Technology
Data Storage Market Will Hit CAGR of 14.4% from 2015 to 2025

By Dipo Olowookere
The data storage market is classified into two broad categories: consumer data storage devices and enterprise data storage. Consumer data storage devices include hard disk drives and USB flash drives are used for storing personal data of consumers. Enterprise data storage includes products and services designed for assisting enterprises with cost effective digital information storage solutions. Continuous advancements in information and social technology is one of the primary factors driving growth of the Middle East data storage market currently.
Report Synopsis
Future Market Insights offers a 10-year forecast of the Middle East data storage market between 2015 and 2025. The report considers 2014 as the base year and provides data for the trailing 12 months. In terms of value, the Middle East data storage market is expected to register a CAGR of 14.4% during the forecast period.
Report Description
This research report includes a detailed analysis of the Middle East data storage market for identifying the factors contributing towards growth of the market across different verticals. This study demonstrates the market dynamics and trends in the Middle East regions, which are expected to influence the current nature and future status of the data storage market during the forecast period. A detailed analysis of the value chain further empowers clients to formulate strategies for every stage of their business. The report has been segmented by application into consumer data storage devices and enterprise data storage, on the basis of vertical and end user.
Advancements in information and social technology have paved the way for unabated data growth, which is one of the primary factors contributing to the rise in adoption of advanced enterprise data storage solutions globally. Additionally, small and medium-sized business (SMBs) have begun to leverage actionable information from Big Data and Internet of Things (IoT) enabled devices. Due to this, data storage vendors are introducing latest portfolio of hybrid cloud data protection solutions, in order to offer SMBs as an affordable disaster recovery solution.
This report also includes FMI’s analysis of the key trends, drivers, and restraints that are influencing growth of the Middle East data storage market. The weighted average model is leveraged to identify the impact of the key growth drivers and restraints across various geographies, in order to help clients achieve a categorical view of the market. This report covers trends that are driving each segment and offers analysis and insights regarding the potential of the data storage market in the Middle East regions. The GCC region includes the following countries: UAE, Kuwait, Saudi Arabia, Oman, Qatar and Bahrain; while the Levant region includes Turkey, Israel, Egypt, Lebanon, Jordan and Cyprus. The report also provides key regulations, trends, list of distributers and retailers, and business models followed by key players across each country (mentioned above).
On the basis of consumer data storage devices, the market is segmented into Hard Disk Drive (HDD), Solid State Drives (SSD), memory cards, optical disk and USB flash drives. The Middle East data storage market is categorised further under the enterprise data storage application segment into flash storage and hard disk, cloud based storage, software defined storage and hyper-converged infrastructure. The report also classifies the data storage market by end user (commercial and residential) and vertical (BFSI, healthcare, government, telecom and IT, defence and aerospace, education and other). The report presents a detailed analysis of each segment in terms of market value (US$ Mn). Additionally, it analyses volume (thousand units) contribution by the consumer data storage devices segment, covered under the scope of the Middle East data storage market. In addition to this, a detailed analysis covering the key market trends, absolute dollar opportunity and BPS analysis of the various segments has also been presented.
Given the ever-fluctuating global economy, the report not only forecasts the market on the basis of CAGR, but also analyses the impact of the key parameters for each year over the forecast period. This helps the clients to understand the predictability of the market and to identify the right growth opportunities in the market during the forecast period. Also, a significant feature of this report is the analysis of all vital segments in terms of absolute dollar opportunity. The absolute dollar opportunity is critical in assessing the level of revenue opportunity in the market.
The final section of the data storage market report includes competitive landscape, which is aimed at presenting the client with a dashboard view of the overall market, based on the categories of providers in the value chain, product portfolios, and key differentiating factors. This section is important for gleaning insights about the participants in the market’s ecosystem. Additionally, it enables identification and evaluation of key competitors based on the in-depth assessment of their capabilities and successes in the marketplace. The report includes comprehensive profiles of the providers to evaluate their long-term and short-term strategies, key offerings and recent developments. Key competitors covered in this report include IBM Corporation, Microsoft Corporation, VMware, Inc., Hewlett Packard Enterprise Co., NetApp Inc., Open Text Corp., Sandisk Corporation, Hitachi Data System Corporation, EMC Corporation and Nexenta Systems, Inc.
