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NIA Unveils 2025 Startup Trends: AI, Green Tech, and FinTech Set to Soar as Thailand Drives Global Growth Ambitions
As we step into 2025, startups face a dynamic landscape marked by economic fluctuations, evolving consumer behaviours, and the rapid emergence of new technologies. Amid these challenges, three key technology sectors are poised for significant growth and investment opportunities: Artificial Intelligence (AI); Sustainability Technologies, including Green Tech, CleanTech, and Climate Tech; and Financial Technologies (FinTech).
Dr. Krithpaka Boonfueng, Executive Director of the National Innovation Agency (NIA), stated that over the past year, Thailand has been home to approximately 2,100 startups, comprising 700 in the pre-seed stage and 1,400 in the go-to-market or growth stage. When compared to other countries in Southeast Asia, Thai startups have demonstrated consistent growth, with seed-stage funding increasing by 4% year-on-year and a cumulative growth rate of 3.3% since 2021.
According to the Global Startup Ecosystem Index published last year by StartupBlink—a leading global hub for startup ecosystem data—Thailand ranked 54th globally and 4th in Southeast Asia, following Singapore, Indonesia, and Malaysia. This reflects the significant progress of Thailand’s startup ecosystem, which is increasingly recognised on the global stage as one of the region’s emerging hubs for entrepreneurial ventures.
One of the key challenges for Thailand’s startup ecosystem lies in the rapid expansion of Data Centres, with the country emerging as a prime destination for both domestic and global investors. Positioned as the region’s new “Digital Economy Hub,” Thailand’s data centre capacity has surged by over 54% in the past three years, ranking third in ASEAN, following Singapore and Malaysia. Projections for 2024–2027 estimate that Thailand could attract around 260 billion baht in data centre investments.
However, to fully capitalise on this growth, Thailand must accelerate talent development to meet market demands and establish robust, long-term policies that inspire investor confidence. These efforts are critical in fostering a sustainable ecosystem that aligns with the broader challenges of the AI-driven society, the need for upskilling and reskilling the workforce, and the global shift towards ESG (Environmental, Social, and Governance) principles. Embracing ESG not only ensures sustainable business practices but also positions Thailand competitively within the evolving global economic landscape.
Looking ahead to 2025, both in Thailand and globally, the startup landscape is set to be driven by transformative technologies that promise significant growth potential. These key trends include:
Artificial Intelligence (AI): AI is rapidly revolutionising industries, with Generative AI at the forefront due to its versatility across sectors. This technology fuels continuous, efficient innovation by creating new content, solutions, and processes. Additionally, the rise of AI Agentic Systems—capable of autonomous thinking, analysis, and decision-making—marks a major leap forward. These systems excel at managing complex tasks and solving multidimensional problems, with over 70% of business leaders and investors confident in their potential to transform operations, from strategic planning and production to customer service. AI Agents not only enhance responsiveness to market demands but also significantly reduce resource consumption, making them an essential asset for future-focused organisations.
Sustainability Technologies (Green Tech, CleanTech, and Climate Tech): As environmental challenges intensify, businesses are increasingly prioritising ESG (Environmental, Social, and Governance) principles, while consumers demand eco-friendly, socially responsible products and services. This shift is propelling the global environmental tech market towards exponential growth, with forecasts predicting an average annual increase of nearly 25% over the next decade. Innovative solutions addressing clean energy, waste management, and sustainable products are driving this momentum. For startups to succeed in this space, it’s critical to develop business models that balance profitability with positive environmental and social impact.
Financial Technology (FinTech): In Southeast Asia, FinTech continues to dominate the investment landscape, securing an impressive 26% of seed funding in 2024—the highest across all sectors—followed closely by blockchain technologies at 20%. This underscores the sector’s resilience and attractiveness, fuelled by innovations in digital payments, decentralised finance, and blockchain applications.
In an era defined by rapid technological change, agility is key. Startups must cultivate adaptability, building flexible systems that can pivot in response to evolving market conditions. This dynamic approach not only strengthens business foundations but also ensures sustained growth and scalability in an increasingly competitive global environment.
Dr. Krithpaka emphasised that in 2025, under its role as Thailand’s “Focal Conductor of Innovation,” the National Innovation Agency (NIA) remains committed to fostering and accelerating the growth of startups through its extensive mechanisms and networks. The agency will focus particularly on the development of “Impact Tech”—technologies designed to create positive economic and social impacts, reinforcing Thailand’s global image and recognition as an “Innovation Nation.”
