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Sound Sultan: The Poetic Ambassador on Migration UN Never Had

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Sound Sultan

By Segun Adesokan

Motherland, referring to Nigeria in his song, at the time of its release, was timely and its messages even till the present day is rich and timeless as it could be passed off as an immigrant travel guide.

The early part of the song had reminded us about how Chinedu had borrowed some money to fund his trip to Chicago. It further adds: how Nnamdi had also sold off his car to facilitate the trip of a beloved to America. In the middle of it all is also the emotionally drained lover or spouse left behind, whose wellbeing and fragile mind is left hanging in the balance, sadly in some instances, some partners never return.

The song perhaps appears to have critically observed the obsession of many immigrants whose inordinate or misplaced quest for survival believes that immigrating to the West or other European countries is a critical means by which survival is sought, hence Sound Sultan’s Motherland came in handy: offering some counsel, suggesting that sometimes, a sojourner may have to beat a retreat by returning to his ancestral home, Motherland, given the fact that sometimes, in a bid to survive in a foreign land, the unpredictability of such adventures may unavoidably require one to do so.

As often the case with many immigrants from Nigeria and by extension many others from African countries, who had at one time or the other undertaken such adventurous trips in search of greener pasture abroad, even the period leading to their departure also comes at a great cost and sacrifices as some families sell off assets and other prized possessions to fund such trips, unsure whether the risk would eventually pay off or not.

While the craze in search of the golden fleece rage on, some Africans in their desperation may have also thrown caution in the air, leading to situations where thousands have reportedly died in the wake of risky voyages across Mediterranean or Sahara wastelands, as hundreds have also fallen prey to wild beasts, transnational armed syndicate and human traffickers who deal in drugs and séx slaves, having promised many unsuspecting victims an elusive Eldorado life, waiting for them in Europe.

Many African households have believed some of these false narratives built into their psyche for many years and it has become so difficult to undo.

The late singer was never opposed to the idea of people seeking better opportunities or greener pastures outside the country, but rather also reminds them about home and the need for them to apply cautious optimism where applicable, in their quest to travelling overseas.

Notwithstanding, the home would still be home regardless of the prevailing circumstance which may have forcibly led to one’s uneventful return.

This writer believes late Olarewaju Fasasi, fondly called Sound Sultan, as a social crusader, an iconic singer using his musical crafts as a vehicle to remind us about the need to be introspective, also feels compelled to note that Motherland, mirroring the life of most immigrants and some of the challenges often associated with it, brings to the fore also a social problem and the need for concerned international organisations like UN and its relevant agencies to do more in terms of advocacy and policies in reversing the tales of woes of many migrants.

Though UN’s 2030 Agenda for Sustainable Development recognizes for the first time the contribution of migration to its sustainable development, thus, 11 out of the 17 Sustainable Development Goals (SDGs) contain targets and indicators relevant to migration or mobility for which parts of its Agenda’s core principle is to “leave no one behind,” not even migrants.

The SDGs’ central reference to migration is made in some of its major targets, which is to facilitate orderly, safe, regular and responsible migration and mobility of people, including through the implementation of planned and well-managed migration policies.

Other targets directly related to migration mention trafficking, remittances, international student mobility, and more. Moreover, migration is indirectly relevant to many more cross-cutting targets.

UN, more recently, through International Organization on Migration, a leading partner on the inter-governmental organisation in the field of migration works to ensure the orderly and humane management of migration, to promote international cooperation on migration issues, to assist in the search for practical solutions to migration problems and to provide humanitarian assistance to migrants in need, including refugees and internally displaced people.

 In 2016, IOM entered into an agreement with the United Nations, becoming one of its specialized agencies.

However, the above plans and efforts of UN appear commendable but today’s realities in some part of Europe and other Asian countries, judging by their immigration policies at present largely remains a far cry from the much-advertised SDG’s policies.

While many Africans battle so hard to grapple with harsh realities and hostilities of their host countries ranging from racism, prejudice, little or too rigid legal documentation processes for immigrants, and biting chances of economic survival, many have also become susceptible to illegal drug dealings which in most cases often result in cruel fate or even avoidable deaths.

The sad news on the passing of Sound Sultan, one of Nigeria’s notable songwriter, artist, producer, and comedian, who a few weeks ago was reported to have lost the battle to a cancerous related aliment around the throat, brings with it feelings of pain, grief, and national loss.

By national loss, Nigeria just lost a voice and a social crusader reputed for his numerous campaigns against bad governance, injustice, corruption, and bad leadership a major clog in the wheel of Nigeria’s progress. He will fondly be remembered for his many statesmanly roles towards mobilizing the citizens through his several songs on how to constructively hold them accountable to their constitutional functions.

To the memory of the late singer, President Muhammadu Buhari also penned a glowing tribute to him for his contribution to basketball development in Nigeria.

He was even reported to have co-owned a basketball team. D’Tigers, the Nigerian men basketball national team, would also honour the late singer by wearing T-shirts bearing the late singer’s name and image on it, for his roles in promoting the sports.

Coincidentally, his death would also leave a lasting memory following D’Tiger’s phenomenal triumph over the US men basketball national team, a feat no African team had ever done, the same day he was said to have died.

The Motherland crooner died at age 44 in the US and his remains have since been buried in the US, same day, according to Islamic rites, leaving behind his three kids and his beloved wife.

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Creative Industry Unites as MultiChoice Nigeria Leads Walk Against Piracy

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MultiChoice Nigeria Walk Against Piracy

The fight against content theft intensified on Thursday as MultiChoice Nigeria led stakeholders in a Walk Against Piracy from Ikeja City Mall, Lagos, drawing a powerful mix of Nollywood actors, filmmakers, directors, writers, media personalities, regulators, students, and members of the public.

