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How Flavour’s Uplifted Album Changed the Game: 15 Years of Igbo Pride and Global Hits

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Flavour's Uplifted album

Fifteen years ago, something truly special dropped onto the music scene: Flavour N’abania’s second album, Uplifted. This was a first showcase of his talent. With powerful vocals, masterful highlife production, and a deep connection to his cultural roots, Uplifted solidified Flavour’s reputation as a gifted artist. 

At the time of its release, Uplifted smashed through borders and cultural divides, all thanks to Flavour’s deep commitment to celebrating his Nigerian roots, especially his Igbo heritage. This powerful connection to his culture has made him a major force, not just in Nigeria, particularly in the East, but also among the Igbo community dotted around the world.

The sheer success of Flavour’s cultural expression is highlighted by Spotify data from Uplifted and his other tracks. Even though his songs are deeply rooted in his culture and often sung in Igbo, they’re getting massive plays all over the globe.

Uplifted itself has stayed a big deal on streaming platforms, with its standout tracks racking up some serious numbers. Among the most-streamed hits from the Uplifted album are Ashawo Remix, Adamma, and Oyi (I dey Catch Cold). These tracks, along with other timeless fan favourites like Time To Party, Nwa Baby (Ashawo Remix), and Game Changer (Dike) have all contributed significantly to Flavour’s overall streaming success, proving their lasting appeal. Reflecting on the album’s anniversary during an exclusive chat with Spotify, Flavour revealed that for him, “Adamma” truly captured the essence of Flavour from the Uplifted album era.”

From the heart of Nigeria to global playlists: Flavour’s universal pull

Flavour’s music really does have a universal pull. His songs have popped up in over 2 million user-made playlists, which shows just how much people are connecting with and sharing his tunes. And get this: in the last three years, from 2022 to 2024, Flavour’s music has seen a growth in streams, a total stream increase of 134% globally, and a 573% increase across Sub-Saharan Africa.

While 51% of his total audience is in Nigeria, his influence stretches far and wide with the USA, UK, Canada, South Africa, and France all among his top listening countries. That’s a truly global footprint, reaching across Africa, Europe, and America.

Leading Flavour’s listenership in Nigeria is a strong showing from Lagos, accounting for 38% of his Nigerian audience. The Federal Capital Territory (FCT) and Rivers State also follow closely, making up 22% and 16% respectively, together claiming 76% of his Nigerian audience. He also enjoys love in the east as two Eastern Nigerian cities, Enugu and Onitsha, break into his global top 10. Big international cities like Greater London, Johannesburg, and New York City feature prominently too. This wide geographical spread shows how his music crosses all sorts of borders.

Who’s listening? A look at Flavour’s fanbase

Flavour’s audience is diverse  with Gen Zs (18-24 year olds) as his biggest fans globally and across Sub-Saharan Africa. This strong youth appeal is vital for his long-term success. While his music celebrates women, men form the majority of his listeners globally (57%) and in Sub-Saharan Africa (63%). 

The lasting success of Uplifted highlights how digital streaming has completely changed the music industry. Platforms like Spotify have given artists like Flavour ways to connect with fans everywhere. These days, streaming data gives us a clear, numbers-based look at an artist’s reach, showing that Flavour’s cultural stories, delivered in fluent Igbo, truly resonate far beyond Nigeria’s borders.

Flavour’s strong link to his Igbo roots, seen in his music, has driven his global success, acting as a cultural bridge for Nigerian traditions. The ongoing popularity of Uplifted and his other songs on streaming platforms proves that genuine cultural expression, mixed with great artistry, ensures lasting success today. As Uplifted hits 15 years, it showcases the power of culture worldwide. 

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Nigerian Actor Adesina Okiki Janmole Dies in Fatal Auto Crash

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Adesina Okiki Janmole

By Modupe Gbadeyanka

A fatal auto crash has claimed the life of a Nigerian actor, Mr Adesina Okiki, otherwise known as Janmole.

The death of the thespian was confirmed on Tuesday by the president of the Theatre Arts and Motion Pictures Practitioners Association of Nigeria (TAMPAN), Mr Abolaji Amusan, popularly known as Mr Latin.

In a post on his Facebook page today, the comic actor said, “May the soul of our departed colleague, Adesina Okiki Janmole, who tragically lost his life in an accident, rest in perfect peace.

“May God grant his family, friends, and colleagues the strength and comfort to bear this irreparable loss. He will be greatly missed. Amen.”

The demise of this comedian and filmmaker comes a few weeks after the Nigerian film industry lost Alexx Ekubo to cancer.

During his lifetime, Janmole, who died in a road accident on Monday, acted in several movies. He was known for his humour, screen presence and contributions to the Yoruba movie industry.

About four years ago, he survived a fire incident along the Lagos-Ibadan Expressway, an experience many believed he had narrowly escaped.

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Africa Magic to Air BBNaija Season 10 Reunion June 8

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BBNaija Season 10 Reunion

By Aduragbemi Omiyale

Lovers of the popular Big Brother Naija (BBNaija) reality television show will have the opportunity to watch the BBNaija Season 10 Reunion Show.

