Technology
Facebook, JAN Empower Young Digital Marketers
By Aduragbemi Omiyale
A partnership that will empower Nigerian youths with digital marketing skills has been entered into between Facebook and Junior Achievement Nigeria (JAN).
The collaboration is in line with the organisation’s vision of raising a generation of digitally-inclined young business leaders.
Beneficiaries of the scheme will be incorporated into the digital marketing module of JAN’s flagship company programme.
This element teaches secondary school students how to start and run their own business, develop a product or service, form a company, choose a business name and elect company officers to oversee the operation of the company.
The initiative aims to help students move a business idea from concept stage to reality and help them succeed in a global economy.
According to JAN, this scheme was developed as a result of the growing need for digital literacy among young people. The aim is to expose students to digital tools in order to help them bring their business online and market their brands through the programme.
“We are thankful to Facebook for this amazing partnership that will help our company programme students boost their business profitability and equip them with digital marketing skills.
“Digital marketing is the skill of the future. It fulfils the objectives of traditional marketing concepts and delivers competitive advantages, measurable ROI and better visibility and engagement,” the Executive Director of JAN, Foluso Gbadamosi said.
“When I came on board, one of the strategic methods I devised to accelerate JAN’s impact is to leverage digital technology to expand our reach as well as enrich our curriculum with relevant digital modules.
“This partnership is the right step in the right direction as we are on the right track to reaching another one million youth in five years,” Gbadamosi added.
On his part, the Policy Programs Manager at Facebook, Mr Phil Oduor, stated that, “The economic empowerment of Nigeria remains a priority for us at Facebook.
“We are excited to partner with JAN as it is an opportunity to further provide Nigerian entrepreneurs, small business owners and citizens with the skills needed to build a profitable business in a digital society.
“This partnership adds to our ongoing efforts to promote, guide and boost efforts to grow Nigeria’s economy by empowering citizens with digital skills.”
Technology
Telco Subscribers Threaten to Sue Over 50% Tariff Hike
By Adedapo Adesanya
An association representing the interest of telecommunication subscribers in Nigeria has rejected the 50 per cent tariff increase announced by the Nigerian Communications Commission (NCC) and has threatened legal action.
On Monday, the NCC approved a 50 per cent tariff increase for telecom operators in the country, the first since 2013.
The 50 per cent call was lower than the 100 per cent recommended by the other stakeholders, including the Association of Licensed Telecommunications Operators of Nigeria (ALTON) and the Association of Telecommunications Companies of Nigeria (ATCON), which has members like MTN and Airtel.
Now in response, the National Association of Telecoms Subscribers (NATCOMS) has faulted the move, saying the 50 per cent was too high and called for another review.
The association’s president, Mr Deolu Ogunbanjo, said on Channels Television’s Lunchtime Politics, monitored by Business Post on Tuesday, that the body would approach the courts if there’s no reversal.
He noted that Nigerians are already bearing the brunt of a cost of living crisis, adding that the 50 per cent hike which was supposed to reprieve from the initial 100 per cent recommendation, was still not acceptable.
“It is not it at all. It is so much for subscribers to bear. Already, we are grappling with a lot of things that are surrounding the business climate here… fuel cost, electricity cost, and all that… you are now looking at telcos asking for 100 per cent and NCC now is granting them 50 per cent It is a no-no,” he said.
“We are definitely not going to accept this,” he declared.
The NCC, announcing the hike on Monday, said the increase was pursuant to its power under Section 108 of the Nigerian Communications Act, 2003 (NCA) to regulate and approve tariff rates and charges by telecommunications operators.
“…Over 100 per cent requested by some network operators was arrived at taking into account ongoing industry reforms that will positively influence sustainability.
“These adjustments will remain within the tariff bands stipulated in the 2013 NCC Cost Study, and requests will be reviewed on a case-by-case basis as is the Commission’s standard practice for tariff reviews. It will be implemented in strict adherence to the recently issued NCC Guidance on Tariff Simplification, 2024,” the announcement statement noted.
Technology
NCC Approves 50% Hike in Call, SMS, Data Tariffs
By Adedapo Adesanya
The Nigerian Communications Commission (NCC) on Monday approved a 50 per cent tariff increase on calls, SMS, and internet data for telecoms companies in the company.
This comes after telcos suggested a 100 per cent hike in the tariffs, the first of such changes in over 10 years.
Despite the recommendation, the NCC was concerned about the impact this would have on Nigerians, who are battling a cost of living crisis.
The NCC rationalised the 50 per cent hike, saying it wanted to strike a balance between protecting consumers and ensuring the industry’s sustainability.
“The adjustment, capped at a maximum of 50 per cent of current tariffs, though lower than the over 100 per cent requested by some network operators, was arrived at taking into account ongoing industry reforms that will positively influence sustainability,” a statement from the NCC read on Monday night.
Recall that the Minister of Communications, Innovation and Digital Economy, Mr Bosun Tijani, has said the federal government may consider between 30 and 60 per cent hike in tariffs.
“I think it should not be more than anywhere between 30 and 60 per cent,” he said during an interview recently.
On his part, the Chief Executive Officer of MTN Nigeria, Mr Karl Toriola, said telcos are proposing a 100 per cent increase in tariffs to the Nigerian government.
He, however, pointed out that it won’t get such approval but said a substantial change, beneficial to all stakeholders, could be agreed upon.
It is not certain what the reaction of the telcos may be concerning this new development. If they disagree with the approval, it may lead to another round or dialogue or limitation of service offerings.
Technology
Nigerians Hail Acceptance of Naira for AWS Cloud Subscription
By Modupe Gbadeyanka
The acceptance of the Naira for payments for cloud services in Nigeria by global cloud leader, Amazon Web Services (AWS) has continued to excite its customers in the country.
Before now, Nigerians subscribing to the company’s cloud services were forced to purchase foreign currencies, particularly the United States Dollar (USD).
But to make transactions easier for its teeming clients in the country, AWS announced it was now accepting payments in local currency.
“With payments in their local currencies, customers can avoid foreign exchange costs associated with making foreign currency payments.
“This also removes payment friction for customers in countries where local regulations put limits on the foreign currency amount a customer can access,” the American firm said in a statement.
By lowering the barrier for Nigerian companies to pay for cloud services in their local currency, AWS has given itself an edge, but the growing local alternatives may still present a challenge.
The organisation said it is not just about price anymore—it’s about local relevance and helping businesses navigate the complexities of Nigeria’s economic environment.
The decision of AWS to accept naira payments comes in response to the growing appeal of local cloud providers in Nigeria.
Recall that in January 2023, the firm launched its AWS Local Zones facility in Lagos to reduce latency and improve performance for Nigerian businesses—often an important factor since many Nigerian companies host their services in AWS’s European region due to geographical proximity.
By offering a new payment option alongside this infrastructure, AWS can solidify its foothold in the Nigerian market, especially as local providers continue to present an attractive, economically aligned alternative.
“This is a welcomed development. We have been waiting for this to happen for a long time. I am glad it has finally become a reality. I don’t need to buy forex (foreign exchange) to pay for Amazon cloud services,” a tech enthusiast based in Lagos, Mr Kolade Adewale, told Business Post.
“I want to believe that the competition from Microsoft’s Azure may have forced AWS to include the Naira as a payment option. This is what competition does to the market. You can see such in the telecommunications and petroleum sectors with Dangote Refinery,” another tech enthusiast, Mr Goke Fashina, said.
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