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Travel/Tourism

Understanding Economics of Tourism in Nigeria

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By Olukayode Kolawole

In most gatherings of experts in the travel & hospitality industry, tourism as a tool in diversifying the Nigerian economy has received the most attention and provoked lots of intellectual comments. This is not surprising at all considering the huge potential that this particular sector possesses.

In most developed and developing countries, tourism has enriched the economies of these countries thus becoming one of the major sources of income and a pillar of commerce.

The decision to grow tourism into a consistent and sustainable means of income by these countries and to make it appealing to inbound and outbound tourists was not arbitrary, but rather deliberate and planned. Without a doubt, other countries like Nigeria are amazed to see the attendant economic implications this sector has birth.

We can achieve this feat or even better than these countries. We have an advantage: our population. In fact, if we can sell tourism to just Nigerians to a point where they can see the value proposition, it might become optional to sell to foreign tourists.

Majority of the countries benefiting from tourism revenue such as Kenya, South Africa, Seychelles etc. do not have the kind of population density that Nigeria has.

In fact, the total inhabitants of some of the countries only equal the total population of Lagos dwellers – which is over 20 million. So, we have the numbers, and the percentage of our population that has the purchasing power for tourism is above 30%, out of over 180 million Nigerians.

Nonetheless, influencing the government at the central to earmark some budget for the growth of this sector in the yearly fiscal budget might seem to be a herculean task. The reason is simple: we’re an oil-dependent economy. But the reality is hitting us hard in the face. The last few months have helped us as a country to reevaluate our sheer reliance on crude oil. Matter-of-factly, the government must have learnt a great lesson from the recession: dependency on one major source of income is bad for a growing economy like ours with a population that grows on an average of 2.3% yearly. We are yet to develop another sector to have little parity in terms of revenue being generated compared with the oil & gas sector. Exactly why we felt the pangs of the recession when it came through.

It’s very heart-warming to see that the government of the day is now tilting its focus towards expanding and developing other sectors that can ultimately support our mainstay.

The recent comments of the Minister of Information, Culture & Tourism, Lai Mohammed at the Annual General Meeting (AGM) of the Nigerian Association of Tour Operators (NATOP) that is being led by Nkereuwem Onung, reassured all in attendance that tourism has now become a focal point for the government.

According to the minister, policies at all levels have now been put in place to engender tourism growth. For instance, the committee on the Presidential Council on Tourism has been resuscitated.

This is to engender the rapid development of the sector through policy directions. The committee will see to the implementation of the tourism roadmap and the festival calendar.

Also, policies on issuance of visas have been reviewed. Now, it will only take 48 hours to issue visas to foreign tourists who are interested in exploring our tourism sites.

In addition, several partnership deals are being sought and relevant agencies involved in brokering the partnerships have since swung into action. Suffice to say, in the next couple of months, the narrative will no doubt be positive.

Something very interesting that the minister hinted on is the tripartite partnership involving the Ministry, the UN World Tourism Organisation (UNWTO) and global news leader, CNN.

The objective of the partnership is to leverage on Nollywood to promote tourism in Nigeria. He described the move as a very strong and effective partnership – to use comparative advantage in film production through Nollywood – to promote tourism in the country.

Although this is the first-of-its-kind partnership, the minister believes that this will push tourism from the back-burner to the mainstream of our economy.

Promoting tourism through Nollywood is by far a great idea, considering it is one of our biggest exports to Africa and the world. So, there is no doubt that if well implemented and monitored, the impact will be great.

To make tourism profitable in Nigeria, there is a need for collaboration between the private sector and the government. The minister couldn’t have emphasized this more. In fact, government should only be involved at the initial stage of any tourism programme. For sustenance and continuity, it should be private sector led.

The former governor of Cross Rivers state, Dr. Liyel Imoke who was the guest speaker at the AGM used his state’s tourism success story as a case study to illustrate how to make tourism work within the Nigerian economic space. His hands-on experience added weight to his presentation.

He cited the success of the Calabar International Festival which was created by his predecessor Donald Duke to buttress the claim that tourism has a higher chance of surviving and becoming the country’s mainstay. “With the right policy, vision, infrastructure, and attitude, tourism will become the country’s major revenue earner,” he said.

Two of the several challenges forestalling the growth of the sector are: duplicity of festivals & misrepresentation of Nigeria by Nigerians. Since the successful launch and continuity of the Calabar International Festival, we have witnessed the launch of similar carnival/festival in some states.

