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Standard Chartered, Liverpool FC Extend Sponsorship Deal

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By Modupe Gbadeyanka

The sponsorship deal between Standard Chartered Bank and Liverpool Football Club of England has been extended by four years, terminating in the 2026/27 season.

The contract also extends to the Liverpool Football Club Women and will make the lender appear on the front of the shirt of the football outfit until the end of the 2026/27 season.

Standard Chartered first signed up as the club’s main sponsor in July 2010, making the partnership one of the longest in the Premier League, and has been at a time in which Liverpool FC has enjoyed tremendous success.

In this period, the two organisations have supported a number of the bank’s global sustainability and community investment programmes, including Futuremakers by Standard Chartered, which focuses on empowering young people from disadvantaged backgrounds to learn, earn and grow.

Since 2019, Futuremakers has raised over $64 million and reached over 670,000 young people, mainly girls and women, supporting them with education, employability and entrepreneurship skills.

The financial institution aims to raise $75 million by the end of 2023 and, with the support of LFC, to raise the aspirations of young people across its markets.

“When we partnered with Liverpool FC in 2010, we could not have imagined the success of both the sponsorship and of the club.

“With more than 770 million Liverpool FC followers across the world – many in Standard Chartered’s markets in Asia, Africa and the Middle East – the club brings excitement and joy to so many of our colleagues, clients and their communities, and we’re proud to continue to be associated with them,” the Group Chief Executive of Standard Chartered, Mr Bill Winters said.

He further expressed the excitement of the firm “to be able to recommit and increase our investment with Liverpool FC Women, who had a fantastic 2021/22 season and have now been promoted back to the Women’s Super League.

“We look forward to seeing their continued success, and partnering with them to support the Bank’s Futuremakers initiative and our commitment to lifting participation by unleashing the potential of women in our markets.”

Also commenting, the CEO of Liverpool FC, Mr Billy Hogan, described the deal extension as significant for the club “and I could not be prouder to confirm a four-year extension to our already long and successful partnership with Standard Chartered.

“We have been on an incredible journey together and Standard Chartered’s support has been a key driver in our most recent successes, both on and off the pitch, with their loyalty and commitment to Liverpool Football Club.

“Our partnership has been able to thrive because of our shared values and we look forward to continuing to work together to help and support our communities and supporters around the world.”

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

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Super Falcons in Group C for WAFCON

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By Adedapo Adesanya

The Super Falcons of Nigeria have been drawn in Group C with Egypt, Zambia and Malawi for the defence of their Women’s’ Africa Cup of Nations (WAFCON) title in March, which will be hosted again in Morocco.

Last year, the Nigerian team won the record 10th tournament after defeating the host nation, Morocco, 3-2 in a spectacular final after going down 2-0.

The 2026 edition will be played in Morocco from March 17-April 3, eight months after the last tournament.

The last edition slated for 2024 was postponed by a year for logistical reasons as the Confederation of African Football (CAF) could not get interested hosts.

The next edition which will be the 14th edition and Nigeria will be hoping to win the women’s tournament for the 11th time.

Nigeria’s dominance is only rivalled by Equatorial Guinea which won as hosts of the 2008 and 2012 editions. South Africa won the 2022 edition to become the third African nation to ever win the tournament.

The next edition carries added importance because it serves as qualifying for next year’s Women’s World Cup, with the top four finishers taking up Africa’s slots in the global tournament to be hosted by Brazil.

GROUPS

Group A (Rabat Moulay Hassan Stadium): Morocco, Algeria, Senegal, Kenya,

Group B (Rabat Al Madina Stadium): South Africa, Ivory Coast, Burkina Faso, Tanzania

Group C (Casablanca): Nigeria, Zambia, Egypt, Malawi

Group D (Fes): Ghana, Cameroon, Mali, Cape Verde. 

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AFCON: BUA Chair to Redeem Super Eagles $500,000 Pledge Despite Loss

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By Adedapo Adesanya

The Chairman of BUA Group, Mr Abdul Samad Rabiu, has reaffirmed his commitment to reward the Super Eagles with the promised $500,000 despite losing the semi-final match against Morocco in the ongoing Africa Cup of Nations (AFCON) on Wednesday night.

The Nigerian senior national football team lost the tie against Morocco 4-2 on penalties after both sides failed to break the deadlock after 120 minutes.

In a post on his official Instagram on Thursday, the billionaire industrialist commended the football team for their determination and unity throughout the competition.

Mr Rabiu said the players displayed admirable grit and commitment on the field, adding that although the trophy eluded them, their performance inspired pride and admiration among Nigerians at home and abroad.

“To our brave Super Eagles, You fought with your hearts, gave your all, and showed true courage and determination on the pitch. Though it wasn’t meant to be this time, you have made every Nigerian proud.

