Connect with us

General

GROHE Advances Plastic-free Packaging to Tackle Rising Pollution

Published

on

plastic-free packaging

By Adedapo Adesanya

With the annual flow of plastic into the ocean estimated to triple by 2040, immediate action is needed to tackle the plastic pollution crisis and GROHE, a leading global brand for bathroom solutions and kitchen fittings, is advancing towards plastic-free packaging.

Since 1980, there has been a tenfold increase in plastic waste pollution in the oceans and while plastic-free solutions are increasingly demanded by consumers and regulators alike, options are still limited which is impeding development for all industries.

However, small steps can have an immediate and scalable impact which is what GROHE is doing by taking small steps toward a big goal.

“While a complete switch to plastic-free packaging has not been possible yet, we will continue to constantly reflect, challenge and re-evaluate the status quo of our solutions.

“To drive a plastic-free future forward, we focus on taking action. A crucial part of this is encouraging innovation applicable for the mass market in the packaging sector and inviting partners to work with us together to create new opportunities,” Mr Jonas Brennwald, Leader LIXIL EMENA said.

In 2018, the brand set itself the aim of removing all plastic from its packaging as one of the three core pillars of its Less Plastic Initiative. But the team involved in this task realised that this complete shift could not be implemented with the packaging options available.

Factors such as the setup of current recycling mechanisms and the lack of plastic-free solutions, especially for delicate product surfaces, still pose a huge challenge not only to the GROHE brand but to all industries.

Nevertheless, as an important achievement on this continuing journey, GROHE is now saving 37 million plastic items per year due to the elimination of all unnecessary plastic in its product packaging. This equals the average plastic packaging waste generated by more than 4,300 citizens in the European Union over the course of one year.

“Achieving plastic-reduced packaging could only be reached by a multidimensional approach, including new innovations and small modifications – quite literally thinking outside of the box. For example, our project teams in the plants used novel solutions such as moulded pulp inserts instead of expanding polystyrene or wrapping film solution.

“Moreover, some simple yet impactful changes were developed. A product part of the GROHE Rapid installation system is now used to stow other loose pieces. This small modification has resulted in a big impact, saving 26 tons of polybags per year. I am very proud of the creative ambition with which my colleagues have approached the issue in order to bring about change,” explains Mr Peter Brendecke, Leader Quality and EHS Fittings, LIXIL International.

GROHE is a leading global brand for complete bathroom solutions and kitchen fittings and has a total of over 7,000 employees in 150 countries – 2,600 of them are based in Germany. Since 2014 GROHE has been part of the strong brand portfolio of the Japanese manufacturer of pioneering water and housing products LIXIL.

Adedapo Adesanya is a journalist, polymath, and connoisseur of everything art. When he is not writing, he has his nose buried in one of the many books or articles he has bookmarked or simply listening to good music with a bottle of beer or wine. He supports the greatest club in the world, Manchester United F.C.

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

General

Mastering SEO: Proven Methods to Grow Your Online Presence

Published

on

RiseGrower

Search Engine Optimization isn’t what it used to be.

Gone are the days of stuffing keywords, buying random backlinks, and expecting overnight rankings. Today, SEO is a sophisticated blend of technical precision, content authority, brand positioning, and strategic digital PR.

At RiseGrower.com, we’re launching with one mission:

To help brands grow through ethical, scalable, authority-driven SEO.

This isn’t just another SEO agency. This is the next evolution of ranking strategy.

🌍 SEO in 2026: What Has Changed?

Search engines—especially Google—have become dramatically smarter.

Modern ranking systems analyze:

  • Topical authority
  • Content depth and expertise
  • User engagement signals
  • Link quality (not quantity)
  • Brand credibility
  • Search intent satisfaction

SEO today is no longer about “gaming the algorithm.” It’s about becoming the most trusted answer in your industry.

That’s where RiseGrower comes in.

🚀 What RiseGrower.com Is Built For

We specialize in performance-focused SEO strategies designed to:

  • Increase organic traffic
  • Improve high-intent keyword rankings
  • Strengthen domain authority
  • Build sustainable backlink profiles
  • Turn search visibility into revenue

Our approach combines:

  • Advanced technical SEO audits
  • Strategic content architecture
  • Authority guest posting campaigns
  • White-hat link acquisition
  • On-page optimization
  • Data-driven reporting

We don’t chase vanity metrics. We build growth systems.