For instance, there’s Abuja Carnival, Port Harcourt Carnival (Carniriv), Akwa Ibom Festival, and many more. While it is laudable to have these many festivals or carnivals, it’s important to verify the success rates of these festivals.

It appears that Calabar Festival is still the only successful and consistent festival. It is indeed imperative for these festivals to be harmonized to stimulate patronage and reduce confusion associated with simultaneous holding of festivals in the country.

Lastly, fellow Nigerians, we too have a lot to do in consolidating the efforts of the various government parastatals in pushing the frontier of our tourism industry forward.

Our major role will include representing and speaking well of Nigeria. This appears to be our greatest problem. We should stop running down our country especially those in diaspora. If we continue, foreigners – as much as we do not want to rely on their patronage – will be dissuaded from coming to visit our tourism sites. it’s crucial we start speaking well of our country.

Olukayode Kolawole is the Head of PR & Marketing at Jumia Travel

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

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Travel/Tourism

Aerodrome Certification Catalyst for Investors Confidence at PH Int’l Airport

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Aerodrome Certification PH Airport

By Bon Peters

The South-South Regional Manager of the Federal Airport Authority (FAAN), Mrs Lynda Ezike, has said Aerodrome Certification by the Nigeria Civil Aviation Authority (NCAA) could serve as a catalyst for investors’ confidence for Port Harcourt International Airport in Omagwa, Rivers State.

Mrs Ezike made the assertion in Port Harcourt recently during a chat with newsmen, noting that the certification has also strategically positioned the facility for global recognition, thereby promoting the ease of doing business at the Airport.

The FAAN chief, who also manages the airport, reaffirmed the determination and commitment to leverage on the certification awarded the facility to promote better services.

“We will continue to uphold all operational policies in the aviation sector,” she said, adding that the certification was a confirmation that the facility fully met all global benchmarks.

According to her, the airport topped in infrastructure, operational procedures and safety management, revealing that the NCAA, as part of its drive to institutionalise global standards across Nigeria’s airport networks, recently issued Aerodrome Certificates to Kano and Port Harcourt Airports.

She commended the exercise, emphasizing its importance to boosting investors’ confidence for airline operators, passengers and airport users.

“The certification officially presented on December 19, 2025, followed a strict and rigorously structured regulatory processes jointly carried out by the NCAA and FAAN.

“This collaborative scrutiny underscores the importance of interagency collaboration towards safety and operational excellence across Nigeria’s sectors,” she said.

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Travel/Tourism

NCAA Not Behind Rising Air Fares—Achimugu Tackles Onyema

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NCAA

By Adedapo Adesanya

‎‎The Nigerian Civil Aviation Authority (NCAA) has disputed claims by the chief executive of Air Peace, Mr Allen Onyema, that excessive taxes are responsible for high domestic airfares.

During a recent interview with Arise TV, Mr Onyema stated that a one-hour flight costs over $400 abroad, but in Nigeria, tickets are still sold for N125,000, which he said is equivalent to less than $60. He said this is why the mortality rate of airlines in Nigeria is very high, as over 80 airlines have became non-operational.

‎‎He then said that airlines keep just 23 per cent of a N350,000 ticket after taxes and charges, but the NCAA has pushed back, describing the tax complaints as untrue, blaming the increase in fares on the festive season demand.

On his X handle, the NCAA’s spokesperson, Mr Michael Achimugu, stated that after summoning all domestic airlines, they all admitted to not paying the volume of taxes being publicly complained about.

Mr ‎‎Achimugu blamed the fare hikes witnessed in December on the high demand of the festive season, noting there was no concurrent increase in official taxes or jet fuel costs at the time. He also stated that taxes account for only 5-6 per cent.

“Lies have been told over this matter, over and over. I have addressed this on national TV, major news platforms, and via my X handle. While the NCAA does not regulate airfares, I have invited all of the domestic airlines, bar none, and asked them about these taxes they keep talking about on TV. They all admitted to not paying the volume of taxes being bandied around.

“I don’t understand this 350k and 81k narrative, but I know that, for the kind of support that President Bola Tinubu, the aviation minister, Festus Keyamo, and the DGCA, Capt. Chris Najomo have given to domestic carriers, I see no reason why the government keeps getting thrown under the bus via statements like this.

‎”It is even ironic that, in the same statement, it is alleged that Nigerians pay the lowest domestic airfares in the world while also justifying the astronomical airfares that came to play in December, even though there was no hike in taxes or jet fuel.

