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How Much Does Your Website Impact Customers?

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Website Impact Customers

Having a website is the bread and butter for any business that has an online component, and being able to make an impact on anyone that visits your site is of the highest priority.

Not only does having a lasting impact on your visitors do wonders for increasing notoriety, but being able to stick in a potential customer’s mind is one of the key factors that can drive them back to conduct further business. Let’s jump straight into it and talk about how much of a potential effect your website could have on any customers.

The Potential Impact You Could Make Is Limitless

When it comes to just how much of an effect you are able to have on your customers, the sky truly is the limit. There is no set impact that any website can have, and in reality, you are free to do whatever you would like in order to make an impact on your customers.

Listen; the importance of web design cannot be stated enough. Even the smallest changes can make a massive difference in how your customers perceive you, and the potential is truly limitless.

Moreover, you can craft what kind of impact you would like to have based on your brand and company philosophy. If you are aiming for an incredibly professional look, then you may want to leave your customers feeling like your company is the pinnacle of what humanity has to offer, and this will do wonders when it comes to making said customers turn.

Alternatively, if you are somewhat of an indie brand that isn’t all too corporate, then you may want to go for a laid-back/relaxed approach, making your customers feel like they can feel completely comfortable when shopping with you.

Additionally, you could also change up your website depending on what impact you are trying to have. Take casino NetBet for example. It is not uncommon for this company to make tweaks to their websites on certain occasions, and this helps them change up their entire atmosphere drastically.

A Small Fish In a Big Pond

Whilst the potential is essentially limitless when it comes to the impact your website can have, in truth, it is incredibly hard for any website to make a lasting impact on any customer.

Learning how to create a website can take mere minutes, and with the number of websites that are out there now, standing out is no easy task. This is even more so the case when you factor in the fact that people tend not to think about happenings akin to this – people generally have much more pressing matters to attend to.

We hope we have been able to give you a better insight into how much of an effect your website can have on customers. Whilst the potential is certainly there, it goes without saying that people have a ton of more concerning topics to think about rather than how your web design was on point or how your copy was highly effective.

Of course, that’s not to say that you should forgo putting any attention on your website. On the contrary; making sure you make as much of an impact as possible on any potential customers is absolutely vital, and doing so will have a tremendous impact on sales and traffic. We wish you the best of luck, and we will see you in the next one.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

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Court to Rule on Malami’s Bail Application January 7

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Abubakar Malami Assets Recovery Campaign

By Adedapo Adesanya

A Federal High Court sitting in Abuja has fixed January 7 to hear the bail application of former Attorney General of the Federation and Minister of Justice, Mr Abubakar Malami, over alleged money laundering.

Recall that the same court had ordered the remand of Mr Malami at the Kuje Correctional Centre.

The Senior Advocate of Nigeria, his son, Abdulaziz, and one of his wives, Mrs Bashir Asabe, are standing trial predicated on a 16-count charge preferred against them by the Economic and Financial Crimes Commission (EFCC).

The trio, who are accused of laundering N8.7 billion, pleaded not guilty to the charges when they were arraigned on December 29, 2025.

Following their plea of not guilty, Justice Emeka Nwite ordered their remand at Kuje Correctional Centre till January 2, 2026, when their written bail application would be argued by his legal team.

In the charge, identified as FHC/ABJ/CR/700/2025, the defendants were accused of conspiring to conceal, disguise, and retain proceeds from illegal activities.

The indictment claimed that they used multiple bank accounts, corporate entities, and high-value real estate transactions over nearly ten years to indirectly acquire the illicit funds.

According to the charge sheet, the alleged offences took place between 2015 and 2025, primarily within the Federal Capital Territory, Abuja, during Malami’s time as the country’s Attorney-General.

The EFCC alleged that Malami and his son used Metropolitan Auto Tech Limited to hide N1.014 billion in a Sterling Bank account from July 2022 to June 2025.

They were also accused of depositing an additional N600.01 million between September 2020 and February 2021.

The properties in question include a luxury duplex on Amazon Street, Maitama, purchased for N500 million; a property on Onitsha Crescent, Garki, bought for N700 million; and another in Jabi District for N850 million.

Additional acquisitions include real estate on Rhine Street, Maitama (N430 million); in Asokoro District (N210 million and N325 million); and at Efab Estate, Gwarimpa (N120 million).