The walk was part of a broader national advocacy campaign aimed at protecting Nigeria’s creative economy from the escalating damage of piracy. Participants marched through the Ikeja axis, distributing flyers, engaging passers-by, and educating the public on the dangers of piracy and its impact on livelihoods.

Veteran actor, Saidi Balogun, one of the leading voices at the walk, described piracy as “a silent killer draining the lifeblood of the creative industry.”

“People see the glamour but forget the sweat, months of work, and the hundreds of jobs behind a single film,” he said. “When you pirate a movie, you are killing someone’s dream, someone’s job, and the future of an entire industry. It must stop.”

Screenwriter and producer, Obi Emelonye, warned that piracy poses an existential threat to the next generation of creatives.

“Piracy is a menace eating deeply into the industry. If we do nothing, young creatives coming behind us will inherit an economy with no structure, no revenue, and no incentive to create,” he stated. “We cannot allow that future.”

The regulatory perspective came from Charles Amudipe, Deputy Director of Operations at the Nigerian Copyright Commission (NCC), who emphasised both the legal and personal risks tied to piracy.

“Piracy is a criminal offence under Nigerian law, punishable by fines and imprisonment,” he said. “Beyond the legal consequences, consumers who download illegal content expose their devices to malware, identity theft, and financial fraud. It is not worth the risk.”

During the outreach, members of the public raised questions about affordability and alternatives to pirated content. The team responded by highlighting accessible, cost-friendly, and legal platforms available to consumers, underscoring that entertainment can be enjoyed responsibly without breaking the law.

Caroline Oghuma, Executive Head, Corporate Affairs at MultiChoice Nigeria, explained that the walk was a continuation of MultiChoice’s long-standing commitments to consumer education. Last month, the company led a school sensitisation programme at Kuramo Senior College in Victoria Island, teaching students how piracy harms creators and how they can unknowingly participate in it.

“We want to catch them young, take this message into communities, and meet Nigerians where they are,” Oghuma said. “Today’s walk is a reminder that protecting intellectual property is everyone’s responsibility. What we are fighting for is the survival of Nigeria’s creative future.”

Other notable participants included members of the Intellectual Property Law Advocacy Network (IPLAN), lawyers, media executives, content creators, and fans of Nigerian entertainment.

MultiChoice Nigeria reaffirmed its commitment to working with regulators, industry bodies, and stakeholders to champion policies, education, and enforcement mechanisms that safeguard creative work and ensure creators receive fair reward for their labour.

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Veteran Nigerian Actor Lere Paimo Alive—ANTP

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lere paimo

By Modupe Gbadeyanka

The Association of Nigeria Theatre Arts Practitioners (ANTP) has debunked viral news reports that that the chairman of its board of trustees, Mr Olalere Osunpaimo, well known as Lere Paimo, was dead.

In a public notice from the national Public Relations Officer (PRO) of the organisation, Mr Adejonwo Oluwafemi Femson, it was disclosed that the veteran action is “alive and well.”

Members of the public were advised to disregard the death rumour.

“We would like to inform the public that reports circulating on Facebook about the passing of Chi​ef Olalere OsunPaimo (MFR) are FALSE.

“We have confirmed with Baba Eda Onile Ola’s wife that he is alive and in good health.

“Please disregard these false reports and be aware that they are being spread by unscrupulous individuals.

“Chief Olalere OsunPaimo (MFR), Chairman Board of Trustee Association of Nigeria Theatre Arts Practitioners (ANTP), is alive and well.

“We urge everyone to verify information before sharing to avoid spreading misinformation,” the notice disclosed.

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Nivea, inDrive Sponsor TikTok’s 2025 Sub-Saharan Africa Awards

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Forex Advice on TikTok

By Modupe Gbadeyanka

The duo of Nivea and inDrive has been announced as the title sponsors of TikTok’s 2025 Sub-Saharan Africa Awards, while Coca-Cola, Dis-Chem and PEP Stores are the category sponsors.

As title sponsors, inDrive and NIVEA (Beiersdorf) will play key roles in amplifying creator recognition, supporting event experiences, and on-the ground activations.

NIVEA (Beiersdorf) will sponsor the Creator of the Year award, while inDrive will present the Storyteller of the Year award, both reflecting a shared passion for innovation, inclusivity and celebrating African voices making a global impact.

In addition, Coca-Cola is sponsoring Food Creator of the Year award, Dis-Chem is for the Social Impact Creator of the Year award, and PEP Stores is for the Entertainment Creator of the Year award.

This year’s event is slated for Saturday, December 6. It would be used to celebrate the continent’s most inspiring and innovative creators who are using the platform to educate, entertain, and empower their communities.

 “We are delighted to partner with TikTok, as we share a long-standing relationship across the globe, including in the Sub-Saharan region. TikTok is a unique platform that enables us to engage with young audiences in a language and format that truly resonates with them.

“We extend our gratitude to the company for organizing The 2025 TikTok Awards Sub-Saharan Africa and congratulate all guests and participants on this remarkable event,” the Marketing Lead of inDrive Africa, Mikita Ponarin, stated.

“TikTok is proud to partner with great local and regional brands that support Africa’s creative economy. What excites us about these partnerships is the shared vision.

“These brands are making a conscious choice to invest in African creativity at a pivotal moment. They see what we see: that when we uplift creators, we strengthen entire communities and economies across the continent,” the Head of Content Operations for Sub-Saharan Africa,” Boniswa Sidwaba, said.

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