General
Why to Start a YouTube Channel for Yoga

Introduction
YouTube is one of the most creatively driven platforms on the Internet right now. Thanks to YouTube, many artists, and unconventional professionals have found a place to share what they love, do something they enjoy and showcase their talents to the world, and do some pretty crazy stuff for people to see. And just by creating and sharing fun, they are able to earn money as well! Previously, it was difficult for people of their professions to leave a mark, and often, they did not make enough. However, with YouTube, creative pathways opened for everyone around the world.
Moreover, videos entered the commercial picture and changed the face of marketing. Prior to YouTube domination, people found it extremely difficult to watch or transfer videos due to their size. However, when YouTube came in, things changed drastically, and new avenues opened for all.
Starting a YouTube channel is a giant leap for anyone today. As a Yoga teacher, this must have been on your mind for some time. It is essential to know, however, the best possible way to start one so that you can do a better job at it.
How to start your YouTube channel for Yoga
There are a few things that you must keep in mind to run a successful Yoga channel on YouTube. To begin with, it is necessary to point out that creating a YouTube channel and making videos are relatively easier tasks as compared to marketing those videos and earning money out of them. However, the following tips will give you a head-up about where to start and how to get going to ensure you not only do what you love, but you also earn a profit out of it.
- Chalk out the plan for your video content: As a Yoga instructor, it is vital to base your content around Yoga and the general wellbeing of your viewers. You must be careful to present your content in a way that your audience will appreciate and be attracted towards. You can do this by researching and watching videos of established Yoga teachers on YouTube. The engagement on their posts will tell you what your audience is likely to enjoy, share, and engage with. Moreover, make sure you use great intros and outros. There are plenty of templates readily available to create impactful intros and inspire your YouTube end screen ideas. Additionally, there are intro makers and YouTube outro templates that you can use at your convenience.
- Pre-define your target audience: Before you delve into your channel, research about the kind of audience you are aiming to reach. They are your targets, and you should be as specific as you can get. Take inspiration from the active audience of some fellow predominant Yoga instructors on YouTube and tailor it to your needs.
- Make sure your videos are SEO friendly: SEO is a critical factor for your videos to get a better ranking and reach more people on YouTube. You can either learn all about it from tutorials and guides on the Internet, or you can even hire a freelancer to do it for you. Use video descriptions well to make your videos rich in keywords so that the YouTube algorithm can detect it and thereby recommend your videos to anyone who’s looking for related content.
- Follow a schedule to upload your videos: Creating a schedule is of utmost importance especially whenever you feel your motivation and energy levels declining. When you first create your channel, you will be enthusiastic and fired up. You will upload the videos according to the decided frequency, and things will be fine. However, once the enthusiasm subsides and you calm down, you will find yourself postponing and delaying the videos. Hence, to discipline yourself, you must create a schedule and make sure to follow it. Moreover, your audience will find it easier to follow your content if you have a routine, especially because Yoga is a lot about being punctual about the practice.
- Create your brand presence: Creating a brand presence is important to establish your credibility among your audience. Your brand, if it is famous and of repute, will ensure the trust of your clients and viewers. Your content will be viewed as authentic and your followers and subscribers are also likely to increase.
- Promote your content across social media: Your work as a creator does not end with uploading the video. After this, another part of the job starts- marketing. Use all the social media platforms available to promote your videos and reach many people as possible. Use SEO everywhere and make your content catchy and attractive. Concentrate on adding value, and people will automatically share your content with their friends and social groups. Use your social media to drive traffic to your YouTube account. This will also help you create a personal brand.
- Collaborate with brands and other YouTubers in your videos: Collaborations with different brands and companies, or other creators on YouTube will help you expand across many genres and reach a much larger chunk of the audience. If you want a diverse range of viewers, make sure to collaborate with influencers in those particular areas. This act will excite their audience and introduce your content to them. The exchange, if properly conducted, can bring you a ton of new subscribers within a short period. It will definitely widen your scope of success on YouTube.
Conclusion
As a YouTube creator, make sure to concentrate on your content. Think of all the ways you can add value to your viewers with Yoga and anything associated with it. Engage with your audience regularly and modify your upcoming videos to suit their needs. Ask for feedback and analyse your growth. Being a creator is easy, but being a creator who people want to watch, is a tough nut to crack.
General
Court Orders Another Forfeiture of $1.4m Linked to Emefiele