🧠 Our Philosophy: Authority Wins

Search engines reward expertise and trust.

That’s why our strategy centers around three pillars:

1️ Topical Authority

We help brands dominate entire keyword clusters—not just single keywords.

2️ Editorial Authority

Through high-quality guest posting on real industry publications, we build contextual backlinks that move rankings safely and effectively.

3️ Technical Excellence

From crawl optimization to structured data, we ensure search engines fully understand and prioritize your content.

🔥 Why Most SEO Strategies Fail

Many businesses struggle with SEO because:

  • They focus only on backlinks without strategy
  • They publish content without search intent research
  • They ignore technical site health
  • They chase short-term wins instead of long-term growth

SEO is not a trick.

It’s a system.

RiseGrower builds systems.

📊 Our Approach Is Data-Driven

Every campaign starts with:

  • Competitive analysis
  • Keyword gap research
  • Link profile audit
  • SERP intent mapping

We analyze what’s ranking—and why.

Then we engineer a strategy that outperforms it.

🏢 Who We Work With

RiseGrower is built for ambitious brands:

  • SaaS companies
  • eCommerce brands
  • Agencies
  • Startups
  • Enterprise businesses
  • Niche industry leaders

If your goal is sustainable organic growth, you’re in the right place.

⚖️ White-Hat SEO Only

We believe in:

  • Real editorial placements
  • Ethical outreach
  • Genuine authority building
  • Search engine compliance

We do not use:

  • Private Blog Networks (PBNs)
  • Spammy link schemes
  • Automated backlink tools
  • Manipulative ranking shortcuts

Long-term growth requires integrity.

📈 The Rise of Performance-Based SEO

The future of SEO isn’t “deliverables.”

It’s measurable outcomes.

At RiseGrower, we align our strategy with:

  • Ranking milestones
  • Traffic growth targets
  • Lead generation goals
  • Revenue impact

Because rankings are only valuable if they drive business growth.

🌟 What Makes RiseGrower Different?

We blend:

  • SEO strategy
  • Digital PR
  • Authority guest posting
  • Content intelligence
  • Conversion-focused thinking

We don’t just improve rankings.

We build market leaders.

🔮 The Future of Search

AI-generated content is flooding the internet. Competition is rising daily.

Search engines will increasingly reward:

  • Authentic expertise
  • Brand mentions
  • Trusted backlinks
  • Valuable long-form content
  • Real-world credibility

The brands that invest in authority now will dominate tomorrow.

RiseGrower was created for that future.

🚀 Launching Soon

RiseGrower.com is preparing to launch with a clear promise:

Growth through strategic SEO authority.

If you’re ready to:

  • Outrank competitors
  • Scale organic traffic
  • Build long-term visibility
  • Turn search into revenue

We’re ready to grow with you.

Continue Reading

General

Globy Platform: B2B Marketplace and Its Logistics Calculator

Published

on

Globy Platform

Wholesale marketplaces were created so that business owners could find profitable offers and make deals on B2B platforms worldwide. In addition to buyers and sellers, there are traders, distributors, logisticians, and other professionals on such platforms. Let’s take a closer look at these professions. Traders purchase goods in order to resell them at a higher price; speculation is allowed on B2B marketplaces and is a legal instrument. Distributors are the official representatives of the manufacturer, meaning you can purchase original products at the lowest price. Most often, goods are purchased in China and then transported by sea to European countries or North America. We suggest you try the Globy Platform, where the most reputable Asian distributors are registered. Logisticians can also register on Globy. They provide services for the transportation of goods by sea. The following are the advantages of Globy, which are mentioned most often:

  • quick registration on the portal;
  • website with simple navigation and management;
  • excellent choice of reliable suppliers;
  • most relevant products in the catalog;
  • free registration;
  • no commission.

