for projects within a specific period of time as requested by advertisers.
We’re taking over the burden of getting Blockchain projects to the right audience that will use and support projects while developers focus on creating and developing the next generation of blockchain products.
The rationale for creating the Viral Click Network protocol is to create an open-source, transparent and fraud-proof replacement to the existing stack. In a way, Viral Click Network’s mission is to create a new standard in digital advertising for Blockchain projects.
Key Platform Features
The Virial click network is a beautifully designed interface for our publishers, advertisers and partners to seamlessly interact with advertising campaigns.
Secure publisher dashboard – Enables publishers to easily display ads on their websites as well as have access to press releases for publications.
Advertiser Dashboard – Ad creation studio Enables advertisers to create campaigns, set budget, and duration; also features an interface to drop press releases so our publishers can publish.
Social media posting dashboard – Allows our social media posters access to available campaigns, enables them to earn VCN tokens.
Ecosystem key features
The Viral Click network is here to revolutionise Blockchain marketing campaigns, below are key features to expect in our unique offering:
Simplified marketing tool for Blockchain projects – we know how difficult and time consuming it takes to market blockchain products and we have made it a few clicks away from success.
Gateway for publication of press releases – Blockchain developers don’t need to contact every publisher for press releases, we make all the contact according to your budget.
Transparent campaign reporting – user-friendly campaign reporting to track campaign impressions, click-through rate, opt-ins, etc
Residual income for publishers and social media users – publishers and social media posters make a steady income for participating in advertising campaigns.
WHY CHOOSE US FOR ADVERTISING CAMPAIGNS?
VCN BENEFITS
There are so many reason Blockchain developers will want to use our advertising campaign services for their projects which we have summarized below:
- The VCN platform is your one-stop-shop for getting your blockchain projects to the right audience.
- Our media partners allow discounts on campaigns from our system which will prove cost-effective for advertisers
- Transparency in reporting campaign statistics build trust with publishers and advertisers.
- It is now much easier to publish your press releases on our partner websites with just a few clicks on our system.
Follow us on social media for the latest update on our project:
Facebook: https://web.facebook.com/ViralClickNetwork?_rdc=1&_rdr
Twitter: https://twitter.com/ViralClickNet
Medium: https://viralclicknetwork.medium.com/
Website: https://viralclick.network/
Telegram channel: @viralclicknetwork
By Adedapo Adesanya
The National Pension Commission (PenCom) has defended its decision to allow Pension Fund Administrators (PFAs) to invest in the parent companies of their custodians, insisting that adequate safeguards are in place to protect contributors’ funds.
The director-general of the pension regulator, Ms Omolola Oloworaran, speaking on Tuesday during the Meet the Press Briefing at the Presidential Villa, Abuja, said the commission’s decision to relax the investment restriction followed a comprehensive risk assessment that found minimal conflict of interest.
She explained that under PenCom’s investment regulations, PFAs are only permitted to invest pension assets in carefully selected instruments that meet stringent criteria, including profitability, strong credit ratings and proven track records.
According to her, the commission regularly reviews its investment regulations, conducts routine examinations and spot checks on PFAs to ensure strict compliance with established risk management guidelines.
“PFAs cannot just go into the stock market and buy any kind of stock. There are strict guidelines. Companies must demonstrate profitability, have a proven track record and satisfy other criteria before pension funds can invest,” she said.
Ms Oloworaran noted that each PFA also operates under the oversight of a board, an investment committee and a risk management committee, providing additional layers of governance to safeguard contributors’ funds.
She said PenCom recently issued a circular allowing PFAs to invest in the parent companies of their custodians after determining that the potential conflict of interest was negligible.
The PenCom boss explained that the parent companies involved are largely Tier-1 banks, including First Bank, United Bank for Africa (UBA) and Zenith Bank, which she described as A-rated institutions with strong financial foundations.
She said the policy was intended to widen investment opportunities for pension funds without compromising safety.