The EFCC further alleges that Mr Malami used unlawful proceeds totaling N952 million to acquire multiple properties in Abuja, Kano, and Birnin Kebbi between 2018 and 2023.

The acquisitions were allegedly made through proxies and corporate entities to obscure ownership.

The commission claimed that the alleged actions violate the provisions of the Money Laundering (Prohibition) Act, 2011 (as amended) and the Money Laundering (Prevention and Prohibition) Act, 2022.

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Train 7: Plant Operators Petition EFCC to Investigate Fraud, Tax Deductions

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Nigeria Association of Plant Operators

By Adedapo Adesanya

The Nigeria Association of Plant Operators (NAPO) has petitioned the Economic and Financial Crimes Commission (EFCC) to investigate allegations of tax deduction and non-remittance fraud linked to the NLNG Train 7 project.

Train 7 is a major expansion project of the Nigeria Liquefied Natural Gas (NLNG) facility on Bonny Island, Rivers State, Nigeria. It involves building a seventh “train” (processing unit) at the LNG plant to significantly increase Nigeria’s LNG production capacity and strengthen the country’s role as a global supplier of cleaner energy.

NAPO’s President General, Mr Harold Benstowe, alongside four other officials, appeared at the EFCC Port Harcourt Zonal Office in Port Harcourt, to adopt a petition accusing Daewoo Engineering & Construction Nigeria and others of alleged unlawful tax deductions from workers on the multibillion-dollar NLNG Train 7 gas plant construction project.

According to NAPO, the EFCC received the delegation and guided them through the formal adoption of the petition, paving the way for what the union described as a “proper forensic investigation” into the alleged financial misconduct.

“The EFCC has assured the victims that it will conduct a thorough investigation to get to the root of the matter,” Mr Benstowe said, describing the development as a major step toward accountability in the construction segment of Nigeria’s oil and gas industry.

It also raised that the allegations strike at the heart of compliance risks surrounding one of Nigeria’s most strategic gas investments, with potential implications for contractors, regulators and investor confidence in large-scale energy projects.

Mr Benstowe called on workers involved in the NLNG Train 7 project to actively support the investigation by submitting documentary evidence, particularly payslips allegedly showing tax deductions by Daewoo E&C Nigeria.

“We encourage all affected workers to freely come forward with more evidence to assist the EFCC in carrying out a comprehensive investigation,” he said.

He also dismissed reports of intimidation, warning that the union would resist any attempts to suppress whistleblowers.

“All victims should ignore threats or discouragement from any quarters. This is no longer business as usual. We are prepared for a big showdown to ensure everyone involved is brought to book,” Mr Benstowe declared.

The NAPO leader framed the petition as part of a broader struggle for financial transparency and workers’ rights in Nigeria’s oil and gas construction value chain, stressing that the outcome would send a strong signal to contractors operating on high-value energy projects.

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FIRS Officially Transitions into NRS

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firs new logo

By Adedapo Adesanya

The Nigeria Revenue Service (NRS) has unveiled its institutional brand identity as it officially transition from the Federal Inland Revenue Service (FIRS) to the newly established revenue collection agency as gazetted.

The transition was marked with the unveiling of the agency’s new logo, according to a statement from Mr Dare Adekanmbi, special adviser to the chairman of NRS, Mr Zacch Adedeji.

Speaking at the unveiling event in Abuja on Wednesday, Mr Adedeji said the new identity represents a significant milestone in the evolution of Nigeria’s revenue administration framework.

The taxman said the unveiling reflects a renewed commitment to a more unified, efficient, and service-oriented revenue system aligned with Nigeria’s economic transformation agenda and global best practices.

He said the new identity signals continuity of purpose, strengthened institutional capacity, and a forward-looking approach to supporting taxpayers and national development.

According to the statement, the NRS said it remains committed to transparency, partnership, and service excellence.

“The unveiling of this new identity represents not an end, but the beginning of a strengthened relationship between the revenue authority and the Nigerian public—built on trust, clarity, and shared prosperity,” the statement reads.

It was also stated that the service came into operation following the signing of its enabling law — the Nigeria Revenue Service Establishment Act 2025 — by President Bola Tinubu in June.

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