Connect with us

Showbiz

Trophy Lager Organises Carnival to Honour Alaafin at 80

Published

on

Trophy Lager Organises Carnival to Honour Alaafin at 80

By Dipo Olowookere

Over the weekend, leading quality beer brand and one of the national treasures from the stable of International Breweries Plc, a proud part of the AB InBev family, Trophy Lager, organised a three-day beer carnival to celebrate the 80th birthday celebration of paramount Yoruba traditional ruler, the Alaafin of Oyo, Oba Lamidi Olayiwola Adeyemi III.

The carnival was held in Oyo with pomp, music, fun and mouth-watering prizes for those who attended the event, including consumers of the product, who had a great time as they were thrilled to comedy, drama and musical performances from top artistes.

The event, which provided an unforgettable, exciting and culturally appealing experience for consumers, also saw the brand reward winners in its ongoing National Consumer Promo, tagged Honourable Millionaires promo, which was instituted to celebrate Trophy Lager’s 40 years of facilitating goodwill and celebration for Nigerians.

Speaking on the rationale for the initiative, Consumer Connections Manager, IB Plc, Jumoke Okikiolu, noted that the celebrations are two-fold.

“On one hand, our decision to celebrate with Kabiyesi is very much aligned with our brand values as he is a personage who stands tall in the promotion of Yoruba socio-cultural values of honour, integrity and quality service.

“Also, this fiesta has afforded us the opportunity to celebrate and reward our highly esteemed honourable men and women, who have stood with the Trophy brand for 40 years, for their support and loyalty, in a unique and fun way,” Okikiolu said.

Mr Funso Elubeku, Marketing Manager, Trophy Lager, IB Plc said, “At the heart of our National promotion is the need to provide a memorable experience for our loyal fans. We are empowering 40 Honourables to win N1 million for the duration of the promotion with other consolation prizes such as free instant airtime worth N80 million and N40, 000 cash prize weekly for 40 consumers as well.”

Currently, 16 people have emerged as honourable millionaires and about 250 people have won N40, 000 each till date. “All our consumers need to do is to buy a bottle of Trophy Lager and look under the crown cork, text “TROPHY” space “UNIQUE CODE” under the crown cork to 30810 to win instant prizes and a chance to win either N40, 000 or N1m in the weekly draw. The more entries put in, the better chance of winning the cash reward,” Elubeku added.

Remarkably, Trophy Lager, popularly referred to as the pride of the South-West and widely accepted as the Honourable beer that is deeply rooted in the region’s socio-cultural values, and loved by consumers because of its distinctive taste and quality, has remained a market leader in its category.

It is worthy to note that the promotion is not limited to South West alone as winners have emerged from other regions of the country.

Consumers are encouraged to follow @TrophyLager on Twitter to find out more about becoming the next Honourable Millionaire and more updates on the promo.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via dipo.olowookere@businesspost.ng

Click to comment

Leave a Reply

Showbiz

UniAbuja Student Wins N1.5m in Boomplay Campus Music Star Season 1

Published

on

Boomplay Campus Music Star

By Modupe Gbadeyanka

A 200 level student of the University of Abuja (UniAbuja), Ms Emmanuella Adejoh, has emerged as the winner of the Boomplay Campus Music Star season one.

The Guidance and Counselling budding singer won the grand prize of the competition, N1.5 million, due to her outstanding performance, according to the judges.

She defeated the other contestants, especially those that made it into the top three, to clinch the coveted prize.

The first-runner up was Iroenyenwa Nzubechukwu, a student of the Federal Polytechnic Nekede Owerri, studying Mass Communications; and the second runner-up, Godswill Sarah Iruoma, a student of Yaba College of Technology, Lagos, studying Hospitality Management.

It was gathered that the music hunt contest had the trio of Teni, OAP Do2dtun, and a renowned music producer Philkeyz as the judges.

They were involved in accessing the several entries received for the completion and pruned them to 10, who made it to the finale.

The rookie artistes underwent a series of activities, including a master class training session, a team bonding exercise, press conference and community display of their talents.

The Boomplay Campus Music Star competition was created to discover loads of talents in the country and provide them with a platform to showcase their skills.

The official partners of the programme were SHAREit Lite and Vskit, while the media partner was Trace TV.

Continue Reading

Showbiz

Legendary Singer Dayo Kujore Dies at LASUTH

Published

on

Dayo Kujore

By Aduragbemi Omiyale

A legendary Juju musician in Nigeria, Dayo Kujore, has died at the age of 63 at the Lagos State University Teaching Hospital (LASUTH) Ikeja, Lagos.

The singer, according to reports quoting his daughter, Ayinke Kujore, died on Monday morning at the hospital.

The Soko Extra crooner, who started playing the guitar at 10 and rose to become popular for creating a new tune from the Juju genre called Soko music, gave up the ghost after a brief illness.

However, his family is yet to formally state the actual illness that claimed the life of the veteran Juju musician today.

The report of his death is already generating reactions from stakeholders in the Nigerian music industry, with friends, colleagues and fans sending their condolences.

Dayo Kujore serenaded lovers of good music during his lifetime with albums like Soko Xtra, Joy, Easy Life, Wisdom, Elevation and Superjet, which turned him into a household name in 1991, though his first album was released in 1977 and was titled Ha! Jesu Mbe.

Dayo Kujore1

Continue Reading

Showbiz

Veteran Nollywood Actress Iyabo Oko is Dead

Published

on

Iyabo Oko

By Modupe Gbadeyanka

A veteran actress in the Yoruba movie industry, Sidikat Odukanwi, otherwise known as Iyabo Oko, has passed on.

One of the children of the deceased, Ms Bisi Aisha, who is military personnel, confirmed the death of her mother.

“May ur soul Rest In Peace mummy,” she posted on one of her social media pages.

Also, one of the colleagues of Iyabo Oko in Nollywood, Mrs Foluke Daramola-Salako, posted on Instagram the death of the prolific actress, who reportedly breathed her last Wednesday evening.

Iyabo Oko died after battling with an illness, which kept her away from movie locations. She finally succumbed to the illness yesterday.

“And finally, we lost her.. rip Iyabo Oko, we did our best but God knows best,” Foluke Daramola-Salako wrote.

In 2021, when one of the daughters of the late actress, Olamide, revealed that her mother was diagnosed with ischaemic stroke about five years ago but kept her health issues away from the public, some thespians rallied around with financial assistance to get her back on her feet.

Pictures of her on the internet showed the state of her health and spurred more reactions from fans and colleagues. She was treated and later discharged from the hospital. Thereafter, not much was heard about the 61-year-old actress until her death on Wednesday.

Iyabo Oko was born on November 15, 1960, in the Iwo Local Government Area of Osun State. She acted in several films before bowing out the stage.

Continue Reading

Like Our Facebook Page

Latest News on Business Post

Trending

%d bloggers like this: