Technology
Data Storage Market Will Hit CAGR of 14.4% from 2015 to 2025

By Dipo Olowookere
The data storage market is classified into two broad categories: consumer data storage devices and enterprise data storage. Consumer data storage devices include hard disk drives and USB flash drives are used for storing personal data of consumers. Enterprise data storage includes products and services designed for assisting enterprises with cost effective digital information storage solutions. Continuous advancements in information and social technology is one of the primary factors driving growth of the Middle East data storage market currently.
Report Synopsis
Future Market Insights offers a 10-year forecast of the Middle East data storage market between 2015 and 2025. The report considers 2014 as the base year and provides data for the trailing 12 months. In terms of value, the Middle East data storage market is expected to register a CAGR of 14.4% during the forecast period.
Report Description
This research report includes a detailed analysis of the Middle East data storage market for identifying the factors contributing towards growth of the market across different verticals. This study demonstrates the market dynamics and trends in the Middle East regions, which are expected to influence the current nature and future status of the data storage market during the forecast period. A detailed analysis of the value chain further empowers clients to formulate strategies for every stage of their business. The report has been segmented by application into consumer data storage devices and enterprise data storage, on the basis of vertical and end user.
Advancements in information and social technology have paved the way for unabated data growth, which is one of the primary factors contributing to the rise in adoption of advanced enterprise data storage solutions globally. Additionally, small and medium-sized business (SMBs) have begun to leverage actionable information from Big Data and Internet of Things (IoT) enabled devices. Due to this, data storage vendors are introducing latest portfolio of hybrid cloud data protection solutions, in order to offer SMBs as an affordable disaster recovery solution.
This report also includes FMI’s analysis of the key trends, drivers, and restraints that are influencing growth of the Middle East data storage market. The weighted average model is leveraged to identify the impact of the key growth drivers and restraints across various geographies, in order to help clients achieve a categorical view of the market. This report covers trends that are driving each segment and offers analysis and insights regarding the potential of the data storage market in the Middle East regions. The GCC region includes the following countries: UAE, Kuwait, Saudi Arabia, Oman, Qatar and Bahrain; while the Levant region includes Turkey, Israel, Egypt, Lebanon, Jordan and Cyprus. The report also provides key regulations, trends, list of distributers and retailers, and business models followed by key players across each country (mentioned above).
On the basis of consumer data storage devices, the market is segmented into Hard Disk Drive (HDD), Solid State Drives (SSD), memory cards, optical disk and USB flash drives. The Middle East data storage market is categorised further under the enterprise data storage application segment into flash storage and hard disk, cloud based storage, software defined storage and hyper-converged infrastructure. The report also classifies the data storage market by end user (commercial and residential) and vertical (BFSI, healthcare, government, telecom and IT, defence and aerospace, education and other). The report presents a detailed analysis of each segment in terms of market value (US$ Mn). Additionally, it analyses volume (thousand units) contribution by the consumer data storage devices segment, covered under the scope of the Middle East data storage market. In addition to this, a detailed analysis covering the key market trends, absolute dollar opportunity and BPS analysis of the various segments has also been presented.
Given the ever-fluctuating global economy, the report not only forecasts the market on the basis of CAGR, but also analyses the impact of the key parameters for each year over the forecast period. This helps the clients to understand the predictability of the market and to identify the right growth opportunities in the market during the forecast period. Also, a significant feature of this report is the analysis of all vital segments in terms of absolute dollar opportunity. The absolute dollar opportunity is critical in assessing the level of revenue opportunity in the market.
The final section of the data storage market report includes competitive landscape, which is aimed at presenting the client with a dashboard view of the overall market, based on the categories of providers in the value chain, product portfolios, and key differentiating factors. This section is important for gleaning insights about the participants in the market’s ecosystem. Additionally, it enables identification and evaluation of key competitors based on the in-depth assessment of their capabilities and successes in the marketplace. The report includes comprehensive profiles of the providers to evaluate their long-term and short-term strategies, key offerings and recent developments. Key competitors covered in this report include IBM Corporation, Microsoft Corporation, VMware, Inc., Hewlett Packard Enterprise Co., NetApp Inc., Open Text Corp., Sandisk Corporation, Hitachi Data System Corporation, EMC Corporation and Nexenta Systems, Inc.
Research Methodology
In order to evaluate the market size, revenue generated by the data storage vendors has been taken into consideration. Average selling price of each product included as a part of the consumer data storage devices across each country of the Middle East region was considered for estimating market revenue across respective regions. Moreover, market estimates have been analysed keeping in mind different factors, including technology, environment, economic, legal and social. In order to provide correct market forecast statistics, the current market was sized as it forms the basis of the data storage market during the forecast period. Given the characteristics of the market, we triangulated the outcome on the basis of three different types of data, including secondary research, primary research and data from paid databases. Primary research represents the bulk of our research efforts, supplemented by extensive secondary research. Secondary research includes the key players’ product literature, annual reports, press releases and relevant documents, recent trade journals, technical writing, Internet sources, trade associations, agencies and statistical data from government websites. This collated data from primary and secondary data sources is then analysed by the in-house research panel using market research statistical tools.
Technology
Capillary Technologies Acquires SessionM from Mastercard
By Modupe Gbadeyanka
A software product company established in 2012, Capillary Technologies India Limited, has acquired the customer engagement and loyalty company, SessionM, from Mastercard.
This followed a definitive agreement signed by the global leader in AI-powered customer loyalty and engagement solutions with the renowned digital payments firm.
The acquisition of SessionM is the latest in a series of strategic moves by Capillary, following its successful listing on the Indian Stock Exchange in November 2025.
