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Why ‘SingTheSong’ Was Created—Oladapo Ojo

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Since June 2019, the musical game show ‘SingTheSong’ has been generating buzz and has caught the attention of many music lovers, because it allows people enjoy music and win life-changing cash prizes in return.

Mr Oladapo Ojo, who is the creator of the show and GMD of JustMedia, stated that the TV game show was created to be an edutaining, interactive and simple-to-follow musical platform which allows real people with real passion for music, play and win life-changing cash prizes by testing their knowledge of the lyrics of various hit songs.

He said: “The demographics of the country shows that many Nigerians love music. Based on the number of great talents we have in Nigeria, we decided to plug into the passion of the people by creating something that appeals to a wide majority of the people and then reward music enthusiasts and passionate followers of music with befitting cash prizes, and also create a diversified view of music with emphasis on lyrical content”.

Mr Ojo also said: “What we have created is a global TV format (starting from Nigeria) that emphasizes lyrical knowledge ahead of the vocal poweress.  The SingTheSong format can be licensed to other territories around the world as music is a strong theme that can transverse and break cultural, language, locational barriers.”

Also speaking about the show, Mrs Ogugua Dopamu, the Series Producer of SingtheSong, further reiterated that on the show, different creative methods are used to make viewers more interested in the lyrical composition of the music they listen to.

On the superb deployment of technology on the show, she said: “JustMedia ensures that the foundation of all its TV shows is currency with the latest technological trends around the world”, noting that as a firm, they strive to bring their innovative and bold ideas to life leveraging technology, and their drive to break into new frontiers using technology.

The SingtheSong TV show was first aired across various TV channels in June 2019. The TV show was preceded by an audition which took place in Lagos in August 2018. The audition drew over 500 aspiring contenders, all vying for a spot on the live show. An average of 150 of the best were chosen to appear on the live TV show with musical maestro, Ben Ogbeiwi (aka Uncle Ben), as the host.

On each game, there are 12 contenders shortlisted to play, with one emerging a player and others making up the Krowd. With the aid of a live band on the show, they all work together to make the money (N5.25 million jackpot) without knowing who amongst them will close or loot the Treasury. The show is high on entertainment, suspense and technology.

SingtheSong currently airs on Thursdays at 9pm on AIT NETWORK and on Africa Magic Urban, DSTV channel 153 at 6pm on Saturdays, with repeat broadcast on Mondays at 3pm.

SingtheSong is a world-class production recorded at Ten ‘o’ One Studios, Ikeja one of the biggest and most equipped TV studios in West Africa parading the best quality in audio visuals available anywhere in the world.

JustMedia Productions are the creators of other exciting TV game/quiz shows like CowbellPedia, InterswitchSPAK(Nigeria/ Kenya), CHAMP, Three Crowns family game show, DettolSTARS, Nestle Goldenmorn Rockazz, Lucozade Boost Freestyle, Show Me Di Mone, and Livin’ Football, to mention but a few.

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

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Elevator Shoes Discreetly Improve Your Height

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Shirley - Elevator Loafers guido maggi

Shoes are a staple of the fashion industry. Hundreds of brands exist that make and produce a wealth of shoes each year. Shoes can be stylish, comfortable, and unique, but did you know that certain shoes offer some great benefits?

Elevator shoes provide a primary advantage that many men would enjoy—the appearance of being taller. And it’s not just the appearance of height for the sake of looking taller, the benefits from the height increase of elevator shoes go beyond mere looks.

The fashion industry is always innovating—as any good industry does. One of the most regarded crazes has been guido maggi elevator shoes. They’re different from regular sneakers or loafers. Elevator shoes have a specially designed insole—that is cleverly concealed—that provides a discreet increase in height.

The height increases range from 2.5-5 inches, depending on the brand and design. Elevator shoes are not only made in one style, many variations can accommodate many social gatherings and settings.

Elevator Shoes Provide A Height Increase

One of the main benefits of elevator shoes is that they discreetly improve your height. Since the lift is hidden inside the shoe, the shoes themselves do not attract unwanted attention. These are not high-heels or platform shoes—they’re a subtle design.

Not only do they offer a height increase, but elevator shoes can also improve your stride while providing extra support. The world average height for a man is 5ft 10.5 in, while the average female height is 5ft 5 in. Some might want a little extra help to reach or surpass the average.

Some people might indeed want only a minor height increase—nothing too obvious and elevator shoes can provide that while also offering a boost of confidence.

As I said before, elevator shoes can also improve your posture. Proper posture will see your shoulders square and a more defined, straightened walking gait. The added height could also help you maintain eye contact more easily and pay closer attention to facial cues and expressions, thus improving the flow of your conversations.

Elevator Shoes Offer Comfort

Comfort is one of the main reasons people buy and wear any type of clothing. You might think that elevator shoes would be uncomfortable or that they could cause foot pain or soreness, however, neither of those is true. One of the primary goals for the design of elevator shoes was to make movements like running, walking, and hiking as easy as can be while wearing them.

In contrast, high heels can be excruciatingly painful. They offer the same height increase benefit as elevator shoes but rarely offer the same subtle design or comfort. Often, elevator shoes contain extra padding in the soles to reduce the impact on your feet when walking, jogging, or running.

As with nearly any new pair of shoes, you will need a short period to ‘break them in’ but it’s not more strenuous than any other type of shoes.