‎”If my inviting the airlines themselves, speaking with travel agents, and the relevant departments within the Authority did not agree with the narrative being pushed, I don’t see how this is sustainable. If high taxes were the reason why airfares were 150k-200k, why did tickets well for as high as 500k for a 45-minute trip when the said taxes did not increase?

“‎And this is happening at a time when Festus Keyamo has ensured that domestic carriers now have access to dry lease aircraft, something they have not had in decades. Not a single airline staff I spoke with two weeks ago agreed with the excuses I am reading on social and traditional media,” he said.

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Travel/Tourism

How New Tax Laws Will Benefit Aviation Industry—Oyedele

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Aviation Sector

By Adedapo Adesanya

The federal government has defended Nigeria’s new tax laws, insisting that the reforms will ease, rather than worsen the financial pressure on the aviation industry.

According to the Presidential Fiscal Policy and Tax Reforms Committee, the new framework directly addresses several long-standing tax issues that have driven up airline operating costs over the years.

In a detailed explanation by the Committee’s Chairman, Mr Taiwo Oyedele, the government acknowledged the genuine challenges facing airlines, including multiple taxes, levies and regulatory charges.

This comes after the chairman of Air Peace, Mr Allen Onyema, cautioned that Nigeria’s domestic aviation sector faces a serious financial strain as the tax provisions set to kick start by 2026 risk pushing ticket prices beyond N1 million and forcing airlines to suspend operations.

In a lengthy post on X, formerly known as Twitter, Mr Oyedele noted that extensive consultations with airline operators have taken place and that engagements with stakeholders are ongoing to ensure the reforms deliver tangible relief.

He explained that at the centre of the reforms is the removal of the 10 per cent withholding tax (WHT) on aircraft leases, which has historically been the single largest tax burden on Nigerian airlines. Under the previous regime, airlines paid non-recoverable WHT on leased aircraft, significantly increasing costs and straining cash flow.

He said the new tax laws eliminate this automatic charge and replace it with a rate to be determined by regulation, opening the door for a full exemption or a substantially reduced rate.

“A $50 million aircraft lease previously attracted $5 million in WHT—an amount airlines can now avoid under the new framework,” he illustrated.

The reforms also overhaul the treatment of Value Added Tax (VAT) in the sector. While the temporary VAT suspension introduced after COVID-19 appeared beneficial, it effectively embedded VAT into airline costs because input VAT on assets, consumables and overheads could not be recovered. Under the new laws, airlines become fully VAT-neutral. VAT paid on imported or locally sourced goods and services will be fully claimable, with refunds mandated within 30 days where excess credits arise.

Mr Oyedele said the system is backed by a dedicated tax refund account and allows VAT credits to be offset against other tax liabilities, improving liquidity and reducing cost pressures.

On import duties, the government clarified that existing exemptions on commercial aircraft, engines and spare parts remain intact.

“The new tax laws do not introduce any reversal or additional burden in this area, preserving critical cost relief for airlines that depend heavily on imported equipment,” he said.

He also addressed concerns around ticket prices, noting that the committee is understands that aviation is a low-margin business and that a 7.5 per cent VAT on tickets, within a system of full input VAT recovery, has a much smaller net impact than widely assumed. Even in a worst-case scenario where VAT is not recoverable, the maximum increase would still be limited to the headline 7.5 per cent.

“For example, a N125,000 ticket would rise to no more than N134,375, while a N350,000 ticket would not exceed N376,250,” he said.

The tax titan also noted that further relief is expected from changes to corporate taxation. The new laws provide a framework to reduce corporate income tax from 30 per cent to 25 per cent, a move that would directly benefit airlines.

In addition, several profit-based levies—such as Tertiary Education Tax, NASENI, NITDA and Police levies—have been harmonised into a single Development Levy. This consolidation reduces complexity, lowers the cumulative burden and provides greater certainty for operators.

Addressing complaints about multiple levies and charges on airlines and tickets, the committee clarified that these are not products of the new tax laws. Rather, they are legacy issues that the government is working to resolve through collaboration with industry players and relevant agencies.

Mr Oyedele also maintained that the new tax laws offer a strong legal and policy foundation to resolve long-standing challenges in the aviation sector. By lowering operating costs, improving cash flow and ensuring minimal impact on passengers, the reforms are positioned as a critical part of the solution to the industry’s problems—not the cause.

He stressed that sustained engagement with stakeholders will be key to addressing remaining non-tax issues and ensuring the full benefits of the reforms are realised.

He added that claims not grounded in fact risk undermining progress, noting that the new tax laws are designed to support the long-term viability and growth of Nigeria’s aviation industry.

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