Despite Nigeria's prevailing economic difficulties, including heightened inflation and increasing operational costs, the fintech, telecommunications, and ride-hailing industries have maintained ...
By Philip Odiakose In the most recent times, media monitoring has become an indispensable tool for brands aiming to stay ...
By Modupe Gbadeyanka P+ Measurement Services has been chosen to independently monitor, measure, and audit the media performance of the ...
By Philip Odiakose In governance, understanding public sentiment and effectively responding to emerging issues are important metrics that determine the ...
In spite of the challenging economic conditions and their adverse effects on businesses nationwide, Nigeria's commercial banking, insurance, and telecommunications ...
By Philip Odiakose Out-of-home (OOH) advertising has long been a cornerstone of marketing strategies, offering brands the opportunity to reach ...
By Philip Odiakose In today's media landscape, the ability to monitor and analyze media coverage is crucial for brands seeking ...
By Aduragbemi Omiyale Two Nigerian firms, TMKG Consulting and P+ Measurement Services have merged to become a new entity known ...
By Modupe Gbadeyanka Friday, June 23, 2023, has been fixed for the 23rd edition of #EvaluatePR, an event organised by ...
By Dipo Olowookere A leading media intelligence consultancy in Nigeria, P+ Measurement Services, has revealed that the trio of Stanbic ...