Research Methodology
In order to evaluate the market size, revenue generated by the data storage vendors has been taken into consideration. Average selling price of each product included as a part of the consumer data storage devices across each country of the Middle East region was considered for estimating market revenue across respective regions. Moreover, market estimates have been analysed keeping in mind different factors, including technology, environment, economic, legal and social. In order to provide correct market forecast statistics, the current market was sized as it forms the basis of the data storage market during the forecast period. Given the characteristics of the market, we triangulated the outcome on the basis of three different types of data, including secondary research, primary research and data from paid databases. Primary research represents the bulk of our research efforts, supplemented by extensive secondary research. Secondary research includes the key players’ product literature, annual reports, press releases and relevant documents, recent trade journals, technical writing, Internet sources, trade associations, agencies and statistical data from government websites. This collated data from primary and secondary data sources is then analysed by the in-house research panel using market research statistical tools.
Technology
Google Unveils AI Skilling Blueprint for Africa
By Modupe Gbadeyanka
As part of broader Africa-focused Artificial Intelligence (AI) initiatives, Google has launched the AI Skilling Blueprint for Africa, designed to help governments build a future-proof workforce.
The programme provides governments with a comprehensive, step-by-step guide to formulate national skilling strategies. It focuses on developing three critical cohorts: AI Learners, who will gain foundational AI literacy; AI Implementers, professionals upskilled to integrate AI tools into their work; and AI Innovators, deep technical experts dedicated to building the next generation of AI solutions.
Africa is home to the world’s youngest and fastest-growing population. The continent shows immense potential for AI-driven economic growth.
However, new research highlights a significant challenge: while optimism for AI is exceptionally high, reaching 95 per cent in Nigeria and 76 per cent in South Africa, 55 per cent of firms across the continent report needing AI talent more than financing. Closing this skills gap is key to unlocking Africa’s opportunity.
Google’s Vice President of Government Affairs and Public Policy, Doron Avni, explained that, “The AI Skilling Blueprint provides a clear roadmap for governments to build the workforce of the future.
“By also investing in AI-ready data and expert local organisations and partners, we are helping build the interconnected ecosystem needed for a prosperous, AI-driven future for the continent.”
As part of its broader initiatives, Google also announced $2.25 million to support projects building trustworthy public data sets for AI by the UN Economic Commission for Africa (UNECA), the UN Department of Economic and Social Affairs (UN DESA) and PARIS21.
This contribution will help national statistical offices modernize their infrastructure and empower decision-makers with the reliable data they need to address challenges from food security to economic growth.
“For Africa to drive sustainable development, evidence-based policymaking is indispensable. This requires accessible, reliable, and AI-ready data.
“This effort is a crucial step forward. By building a Regional Data Commons, we can empower African institutions with the data and tools they need to make strategic choices that will drive growth and prosperity,” the Executive Secretary of the UN Economic Commission for Africa, Claver Gatete, said.
Finally, building on its $7.5 million Google.org Skilling Fund commitment, Google announced the first set of expert social impact organizations who will receive funding to execute on projects consistent with its skilling mission, including FATE Foundation and the African Institute for Mathematical Sciences (AIMS), which will embed advanced AI curricula into universities; and JA Africa and CyberSafe Foundation, which will advance crucial work in online safety and digital literacy.
“We are incredibly proud to partner with the African Institute of Management Sciences on the Advanced AI UpSkilling Project, with support from Google.org. This groundbreaking initiative is a direct response to the urgent need for deep AI competencies in Africa, empowering tertiary institutions, lecturers, and students in Nigeria, Ghana, Kenya, and South Africa.
“This strategic support aligns perfectly with FATE Foundation’s mission to foster innovation and sustainable economic growth across the continent, ensuring Africa is fully equipped to lead in the global technological future,” the Executive Director for FATE Foundation, Adenike Adeyemi, stated.
“We live in an age defined by rapid technological change and our mission at JA Africa is to ensure that African youth are not left behind. However, even as we engage our youth in more digital programs and encourage AI literacy, we are fully aware of the harmful effects of unchecked online exposure and, therefore, invest equally in protecting their data, physical safety and mental wellbeing.
“Through this support from Google.org, we will give young people the tools, knowledge, and confidence they need to navigate the digital world safely and responsibly,” the chief executive of Junior Achievement Africa, Simi Nwogugu, remarked.
Technology
Zoho Updates All-in-One Business Software Platform Zoho One
By Modupe Gbadeyanka
Global technology firm, Zoho, has enhanced its all-in-one business software platform known as Zoho One with improve security, and deeper intelligence across all over 50 applications.
