Technology
Kaspersky Rebrands to Serve Customers Better
For more than two decades, Kaspersky Lab has been offering the best security solutions to customers in pursuit of its mission to save the world. As the world has become more digitised and globalised, it has moved beyond the anti-virus laboratory to become a technology leader with an advanced and comprehensive portfolio of security solutions and services, including innovative products and technologies, cloud services and world-leading threat intelligence.
In order to serve its customers better, the company has rebranded to be simply known as ‘Kaspersky’, and its new mission now ‘building a safer world’, emphasising its commitment to a trusted and transparent future where everyone has the endless opportunities technology brings.
The firm said the new branding reflects the evolution of its business focus from “cybersecurity” towards the wider concept of “cyber-immunity”.
Cybersecurity in today’s world is consequently about more than just protecting devices, but developing an ecosystem where everything connected is protected.
Kaspersky’s rebranding marks the company’s commitment to this evolution, and to leading the development of higher industry standards for the future. It also marks the company’s support for the creation of connected systems that are secure-by-design and no longer where security is only an optional add-on layer at the end.
Commenting on the new rebranding, Eugene Kaspersky, CEO of the company, said: “Since we founded our company more than 22 years ago, we’ve seen both the cyberthreat landscape and our industry evolve and change beyond recognition, while witnessing the growing role of technology in our lives both at work and at home.
“Today, the world has new needs, and our rebranding reflects our vision to meet those needs – not just for today, but well into the future. Building upon our successful track record in protecting the world from cyberthreats, we’ll also help build a safer world that’s immune to cyberthreats. A world where everyone is able to freely enjoy the many benefits that technology has to offer.”
As Kaspersky, with the mission of “Building a safer world”, the company will enable everyone to embrace, trust and use new innovations that are protected by its technologies.
New visual identity
As part of the rebrand, the company has also updated our visual identity to reflect its core values and the essence of what Kaspersky stands for as an organisation.
The new logo is created from geometric and mathematically exact letter forms, representing the top-class software engineering expertise that the company originated from and to which it remains committed and in line with the name change, the firm has also dropped the word.
“The basis for our existing logo was developed in 1997 and many things have changed since then. Previously, we used letters from the Greek alphabet that are just not relevant anymore due to the changes in the breadth and depth of our communications – we need to look to the future and embrace the digital world. It seemed logical to remove the Lab from our name when we were developing the new visual identity – as we wanted to simplify our branding in a way that helps to deliver our newly inspired philosophy and mission, whilst still highlighting our company’s wide range of technologies,” said Andrew Winton, Vice President, Marketing at Kaspersky
By Modupe Gbadeyanka
The Governor of Lagos State, Mr Babajide Sanwo-Olu, has declared that Africa’s rise in technology is unstoppable, noting that his state will continue to play a prominent role in the ecosystem.
The Lagos Governor made this declaration at the GITEX Africa Digital Summit in Morocco, where the state government sponsored 25 startups in partnership with the Dubai World Trade Centre to demonstrate its commitment to fostering innovation and entrepreneurship.
GITEX Africa Morocco is Africa’s largest and most influential tech and startup event, renowned for showcasing technological advancements, innovations, and digital transformation.
The event provided a platform for Nigerian startups to pitch their ideas, connect with investors, and network with industry leaders on a global scale.
The small firms sponsored by the state government included Pocket Food, Access Tech, Printivo, Startup Lagos, Eko Institute of Technology, Kirgawa, Qore, Imperial EdTech, Bunce, Etaps, and Innovia Labs.
Mr Sanwo-Olu, who also attended the summit with the delegation, highlighted the remarkable growth of Africa’s tech start-up sector and emphasised that Nigerian tech start-ups surpassed the $4 billion mark in 2022, with Lagos playing a leading role in the continent’s digital transformation.
He said that from Nairobi to Cape Town and Rwanda to Morocco, the continent was emerging as a global tech hub, attracting local and international investments.
He then called for continued collaboration between the public and private sectors to harness Africa’s limitless potential.
GITEX Africa Morocco brings together the brightest minds, entrepreneurs, and investors worldwide to explore Africa’s rapidly advancing tech landscape.
With a focus on AI, Cybersecurity, Fintech, Cloud Computing, and Connectivity, the event offers invaluable insights and opportunities to shape inclusive digital societies and drive technological advancements across various sectors.
The Special Adviser to the Governor of Lagos, Tunbosun Alake; the Commissioner for Science and Technology, Mr Hakeem Fahm; and the Permanent Secretary in the Ministry of Science and Technology, Mrs Ibilola Kasunmu, were among the delegation.
The Lagos team and startups were also supported by the Eko Innovation Centre, an innovation hub focused on driving the growth of startups and promoting digital transformation in Nigeria.
By Modupe Gbadeyanka
All is now set for unveiling the State of Web 3.0 in Africa report by a dynamic blockchain technology company, Emurgo Africa.
The study, the first on the continent, aims to fill a knowledge gap by examining the potential of these technologies to advance social and economic development in Africa.