Some B2B platforms process payments, but Globy allows participants to make money payments outside the platform using one of the secure methods. In addition, Globy does not charge a commission when concluding a purchase deal. To start working on the platform, you need to register in accelerated mode or fill out a form with your company’s details. You can be sure that your banking details, personal, and contact information are protected. Third parties can only see the information that you leave open. When registering, do not forget to enter your company’s contact information (messenger, phone, email) so that new partners can contact you. You can pay attention to the fact that the Globy catalog contains items without specifying a price, but the product profile contains the vendor’s contacts. You can contact the seller to discuss the deal details, determining the price of the product.

Logistics Tool on Globy

There is often a situation when the supplier does not provide transportation services and the buyer has to search for a carrier on their own. In fact, this problem is solved simply. Globy has a special tool that helps you quickly find a charterer. You would open the freight calculator and fill in all the fields in the suggested form. You would specify the sending and destination port, and don’t forget to specify the dates and choose the container size. If you want to place containers in an optimal way, then use the load calculator, which is also available for free on the official website. You can use these tools only after registration. You can log in quickly if you have a Google account or a LinkedIn profile. After entering the data, the freight calculator will process your request and provide a list of prices. You can select a suitable line and contact the charterer to discuss the details of the contract. It is recommended to choose a sea delivery with a minimum number of intermediate stops, in which case the cargo will arrive at the destination port faster.

Receiving Cargo at the Destination Port

Buyers should remember that you can check the cargo when it arrives at the port. If the rules of transportation were violated, there was a long delay, or the goods were damaged, you can refuse the cargo, explaining the reason. You can discuss a price reduction with the supplier if the product has lost its proper appearance or the packaging is damaged. You can evaluate the cargo yourself or with the help of third-party experts. It is best to carefully check the documentation when receiving the goods at the port. All documents must be executed in accordance with international law. You can register on Globy today, find the goods you need, and use the logistics tools for free. More than fifty-five thousand users have already been registered on the platform, which indicates the high authority of Globy. If you have any questions, you can ask them in the Help Center on Globy website.

Continue Reading

General

MSC, Nigerdock Seal 45-Year Port Concession Deal for Snake Island Terminal

Published

on

Snake Island Terminal

By Adedapo Adesanya

Shipping giant, Mediterranean Shipping Company (MSC), has signed a 45-year concession agreement with ​Nigerian maritime company, Nigerdock, to develop, operate ‌and maintain a new container terminal at Snake Island Port in Lagos.

A statement by MSC on Thursday noted that the new container terminal would be completed by 2028 with a 910-meter quay, six Ship-to-Shore (STS) cranes, two ship berths, three barge berths, and up to 18 meters of draft.

The ​dedicated MSC terminal would be part of ​the company’s announced $1 billion investment in infrastructure ⁠and logistics in Nigeria.

“We are thrilled to take this step forward in our partnership with MSC to develop a world-class container terminal within Snake Island Port.

“This gives the world’s leading shipping line a home in Nigeria and brings significant foreign direct investment into the country to accelerate growth in the maritime and logistics industry,” it said.

Global shipping companies ​are pushing to secure long-term footholds in emerging ​markets as supply chains are reconfigured worldwide.

MSC said the terminal, to be built ​by ITB Nigeria and DEME Group, is expected to be ‌ready ⁠by 2028.

It will occupy 30 hectares (74 acres) and feature a 910-metre (3,000 ft) quay capable of handling ship‑to‑shore cranes and mobile harbour ​cranes, serving both ​deep-sea vessels ⁠and barges.

MSC President, Mr Diego Aponte, said: “Completing this key phase in the development of Snake Island Container Terminal with Nigerdock and our trusted partners demonstrates MSC Group’s commitment to providing excellent service to our customers in Nigeria and throughout Africa.

“The new terminal will open up opportunities, enhance efficiency, and elevate Snake Island Port as a major global shipping centre.

“Together with our Group’s other long-term investments in Nigeria, it will generate many local jobs and significantly increase economic revenue and resilience.”

Snake Island Port is an 85-hectare facility operated ⁠by ​Nigerdock, a maritime and ​logistics company, and comprises three terminals serving the Lagos port ​complex.

Continue Reading

Trending