The company improved the user interface, placing context at the centre of the user journey and removes traditional boundaries between applications.
Spaces now organise tools by purpose—such as Personal, Organisation, and Department-specific groups—enabling employees to access what they need without switching between apps. A centralised search bar spans the entire ecosystem, allowing users to find information or trigger workflows instantly.
An enhanced Action Panel provides a full view of upcoming meetings, unread messages, pending tasks, and other key updates, helping employees remain informed regardless of which app they are using.
The updated Dashboard consolidates data from Zoho and third-party apps into one central hub that can be customised using pre-existing or bespoke widgets.
The platform also introduced Vani, a new visual-first collaboration space that supports brainstorming, planning, and creation through diagrams, whiteboards, mind maps, and integrated video calling.
A central integrations panel enables administrators to monitor and configure all connections. Foundational integrations bring application-specific portals—Zoho or third-party—into a single unified portal. Practical tasks such as domain verification and authentication can now be configured more easily.
The new Smart Offboarding feature introduces outcome-based integrations, allowing organisations to transfer department ownership, manage employee device data, and determine data access rights within a single workflow, ensuring smooth transitions.
Also, Zia, Zoho’s AI assistant, is now accessible throughout Zoho One, providing unified intelligence that supports decision-making and improves productivity. Zia can aggregate and contextualise information from various platforms, including third-party systems such as Google Workspace, and present it as clear, actionable insight.
Zia Hubs, the platform’s intelligent content management system, now has a dedicated space where contracts, meeting recordings, and other important assets are automatically organised. Through Zia Search, employees can quickly surface relevant information without navigating multiple locations.
In addition, Ask Zia, available from the bottom toolbar, enables prompt-based searches across Zoho One, providing quick visibility into schedules, tasks, recent interactions, and other key details.
Commenting on the changes, the Country Head for Zoho Nigeria, Mr Kehinde Ogundare, said, “The Zoho One update reflects how work has evolved from using individual applications to operating within a unified platform.
“Zoho One customers are not simply licensing apps; they are choosing a solution that allows Zoho to handle the technology while they focus on productivity. The enhancements announced today deliver a cohesive experience built on unified integrations, context, and data.”
Technology
MTN Nigeria Introduces Speed-Based Unlimited Broadband Data Plans
By Aduragbemi Omiyale
The unlimited data market in Nigeria is getting more robust with MTN Nigeria joining the fray.
The company, in a statement, said it has launched its Unlimited Broadband Data plans powered by 5G technology.
The new plans are available in speed-based variants of 50Mbps and 100Mbps, designed to cater to a wide range of users and smart homes.
New customers that purchase a 5G router will enjoy a welcome bonus offer of unlimited data for the first 30 days, allowing them to experience the Power of Unlimited 5G!
It aims to convert interest into subscription through immediate incentives such as attractive bundles and device tie-ins, offering exclusive deals on 5G routers to ease the transition for new users.
MTN Nigeria said its new Unlimited Broadband Data plans were tailored to resolve major frustrations faced by Nigerian internet users, capped data volume limits, high costs, and unstable connectivity.
The new proposition is positioned by the company as a transformative product intended to support high-demand users, from streamers and gamers to households and businesses requiring uninterrupted connectivity.
The unlimited broadband data plans focus on providing the necessary high-speed infrastructure to support contemporary Nigerian digital demands and enable customers to Stay Limitless. This includes guaranteeing the stable connection required for virtual meetings and large file transfers, crucial for remote work and digital lifestyle expressions. It also aims to facilitate uninterrupted online learning, high-definition streaming, and professional online gaming.
The technology company is differentiating its plan by highlighting the capabilities of its network, promising lightning-fast speeds and ultra-low latency, a direct response to the pervasive problem of connection lag and buffering.
Furthermore, the network will offer affordable and flexible options, designed to cater to diverse economic segments, ensuring accessibility for both individuals and households.
Customers interested in the new Unlimited Broadband Plans can access them by dialing *461*1#, on MyMTNApp, MTN eShop, MTN website, visiting any authorised retail store, or by speaking with an agent to enquire about available packages.
“We’re building a broadband experience for everyday life; content creators, remote workers, gamers, students and households.
“Our focus is on speed, reliability, low latency, and affordability. Broadband is designed to deliver seamless connectivity that empowers Nigerians to thrive in the digital economy,” the Chief Broadband Officer of MTN Nigeria, Mr Egerton Idehen, stated.
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