It presents a detailed view of the current landscape and prospects of Web 3.0 technologies in the region, featuring real-world use cases, possibilities and obstacles connected with their adoption.
It was gathered that work explored various aspects of Web 3.0, such as decentralized finance (DeFi), blockchain technology, digital identity, smart contracts, and data privacy.
It also looked into the regulatory environment, infrastructure, and access to technology in the target nations, identifying areas for development that will facilitate the growth and adoption of Web 3.0 technologies.
The chief executive of Emurgo Africa, Mr Ahmed M. Amer, while commenting on the reports, which would be released on June 23, 2023, at a media conference in Nairobi, Kenya, said, “The future of Web 3.0 technologies in Africa is bright, with the potential to drive unprecedented social, financial and economic development across the continent.
“This report emphasizes the critical importance of collaboration between stakeholders, policymakers, and regulators in fully realizing the transformative power of Web 3.0 technologies in Africa.”
Expected at the unveiling are industry leaders, policymakers and the press, as well as key figures from prominent blockchain investors, developers and ecosystem players, including NODO, CVVC, GreenHouse Capital, PwC and Cardano.
Web 3.0 technologies are gradually becoming popular in Africa, and this report by Emurgo Africa will highlight the rapidly-evolving landscape, providing an in-depth analysis of their impact, opportunities, and challenges and offering recommendations for fostering growth and measurable impact.
The system can potentially bring transformative change to industries such as trade and industry, financial services and lending, supply chain management and logistics and healthcare provision and accessibility.
Factors such as regulatory clarity, infrastructure development, and collaboration between stakeholders will play a significant role in these technologies’ widespread use and successful implementation.
Key findings from the report include the immense opportunities for the African continent through the adoption of Web 3.0 technologies, a staggering 1,668 per cent increase in investment in blockchain technology in Africa between 2021 and 2022, and the crucial importance of collaboration between industry stakeholders, policymakers, and regulators in fostering an environment conducive to the growth of Web 3.0 technologies.
By Adedapo Adesanya
A new study showed that Nigeria was among those that pledged to uphold free Internet according to a 2021 United Nations resolution but yet imposed restrictions.
The UN resolution on human rights on the internet aims to protect and promote human rights online, but some supporting countries have broken their word, according to a study by Cybersecurity company Surfshark, analysing UN countries’ stances in the 2021 UN Human Rights Council (HRC) Resolution on the promotion, protection, and enjoyment of human rights on the internet.
It was conducted by comparing countries’ stances with data from Surfshark’s Internet Shutdown Tracker, Surfshark was able to identify 5 African countries that claimed to support the resolution but “broke their word” by imposing internet restrictions.
On Nigeria’s end, it had one ongoing restriction at the time of the resolution’s adoption but has had no new restrictions since then.
Nigeria had banned Twitter a month before the adoption, and the restriction lasted until January 2022.
The federal government suspended Twitter on June 4, 2021, after it removed a post from President Muhammadu Buhari that threatened to punish regional secessionists.
The FG told the nation’s telecommunication companies to block access to users in Nigeria, leading users to fall to the use of Virtual Private Networks (VPNs). It was not until January 13, 2022, that the suspension was lifted.
Other African countries that supported the 2021 UN resolution but “broke their word” were Sudan, Burkina Faso, Mauritania, and Somalia.
The report noted that Sudan has “broken its word” the most in Africa, with nine internet disruptions that took place after the country supported the 2021 resolution, the first one happening amid the 2021 military coup.
Burkina Faso comes in second, with four restrictions since the resolution’s adoption in 2021. The country’s 2022 restriction on Facebook is still in place today. Mauritania and Somalia both had one internet restriction since supporting the resolution. Mauritania restricted mobile internet amid a prison riot, and Somalia had an internet blackout after the parliament voted to remove the prime minister.
Speaking on this, Gabriele Racaityte-Krasauske, Surfshark spokeswoman, said, “In today’s world, internet shutdowns have become a major concern. Authoritarian governments frequently employ them as a means to manipulate the public and stifle free speech. The UN resolution on human rights on the internet aims to make countries openly condemn these shutdowns and other ways of restricting online speech.”
“However, it’s concerning that even though 5 African countries publicly supported the resolution, they still imposed internet restrictions. It’s important to promote an open and accessible internet and pressure countries to uphold their commitments regarding human rights online,” she said.
Nine countries from other continents also “broke their word”: India, Cuba, Uzbekistan, Pakistan, Russia, Brazil, Armenia, Indonesia, and Ukraine.
Surfshark’s Internet Shutdown Tracker reveals that there were a total of 58 internet disruptions in these 14 countries during or after the adoption of the resolution.
India stands out as the country that has “broken its word” the most, with 19 internet disruptions since the resolution’s adoption in 2021, adding that if it included the Jammu and Kashmir region, this number would be even higher.
The Human Rights Council convenes at least three regular sessions annually. The upcoming 53rd session is scheduled for the summer of 2023.
“While the agenda of the specific resolution is currently unknown, Surfshark will keep an eye out for any updates regarding upcoming UN resolutions on human rights on the internet,” the firm noted.
