World
Russian, African Journalists Discuss Great Personalities in Russian-African Relations History
By Kestér Kenn Klomegâh
A roundtable of laureates of the first International Contest of Russian and African Journalists: “Great Personalities in the History of Russian-African Relations”, timed to coincide with the 225thanniversary of A.S. Pushkin’s birth, was held on July 31, 2024. The round table was organized by the Russian-African Club of Lomonosov Moscow State University in partnership with the Union of Journalists of Russia, the Faculty of Journalism and the Faculty of Global Studies of Lomonosov Moscow State University with the support of the Secretariat of the Russia-Africa Partnership Forum (Ministry of Foreign Affairs of Russia).
The speakers of the round table were award-winning contestants, diplomats, media top managers, producers, TV presenters, journalists, public figures, scientists, teachers, and culture and mass media representatives of Russia and African countries.
The contribution of outstanding personalities to the development of relations between Russia and African countries in the works of the contest winners was discussed in the course of the round table. The participants put forward ideas and proposals to popularize knowledge in Russia and Africa about significant persons who contributed to the strengthening of Russian-African relations. They also discussed preparations for the second International contest for Russian and African journalists on the topic: “Short video stories about landmarks of your country”, dedicated to the 270th anniversary of Moscow University. The meeting was held in Russian, English, French and Arabic.
Timur Shafirа, Secretary of the Union of Journalists of Russia, addressed the participants with his welcoming speech. He expressed confidence that events like this contest are of great importance in strengthening relations between nations. In his opinion, journalists are civil diplomats, helping to build constructive partnerships and preserve stability and cooperation.
Anna Gladkova, Deputy Dean for International Cooperation of the Faculty of Journalism of Lomonosov Moscow State University, in her speech, conveyed greetings to the participants from Elena Vartanova, Dean of the Faculty of Journalism of MSU. The speaker also emphasized the special importance of holding this contest on the anniversary of the great genius of Russian poetry Alexander Pushkin and wished further success to the project.
The winner of the contest, a student of the University of International Relations from Cameroon Danielle Juanita Kabeyene told about her article, which she dedicated to the modern Togolese public and political figure, president of the “League for the Defense of Black Africans” Egountchi Behanzin. Winning such a prestigious competition is a great honour, Danielle noted.
Hafiz Basi from Sudan, who also won the contest, wrote an article about Alexander Pushkin, as he considers the great poet to be a true symbol who combined a true love for Russia and Africa. Hafiz noted that the poet never forgot his African roots, which can be proved by many lines from his poems. At the same time, Africa has always known and remembered Pushkin. Many generations of Africans got acquainted with the great Russian literature through Pushkin’s works. Hafiz also told his second article about Pushkin’s ancestor – Abram Petrovich Hannibal who was African. According to the contestant, this bright man also became a symbol of historical relations between Russia and Africa.
Christian Mounene, a laureate from the Democratic Republic of Congo, wrote an article about Patrice Lumumba for the contest, as he considers him a man of great stature, one of the most prominent fighters against colonialism, who stood up for the rights of Africans and expressed the aspirations of African peoples to rapprochement with the USSR and Russia.
The contestant from Senegal, Abdou Karim Diakhate, editor-in-chief of Le Panafricain magazine, who also won the competition, wrote an article about the Senegalese writer and film director Sembene Ousmane, who made a great contribution to awakening Africans in their struggle for independence.
Another contestant from Russia, Anastasia Zapolskaya, called her award-winning article “Sergey Lavrov – the face of Russian diplomacy in the 21st century”. Anastasia said that she was particularly interested in the role of diplomacy in modern world processes. She is sure that Sergei Lavrov, as Russian Foreign Minister, makes a huge contribution to building a just world order based on multipolarity and equality.
The main character of the article by the award-winning contest from South Africa, Khola Kesva, was a prominent military and political leader from Mozambique, Samora Machel, a revolutionary who waged an active guerrilla struggle against the colonizers in close cooperation with the USSR and later became President of Mozambique.
Yves Ekoué Amaïzo, Director of the Afrocentrism think tank from Togo, noted that when writing the article for the contest, he was guided by the idea that there were and are many ordinary people from different countries who make their huge contribution to strengthening ties between Russia and Africa, but their activities are hardly covered in the media. The contest winner expressed the opinion that it is ordinary people working in the Russia-Africa agenda who are the foundation on which strong friendly relations are built day by day.