Using Stanbic IBTC as an example, Ms Oloworaran explained that if its custodian is Zenith Bank, the previous restriction prevented the pension administrator from investing in Zenith Bank shares despite the bank’s strong performance.
“We reviewed the risks and any potential conflict of interest and found the risks to be very low. That is why we opened that investment window,” she said.
By Aduragbemi Omiyale
Analysts at Meristem Research have predicted that the inflation rate for June 2026 in Nigeria should marginally rise to 15.95 per cent on a year-on-year basis from the 15.93 per cent reported in May 2026.
The National Bureau of Statistics (NBS) is expected to release inflation numbers for last month later today, Wednesday, July 15, 2026.
In its report sighted by Business Post, Meristem Research said it expects inflationary pressures to re-emerge across key economies in the near term, as the re-escalation of the US-Iran conflict has reignited upward pressure on global oil prices.
It disclosed that this marks a sharp reversal from most of June, when the ceasefire between the two countries helped drive oil prices lower, raising expectations of some relief on the inflation front.
With conflicts now flaring up again, oil prices are likely to increase again, and the anticipated easing in energy-driven inflation may not materialise as broadly as earlier envisaged.
“Nonetheless, some relief is likely from the food segment, where robust supply conditions across major producing regions and softening demand should continue to ease food price pressures,” it stated.
The team also explained that it projected a 15.95 per cent inflation rate because of the lingering effects of persistent food price pressures.
“However, we expect core inflation to moderate as the sharp reversal in energy prices begins to filter through to transportation, distribution, and other energy-related costs, easing underlying price pressures.
“On a month-on-month basis, the combined effect of lower petrol prices, a relatively stable Naira, and the gradual pass-through of reduced energy costs across the supply chain should exert further downward pressure on inflation.
“Based on our assessment, food inflation is expected to remain the key swing factor, as seasonal pre-harvest supply constraints are likely to offset some of the gains from lower logistics costs,” it said.
By Adedapo Adesanya
The duo of Central Securities Clearing System (CSCS) Plc and Afriland Properties Plc weakened the NASD Over-the-Counter (OTC) Securities Exchange by 1.61 per cent on Tuesday, July 14.
CSCS Plc saw its stock value drop N9.08 to close at N82.40 per share compared with the preceding session’s N91.48 per share, and Afriland Properties Plc slid by 17 Kobo to sell at N15.00 per unit versus N15.70 per unit.
The losses recorded by the two securities pulled back the market capitalisation by N41.64 billion to N2.546 trillion from N2.587 trillion, and cracked the NASD Security Index (NSI) by 69.36 points to 4,242.31 points from 4,311.67 points.
It was observed that the exchange witnessed two price advancers during the session, led by FrieslandCampina Wamco Nigeria Plc, which gained N1.37 to end at N151.37 per share compared with the previous day’s N150.00 per share, and Food Concepts Plc chalked up 5 Kobo to settle at N2.50 per unit versus N2.45 per unit.
The volume of securities traded by market participants surged by 50.7 per cent to 13.7 million units from the previous 9.1 million units, while the value of securities went down by 79.7 per cent to N65.2 million from N320.4 million, and the number of deals crashed by 3.6 per cent to 27 deals from the previous session’s 28 deals.
At the close of transactions, Great Nigeria Insurance (GNI) Plc remained the most traded stock by value on a year-to-date basis, with the sale of 3.4 billion units for N8.4 billion, trailed by Infrastructure Credit Guarantee (Infracredit) Plc, which exchanged 2.3 billion units valued at N6.5 billion, and CSCS Plc with 73.9 million units transacted for N5.2 billion.
GNI Plc also closed the trading day as the most traded stock by volume on a year-to-date basis, with 3.4 billion units worth N8.4 billion, followed by Infracredit Plc with 2.3 billion units traded for N6.5 billion, and Resourcery Plc with 1.1 billion units valued at N415.7 million.