With SessionM in its portfolio, Capillary reinforces its position as a global leader in enterprise loyalty, offering a leading platform to the world’s most sophisticated enterprise brands.
Mastercard has identified Capillary Technologies—consistently recognised as a Leader in The Forrester Wave as the ideal partner to lead SessionM into its next era of growth.
As part of the agreement, a specialised team within SessionM will transition to Capillary, ensuring that the platform’s deep technical expertise is preserved.
SessionM’s esteemed global customer base—which includes Fortune 500 retailers, airlines, and CPG brands—will continue to receive the same high-calibre support and service they experienced before the acquisition.
“M&A has been a key growth strategy for Capillary over the years, and as a public company, we are delivering on that promise to our shareholders and the market.
“By bringing SessionM into our portfolio, we are not just expanding our footprint across the globe; we are further strengthening our loyalty capabilities to deliver one of the industry’s most comprehensive offerings.
“Our mission remains to provide enterprises across industries with specialised, AI-native loyalty technology solutions,” the chief executive of Capillary Technologies, Aneesh Reddy, commented.
Technology
Emergent Ventures, Others Invest $2.2m in Potpie
By Dipo Olowookere
About $2.2 million pre-seed round to help engineering teams unify context across their entire stack and make AI agents genuinely useful in complex software environments has been announced by Potpie.
Potpie was established by Aditi Kothari and Dhiren Mathur, who were determined to unify context across the entire engineering stack and enabling spec driven development.
As generative AI adoption accelerates, most tools focus on surface-level code generation while ignoring the deeper problem of context.
Large language models are powerful, but without access to system-level understanding, tooling history, and architectural intent, they struggle in real production environments.
Traditional approaches rely on senior engineers to manually hold this context together, a model that breaks down at scale and fails when AI agents are introduced.
The platform enables teams to automate high-impact and non-trivial use cases across the software development lifecycle, like debugging cross-service failures, maintaining and writing end-to-end tests, blast radius detection and system design.
It is designed for enterprise companies with large and complex codebases, starting at around one million lines of code and scaling to hundreds of millions.
Rather than acting as another coding assistant, Potpie builds a graphical representation of software systems, infers behaviour and patterns across modules, and creates structured artefacts that allow agents to operate consistently and safely.
A statement made available to Business Post on Monday revealed that the funding support came from Emergent Ventures, All In Capital, DeVC and Point One Capital.
The capital will be used to support early enterprise deployments, expand the engineering team, and continue building Potpie’s core context and agent infrastructure, it was disclosed.
“As AI makes code generation easier, the real challenge shifts to reasoning across massive, interconnected systems. Potpie is our answer to that shift, an ontology-first layer that helps enterprises truly understand and manage their software,” Kothari was quoted as saying in the disclosure.
A Managing Partner at Emergent Ventures, Anupam Rastogi, said, “In large enterprises, the real challenge is not generating code, it is understanding the system deeply enough to change it safely.
“Potpie’s ontology-first architecture, combined with rigorous context curation and spec-driven development, creates a structured model of the entire engineering ecosystem. This allows AI agents to reason across services, dependencies, tickets, and production signals with the clarity of a senior engineer. That is what makes Potpie uniquely capable of solving complex RCA, impact analysis, and high-risk feature work even in codebases exceeding 50 million lines.”
Technology
Expert Reveals Top Cyber Threats Organisations Will Encounter in 2026
By Adedapo Adesanya
Organisations in 2026 face a cybersecurity landscape markedly different from previous years, driven by rapid artificial intelligence adoption, entrenched remote work models, and increasingly interconnected digital systems, with experts warning that these shifts have expanded attack surfaces faster than many security teams can effectively monitor.
According to the World Economic Forum’s Global Cybersecurity Outlook 2026, AI-related vulnerabilities now rank among the most urgent concerns, with 87 per cent of cybersecurity professionals worldwide highlighting them as a top risk.
In a note shared with Business Post, Mr Danny Mitchell, Cybersecurity Writer at Heimdal, said artificial intelligence presents a “category shift” in cyber risk.
“Attackers are manipulating the logic systems that increasingly run critical business processes,” he explained, noting that AI models controlling loan decisions or infrastructure have become high-value targets. Machine learning systems can be poisoned with corrupted training data or manipulated through adversarial inputs, often without immediate detection.
Mr Mitchell also warned that AI-powered phishing and fraud are growing more sophisticated. Deepfake technology and advanced language models now produce convincing emails, voice calls and videos that evade traditional detection.
“The sophistication of modern phishing means organisations can no longer rely solely on employee awareness training,” he said, urging multi-channel verification for sensitive transactions.
Supply chain vulnerabilities remain another major threat. Modern software ecosystems rely on numerous vendors and open-source components, each representing a potential entry point.
“Most organisations lack complete visibility into their software supply chain,” Mr Mitchell said, adding that attackers frequently exploit trusted vendors or update mechanisms to bypass perimeter defences.
Meanwhile, unpatched software vulnerabilities continue to expose organisations to risk, as attackers use automated tools to scan for weaknesses within hours of public disclosure. Legacy systems and critical infrastructure are especially difficult to secure.
Ransomware operations have also evolved, with criminals spending weeks inside networks before launching attacks.
“Modern ransomware operations function like businesses,” Mitchell observed, employing double extortion tactics to maximise pressure on victims.
Mr Mitchell concluded that the common thread across 2026 threats is complexity, noting that organisations need to abandon the idea that they can defend against everything equally, as this approach spreads resources too thin and leaves critical assets exposed.
“You cannot protect what you don’t know exists,” he said, urging organisations to prioritise visibility, map dependencies, and focus resources on the most critical assets.
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