By Adedapo Adesanya
A Federal High Court sitting in Lagos has ordered the final forfeiture of another $1.4 million linked to embattled former Governor of the Central Bank of Nigeria (CBN), Mr Godwin Emefiele.
Justice Olayinka Faji in his ruling on Thursday agreed with the Economic and Financial Crimes Commission (EFCC) that the sum was proceeds of unlawful activities and must be forfeited to the federal government.
Through its counsel, Mrs Bilkisu Bahari-Bala, the EFCC told the court that the sum of $1,426,175.14 was found in the account of Donatone Limited at Titan Trust Bank (Account No. 2000000500) and that investigations confirmed the money was linked to fraudulent activities.
An affidavit deposed by an EFCC investigator, Mr David Jayeoba, revealed that intelligence reports led to the discovery of funds concealed in Donatone Limited’s account.
According to Mr Jayeoba, the investigation uncovered a scheme involving Mr Emefiele and his associates, including Donatone Limited directors, Mr Uzeobo Anthony and Mr Adebanjo Olurotimi, who allegedly helped hide and disguise the proceeds of the illicit activities.
In documents put before the court, Mr Jaiyeoba also disclosed “that investigation revealed that Uzeobo Anthony and Adebanjo Olurotimi men are some of the brains behind the fraudulent concealment of funds reasonably suspected to have been proceeds of unlawful activities of the erstwhile Central Bank of Nigeria’s Governor, Godwin Emefiele.
“That both men were procured by Emefiele and used to conceal, retain and disguise funds reasonably suspected to be proceeds of unlawful activities.
“That both men used Donatone Ltd to collect bribes and gratification on behalf of Emefiele to get approval for accessing Forex.”
Recall that Justice Faji had previously issued an interim forfeiture order on May 30, 2024, before ruling on the permanent forfeiture of the funds.
In November 2024, the same court in Lagos ordered the forfeiture of the sum of $2.045 million, seven choice landed properties and share certificates linked to the former CBN Governor.
General
Senate Suspends Akpoti-Uduaghan for Six Months

By Adedapo Adesanya
Embattled Senator Natasha Akpoti-Uduaghen has decried injustice after the Senate suspended her for six months over her dispute with the Senate President, Mr Godswill Akpabio.
The Senate President, to whom she alleged sexual harassment, announced the suspension of the Senator from Kogi Central Senatorial District on Thursday.
“That the Senate do suspend Senator Natasha Akpoti-Uduaghan for six months for her total violation of the Senate Standing Rules (2023 as amended for bringing the presiding officer and the entire Nigerian Senate to public opprobrium,” he said.
Business Post reports that Mrs Akpoti-Uduaghan was denied audience after the announcement. She was later led out of the chamber by the Sergeant-At-Arms.
However, before she left, she declared that “this injustice would not be sustained.”
According to Mr Akpabio, the recommendations of her suspension were based on the Committee on Ethics, Privileges, and Code of Conduct.
Some of the senators pleaded that the suspension be shortened to three months but the majority of the senate voted for the initial decision.
The lawmakers ruled that the suspension could be lifted or reduced if she tenders a written apology.
“For the Senate to consider lifting this suspension or reducing the tenure of the suspension, Senator Natasha Akpoti-Uduaghan shall submit a written apology to the Senate before her reconsideration by the Nigerian Senate,” Mr Akpabio said at the Red Chamber on Thursday.
The decision has led to reactions from many quarters who lamented that the male-dominated legislative organ is flexing its issues rather than tackling the matter properly.
General
Nigerian Ports Repositioning to Boost Intra-African Trade—Dantsoho

By Adedapo Adesanya
The Managing Director of Nigerian Ports Authority (NPA), Mr Abubakar Dantsoho, has said the authority was taking steps to reposition the Nigerian ports to improve its competitive strategy to stay ahead of its rival ports.
He noted that this is as the country is determined to ensure that the Nigerian ports take advantage of the intra-African trade that is expected to increase with the coming into operation of the African Continental Free Trade Area (AfCFTA).
Mr Dantsoho disclosed this in his presentation at the Nigerian-British Chamber of Commerce (NBCC) Maritime and Logistics event in Lagos, noting that intra-African trade will significantly increase with the collapse of trade barriers across Africa.
The NPA boss said it is therefore imperative that the Nigerian ports reposition to be competitive in order not to lose its gateway traffic to the ports.
“Our vision is to be the maritime logistics hub for sustainable port services in Africa.
“Given the fact that port cost is a significant component of freight cost, which ultimately affects the prices of goods in the market, this speaks to the imperativeness for our ports to be competitive and efficient. This requires strategic collaboration of every player in the port system for this to be actualized,” he said.
He explained that port competitiveness is driven mainly by institutions, infrastructure and macroeconomics, saying strong institutions provide the regulatory and governance framework necessary for stable and predictable business operations, while infrastructure is a cornerstone of port competitiveness, influencing both operational efficiency and long-term strategic viability.
“The quality of infrastructure affects transport costs, trade efficiency, and overall competitiveness. Investments in inland terminals, logistic zones, and rail networks can expand a port’s influence beyond its traditional hinterland and bring about efficiency that makes the port competitive,” he said.
Similarly, the NPA MD, noted that the macroeconomic environment of a country is intricately linked to its ports’ performance and competitiveness, saying factors such as inflation, exchange rates, and economic stability influence trade flows and investments.
Mr Dantsoho expressed his gratitude to the Minister of Marine and Blue Economy, Mr Adegboyega Oyetola, for his support to every step the authority is taking to reposition the Nigerian ports.
He also disclosed that the Lekki Deep Seaport has been a game changer, saying with the commencement of its operation, NPA’s cargo and vessel traffic has gained traction along with the growth of transshipment traffic.
He affirmed that the country has a few new Deep seaport projects underway, including in Badagry, Ibom, and Calabar, saying with the right and skilled manpower deployed to these new ports, Nigerian ports will certainly be competitive
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