By Modupe Gbadeyanka All is now set for the 2025 AMEC Measurement Month to be hosted by a leading independent media intelligence and Public Relations (PR)...
P+ Measurement Services, Nigeria’s first independent media intelligence and PR measurement agency, is marking its 10th anniversary this November. Founded in 2015 at the brink of...
By Modupe Gbaeyanka The 30th edition of EvaluatePR organised by P+ Measurement Services will focus on the topic, Reputation, Reality, and the Risk of Automation. The...
By Modupe Gbadeyanka The 30th edition EvaluatePR organised by Nigeria’s foremost independent media intelligence and PR measurement agency, P+ Measurement Services, will examine how the rapid...
By Modupe Gbadeyanka A strategic research-driven report designed to complement its well-established PR Measurement and Performance Audit reporting suite has been launched by P+ Measurement Services....
By Modupe Gbadeyanka As part of his desire to advance the study of Public Relations (PR) measurement and evaluation in Nigeria and Africa, a leading media...
Following the Central Bank of Nigeria’s directive to harmonize exchange rates and the subsequent spike in the dollar-to-naira rate—reaching over ₦1,600/$1 in official markets— Nigeria’s commercial...
By Philip Odiakose Welcome to my first LinkedIn Newsletter in 2025, where I share insights as a public relations measurement professional with more than a decade...
By Modupe Gbadeyanka P+ Measurement Services has been chosen to independently monitor, measure, and audit the media performance of the forthcoming Location Marketing Awards (LOMA) slated...
By Philip Odiakose As a PR measurement specialist and thought leader in PR measurement and evaluation in Nigeria, I have had the privilege of witnessing the...