NIA’s support framework spans the entire startup journey, from inception to international market expansion guided by the strategic pillars of Groom -> Grant -> Growth -> Global.
GROOM (Knowledge Incubation & Network Building): This phase nurtures entrepreneurial capabilities through the NIA Academy, offering comprehensive courses in collaboration with strategic partners and self-paced learning via online platforms like MOOCs. Additionally, the Startup Thailand League plays a pivotal role in enhancing innovation skills among university students, equipping them with entrepreneurial mindsets and preparing them to transition from academic environments to the real-world startup ecosystem.
GRANT (Funding Support): NIA provides diverse forms of non-repayable grants tailored to stimulate innovative business development. These grants support both economic drivers—such as national innovation business promotion platforms and regional innovation ecosystems—and social impact projects, including the ‘Innovation Village’ initiative and urban and community-focused programmes.
For startups aiming to scale rapidly and penetrate new markets, the National Innovation Agency (NIA) offers robust opportunities to drive business growth under the GROWTH pillar. This is achieved through a suite of tailored incubation and acceleration programmes across four key sectors: Food Technology – via the flagship SPACE-F programme, designed to nurture food-tech startups towards global competitiveness; Agricultural Technology – through the AGROWTH initiative, focusing on innovations that revolutionise modern agriculture; Health Technology – supporting startups that develop cutting-edge health and medical solutions. Climate Technology – fostering sustainable innovations that address climate change and environmental challenges.
To inspire and showcase outstanding innovation success stories, NIA runs the “Nin Mangkorn” project, a platform highlighting transformative ventures. This initiative has evolved into “Nin Mangkorn 10X,” with a bold mission to propel high-potential entrepreneurs into capital markets, targeting revenues of no less than 100 million baht within three years.
Under the GLOBAL pillar, NIA is committed to expanding Thailand’s startup footprint on the international stage through the establishment of a Global Startup Hub. This initiative facilitates cross-border market access, strategic partnerships, and international networking. NIA has forged strong alliances with key global ecosystems, including Hong Kong, Japan, South Korea, Germany, and the Nordic countries, creating a dynamic bridge for Thai startups to thrive in diverse markets.
In addition to its growth and global expansion strategies, the National Innovation Agency (NIA) is actively fostering investment opportunities through mechanisms such as Corporate Co-Funding, in partnership with the Thai Venture Capital Association (TVCA). This initiative provides co-investment funding of up to 10 million baht to support high-potential startups.
Complementing this effort are key government and industry bodies offering robust financial support: The Board of Investment (BOI) promotes promising startups with incentives ranging from 20 to 50 million baht, particularly for those in the Pre-Series A+ stage and beyond; The One Innovation Fund, managed by the Federation of Thai Industries (FTI), offers substantial backing with a total fund allocation of 1 billion baht to accelerate industrial innovation; and Beacon Venture Capital has launched the Beacon Impact Fund, focusing on investments aligned with Environmental, Social, and Governance (ESG) principles, with an initial fund of 1.2 billion baht.
Moreover, the upcoming “Startup Promotion and Development Act” or the long-waited “Startup Act”, a landmark legislative framework is set to play a pivotal role in solidifying Thailand’s startup landscape. The Act will introduce comprehensive measures to support entrepreneurship, attract investment, and create a more conducive environment for startups to thrive, marking a significant milestone in the evolution of Thailand as a leading innovation-driven economy.
Hashtag: #NIA #NationalInnovationAgency
https://www.nia.or.th/The issuer is solely responsible for the content of this announcement.
The Taiwan-born pet mobility brand opens its first SoHo pop-up inside Flying Solo, bringing its Nordic-designed pet stroller collection to the heart of New York City.
NEW YORK, USA – Media OutReach Newswire – 02 April 2026 – FikaGO, the design-led pet mobility brand recognized across Asia and Europe, has opened its first New York City pop-up store inside Flying Solo in SoHo. The opening marks a deliberate move for a pet brand into one of the world’s most competitive retail districts.
Since entering the online American market in 2025, FikaGO has built a growing community of pet parents who see their animals as a central part of everyday life. Positioned as lifestyle essentials rather than conventional pet gear, FikaGO’s range of products is designed for people who want the best for their fur babies.
“We’ve always believed that pet products should not only be functional, but also beautifully integrated into everyday life.” — Eric Guu, Co-founder, FikaGO
SoHo was a considered choice: Flying Solo, with locations in New York and Paris, is known for championing independent design with a distinctly global sensibility.