This idea was supported by a round-table participant from Rwanda, Chairman of the Board of the African Diaspora Union for Truth and Advancement of People of African Descent “Inganzo Gakondo” François-Xavier Tulikunkiko. He noted that there are various Russian-African organizations in many cities in Russia where many things are being done to strengthen relations between Russia and Africa. Besides, a very large number of university graduates from the USSR and Russia now live in almost all African countries, and many of them hold significant positions. The speaker suggested that graduates should be regularly involved in such competitions.
Ilya Shershnev, Program Director of the Russian-African Club of Lomonosov Moscow State University, Associate Professor of the Faculty of Global Studies of Moscow State University, noted the important work of university ambassadors – alumni as “envoys” and “ambassadors” of universities in Russia and Africa. In recent years, university ambassadors have appeared in many Russian and foreign universities, they are actively deploying their activity abroad. The geographical expansion of this journalistic contest will largely depend on university ambassadors and their personal relations and contacts.
Zenebe Kinfu, President of the Union of African Diasporas, joined his colleagues’ opinion and called on all organizations active in the field of relations between Russia and Africa to stand together and work on a united front.
President of the Cameroon Diaspora and the round table moderator, Louis Gowend, who is also the Director for African Diasporas and Media at the Russian-African Club of the Lomonosov MSU, stressed that African alumni and Russian-African organizations should become the foundation for relations between Russia and Africa to be built on.
Daniel Sawadogo, Cultural Relations Attaché at the Embassy of Burkina Faso, emphasized the importance of the international journalism contest and called for such contests to be held as often as possible. According to the diplomat, it is necessary for close cooperation between African countries and Russia. Mr. Sawadogo called the journalists’ contest a brilliant success of the MSU Russian-African Club.
Sergey Chesnokov, permanent expert of the Russian-African Club of Lomonosov Moscow State University, international journalist, and academician of PANI, proposed to create branches of the club in African countries. In the expert’s opinion, this would contribute to even closer interaction and would allow us to receive information and exchange opinions with African experts.
Summarizing the round table, Alexander F. Berdnikov, Executive Secretary of the Russian-African Club of MSU, supported the need for interaction between the African diaspora established in Russia and alumni located in African countries. According to him, this contest promotes the establishment of such ties. He suggested publishing a collection of articles written by all participants of the journalism contest and organizing the next contest together with other universities that are also working to strengthen ties between Russia and Africa.
World
Germany Acquires Equity Stake in ATIDI to Strengthen Economic Partnership With Africa
By Aduragbemi Omiyale
About $32 million has been put into the African Trade and Investment Development Insurance (ATIDI) by Germany through KfW Development Bank.
This funding package allows the European nation to become a D2-class shareholder of ATIDI, a status dedicated to Export Credit Agencies and Non-African Public Entities.
Of this amount, $18.4 million is funded from BMZ budget resources, with the remaining $13.6 million coming from KfW’s own resources. As such, it will assume the obligations and benefits related to its new shareholding status, including representation in ATIDI Governance and decision-making structures, and equally participating towards improving German trade and investments in Africa in alignment with the G20 Compact with Africa (CwA 2.0).
KfW’s subscription in ATIDI is the culmination of a dynamic partnership between the two organisations.
On behalf of the German Federal Ministry of Economic Cooperation and Development (BMZ), KfW has supported several countries’ membership in ATIDI with over $100 million in financing, thus strengthening the organisation’s capital base and expanding its ability to mitigate risk and mobilise private investment across African markets.
The new equity participation adds a direct shareholding to this long‑standing cooperation.
KfW is the 13th Institutional shareholder in Africa’s premier development insurer, further strengthening the organisation’s capital base and its capacity to support trade and investment across the continent.
At the official signing of the subscription agreement in Nairobi, Kenya, a member of the executive board of KfW, Ms Christiane Laibach, said, “Our membership is executed on behalf of the Federal Republic of Germany. It is only the latest culmination of a successful cooperation that has enabled the ATIDI membership of several African states and has created innovative insurance solutions to attract foreign investment on the continent.”