The programme, to be hosted by media personality, Mr Ebuka Obi-Uchendu, will premiere on Monday, 8 June 2026, at 10 pm WAT on Africa Magic Showcase (DStv Channel 151 | GOtv Channel 8) and Africa Magic Family (DStv Channel 154 | GOtv Channel 7), with each episode available on the DStv Stream and GOtv Stream apps the following day.

The reunion show will feature all 29 housemates. Fans can follow all reunion updates using the hashtag #BBNaijaReunion across social media platforms and Africa Magic for exclusive clips and behind-the-scenes content.

On October 5, 2025, the BBNaija Season 10 came to an end, with Opeyemi Ayanwale, popularly known as Imisi, emerging champion with 42.84 per cent of the public votes.

The 23-year-old fashion designer and actress from Oyo State walked away with a grand prize of N150 million, including N80 million in cash and a brand-new Innoson SUV.

The reunion is expected to address several unresolved storylines from the season, including the disqualification of housemate Faith in the final week following a physical altercation with Sultana. The season also produced some of its most viral moments in years, including a spoon-related standoff that dominated X for days and a series of romantic entanglements that split fan bases across the continent.

Season 10 was considered one of the most exciting editions of the show to date, introducing the Bag of Big Twists, a red telephone delivering random instructions from Biggie, a restructured Head of House challenge and an Influential Player of the Week feature.

With plans for a new season already in motion, the BBNaija 10 over 10 reunion show is set to officially close conflicts, encourage clarifications and allow the housemates to lay it all bare to the viewers and themselves one last time.

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MasterChef Nigeria: Undercooked Steak Seals Preye’s Fate

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Masterchef Nigeria Preye Undercooked Steak

The heat in the MasterChef Nigeria kitchen never lets up, and this week the remaining home cooks were served a double helping of pressure with a Blind Taste Test followed by their very first Mystery Box Challenge.

Following Demilade’s dramatic exit the previous week, seven hopefuls returned to the kitchen knowing that any mistake could leave their MasterChef dreams overcooked.

The first challenge on the menu was a Blind Taste Test, where the contestants had to identify a variety of fruits and vegetables using only their palates. It was a particularly nerve-racking challenge for David, who admitted he doesn’t always trust his taste buds. However, he rose to the occasion, joining Loye and Favy in correctly identifying the ingredients and securing a coveted spot on the gantry.

That left Preye, Derry, Fads and Isabella fighting to keep their aprons in the competition.

The home cooks then had to face their first-ever Mystery Box Challenge, where creativity, execution and composure were all put to the test. When the judges tasted their way through the dishes, Isabella and Preye found themselves at the bottom of the pack.

Ultimately, it was Preye’s Roasted Sirloin with Butternut Squash that failed to hit the mark, bringing his MasterChef Nigeria journey to an end.

Derry proved once again why she has earned the nickname “Daring Derry.” Unfazed by the Mystery Box Challenge, she served up a dish that impressed the judges from presentation to palate. Her thoughtful plating, technical execution and well-balanced flavours earned her the coveted Dish of the Day title.

Meanwhile, Fads – affectionately known as the “Cat Woman” for her remarkable ability to land on her feet – continued her fight in the competition. Her Plantain Tacos showcased ingenuity and secured her safety from the bottom two. While the judges appreciated the effort, Chef Eros reminded her that the competition is entering a critical stage, saying: “This is the MasterChef kitchen and I expect MasterChef results.”

At first glance, Preye appeared to have delivered a winning plate. The judges praised the presentation, with the dish drawing comparisons to something one might find in a charming French bistro.

However, in the MasterChef Nigeria kitchen, appearances only get you so far.

The mood quickly shifted when Chef Eros cut into the sirloin steak. Sensing trouble, he quietly removed his glasses before revealing the verdict: the steak was undercooked.

It proved to be a costly mistake. In the MasterChef kitchen, there are few offences more serious than serving food that is raw or burnt. Despite the promise shown in the dish, the undercooked steak ultimately sealed Preye’s fate and brought his MasterChef Nigeria journey to an end.

With the stakes rising and the margins between success and elimination becoming ever smaller, the remaining home cooks know that every plate must now be worthy of the MasterChef title.

The show airs weekly on Sundays at 7 pm on Africa Magic Showcase and Africa Magic Family, with rebroadcasts on Wednesdays at 6 pm on Africa Magic Showcase and Thursdays at 12 pm on Africa Magic Family.

Next week, the MasterChef Nigeria kitchen welcomes special guest judge Chef Tosan for a challenge that is guaranteed to test the home cooks in a whole new way.

With baking on the menu, confidence quickly gives way to nerves as the remaining contestants face one of the most feared disciplines in the culinary world. Unlike cooking, where intuition can often save the day, baking demands precision, patience and flawless execution.

As temperatures rise and tensions simmer, the home cooks must prove they can handle the pressure and deliver bakes worthy of the MasterChef title. Who will rise to the occasion, and whose hopes will crumble under the weight of the challenge?

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