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TikTok Partners NITDA, DSN in Second Phase of Digital Safety Programme

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TikTok ban

By Adedapo Adesanya

Social, short-form video content platform, TikTok has announced the launch of the second phase of its #SaferTogether digital safety and awareness programme in collaboration with the National Information Technology Development Agency (NITDA) and Data Science Nigeria (DSN).

The initiative, which began in 2022, aims to enhance digital safety across Nigeria by educating parents, teachers, and guardians on how to help young people navigate TikTok and the broader digital landscape safely.

The first phase of the #SaferTogether campaign successfully educated 537 teachers and 1,037 parents in cities like Abuja, Lagos, and Kano about TikTok’s safety features and promoting positive mental health online.

Now, building on this success, the second phase will include NITDA as a strategic partner, aligning with its mission to foster digital literacy and enhance technology infrastructure.

The company said Phase 2 will extend the programme’s reach to additional regions, including Edo and Kaduna, and will cover critical topics such as misinformation, cyberbullying, sexting, digital citizenship, fake news, child sexual violence, and data protection.

Workshops will engage a wide range of stakeholders, including civil society organizations, government representatives, community leaders, parents, teachers, and guardians.

Speaking on this development, Mr Fortune Mgwili-Sibanda, TikTok’s Government Relations and Public Policy Director for Africa, emphasized the importance of digital literacy.

“Empowering parents, teachers, and guardians with digital literacy skills is crucial for creating a safer digital environment. Our commitment to community safety is unwavering, and through local partnerships, we are extending these educational resources beyond our platform,” he said.

Adding his input, Mr Olubayo Adekanmbi, Founder and CEO of Data Science Nigeria, highlighted the shared responsibility in making the digital world safer, adding that the organisation will continue to advance this goal.

“We are excited to continue with the Safer Together campaign, providing essential insights on digital wellness to parents, teachers, and guardians.”

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Nigerian Mum Gives Tips on How to Avoid Living Room Conflict

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Fight Night (2)

It’s the weekend. Time to kick back, relax, and catch up on favourite shows, right? Wrong! As a mum with toddlers and a sports-fanatic husband, weekends at my house can also mean the “Battle of the Remote,” with everyone fighting to watch their favourite show, movie, or football game.

When my toddlers are awake, it’s a marathon of kids’ content all day long. If this sounds familiar, don’t worry! I’ve found an affordable way to enjoy my favourite drama series and movies in peace while my husband watches every Premier League match without interruption. Here’s my secret to avoiding living room conflict and enjoying a peaceful weekend where everyone gets their fair share of screen time.

First, make sure you have an internet device. You can check here for a list of devices that are compatible.

Next, sign up for Showmax and subscribe to Showmax Premier League Mobile and Showmax Entertainment All devices plan for just 5,400 naira monthly. This plan allows us to watch Premier League matches live and stream Showmax’s entertainment content on multiple mobile devices. For those with smaller budgets, Showmax has plans as low as ₦1,600 for Entertainment mobile-only. Click here for more details.

To sign up for Showmax, visit the Showmax website, select “Sign up,” choose your plan, and create an account using your email address, mobile number, and password. After verifying your mobile number and entering your payment details, you’re all set to enjoy amazing content without any living room conflict.

Speaking of shows, here are my favourite shows streaming on Showmax this November.

FIGHT NIGHT: THE MILLION DOLLAR HEIST | New Episodes Every Wednesday

Emmy nominee Kevin Hart leads an all-star cast as “Chicken Man,” a smooth-talking hustler who hosts Atlanta’s most exclusive event—until it spirals into chaos. When millions vanish, Chicken Man becomes suspect number one for Detective JD Hudson, one of the city’s first Black detectives.

This series stars the Peacock Original’s stellar cast and also includes Oscar nominees Samuel L Jackson, Taraji P Henson, and Terrence Howard.

With a 96% critics rating on Rotten Tomatoes and holding the #21 spot on their list of the best Watch the trailer here.

THE GOOD DOCTOR S7 | Binge All Episodes Now on Showmax

Dr. Shaun Murphy, a surgeon with autism and Savant syndrome, as he navigates personal and professional challenges. In its farewell season, Shaun and Lea (Paige Spara) adjust to parenthood while Shaun faces a crucial case involving two babies needing the same heart.

Created by Emmy-winning David Shore (House MD), the series has earned an 8/10 IMDb rating and multiple award nominations for Freddie Highmore, including Golden Globe and Critics Choice nods.

The series ends on a high note, with its final episode achieving a 9.4/10 rating on IMDb

Watch the trailer here

LAW & ORDER: ORGANISED CRIME S4 | Binge from Monday, 18 November

In Season 4 of Law & Order: Organized Crime, Emmy nominee Christopher Meloni returns as Elliot Stabler, reprising his iconic role from Special Victims Unit. Now back at the NYPD after a personal loss, Stabler tackles a complex criminal underworld.

This season features guest stars such as Oscar winners Ellen Burstyn and Keith Carradine, BAFTA winner Jennifer Ehle, and Dean Norris from Breaking Bad as Stabler’s brother, Randall. Special SVU cast members Tamara Tunie, Peter Scanavino, and Dann Florek appear in several crossover episodes.

Organized Crime has already been renewed for a fifth season. Watch the trailer here

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