The pop-up showcases FikaGO’s auto-folding Free To Go 2 in Sandy Beige, the brand’s bestselling product. All FikaGO’s products are manufactured using eco-friendly fabrics made from recycled materials, reflecting a commitment to sustainability. This includes their large-capacity Agile 2 pet strollers to their airline-approved Truffle carriers and the heavy-duty Kross pet wagon.
“Launching in SoHo is a meaningful milestone for us; it allows customers to truly experience the quality, design, and intention behind every FikaGO product.” — Eric Guu, Co-founder, FikaGO
As pet ownership rises globally, particularly among urban millennials and Gen Zs, demand for products that combine functionality, design, and lifestyle integration continues to grow. FikaGO was built for precisely this moment, and SoHo is precisely where that moment lives.
Visit the FikaGO pop-up at Flying Solo, 419 Broome Street, New York, or explore the full collection at https://us.fikago.com/.
Hashtag: #FikaGO #petmobilitybrand #petstroller #petcarrier #petwagon #petkennel #petbiketrailer
https://us.fikago.com/
https://www.facebook.com/FikaGO.US
https://www.instagram.com/fikago_us/
YouTube: 
https://www.youtube.com/@fikago5910
The issuer is solely responsible for the content of this announcement.
About FikaGO
FikaGO is a pet mobility brand founded in Taiwan, dedicated to crafting products that blend functionality, comfort, and modern aesthetics. With a presence across Asia and growing reach in Europe and the U.S, FikaGO is redefining everyday experiences between pets and their humans.
Media OutReach
Lee Kum Kee Celebrates Culinary Excellence at the Historic Hong Kong Debut of Asia’s 50 Best Restaurants 2026
From 23-25 March, Lee Kum Kee brought together top chefs, diverse cultures and industry communities through a range of thoughtfully curated experiences, bringing authentic Asian flavours to the global stage. As well as reaffirming the brand’s Asian roots and international perspective, its involvement reflected an enduring commitment to preserving culinary heritage and driving gastronomic innovation.
“Asian Flavour Duet“: A Culinary Journey Through Heritage and Innovation
Helping to build momentums for this year’s awards, Lee Kum Kee collaborated with Vicky Cheng, the acclaimed Executive Chef and owner of WING, to co-create the “Asian Flavour Duet”, a Hong Kong-style late-night supper party on 24 March. Hosted at two Hong Kong culinary landmarks, the experience unfolded in two chapters – “Paying Tribute to Heritage” and “Innovative Fusion” – and invited guests to explore the limitless possibilities of Asian flavour.
The evening began at the century-old Lin Heung Lau teahouse, a space filled with nostalgia and memories for generations of Hong Kongers. Chef Vicky reinterpreted classic Hong Kong late-night dishes using signature Lee Kum Kee sauces, while guests were immersed in the warmth of the historic venue.
The celebration then moved to Medora, Chef Vicky’s Western dining space, where an “Innovative Fusion” was revealed. He showcased his modern culinary philosophy by incorporating Lee Kum Kee sauces with contemporary techniques to create bold, unexpected dishes. Guests also enjoyed specially crafted cocktails infused with Lee Kum Kee sauces, alongside a delightful yet refined sauce-inspired gelato, demonstrating a harmonious interweaving of savoury, umami, sweetness and spice.
The multisensory journey seamlessly blended tradition with innovation, exploring the future of cuisine while highlighting Lee Kum Kee’s role as a global gateway to Asian culinary culture.
At the event, Dodie Hung, Executive Vice President – Corporate Affairs at Lee Kum Kee, commented, “Tonight, we are honoured to celebrate Hong Kong’s late‑night food culture with Chef Vicky and the global culinary community. From the legacy of Lin Heung Lau to the forward‑looking spirit of Medora, we are proud to be part of the creative journey and help showcase the depth of Asian flavours on the world stage.”
Celebrating a Gastronomic Brilliance with the Highest Climber Award Sponsored by Lee Kum Kee
During the awards ceremony on 25 March, Lee Kum Kee’s booth showcased a range of the brand’s acclaimed classic sauces and innovative products. Guests sampled specially crafted bites featuring Lee Kum Kee sauces, engaging directly with the flavours and techniques that have made the brand a trusted partner in both home and professional kitchens worldwide.
As part of the evening’s celebration of the region’s most exceptional culinary talents, the Highest Climber Award sponsored by Lee Kum Kee was presented to Lamdre in Beijing by Chef Park from Atomix (No.1 in North America’s 50 Best Restaurants 2025). Lambre was applauded for its pioneering plant-based dining space that promotes healthy, sustainable living while honouring Chinese biodiversity in its menus.
In addition, WING, led by Chef Vicky, achieved an impressive second place in 2026 Asia’s 50 Best Restaurants list. The restaurant had also previously ranked No. 11 on The World’s 50 Best Restaurants list in 2025, underscoring its continued international acclaim.
Building the Future Together: Deepening Global Partnerships
With the success of this prestigious awards ceremony in Hong Kong, China, Lee Kum Kee looks forward to deepening its collaboration with leading talents in the global culinary community. By continuing to champion Asian flavours and foster meaningful dialogue and exchange, the brand will continue to bring the spirit of Asian cuisine to kitchens and dining tables around the world.
Hashtag: #LeeKumKee #LKK
The issuer is solely responsible for the content of this announcement.
About Lee Kum Kee
Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee’s rich heritage, unwavering commitment to quality, sustainable practices and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit www.LKK.com.
About Asia’s 50 Best Restaurants
Launched in 2013, Asia’s 50 Best Restaurants aims to showcase the outstanding achievements and diverse culinary landscape of the region. The list is determined by the Asia’s 50 Best Restaurants Academy, a panel of over 350 culinary experts from across Asia who vote independently based on their specialised knowledge of the local dining scene. The Asia’s 50 Best Restaurants series includes the awards ceremony and list announcement, creating a premier networking platform for restaurateurs, media, seasoned travelers and culinary connoisseurs to celebrate the exceptional service, passion and talent in the dining industry.
- Herbert Vongpusanachai takes on the role of Senior Vice President for Commercial for the region, effective April 1, 2026
SINGAPORE – Media OutReach Newswire – 2 April 2026 – DHL Express, the world’s leading international express service provider, has appointed Herbert Vongpusanachai as Senior Vice President, Commercial for Asia Pacific, effective April 1, 2026. Herbert, who currently serves as Managing Director for DHL Express Thailand & Indochina, will be based in Singapore for his new role.
Herbert brings more than two decades of leadership experience within DHL Express, having successfully helmed multiple key markets across the region. He first joined the company in 2003 as Managing Director for Thailand & Indochina, later taking on leadership of Singapore in 2008, followed by Hong Kong & Macau in 2016. Since returning to lead Thailand & Indochina in 2020, he has driven sustained year‑on‑year profitable growth, transforming the cluster into one of the region’s key engines of expansion.
“Herbert has an exceptional track record of delivering strong business results while nurturing highly engaged teams across diverse markets. His deep understanding of our customers, collaborative leadership style, and ability to unearth opportunities in complex environments make him the ideal leader to drive our commercial agenda for Asia Pacific. I am confident that under his guidance, we will continue to accelerate sustainable growth across the region,” said Ken Lee, CEO for Asia Pacific, DHL Express.
In his new regional role, Herbert will shape and accelerate the commercial strategy for DHL Express across Asia Pacific by working with other functions to assess new sectors, routes and trade lanes with high potential for growth. He will focus on deepening customer engagement and supporting their expansion, while driving sustainable volume growth and advancing the adoption of new technologies to enhance commercial execution across markets. With his extensive country expertise and people‑first leadership style, Herbert is well‑positioned to support both regional and country teams in raising commercial performance to new levels.
“Asia Pacific remains an important anchor in global trade as seen in the latest DHL Global Connectedness Report, and this indicates the unwavering role of logistics to facilitate the flow of goods. With the newly introduced Heavyweight Express solution, which enables customers to ship heavyweight shipments with speed, certainty and reliability, I look forward to working alongside our talented teams to contribute to shaping the next chapter of DHL Express’s commercial success,” said Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express.
The latest DHL Global Connectedness Report shows that the region remains a major anchor of global commerce, with multiple economies rising in global connectedness rankings and Southeast Asia firmly establishing itself as a fast‑growing trade corridor. This also mirrors one of DHL Group’s strategies to better support 20 markets globally to accelerate growth; eight of them rest in Asia Pacific – underscoring the region’s critical role in DHL’s global network. As trade flows diversify and intra‑Asia integration deepens, this leadership appointment further strengthens DHL Express’s position in Asia Pacific.
Hashtag: #DHL
https://group.dhl.com/en.html
https://www.linkedin.com/company/dhlexpress/
The issuer is solely responsible for the content of this announcement.
DHL – The logistics company for the world
DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 389,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.
DHL is part of DHL Group. The Group generated revenues of approximately 82.9 billion euros in 2025. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.
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