“Sometimes, even our best efforts don’t bring the outcome we hope for, but the spirit, passion, and unity you displayed are what truly matter. You left everything on the field, and that is worthy of celebration.

“As a token of appreciation for your remarkable journey and effort, I am still going ahead to fulfill the pledge of $500,000. This is in recognition of your hard work, dedication, and the joy you have brought to our nation.

“Keep your heads high, Super Eagles – the experience, lessons, and spirit will fuel even greater success next time. Nigeria will always be proud of you, and we believe in your future victories!” the statement read.

Nigeria failed to advance to the final of the 2025 AFCON yesterday after losing to Morocco’s Atlas Lions in a tense penalty shootout, a result that sent the North African side through to the final.

Moroccan goalkeeper, Yacine Bounou saved kicks from both Samuel Chukwueze and Bruno Onyemaechi, allowing Youssef En-Nesyri to convert the winning kick and spark wild celebrations inside the Prince Moulay Abdellah Stadium in Rabat.

Nigeria will play Egypt in the bronze medal match on Sunday, January 18 while Morocco will face 2021 winners, Senegal for the chance to win the trophy for the first time in 50 years.

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Carabao Cup, AFCON Semi-Finals Take Centre Stage Live on SuperSport

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Midweek football delivers decisive moments across three competitions as the Carabao Cup reaches the semi-final in England, Serie A’s title contenders play their games in hand, and the Africa Cup of Nations narrows down to its final two. Fans can follow every fixture live on SuperSport across DStv and GOtv.

Carabao Cup: Semi-Final Second Legs Decide Wembley Places

The Carabao Cup semi-finals conclude with two heavyweight fixtures as clubs push for a place in the final at Wembley.

On Tuesday at 9:00 p.m., Newcastle  host Man City at St James’ Park. Newcastle enter the second leg as defending Carabao Cup champions and come into the tie in strong domestic form, having recorded three straight league wins and progressed in the FA Cup after a penalty shootout victory over Bournemouth.

City arrive after a heavy FA Cup win against Exeter City but are still searching for consistency in the league following a run of draws. Both sides have navigated the competition efficiently so far, setting up a finely balanced contest.

Wednesday’s second semi-final sees Chelsea host Arsenal at 9:00 p.m. Chelsea begin the second leg under new manager Liam Rosenior after a convincing FA Cup victory over Charlton, though league form has been less consistent following a recent defeat to Fulham.

Arsenal, meanwhile, arrive as Premier League leaders and remain active in all major competitions this season. Their FA Cup win over Portsmouth maintained momentum as they look to secure a return to Wembley.

Both Carabao Cup semi-final matches air live on SS Premier League (GOtv Ch. 65, DStv Ch. 203).

Serie A: Games in Hand Shape the Title Race

Serie A’s midweek programme features three fixtures involving clubs playing their game in hand, with implications at both ends of the table.

On Wednesday at 6:30 p.m., Napoli host Parma. Napoli were held to a draw by Inter Milan in their previous outing and sit fourth, level on points with Juventus. With other contenders also in action, a win could lift them further up the standings. Parma arrive after a narrow victory over Lecce and continue to look upward from mid-table.

Later on Wednesday at 8:45 p.m., leaders Inter Milan face Lecce at the San Siro. Inter saw their winning run halted by Napoli but remain three points clear at the top. Lecce arrive having suffered consecutive defeats and will be aiming to secure a positive result in a difficult away fixture.

Thursday’s action concludes at 8:45 p.m. as AC Milan travel to face Como. Milan sit second but have been held to back-to-back draws and will be seeking a return to winning form. Como, coached by Cesc Fàbregas, have impressed this season and sit sixth, boasting one of the league’s strongest defensive records.

All Serie A fixtures are broadcast live on SS Africa 2 (GOtv Ch. 64, DStv Ch. 208).

AFCON 2025: Semi-Finals Decide Finalists

The Africa Cup of Nations reaches its penultimate stage with two semi-final clashes scheduled for Wednesday.

Senegal face Egypt at 6:00 p.m. in Tangier in a renewal of a recent AFCON rivalry. Senegal, winners of the 2021 edition, have progressed with control and balance, while Egypt have relied on resilience and decisive moments in the knockout rounds. The matchup once again brings together key figures from both sides as a place in the final is at stake.

Later at 9:00 p.m., Nigeria meet hosts Morocco in Rabat. Nigeria advanced after a disciplined quarter-final performance, while Morocco continue to combine defensive organisation with efficiency in attack. With home support behind them, Morocco face a Nigerian side that has shown attacking consistency throughout the tournament.

Both AFCON semi-finals air live on SS AFCON (GOtv Ch. 59, DStv Ch. 202).

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