The chief executive of ATIDI, Mr Manuel Moses, said, “This milestone is iconic in many ways. First, it elevates our already dynamic bond with KfW and creates more opportunities for German investors looking to engage in Africa. It is also a recognition of ATIDI’s earned status as Africa’s top development insurer and the acknowledgement of the soundness of our business. Last, it underscores the power of partnerships in a global context increasingly marked by volatility and uncertainty. ATIDI will spare no effort to make this partnership a successful one.”
Established in 1948, KfW is Germany’s state-owned promotional and development bank and a key implementing partner of BMZ in international financial cooperation. Its shareholding in ATIDI is expected to stimulate up to $500 million in trade and investment between German companies and African markets.
Over the past 25 years, ATIDI has grown to become Africa’s premier provider of development insurance and one of its highest-rated financial organisations. It leverages its partnerships with leading multilaterals and regional bodies, including the African Union, the World Bank Group, COMESA, the European Investment Bank (EIB), and the Norwegian Agency for Development Cooperation (NORAD), to offer innovative credit and investment insurance products that foster sustainable and transformational growth across the continent.
World
Essent Slashes Contact Centre Technology Costs by 50%
By Modupe Gbadeyanka
The Netherlands’ largest energy provider, Essent, has cut the technology costs of its contact centre infrastructure by half.
The organisation, which serves 2.5 million customers, recorded zero critical incidents post-migration and improved agent workplace satisfaction by 36 per cent.
The migration was delivered in partnership with AI-first customer experience transformation specialists, Sabio Group, and was completed in under 12 weeks for an operation spanning over 1,000 agents across two locations.
Agents were forced to juggle multiple disconnected screens simultaneously — a workflow that was as inefficient as it was stressful.
“Our agents were constantly working with different screens — multiple chat instances open at once, multiple agent desktop instances. It was messy, and in some cases, quite stressful,” SAFe Product Manager for Customer Interaction, Omnichannel and Digital Transformation at Essent, Michiel Kouijzer, stated.
“A lot of colleagues were saying I was mad for even suggesting this approach. It kind of feels like a victory on a personal level that it did work out. You just have to be a little ambitious — and have the right expert partner who can make it work,” Kouijzer added.
With stable cloud infrastructure now firmly in place, Essent is turning its attention to the capabilities that were impossible in its legacy environment: AI-powered call summarisation, agentic customer self-service, and next-generation workforce optimisation.
Rather than a reckless ‘big bang’ cutover that could have affected service to millions of households, Sabio engineered a phased migration strategy — beginning with Essent’s SME segment to validate technical readiness before scaling to the full enterprise operation.
“This project showcases Sabio’s unique position in the contact centre technology landscape. We’re not just moving Essent to the cloud — we’re establishing a foundation for continuous improvement in their customer experience delivery,” the Country Manager for Sabio Group Benelux, Wouter Bakker, commented.
World
Africa: A New Market for Russian Business
By Kestér Kenn Klomegâh
On April 11, the presentation of the book “Africa: a new market for Russian business” took place, which aroused lively diverse interests among business representatives, entrepreneurs and employees of federal structures of Russia. The event was dedicated to discussing the prospects of Russian companies entering the African market and became a platform for the exchange of views and experiences.
Participating guests, packed in the small hall, included:
– representatives of business circles,
– entrepreneurs interested in new directions of development,
– employees of federal agencies curating foreign economic activity.
The presentation was held in a constructive and friendly atmosphere. The author of the book, Serge Fokas Odunlami, detailed the key ideas and conclusions presented in the publication. Particular attention was paid to the practical aspects of operating in the African market, as well as the analysis of opportunities and risks for Russian companies.
During the lively discussion, participants asked questions, shared their experiences and made suggestions for developing cooperation with African countries. This format allowed not only to get acquainted with the content of the book, but also to discuss topical issues of expanding business relations.
Meaning of the book: The publication, “Africa: a new market for Russian business” offers readers not only analytical, but also practical recommendations on investment and market trends, and how to enter the African market. The book will be a useful tool for those considering Africa as a promising destination for investment and business development.
The presentation of the book became a significant event for the Russian business community interested in expanding cooperation with Africa. Serge Fokas Odunlami introduced the participants to the new edition, which is a comprehensive business guide that gives an impetus for dialogue and implementation of joint entrepreneurial projects and corporate initiatives across Africa.
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